The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Kylie Kelly | Visibility Coach & Audience Growth Strategist
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to build an online business in integrity and alignment with their life - and they want to see results fast. Long gone are the days of putting a freebie on your website & waiting 5 years to build a large, engaged email list. Who wants to wait that long? Certainly not me - and that’s why we do things differently around here. Through valuable & honest conversations we dive deep into relationship-based strategies to help you grow your email list WITHOUT relying on social media or paid ads. Get ready to discover alternative options you didn't even know existed, to help you grow your email list and make money in a way that feels aligned with your values and vision.I’m your host, Kylie Kelly, a visibility and email marketing strategist, who’s passionate about ditching the social media hustle and doing things differently. Why? Because as a solopreneur & mum of two little boys, my time is limited and I need to make sure that I implement strategies that actually move the needle in my business. In the last 2 years, I’ve grown my own email list from zero to almost 10,000 subscribers through the very same strategies I teach here: summits, bundles, freebie swaps, podcast guesting and so much more! Now, I can send an email and make sales - and that’s what I want for you too. Together, we’ll uncover the secrets to building an email list full of your ideal clients that will drive your growth & success faster than you thought was possible. If you’re a coach, course creator, or online business owner looking to grow your email list & elevate your email marketing, this podcast is for you. You'll find answers to questions like:- How can I grow my email list without social media?- What should I send to my email list every week?- How do I build trust with my email subscribers?- How can I monetize my email list effectively?- How do I write engaging email subject lines that boost open rates?- How do I find potential partners to collaborate with?Tune in for actionable email marketing tips and simple strategies to grow your online business without getting frustrated or burnt out. With a mix of solo episodes and guest interviews, you will walk away feeling empowered, inspired and equipped with practical steps to build a thriving email list and make social media optional.Ready to ditch the overwhelm and start to actually grow that email list - and have fun at the same time? Hit play on the latest episode, subscribe wherever you listen to podcasts and share with a fellow entrepreneur! Oh and don’t forget to grab my must-have collaborations guide to get you started right away! 🔗 Your - https://kyliekelly.com/guide
Episodes
Mentioned books
Jun 15, 2023 • 18min
100 Members Signed Up To My New Membership Within 3 Months...Here's How! [Ep 112]
Last week I hinted that I wanted to pull back the curtains on the launch of The Spotlight Club and why I think over 100 women have joined my new membership since it launched, only three months ago. As always, I’m an open book so let’s dig in!I CHAT ABOUT:How I came up with the idea for The Spotlight ClubWhy high ticket offers feel so gross to me right now - and why I chose instead to do something more accessible that is only $19 a month. What I offer and how I overdeliver in the membership which is the key to it all. Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jun 12, 2023 • 22min
Finding The Power In Your Story & Why It Matters To Your Audience with Michelle Kuei [Ep 111]
Normally my podcast guests come through mutual connections or my own networking efforts - I don’t just invite anyone on here. BUT, when Michelle reached out and wanted to share her story and the power of storytelling with you - I couldn’t say no. This is a powerful episode and even if you don’t think that you have anything ‘special’ to share with the world, Michelle will change your mind. Please join me in welcoming her to the podcast! WE CHAT ABOUT:Michelle’s story and what has happened in her life to bring her to a place to where she is passionate about the power of storytelling and why we need to tell our own storiesHow do we find stories from our own experience that are ‘worthy’ of telling? What if we feel like nothing special has really happened to us? The framework Michelle uses when thinking about crafting a good story and how it will work for every kind of story you have to share. Advice for anyone that is hesitant about sharing their stories and are feeling a touch of imposter syndrome when it comes to all things storytelling. ABOUT MICHELLE: Michelle Kuei is the visionary founder of Elevate Life Coaching, where she guides women in harnessing the power of their unique stories to attract clients and convert their passion for coaching into a thriving business. As an award-winning international speaker, Michelle brings a global perspective to her work - her insights on overcoming adversity have caught the attention of various media outlets. She has been featured in the Los Angeles Tribune Live series, Shoutout LA, Voyage LA Magazine, FOX, US TIME, Shoutout Arizona, and Authority Magazine.CONNECT WITH MICHELLE: Website:Elevate Life CoachingFree Resource: The Profitable Messaging FormulaReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jun 8, 2023 • 13min
How to Send Emails Without Worrying About Annoying Your List [Ep 110]
This week I wanted to chat to you about a few reframes I want you to consider when it comes to your own email marketing. I know that I focus so much on email list growth that sometimes limiting beliefs pop up when it comes to actually sending the emails that we need to squash and reframe those thoughts. I hope you find this valuable! I CHAT ABOUT:What you can think instead of worrying whether you’re annoying your email list when you send emails - and how not to worry if you’re sending too many. The one thing I focus on when it comes to increasing my open rates, click rates and the frequency that I get replies from my list. How you can ‘train’ your email list to do what you want them to do, but that it does take time. Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
Jun 6, 2023 • 20min
How To Break Up With Birth Control The Right Way with Jenny Mahoney [Ep 109]
Oh friends, you’re in for a treat today! I’ve been so excited to share this episode with you because I think it’s the conversation we all need to have - whether we are currently on birth control (I’ve been on it for over 20 years which is wild!) or whether you just want to honour your body and balance your hormone health for the myriad of reasons you should! Let’s dive in and welcome Jenny to the podcast…WE CHAT ABOUT:How Jenny became so passionate about hormone health and her experience when she herself came off hormone birth control. The 3 things you should do to prep your body before breaking up with birth control yourself. They include:1. Making sure you’re eating enough to support your hormone health,2. The importance of balancing your blood sugars and Jenny’s three legged stool analogy &3. Replenishing minerals that are stripped when we’re on synthetic hormones.What is the ideal lead time that you should start prepping your body to come off birth control?Is there anything that high performing women (mothers and entrepreneurs) can do to support their bodies more so we don’t burn out - or would the advice be the same as women breaking up with birth control? ABOUT JENNY: Jenny Mahoney is a functional medicine dietitian & mama of (soon to be) 2 boys. Gut health & hormones are her jam. Jenny specialises in getting down to the root causes of digestive issues, thyroid issues, period probs, & fertility struggles using a deeply personalised 1:1 approach with functional lab testing. She’s also the founder & creator of Birth Control Breakup Academy – an online course that walks ladies through how to break up with birth control smoothly, leaving nasty hormone imbalance symptoms in the dust!CONNECT WITH JENNY: Website: Jenny MahoneyInstagram: @jennymahoneyrdnBreakup with Birth Control Course: Click hereReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 25, 2023 • 10min
Why Podcast Guesting May Not Be Your Best Strategy - LIVE Q&A call [Ep 108]
For this week’s solo episode, I wanted to share with you a little snippet into one of our live Q & A calls in my visibility membership, The Spotlight Club. One of my clubbers was frustrated because she wasn’t seeing results from podcast guesting yet… and I have pretty strong opinions on whether it’s the best strategy for growing your email list fast or not. If you’ve been feeling the same way, tune into this episode! I CHAT ABOUT:The strategy I use when pitching podcasts and why I believe having a relationship on some level with the host is the first priority. The results I’ve seen from podcast guesting and email list growth (or lack thereof!) Hear directly from a podcast guesting expert (& clubber), Avi, on what she believes when it comes to pitching yourself on podcasts. The #1 thing any strategy needs to do for everyone I believe and that is - fit within your current lifestyle and stage of life! LINKS MENTIONED:Connect with Avi Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 23, 2023 • 35min
How a Low Ticket Membership Can Lead To Massive Success with Liz Wilcox [Ep 107]
Welcome back to the podcast - I’m so excited to share this weeks interview with you today… and I’m a little embarrassed to admit, but I totally fan-girled all over this guest. Let me introduce you to Liz Wilcox. Now if you haven’t heard of Liz, she is a rockstar when it comes to all things email marketing - but not only that, she’s started and built a $9 membership that has changed her life. Today, we’re digging into it all. Grab a pad and pen and let’s go!WE CHAT ABOUT:Liz’s journey into the world of email marketing and how it changed her life as a single mom to a toddler. Where can you start when you think about email marketing if you’re don’t think you need it or you feel awkward about it.How to think about unsubscribes when it comes to your email marketing.What it has looked like for Liz building her email marketing membership and why she chose to only charge $9 a month - and has kept it at that price. ABOUT LIZ: The Fresh Princess of Email Marketing, Liz Wilcox is an Email Strategist and Keynote Speaker showing small businesses how to build online relationships, package up their “magic” and turn it into emails that people want to read and, most importantly, purchase from.In the span of 5 years, Liz grew and sold a successful blog, got bought out of her second company, and built the third into a multiple six-figure party that just won’t quit! In other words, she now teaches online entrepreneurs to simplify the whole “email marketing thing” and finally master their sales in a way that leverages their personality, vision, and values.CONNECT WITH LIZ: Membership: Email Marketing Membership (*affiliate link)Website: Liz WilcoxInstagram: @thelizwilcoxReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 11, 2023 • 10min
Success is Not a Straight Line: Expectations vs Reality in Business [Ep 106]
This week I wanted to chat about something I’ve discovered lately - both in my own life and in the life & journey of my clients as well… and that is the impact expectations have if we don’t consider the realities that generally unfold. The peaks and valleys. The ebbs and flows. If you’re in a hard place right now, this pep talk might be just what you need to listen to!I CHAT ABOUT:That success is rarely a straight line; it involves peaks, valleys, ebbs, flows, and a journey of ups and downs.The importance of remembering that there is a time to pivot and that’s not when it’s hard. Pivoting should be done when we need a change to happen, not because of the emotions we are feeling when we’re not seeing as much progress as we’d like. That life is cyclical, so we need to surround ourselves with people who will not only celebrate us when things are going well, but lift us up and support us when we are frustrated or defeated. Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 9, 2023 • 32min
Creative Ways To Incorporate A Private Podcast Into Your Business with Andria Singletary [Ep 105]
If you’re an online business owner, you would have heard all the buzz around private podcast feeds - you might have heard them also be called leadcasts or audio summits - whatever the name, they seem to be popping up more and more frequently… so today I wanted to introduce you to a podcast strategist, Andria so she can shed some light on what a private podcast actually is and how you might want to consider using them in your business! WE CHAT ABOUT:Andria’s journey with her own podcast, Mama Turned Mompreneur and what her most favourite - and least favourite - parts of podcasting are. What is a private podcast and how do they differ from the public podcasts that we hear online through podcast platforms.The very first step you need to consider when you want to create a private podcast that will help grow your email list - and your revenue!The details Andria suggests to get started - the mic she recommends, the length of the episodes, the strategy - it’s all here. ABOUT ANDRIA: Andria Singletary is a wife, mom of two, podcast coach and strategist, and the host of the Mama Turned Mompreneur podcast. She is passionate about supporting mompreneurs by creating a podcast that generates consistent leads for their businesses.CONNECT WITH ANDRIA: Website: Mama Turned MompreneurInstagram: @mamaturnedmompreneurPodcast: Mama Turned MompreneurThe Podcasting For Your Business Accelerator: CLICK HEREReady to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 5, 2023 • 15min
3 Ways a Visibility Coach Can Help Grow Your Email List [Ep 104]
Today I'm excited to bring you a value packed episode all about ways that a visibility coach or strategist can help you grow your email list - which is what I do for the members of The Spotlight Club! I CHAT ABOUT:What a visibility coach is and my journey to becoming one.The three ways I help clients grow their email list as a visibility coach: 1. Assess where you are at in your business journey and suggest ways you can try to grow your email list that work for the season of life you’re in.2. Brainstorm and identify potential aligned partners for you to collaborate with to grow your email list full of the RIGHT people.3. Support you with what to do next when it comes to email marketing - and how to actually monetise your email list. Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
May 2, 2023 • 30min
5 Things Every Sales Page Needs To Make More Sales with Jenny Roth [Ep 103]
I'm so excited to welcome my friend Jenny on the podcast to talk all things copywriting and sales pages. As small business owners I feel like we could all use better copy on our websites and representing our offers and the value that Jenny dropped in this episode was huge! Grab a pen and paper and let's dig in...WE CHAT ABOUT:Jenny’s story and how she discovered her love of copywriting.What Jenny does when she’s staring at a blank page and worried she won’t write anything good enough (and yes, these fears even pop up for professional copywriters!) The 5 sections of a sales page you need to consider improving to see better conversions: 1. Your promise or guarantee…2. How you present testimonials from past clients.3. The moment of highest tension and how you should communicate that on your sales page.4. How to prequalify anyone reading your sales page before they buy or enrol.5. The customer journey overview when they sign up - what happens next?ABOUT JENNY: Jenny Roth is a launch & website copywriter for coaches & creative service providers. She specializes in joyful, strategic copy that generates leads and welcomes your clients with open arms. Her mission is uncovering words that will resonate most with your clients, so you can have higher converting, fun-to-read copy, without spending hours upon hours at your keyboard to make it happen. CONNECT WITH JENNY: Website: www.jennyrothcopywriting.comInstagram: @jennyrothcopywritingFree Resource: The Little Black Book of Email Subject Lines. Over 50 email subject lines that'll get you an open rate of 40% of higher.Ready to grow your audience with less hustle? NEED CLARITY FAST? Grab a Business Breakthrough - a personalised diagnostic to uncover your biggest growth opportunity right now. ⚡️ $44 - Book here p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
