The Russell Brunson Show

Matt Gray, an entrepreneur and founder of Founder OS, shares his journey of building a thriving business without burnout. He discusses transforming long-form videos into over 30 content pieces and generating 12,000 leads monthly through an organic content engine. Matt reveals his approach to avoid direct selling on social media and emphasizes the importance of personal branding. He also explores overcoming burnout, effective hiring strategies, and how travel fuels creativity—all while maintaining a balanced, fulfilling life as a founder.

Dr. Sonja Stribling, known as the 'General to Giants,' is an inspiring speaker, coach, and Army veteran who has built a $28 million brand by empowering entrepreneurs. She discusses her remarkable journey from a struggling divorce coach to an 8-figure business powerhouse. Key insights include the importance of recognizing one’s unique strengths, her five-part framework for monetizing stories, and the mindset shifts that transformed her career. With her powerful stage presence, she emphasizes that great communication is essential for scaling any business.

Larry and Staci Wallace, co-founders of Fueled by Fire, inspire listeners with their remarkable journey of faith-driven entrepreneurship. They discuss the pivotal moment they gave away everything in obedience to divine calling, transforming their perspective on success and generosity. Emphasizing peace as the true measure of a successful life, they introduce their 'D.O.G.E.' framework to help business owners align operations with spiritual integrity. Tune in to discover how merging your calling with business can lead to profound fulfillment and impact.

In this discussion with Damon Burton, the founder of SEO National and specialist in funnel-driven SEO strategies, listeners discover the evolving importance of SEO in the digital landscape. Damon highlights how SEO is thriving alongside AI, dispelling myths of its demise. He shares key insights on site structuring, the significance of schema in improving Google rankings, and why backlinks may not be as crucial as previously thought. He also reveals the one essential SEO tool every funnel builder should have and discusses how to drive evergreen traffic effectively.

Jessica Cunningham, founder of Belief Coding®, discusses revolutionary techniques to reprogram the subconscious mind. She delves into the connection between trauma and success, revealing why high-achievers often self-sabotage. Cunningham explains how unresolved beliefs manifest as physical ailments and shares practical belief coding methods to identify and overcome subconscious resistance. Her insights challenge listeners to reflect on their mental barriers and how they might be affecting their lives and goals.

In this episode of The Russell Brunson Show, I’m bringing you inside one of our weekly VIP Q&A calls from the One Funnel Away Challenge… and I got on my soapbox for this Q&A for sure! I definitely had some thoughts to share! Haha! I don’t do a lot of these Q&As on the main podcast anymore, but this one was too good not to share. We talked about offer sequencing, webinar funnels, why most people are overwhelmed, and how to actually build momentum without building 47 funnels at once. Someone asked, “Should I build the course first, or sell it first?” Another asked, “Should I share my price on a $2,000 offer or send people to a call?” And a few just said, “I’m stuck and don’t know what to focus on next.” That’s when I started going off… because these are the exact mistakes that keep people broke. So this episode is for the overwhelmed entrepreneur who’s doing everything… Or building the wrong thing… And wondering why the money isn’t coming in yet. If that’s you, this might be the reset you need. Key Highlights: Why I hate when people build the course before they sell it How to build a webinar that closes - even if you’re not good at selling The weekly rhythm that helped me go from idea to 2 Comma Club What to do if you’re scared of selling (but still want to make money) The easiest path to your first 2 or 3 high-ticket sales without a call center And why the people who last 10+ years always have a killer front-end offer Plus… If you haven’t joined the new version of OFA yet, go to OneFunnelAway.com. It’s completely free for ClickFunnels members, and I do calls like this almost every Friday.  Come hang out. ⁠https://sellingonline.com/podcast⁠ ⁠https://clickfunnels.com/podcast⁠ ⁠https://30days.com⁠ Special thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal ⁠https://nordvpn.com/secrets⁠ Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to ⁠northwestregisteredagent.com/russell⁠ to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at ⁠LinkedIn.com/CLICKS⁠ Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at ⁠RocketMoney.com/RUSSELL⁠ Indeed: Get a $75 sponsored job credit to boost your job's visibility at ⁠Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of The Russell Brunson Show, we’re going deep into the funnel foundations that actually build sustainable businesses… And dismantling the flawed logic that’s everywhere in online marketing right now.It all started with a question from my friend and longtime funnel architect Jake Leslie: Why are so many people skipping the core $97–$297 offer? Why do so many funnels go straight from free lead magnet to high-ticket sale, and then wonder why nothing converts?Jake’s rant sparked one of my longest solo riffs ever… And it turned into a full-on masterclass in value ladders, offer sequencing, business longevity, and the difference between strategy and tactics. If you’ve ever wondered why your funnel isn't converting the way you want it to… This episode might save your business.Key Highlights: Why “free opt-in → high-ticket call” worked for a season (but won’t anymore) The real reason 90% of online businesses flame out in 18 months or less What Dan Kennedy taught me about the evolution of advertising costs - and why it changes everything Why value ladders still matter more than ever (despite what modern marketers claim) How to keep your audience buying from you week after week with strategic offers What Napoleon Hill was teaching about customer acquisition back in 1917 (and why it still applies) The metrics behind our $100 front-end offer and how it ascends 5.5% of buyers into high-ticket coaching The actual difference between marketers who last 25 years… and those who peak for 25 months This is the kind of episode you’ll want to re-listen to - especially if you’re in that weird zone where people are clicking, leads are coming in, but nothing is converting.The problem isn’t your funnel. The problem is your value ladder is broken… or missing entirely. Let’s fix that.https://sellingonline.com/podcasthttps://clickfunnels.com/podcasthttps://30days.comhttps://clickfunnelsdropshipping.comSpecial thanks to our sponsors: NordVPN: EXCLUSIVE NordVPN Deal https://nordvpn.com/secrets Try it risk-free now with a 30-day money-back guarantee! Northwest Registered Agent: Go to northwestregisteredagent.com/russell to start your business with Northwest Registered Agent. LinkedIn Marketing Solutions: Get a $100 credit on your next campaign at LinkedIn.com/CLICKS Rocket Money: Cancel unwanted subscriptions and reach your financial goals faster at RocketMoney.com/RUSSELL Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/clicks Learn more about your ad choices. Visit megaphone.fm/adchoices

Jared Goetz and Brad Kauffman, co-founders of Zendrop, share their journey from selling hoverboards to building a $10M dropshipping empire. They discuss how to launch an e-commerce store without inventory or upfront costs and reveal their method for testing over 100 products weekly. The duo highlights the importance of spotting viral trends, shares insights on optimizing supply chains, and explains their new ClickFunnels integration that simplifies dropshipping. Whether you're a newbie or a seasoned seller, their tips will inspire your online business venture!

In a riveting chat, Taylor Welch, a renowned business strategist and speaker, dives into breakthroughs in personal growth and belief systems. He reveals how reprogramming your identity can unleash untapped potential. Discussions include why selling, not funnels, drives success and how limiting beliefs can stifle income. Taylor shares his journey of giving away a $78M company and reframing regrets as powerful lessons. He also introduces the transformative ‘belief → emotion → action’ framework, designed to help listeners break free from stagnation and embrace clarity in their lives.

Eric Thayne, a creator, filmmaker, and author of 'Create, Don’t Capture,' shares his journey from $100K in debt to thriving through organic content. He introduces the '60-Second Perfect Webinar' framework, emphasizing that creating authentic content is more effective than ads. Thayne offers tips on generating endless content ideas, the value of documenting your journey, and the three types of content every creator should post. His insights challenge conventional strategies, encouraging consistency and storytelling to engage audiences effectively.