Inside My Car: What I’m Rethinking About Productivity, Offers, and Purpose | #Success - Ep. 52
Jul 14, 2025
Join an inspiring journey as you explore ClickFunnels in its ‘discovery mode,’ paving new paths for growth. Discover the unique concept of the 1357 Club, where 13 minutes and 57 seconds become the most productive part of your day. Dive into a refreshing approach to scripture study focused on revelation rather than routine. Learn about innovative ways to craft offers that align with your backend goals while tackling the intricacies of scaling paid ads. This episode blends personal insights with actionable business strategies!
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insights INSIGHT
The One Funnel Mantra
Russell Brunson stresses the importance of frequent funnel testing to find the "one funnel" that will profitably scale.
He highlights that building many funnels is necessary before one generates most revenue, demonstrating the experimental nature of business growth.
question_answer ANECDOTE
Inspiration Behind 1357 Club
Russell shares a story about a meditation club in India inspiring his own 1357 Club.
He launched a daily 13m57s reading and journaling habit with community calls, which grew to over 100 participants.
volunteer_activism ADVICE
Daily 13m57s Reading Ritual
Join the 1357 Club to read a personal development book for exactly 13 minutes and 57 seconds each morning.
Use the R2A2 journaling prompts to reflect, relate, simulate, and take action on your reading daily.
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In this episode of The Russell Brunson Show I’m back in the car… Just like the old days!
I’m sharing what’s been happening behind the scenes at ClickFunnels, Secrets of Success, and my personal life. We’re in a challenging season, but in the best way possible. I’ll walk you through the funnel testing process we’re deep in right now, the real reason “You’re One Funnel Away” still rings true, and the surprising moment at an Atlas meeting that led to one of the biggest breakthroughs I’ve had in years… the birth of the 1357 Club.
If you’ve ever struggled to dial things in and stay focused through all the chaos of business, this episode will ground you. I also talk about some recent changes in my scripture study habits… Reading not just for knowledge, but for revelation. This isn’t just marketing advice. It’s personal. It’s practical. And if you let it, it might just reframe how you approach your mornings, your business, and even your faith.
Key Highlights:
Why ClickFunnels is in “discovery mode” and how that’s a good thing
The 1357 Club: How Napoleon Hill, a rare journal, and a Zoom room of entrepreneurs sparked a movement
Why 13 minutes and 57 seconds might be the most productive part of your day
The real math behind scaling paid ads (and what I’m doing to beat the rising costs)
How to build offers that seamlessly integrate with your back-end software or affiliate goals
A new way to read scripture with purpose: revelation over routine
Bottom line: Business is a battle. But it’s also a beautiful game when you learn to play it with the right mindset, frameworks, and spiritual grounding. This episode is a front-row seat to how I’m navigating both worlds… funnel building and faith… At the same time!
To learn more about 1357 Club… Check out 1357Club.com
The Russell Brunson Show