Sales Maven

Nikki Rausch
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Jan 2, 2023 • 52min

How To Bring Humor Into Your Work: Mastering Excellence Series

The best laugh is an unexpected one. With everyone so serious at work, many people enjoy someone who can lighten the mood. It gives people a chance to breathe, and it builds rapport. How can you weave humor and comedic timing into your work? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to bring humor into your work in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. As the CEO of her own company, Hot Red Carpet, Erin Brown works as a speaker, host, facilitator, and confidence coach helping individuals and groups step into their spotlight. With 20 years of comedy experience paired with her time working in the corporate world, Erin understands the need for people to connect, feel valued, play, and be uplifted. That’s why Erin's work centers on increasing the levity of any occasion by adding value that feels good. Now, clients on her roster include UNITED AIRLINES, PFIZER, IFF, MURAD, HOULIHAN LOKEY, NETSCOUT, FOUNDATION MEDICINE, and TACALA. In today’s episode, Nikki and Erin talk about finding humor in work. Erin reveals a trade secret: comedic timing has a lot to do with being present. She shares why it’s important to be fully aware in the moment while also knowing how to read the room. As Erin speaks, she gives examples of how she remains present in daily life and adds emotional intelligence to humor. Listen as Nikki and Erin discuss building rapport with humor, being funny more than offensive, and taking your cues from the environment or current situation. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:19] - Erin Brown has great comedic timing. [04:18] - Erin shares where her humor comes from, and how it impacted her comedic background. [05:50] - Why did Erin start interviewing random strangers for a red carpet concept? [08:37] - How did Erin’s concept lead to an interview with Tom Hanks and Rita Wilson? [10:11] - Erin talks about how she kept her business momentum going before it even became a business. [12:35] - “Be where your feet are.” [14:55] - How does Erin stay present in her everyday life? [17:44] - You can turn situations you’re nervous about into a game. [19:47] - Give your all in the moment, or you might miss the experience you could have. [21:28] - What can be fun in this moment? [23:30] - You can always reset your day if it starts to feel off, no matter what time of day it is. [26:00] - What is the link between humor and trust? [28:50] - Be true to your message. There’s no need to force or rush your expression. [31:17] - The best laugh is an unexpected one. [34:12] - How can Erin make fun of someone without offending them? [36:50] - Erin speaks about building rapport in her humor. [38:34] - What does Erin think of self-deprecating humor? [40:19] - Trust your instincts. [43:10] - Erin enjoys quality time with her nieces and nephews. [45:55] - What’s Erin up to lately? PART 1 [48:05] - What’s Erin up to lately? PART 2 [49:46] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions    Find Erin: Erin Brown www.hotredcarpet.com  Facebook | Twitter | LinkedIn | Instagram | YouTube 
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Dec 26, 2022 • 12min

How To Differentiate Your Personal Identity From Your Brand Identity

Sometimes our perception of things are so close together they seem like they’re the same: an actor and a character, skin and clothes, or even a married couple. It’s a funny thought since you can find a separation between the two no matter how close or connected the pair seem. They exist as two different entities, like your personal identity and your brand identity. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to differentiate your personal identity from you brand identity on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion explores language that uses personal claims in sales conversations and how to substitute this approach. Nikki often sees entrepreneurs use identity statements in their communications, which can make clients feel distant or cause entrepreneurs to feel personally judged. If you can’t seem to separate yourself and your business, it could be a good time to redirect the focus of your language. Listen as Nikki explains how to make sure your personal identity is not unnecessarily consumed by your brand identity. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [01:40] - Here are examples of identity statements from real life. [03:58] - When making an offer, reconsider how your wording shifts the attention to you. [06:05] - Nikki explains why rejection feels more personal when you attach identity to your offers. [09:07] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions 
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Dec 19, 2022 • 42min

How To Be A Super Connector: Mastering Excellence Series

Learn how to become a super connector by cultivating curiosity, empathy, and active listening. Discover the power of making connections without expecting anything in return and the fulfillment that comes from helping others. Explore the impact of strategic networking and adding value to your connections. Hear about exciting business developments and receive a gift to boost your sales confidence.
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Dec 12, 2022 • 33min

Email Marketing: Sales Success Story

True business serendipity happens when people meet at the right place at the right time. The magic of serendipity acts on its own, however, you can influence the odds. You can create the right place at the right time through your sales conversations, whether in email marketing or at events. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about email marketing and mindful negotiation language during this Sales Success Story on this episode of the Sales Maven Show. Therese Jardine is the Founder and CEO of Strategic Event Procurement. She is an award-winning Procurement Strategist and achieved a 900% ROI when she implemented Microsoft’s VenueSource program. She cut the contracting timeline by 30% and saved over $250 million. Dubbed “MacGyver” by her friends, Therese is a resourceful, creative problem solver. She brings this resourcefulness to her clients and has the tools and expertise to guide them to a successful Procurement Strategy for their event portfolios.  In today’s episode, Nikki and Therese talk about navigating negotiations through emails and in person. Therese uses years of experience to help clients manage event portfolios and client relations when setting up contracts. She speaks about the ups and downs of carrying out event contracts, including how to act fast if things go awry. Listen as Nikki and Therese discuss mindful negotiation language, email marketing traffic, and tips to avoid unnecessary mistakes. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [00:49] - Therese Jardine wins “Most Unusual Timing Ever.” [02:55] - Therese explains why she does a “complementary review” for some of her clients. [05:44] - The power of being at the right place at the right time. [07:39] - What happens when time and place are not on your side? [10:02] - “The universe has a way of correcting things.” [11:42] - Therese explains her approach to mindful negotiation language. PART 1 [14:38] - Therese explains her approach to mindful negotiation language. PART 2 [16:54] - Always ask questions. [18:36] - Think about your sales conversations from both sides to get curious a client’s perspective. [20:57] - Therese shares tips and hacks she learned about moving traffic to her email list. [23:32] - Therese uses her past experiences to help other people avoid unnecessary mistakes. [25:43] - Always build and maintain rapport. [27:29] - Therese talks about the connections she made within the Sales Maven Society. [29:29] - “This is your gal. This is your person.” [31:01] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions    Find Therese: Therese Jardine https://strategiceventprocurement.com   therese@strategiceventprocurement.com  LinkedIn | Instagram  
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Dec 5, 2022 • 52min

How To Be An Effective Negotiator: Mastering Excellence

Negotiation is misunderstood. As a negotiator, you could be completely focused on whether your prospective client says “Yes” or “No”, how long the negotiation is taking, and if you get exactly what you want from the deal. As an effective negotiator, you start to look at how much of what you want as a scale, the tempo of the conversation, and if you need to walk away. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to be an effective negotiator in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Mark Raffan is the Founder & CEO of Negotiations Ninja, World-Class Negotiation Training Tailored to Your Needs. He has led c-suite negotiations for many years for companies in various industries, and has been referenced in publications such as Entrepreneur, Forbes, and Thrive Global. Now running his own negotiations training company, Mark utilizes his extensive speaking experience to deliver engaging, usable, and market-relevant training to an under-served market. He is also the co-host of the incredible podcast Negotiations Ninja Podcast (one of the top negotiations podcasts in the world). In today’s episode, Nikki and Mark talk about rethinking what it means to have a successful negotiation. Mark encourages you to read, consume, and apply knowledge about negotiation, and he has a few other insights that give your working knowledge more power. He shares his approach to either achieving the predetermined objectives or walking away gracefully from a sales conversation. Listen as Nikki and Mark explore what’s more important than securing the deal itself, which has a lot to do with what the deal looks like. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:09] - Mark Raffan loves learning and implementation. [04:37] - Mark shares what part of his upbringing influenced his current path.  [06:48] - “It was a dare in a bar.” [09:13] - Find ways to test your negotiation skills in your everyday interactions. [11:59] - What is Nikki’s “creating curiosity” statement? [13:56] - Mark gets curious about how Nikki describes her work. [16:01] - Mark prioritizes self care these days, which gives him the mental clarity to perform better. PART 1 [18:28] - Mark prioritizes self care these days, which gives him the mental clarity to perform better. PART 2 [21:13] - Mark explains why negotiators need to see a larger picture than simply the negotiation outcomes. [22:58] - What does it mean to walk away from a negotiation gracefully when it doesn’t go as planned? [25:06] - What’s more important than securing the negotiation? [27:48] - Here’s how you can place a successful negotiation into perspective instead of seeing deals in absolutes. [29:51] - Is Mark interested in NLP? [31:48] - Body language clusters are cues for when you should ask more intentional questions. [34:08] - Consider what may be important to the prospective client before getting into a conversation. [36:16] - Compare your options, but be very careful of making assumptions. [39:03] - Why is listening a key skill in negotiation? [41:02] - Mark teaches the four ways to approach any client request. [44:05] - It’s not always easy, but take a step back. [45:56] - Mark says he changed how he celebrates his wins. Does he have anything in mind lately? [48:02] - Mark lifts heavyweights as a hobby. [49:40] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions    Find Mark: Mark Raffan https://negotiations.ninja  Negotiations Ninja Podcast  Facebook | LinkedIn | Twitter
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Nov 28, 2022 • 37min

How Strategy Informs Your Decision-Making: Mastering Excellence

Even with the biggest goal, understand that your strategy begins the ripple of impact your ideas create. Strategy is not a rigid regimen or lifeless chore, rather, it’s a daily journey. Building a strategy takes you a step closer towards your big ideas and influences the world around you. Do you know what impact you want to create? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how strategy informs your day to day decision-making on this episode of the Sales Maven Show. Michele Williams is a serial entrepreneur and speaker on a mission to close the financial literacy gap for small businesses. Through her two companies, Scarlet Thread Consulting, a client-facing coaching program, and Metrique Solutions, a robust financial software platform, she supports entrepreneurs to understand their numbers confidently. Michele is a champion for creative entrepreneurs, serving as a change agent to facilitate building scalable and profitable businesses. Michele’s empowering work has been applauded by The Business of Home, My Doma Studios, and The American Society of Interior Designers. In today’s episode, Nikki and Michele talk about building a strategy that evolves with you. Michele speaks about reassessing your journey for where you are currently. You might feel stuck at a certain level in life or your business, when the truth is that a few different decisions could help you break free. Michele shares how you can find new decisions and challenge yourself to build the legacy you imagine. Listen as Nikki and Michele explain the purpose of “the gap” and “the gain”concept, the importance of leveraging past skills, and the power of legacy. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [01:46] - Michele Williams says she never thought she would have the business she currently built. [04:20] - How did Michele leverage her past experiences to boost her current ventures? [06:07] - Do you know your goal’s identity? [08:17] - Stay mindful of “the gap” and “the gain” of your journey. [11:06] - No two ideas will ever look completely the same since we all have different life experiences. [13:51] - What impact are you trying to create? [16:26] - Michele gives a billboard analogy about knowing who you want to be known as. [18:16] - Make your strategy a living process that you work with from day to day. [21:14] - Most times we don’t notice the growth that we accumulate daily, but it adds up over time. [23:47] - When you derail your strategy, what can you do to course correct? [26:38] - Michele offers advice on finding a new mindset or path.  [29:10] - Do you know what your vision looks like? [31:55] - Michele loves to go camping. [34:05] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions    Find Michele: Michele Williams www.scarletthreadconsulting.com Facebook | LinkedIn | Instagram   www.metriquesolutions.com Facebook | Instagram  
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Nov 21, 2022 • 20min

Questions To Ask Before Communicating A Price Increase

We made it to that time of year again where entrepreneurs are thinking about increasing their pricing. It’s easy for us to get in our heads about increasing prices and how to communicate new prices to clients. Are you feeling nervous about telling your clients? If you have the answer to these six questions, it should take some of the nervousness away. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn questions to ask before communicating a price increase on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion gives you six practical questions for communicating a price increase. These questions look at your price increase from different angles of who is impacted, how they are impacted, and what to do to take care of them. Nikki’s strategies help you engage your clients with a mindful price transition to stop them from feeling blindsided. Listen as Nikki explains how to communicate a price increase, inspired by the Recession Proof Your Business Symposium. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:14] - Not every client will be impacted by the price increase. Why is it important to remember this? [03:11] - Timing matters, so choose an optimal moment to bring new prices to your clients. [04:21] - Nikki shares what you can do to make the price transition smoother for people. [05:25] - Don’t take the easy way out when you need to have these conversations.  [08:08] - If you’re not candid about pricing, it can break rapport. [10:19] - Which clients should you notify first? [12:34] - Should you put out a final promotional offer at regular price before the price increases? [15:22] - Nikki shares how to craft the message around your price increase. [18:25] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions   
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Nov 14, 2022 • 46min

How To Have Energetic Sovereignty & Not Take Sales Personally - Mastering Excellence

Entrepreneurs experience enmeshment with their business when too much of their energy is tied to results. You might worry that everything will crumble without you, or that you need a specific deal to guarantee your success. Anytime you engage with sales in this way your power is outside of you. How can you bring your energy back into your own body? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to have energetic sovereignty and not take sales personally in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Susan Moe is the founder of Ascended Presence, a coaching and training company that helps people live richer and more meaningful lives by teaching them how to listen to and trust their intuition. Susan is an international clairvoyant reader, life coach, spiritual mentor, and public speaker. She shares how mindfulness and meditation are great first steps, but it’s what we do with our awareness that makes the difference. In today’s episode, Nikki and Susan talk about how to bring yourself back to an energetic equilibrium without self-manipulation or faking it. Susan explains how this empowers everyone to take ownership of their emotional well-being regardless of their external circumstances. Listen as Nikki and Susan discuss how to develop neutrality, how to reunite with the present moment, and why your business thrives when you separate your energy from business outcomes. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:08] - Susan Moe tells her side of how she met Nikki through a peer. [05:03] - Entrepreneurs overthink their business and identity. [07:04] - People can experience enmeshment with their business. [10:03] - How do you bring your energy back into your own body? [11:49] - You have to be present. [14:31] - Recognize where you are, so you can be grounded. [17:00] - Susan talks about developing awareness about your being and presence. [19:55] - Why is it important to separate your energy from your creations and contributions? [22:02] - Susan shares a recent story where she had to exercise energetic sovereignty to stay away from an emotional rollercoaster. [24:42] - Learn to bring yourself back to a grounded state no matter when you face the highs and lows of life. [27:07] - Susan explains ways to remind yourself of your energetic sovereignty. PART 1 [30:08] - Susan explains ways to remind yourself of your energetic sovereignty. PART 2 [32:08] - Live for today. [34:15] - Susan recalls a lovely chat with her teenage son and appreciating that moment. [36:58] - Susan says her first trip to Starbucks blew her mind. [39:25] - What is Susan up to these days? [41:47] - Invest in your growth and development. [43:57] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Susan: Susan Moe  www.ascendedpresence.com      Instagram | LinkedIn   5-Day Guide to Increase Presence and Intuition  
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Nov 7, 2022 • 52min

How To Deconstruct A Challenge & Create An Action Plan - Mastering Excellence

What if you could always find a solution to your problems? There will always be unexpected happenings at one point or another, and knowing how to deal with them makes situations less stressful. This skill comes from taking a step back from the problem. You get past challenges by creating space for a solution, instead of getting caught up in overwhelm or distractions. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to deconstruct a challenge and create an action plan in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. In today’s episode, Nikki and Ed talk about how to engage a situation or concern without being submerged in the chaos of what appears to be happening. Ed discusses his mental models of seeing the big picture without getting tangled in the weeds of a situation. He is an action taker, and he also emphasizes the distance you need to create between the situation and yourself to think more clearly. Listen as Nikki and Ed discuss how to become emotionally neutral, how to activate your creative brain, and how to boost your solution with gateway actions. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:11] - Ed Gandia recalls Nikki being a guest on his podcast. [04:09] - What is Ed’s unconscious competence? [06:04] - Become emotionally neutral so you can see the situation as it is. [08:52] - The answer to your concern lies in the fundamentals. [10:26] - Ed gives an example of creating space between the situation and yourself to clear your thinking. [13:09] - How does stepping back emotionally help you? [15:49] - Look at the big picture with curiosity. [17:50] - Start with the most open-ended question you can imagine. [20:06] - Don’t make assumptions. Let the dialogue of the situation stay open. [22:17] - When did Ed start using his questions strategy? [24:26] - How can you maintain momentum when you start taking action? [27:09] - What is a gateway action? [29:03] - Why do gateway actions give you energy to go forward? [31:25] - How does Ed know that he accomplished his goal? [34:02] - It’s helpful to have mental models for situations or problems you come across often. [36:01] - Ed shares some mental models he uses as a business coach. PART 1 [38:56] - Ed shares some mental models he uses as a business coach. PART 2 [41:10] - Ed gives his advice for being realistic about solving problems. [43:48] - Where does Ed draw the line for himself? [46:02] - Which comedies does Ed like? [48:08] - What’s next for Ed in his business?  [50:36] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Ed: Ed Gandia  https://b2blauncher.com     Facebook | LinkedIn | Twitter | YouTube   Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer
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Oct 31, 2022 • 13min

Top Down Selling

You set the frame for your sales conversations and offers. When you find it difficult to get your higher offers sold, try to adjust your offer frame. How you position your offers matter to your audience. Start presenting your offers with top down selling where clients can focus on the best fit, instead of being distracted by what’s least expensive. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to position your offers with top down selling on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion explains why you want to use top down selling in your sales conversations. Top down selling means that you list your most expensive offer first, and then give the next expensive option until you get to your least expensive offer. You do this to leverage the way people perceive information. Listen as Nikki explains why your pricing layout impacts your sales and how to get the best effect. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:58] - What is the “dreaded grid”? [04:45] - Here’s why you want to place the most expensive option first. [06:42] - You want people to focus on the best fit, not the least expensive. [09:39] - Susan Grant will handle your interior decoration projects with Color Envy Design. [12:03] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Connection mentioned: Susan Grant  https://colorenvydesign.com/    Facebook | Instagram | Pinterest | YouTube  

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