Welcome to a new episode of Business Lunch with Roland Frasier! Today, we have an incredible guest—Sam Khorramian, a visionary entrepreneur and real estate mogul. Sam shares his inspiring journey from humble beginnings to building a multi-million dollar empire in the real estate industry. This episode is packed with actionable insights on scaling businesses, adopting a millionaire mindset, and leveraging massive action to achieve exponential growth. Sam also dives deep into the mindset shifts that propelled him to success, his biggest lessons in leadership, and how to approach risk and opportunity in business. Don’t miss this engaging conversation with one of the most successful entrepreneurs in the game!Highlights:"Success comes down to taking massive action, not just thinking about it.""You don't need to be the smartest person in the room, just the one willing to work the hardest.""The biggest risk in business is not taking one.""To scale, you must let go of control and trust the process."Timestamps:01:45 - Sam's Early Beginnings05:30 - Taking Massive Action: Sam’s Key to Success08:15 - Millionaire Mindset: How to Think Big12:00 - Overcoming Fear in Business15:45 - Scaling Your Business: Tips from Sam19:20 - Trust and Delegation: Growing a Team23:00 - The Power of Relationships in Business26:45 - Navigating Risk and Opportunity30:10 - Leadership Lessons from Sam34:25 - Final Thoughts and Takeaways from SamCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic  Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

The discussion highlights the shift in private equity from financial engineering to valuing strong operations. Operators are becoming the key players in driving business growth. Emphasis is placed on the importance of operational efficiency over traditional finance strategies. The conversation also touches on the challenges of finding valuable business deals and the role of skilled operators in enhancing company valuations. Finally, it explores the potential for entrepreneurs to thrive in this evolving market.

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss dive deep into leveraging YouTube for business growth, highlighting strategies that avoid the typical creator grind. They discuss the importance of producing a 'pillar content' video that encompasses the essence of their message and using it as a lead generation tool. They also explore the efficient use of discovery ads to increase content reach without overwhelming content production demands.Highlights:"You don't have to post all the time, but you do have to do what they're unwilling to do, which is to spend some advertising dollars.""We're not purely dependent upon the algorithm to make sure if we ever pause, then it goes away.""It's truly amazing what can happen when you step out of the day-to-day.""If you're a business person, you're not a YouTuber, and you're not a creator, and you want to give YouTube a shot... what's the one piece of content you wish everybody saw before they talked to anybody in your sales team?"Timestamps:00:00 - Introduction to YouTube Struggles and Strategies01:52 - The Merit of Consulting and Content Creation03:53 - Approaches to Social Media and Content Impact05:57 - Special Event Announcement: Get Scalable Live10:15 - Detailed Discussion on Content Strategy and YouTube12:43 - Deciding on Pillar Content for Business16:22 - Relaunching with Optimized Content20:00 - Driving Traffic with Discovery Ads22:24 - Analyzing Budget and Audience Impact25:28 - Sustaining Business through Strategic Ad SpendingCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable Workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic  Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch! Today, join Roland Frasier and his business partner Ryan Deiss as they unpack the insights and strategies from a recent equity consulting session. In this episode, they delve into their unique approach to consulting for equity, where they not only advise but also implement strategies for significant business growth. They discuss the importance of identifying and solving for the right problems, leveraging their extensive experience to help businesses achieve a substantial return on investment. Whether you're a business owner looking to scale or a consultant seeking to enhance your methods, this episode is packed with valuable takeaways.Highlights:"Our goal is to provide at least ten times the return on investment for the companies we consult." "Much of successful consulting is about asking the right questions.""You can't read the label from inside the jar—that's why outside perspectives are crucial.”"If you're clear on the problem and someone's playbook can solve it, that's a perfect match." Timestamps:00:00 - Introduction and Context Setting04:44 - Explaining Consulting for Equity09:29 - Starting Points in Consultation16:07 - The Consultation Process: Listening and Understanding21:58 - Implementing Solutions: Discovery to Action26:59 - Managing Stakeholder Pushback and Resistance31:35 - Narrowing Down the Ideal Customer Profile (ICP)36:21 - Understanding Levels of Customer Awareness40:57 - Business Strategy Adjustments and Recommendations44:38 - Conclusion: Summarizing Key Actions and StepsCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic  Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch! Today, hosts Ryan Deiss and Roland Frasier delve deep into the practical applications and the realistic expectations of artificial intelligence in business. They discuss the current state of AI, debunking the hype and exploring its genuine impact on productivity and business strategy. From investment insights to AI's role across various business departments, this episode provides a grounded perspective on what AI truly offers to entrepreneurs.Highlights:"AI continues to amaze, it's the investors who are way ahead of the curve." "The conversation about AI isn't just about the technology; it's about how we're using it to make real business impacts." "AI isn't just a tool; it's becoming a central player in strategic business planning." "Implementing AI isn't just an option; it's a necessity for staying competitive." Timestamps:00:00 - Introduction: Breaking Down AI's Role in Business02:09 - Analyzing AI's Financial Impact and Investor Behavior03:27 - Evaluating AI Against Investor Expectations07:30 - AI's Evolution in Major Tech Companies10:15 - Discussion: Where AI Stands in the Hype Cycle12:35 - Practical Applications of AI in HR and Strategic Planning17:09 - In-Depth: AI's Integration Across Business Functions20:45 - Essential AI Tools and Their Business Applications25:40 - AI's Role in Enhancing Business Creativity and Efficiency28:42 - Providing 24/7 Customer Service Through AI30:41 - AI's Potential in Sales and Marketing34:10 - Final Thoughts: Embracing AI for Business InnovationCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic  Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Discover the fine balance between effective marketing and maintaining brand integrity. Learn how understanding your ideal client can drastically reshape your messaging. Explore the impact of clickbait on high-end brands and why clarity matters. Engage in discussions about the necessity of audience segmentation and aligning messaging with customer sophistication. Dive into the importance of testing marketing strategies, embracing risks, and turning initial attention into engagement. Tune in for insights perfect for any business looking to elevate their approach!

Welcome to a new episode of Business Lunch! In this episode, hosts Ryan Deiss and Roland Frasier dive into the importance of community, especially for entrepreneurs. They discuss the transformational power of getting together in person and how masterminds and advisory boards can significantly impact your business growth. From discussing large-scale entrepreneurship conferences to exploring the nuances between boards of directors and advisory boards, this episode offers a wealth of knowledge on scaling your business through strategic networking.Highlights:"Something changes when you're actually there in person; you’re missing out if you don't have that kind of community.""The magic isn't having a board of directors; it's about having peers that guide you.""You definitely do better when you have a board of directors, but it's hard to find peers to do that.""Masterminds accelerate your connectivity much more than anything else you could do."Timestamps:00:00 - Introduction and the importance of in-person meetings.00:44 - Welcome to Business Lunch Podcast.03:11 - The impact of COVID-19 on business networking.06:18 - Insights into joining paid groups and the value of exclusivity in networking.10:55 - Differences between various advisory and directors groups.17:13 - Personal experiences with masterminds and advisory boards.23:57 - The concept of a 'deconstructed board' and personalized advice networks.28:11 - Closing thoughts on choosing the right type of advisory setup for your needs.33:05 - Episode wrap-up and invitation to the next episode.CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier sits down with Jesse Jackson, one of his business partners and a successful entrepreneur who has scaled her automotive business to an eight-figure company in just a few years. Jesse shares her journey, the challenges she faced, and the strategies that helped her succeed, including the power of cold outreach and the importance of finding the right business partner. Whether you're interested in acquisitions, the automotive industry, or simply looking for inspiration, this episode is packed with valuable insights.Highlights:"You can’t help but have a deal arrive in your lap if you commit to cold outreach.""I’m a mom of seven, and if I can grow an eight-figure business, so can you.""Every business problem can be solved with a solid process.""You’re not taking something from someone; you’re giving them a gift by buying their business."Timestamps:00:35 - Introduction to Jesse Jackson 01:56 - Building an Eight-Figure Business 03:12 - Shifting from Software to Automotive09:29 - Choosing the Right Business to Buy 16:33 - Raising Capital and Investor Relations 18:43 - Overcoming Challenges in Acquisitions 24:06 - Hustling After Acquisitions 26:55 - Implementing Systems and SOPs29:49 - Franchising vs. Company-Owned Expansion 35:46 - Final Advice and Encouragement CONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic  Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch! In today's discussion, hosts Roland Frasier and Ryan Deiss dive into the nuances of the FIRE (Financial Independence, Retire Early) movement. They explore the philosophy behind early retirement, the potential pitfalls of extreme frugality, and the importance of balancing financial planning with enjoying life in the present. The conversation offers valuable insights on how to approach financial independence without sacrificing the joy of living.Highlights:"Life is short and life is long—you never know which it's going to be.""What are you retiring to? The most miserable people are those who retire into nothing.""You can have both—financial independence and a rich life.""Don't defer joy; balance your financial goals with living fully today."Timestamps:00:00 - Core Belief of FIRE01:03 - Introducing Retirement02:37 - FIRE Variations08:26 - Risks of Deferring Life Events11:13 - Balancing Financial Goals and Enjoyment13:49 - Having Children and FIRE18:16 - Advice on How to Do FIRE Right20:47 - Importance of Meaningful Work25:27 - Dangers of Retiring from Hate27:34 - Conclusion and Wrap-upCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic  Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training

Welcome to a new episode of Business Lunch! In this episode, Roland Frasier and Ryan Deiss have a discussion about the genius behind Duolingo's marketing strategies. From the brand's bold use of emotional blackmail to keep users engaged to the fine line between effective persuasion and manipulation, this conversation unpacks the lessons that all marketers can learn. Discover how to balance brand personality, customer retention, and ethical marketing, with insights drawn from one of the most successful language learning platforms in the world.Highlights:"The best marketers and businesses lead, even when it means taking arrows.""Is it unethical to manipulate your audience if it serves their best interests?""Duolingo's brilliance lies in making you feel like you’ve failed – in the best way.""A brand’s personality can make or break its connection with customers."Timestamps:00:00 The Power of Leadership in Marketing01:04 Welcome and Catch-Up02:09 Duolingo’s Unique Brand Personality05:35 The Ethics of Manipulative Marketing10:16 The Fine Line Between Encouragement and Manipulation16:08 Defining Success for Your Customers20:37 Guilt and Shame in Marketing24:47 Earning the Right to Push Your Customers29:14 Differentiating Your Brand’s Personality35:45 Applying Duolingo’s Tactics to Your BusinessCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:  / rolandfrasierpage  💼 LinkedIn:  / rolandfrasier   Subscribe to Roland Frasier 👉     / @rolandfrasierepic  Mentioned in this episode:Get Roland's Training on Acquiring Businesses!Discover The EXACT Strategy Roland Has Used To Found, Acquire, Scale And Sell Over Two Dozen Businesses With Sales Ranging From $3 Million To Just Under $4 Billion! EPIC Training