

Sales Maven
Nikki Rausch
Feel awkward selling your services? You’re not alone.
The Sales Maven Podcast is your go-to show for learning how to sell with confidence, kindness, and credibility—without ever feeling pushy or fake.
Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical tips, conversation examples, and real-life coaching so you close more deals, strengthen client relationships, and grow your business.
Perfect for women entrepreneurs and service-based business owners ready to turn “I hate selling” into “I’ve got this.”
The Sales Maven Podcast is your go-to show for learning how to sell with confidence, kindness, and credibility—without ever feeling pushy or fake.
Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical tips, conversation examples, and real-life coaching so you close more deals, strengthen client relationships, and grow your business.
Perfect for women entrepreneurs and service-based business owners ready to turn “I hate selling” into “I’ve got this.”
Episodes
Mentioned books

Sep 5, 2022 • 24min
How To Boost Creativity & Productivity While Working Less: Mastering Excellence Series
Are you making the best use of your time? You are accomplished at doing “all the things.” Yet, you look around to realize you’re not doing all the things you actually want. Stop distractions from guiding your life. Instead, intentionally create the best chance for you to do the work, have the fun, and make the impact. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to boost creativity and productivity while working less in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Joe Sanok is the author of Thursday is the New Friday: How to work fewer hours, make more money, and spend time doing what you want. It examines how the four-day workweek boosts creativity and productivity. Joe has been featured on Forbes GOOD Magazine, and the Smart Passive Income Podcast. He is the host of the popular The Practice of the Practice Podcast which is recognized as one of the Top 50 Podcasts worldwide with over 100,000 downloads each month. Bestselling authors, experts, scholars, and business leaders and innovators are featured and interviewed in the 550 plus podcasts he has done over the last six years. In today’s episode, Nikki and Joe talk about productivity being a full tilt of either slowing down or sprinting. You need to think through what boundaries are important to you so that life’s structured how you want to experience it. When you intentionally set a clear path for yourself, you can focus on the things that bring you energy and feed your soul without overlooking the revenue-generating details of your business. Listen as Nikki and Joe discuss how you can eliminate distractions so you move closer to the life you envision. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [02:05] - Joe Sanok either fills his days or empties his days. [04:52] - Think through what boundaries are important to you. [06:56] - Joe’s first goal is to enjoy life and make the impact he really wants to make. [09:22] - Allow your brain to rest. [11:35] - Are you making time for the life you actually want? [14:26] - How does Joe manage distractions? [17:01] - Joe explains how intentional environment choices can trigger your state to get into flow. [19:29] - Joe gets everyone together for a meal when he celebrates a win. What does he like to eat? [21:44] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Joe: Joe Sanok Twitter | Instagram | LinkedIn Book:Thursday is the New Friday: How to work fewer hours, make more money, and spend time doing what you want School:Slow Down School

Aug 29, 2022 • 15min
Learning Lessons In Sales From Costco
Is your free content getting you the results you want? As an entrepreneur, you do your best to serve potential clients a taste of what it’s like working with you. The free content you put out in the marketplace is meant to attract your ideal clients. What you don’t know is that you could be missing a step. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn a lesson in sales from a Costco analogy on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion is based on a Costco analogy. When you shop at Costco, there are samples around the store for you to try. Costco does something very specific between you trying the sample and you buying the product. Nikki talks about what Costco does, and shares how you can use this with your business. This lesson in sales from Costco relates to making an offer. Listen as Nikki explains how the tip creates the path of least resistance, which is why people go from sample to product so easily at Costco. If you ever felt pressure about making an offer, or forgot to make one, this episode is for you. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [01:18] - What is Nikki’s Costco analogy? [03:37] - Don’t miss the chance to proactively give your audience information. [04:55] - It’s not “salesy” to make an offer. PART 1 [07:09] - It’s not “salesy” to make an offer. PART 2 [08:47] - Here’s how you can set your offer up for success. [11:11] - Dina Pruitt helps your business generate more leads with D2 Strategic. [13:51] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Connection mentioned: Dina Pruitt Instagram | LinkedIn

Aug 22, 2022 • 34min
How To Be An Exceptional Listener To Grow Your Consulting Firm: Mastering Excellence Series
High achievers are not only skillful at what they do, they have an ability to recognize opportunity. The same idea applies in listening. In conversations, deep listening inspires you to ask engaging questions and prepares you to offer relevant value. If clients feel you are actually listening, they start to build a sense of trust and loyalty. Even better, they become your advocates. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to be an exceptional listener to grow your consulting firm in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Michael Zipursky is the CEO of Consulting Success® where they specialize in helping entrepreneurial consultants grow profitable, scalable and strategic consulting businesses. He has advised organizations like Financial Times, Dow Jones, RBC, and helped Panasonic launch new products into global markets, but more importantly, he’s helped over 700 consultants from around the world in over 75 industries add 6 and 7 figures to their annual revenues. Over 38,000 consultants read his weekly consulting newsletter. Michael is also the author of the Amazon Best Sellers ACT NOW: How successful consultants thrive during chaos and uncertainty, The Elite Consulting Mind and Consulting Success® the book. In today’s episode, Nikki and Michael discuss active listening to grow your consulting firm. Michael reveals his approach to asking deep, meaningful questions that create memorable exchanges. When you have deeper conversations, you and the person you speak with gain value. Listen as Michael explains the two levels of questions, gives tips for offering value in conversations, and shares how to remain authentic while connecting. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [01:56] - Michael Zipursky is an exceptional giver. [04:33] - First, do your research. How does Michael define doing “research”? [06:40] - Look for opportunities to offer value to the person you are talking with. [09:04] - Michael points out the information that can spark questions to uncover interesting conversations. [12:05] - Michael shares how you can shift from a surface level conversation into a memorable exchange. [14:06] - Maintain presence while communicating with others, even if you’re not the one speaking. [15:40] - Michael explains why listening makes the value you can offer relevant. [18:33] - What are Micheal’s goals for showing up as an exceptional listener? [20:29] - Is there ever a time when memorable conversations can have an agenda? [23:22] - Life is too short to spend time with people you’re not going to enjoy spending time with. [25:13] - Michael is a natural listener, and here’s his thoughts about when to stop listening. (Hint: don’t.) [27:33] - Here’s a trait that pops up in unconscious competence. [29:17] - Michael competed against this Olympic athlete. Who is it? [30:57] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Michael: Michael Zipursky Facebook | Twitter | LinkedIn | YouTube Best Questions to Ask Consulting Clients

Aug 15, 2022 • 28min
The Law of Receptivity: Mastering Excellence Series
Do you know your underlying beliefs about abundance? Unconscious beliefs are often the reason why there’s resistance to receiving abundance or managing sales conversations. Here’s an empowering thought: Sales isn’t something that you do to somebody. It’s something you do with people. It’s a tipping point of giving and receiving. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the Law of Receptivity and challenge your limiting beliefs in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. For over 30 years Bob Burg has been successfully showing entrepreneurs, leaders, and sales professionals how to communicate their value and accelerate their business growth. Although for years he was best known for his sales classic, Endless Referrals, it’s his business parable, The Go-Giver, coauthored with John David Mann that has created a worldwide movement. While part of a four-book series, The Go-Giver itself has sold more than one million copies and been translated into 30 languages. It was rated #10 on Inc. Magazine’s list of The Most Motivational Books Ever Written, and was on HubSpot’s 20 Most Highly Rated Sales Books of All Time. Bob is also an unapologetic animal fanatic and served on the Board of Directors of Furry Friends Adoption & Clinic in his town of Jupiter, Florida. In today’s episode, Nikki and Bob reframe sales in their conversation of money, abundance, and value. Bob encourages everyone to shift their focus towards giving and helping others move towards happiness. He talks through the five laws of stratospheric success: value, compensation, influence, authenticity, and receptivity. He takes his time to go in-depth on receptivity, teaching everyone that giving and receiving work together. Rebuild your relationship to abundance so you can embrace new experiences. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [02:10] - Bob Burg wants you to shift your focus to giving. [04:15] - Give more value than what you receive in payment. [06:38] - Income is determined by how many people you serve and how well you serve them. [08:08] - Your influence is determined by how abundantly you place other people’s interests first. The most valuable gift you can offer is yourself. [10:27] - The key to effective giving is to stay open to receiving. [12:38] - Planting seeds of good will prepares you for a great harvest. [14:09] - What are your underlying beliefs about abundance? [16:30] - Bob suggests for everyone to study prosperity. [18:00] - You need to train yourself by embracing new experiences. [20:15] - Bob shares his thoughts about negativity and self-doubt. [22:22] - What is the Go Giver Community? [25:02] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Bob: Bob Burg Twitter | LinkedIn | Instagram | Facebook | YouTube www.TheGoGiverCommunity.com Sign up to receive Bob’s Daily Impact emails

Aug 8, 2022 • 20min
Tracking Lifetime Value Of Customer Offers
Entrepreneurs pay the most attention to customer offers during launches and campaigns. After the launch or campaign finishes, the offer is deemed a success or failure based on the closing metrics. That’s a straightforward yet limited measurement. Offers are more than just a moment in time for your business. Any offer you make could start a ripple of lifetime revenue. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to track the Lifetime Value of customer offers on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion reveals the value an offer brings over time. Entrepreneurs often talk about the Lifetime Value of a client, but have you ever looked at what an offer contributes to the bottom line of your business. Nikki explains how additional revenue is generated by people who bought your offer. Your offer gets clients into your value ecosystem, and it sparks repeat business. This could be an invaluable challenge that you spend time digging into. Listen as Nikki shares why one of her seemingly-failed offers brought over $20k in revenue to her business during the 10 months following the initial push. She uncovers the hidden trail that leads potential clients from an introductory offer to being active clients. Nikki also suggests how you can track the numbers and information of your offers, so you have a better grasp on the Lifetime Value. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [02:22] - How can you measure the lifetime of an offer? [05:15] - Nikki examines a previous offer that gave her business more value over the long term. [07:46] - By 10-months-out, Nikki’s previous offer brought in over $20k in additional revenue. [10:27] - It’s your job to guide clients into the next step. [12:33] - Nikki suggests how you can track the numbers and information of your offers. [15:25] - Connection: Casey Gromer will unify the major tasks of your business with the C-Suite Boutique. [18:17] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Connection mentioned: Casey Gromer LinkedIn | Instagram Female Founders Breaking Boundaries podcast Listen to Casey Gromer’s previous Sales Maven episode: https://yoursalesmaven.com/blog/closing-sales-with-discovery-calls-a-sales-success-story-with-casey-gromer/ https://yoursalesmaven.com/blog/how-to-create-opportunity-with-strategic-partners/

Aug 1, 2022 • 49min
How To Use Your Business To Be A Source Of Change
You hold your own reason to support and empower communities you feel connected with. Is it your hometown? Is it the school of that teacher who believed in you? Is it a cause that impacted someone you love? Whichever it may be for you, the commitment is similar. You plan to be a strength to the people, places, and stories that sparked something within you. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how to use your business to be a source of change in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Karen Hite is Co-Owner of Hite Digital and Operations Director at Master Hackers. Her commitment is to help established business owners find clarity so they can focus on revenue generating activities and their pursuit of a fulfilling balanced life. She and her husband started their digital marketing agency which is one of the first (if not the only) Franchise Model Digital Marketing Agency with now 19 franchise locations in the US and over 170 employees. Their mission is to generate 1,000 jobs in Nicaragua through their agency, inner circle and various businesses. In today’s episode, Nikki and Karen discuss how to have a mindset of purpose so you can be a source of change in a community you’d like to support. Based on franchise experience, Karen gives her personal insights to rallying a super connected team bringing opportunities to the community step by step. She recalls how her journey between Nicaragua and the US influenced her drive to change lives. Karen explores how to create a sense of stability in a team culture, tips to understand what motivates your team, and methods for funneling resources all the way to team members’ families. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [02:30] - Karen Hite talks about what it’s like to move to a different country. What did she learn? [04:55] - Trust is a major factor in a franchise brand. [06:58] - What is “Master Hackers”? [09:18] - How did Nikki and Karen connect? [11:48] - Karen talks about building a common purpose and mindset. [14:06] - “I’m in the ice.” [16:06] - The world has its ups and downs, but Karen’s team tries to create a sense of stability in their community. [18:24] - Leaders can support their team culture by understanding what motivates their team members. [20:51] - Karen aims to be a resource for others like someone was a resource for her years prior. [22:43] - Nikki appreciates the care Karen places into her community in Nicaragua. [24:32] - Gratitude comes first. [27:05] - One of Karen’s goals is to empower more women. [29:09] - The evidence of achieving goals connects to a company’s values. What are Karen’s thoughts on building impact? [32:01] - How can you continue to expand your efforts towards your goals? [33:54] - Will Nikki make another appearance at one of Karen’s events? [36:48] - You need to question if certain activities are worth it when you look at your goals and life overall. [39:16] - When you explore the edge of your limits, you might surprise yourself. [41:48] - Karen says she is super funny when she speaks Spanish, and that she is actually an introvert. [43:26] - What comical prank did Karen pull as an ice breaker for an event? [46:22] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Karen: Karen Hite Facebook | Instagram | LinkedIn | Twitter

Jul 25, 2022 • 19min
Improvements In Customer Service
You may relate to this: Attending events feels exciting, new, and somewhat clumsy. From conferences to festivals, many events are making a comeback after a long marathon of virtual meet ups. People hosting events are thrilled to see their audience, but you can tell that some event details are missing or not fully thought out. Do you know if you’re doing this in your events? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn improvements you can make in customer service for your events on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion is inspired from events she attended as either a speaker or audience member. While enjoying her time at an event, Nikki noticed quirks that took away from the experience of the gathering. Event hosts most likely didn’t mean for these little details to happen. In fact, they might not even realize a few small changes could improve the event experience. Nikki uncovers what she noticed, and how to fix the mishaps. When you are thoughtful about your client’s experience, they are more open to engaging with your services. Listen as Nikki talks about changes you can make to your presentations, audience participation, and data collection to help your event stay mindful of the client’s experience. You want your events to be a welcoming environment that people want to come back to. Remember, the best customer is a repeat customer. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [03:02] - Be careful of how you style your slides for presentations. [05:01] - Nikki shares her tips for professional presentations. [07:59] - If you print something interactive, like a form or workbook, give people enough space to write their answers. [10:53] - What do you do with your questionnaires? [13:25] - When you are thoughtful about your client’s experience, they are more open to engaging with your services. [15:20] - Connect with Amy Lang to have an easier Birds & Bees talk with youth. [17:11] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Connection mentioned: Amy Lang Facebook | Instagram | YouTube Just Say This podcast The Birds & Bees Solution Center Book: Sex Talks with Tweens: What to Say & How to Say It by Amy Lang Listen to Amy Lang’s previous Sales Maven episode: https://yoursalesmaven.com/blog/generate-leads-with-a-podcast-on-air-coaching-with-amy-lang/

Jul 18, 2022 • 54min
How To Sell High-Ticket Offers Through Speaking: Mastering Excellence Series
Emotional attachments and mindset limits distract most entrepreneurs from the actions that will actually move them and their clients forward. They unintentionally micromanage the process. Instead, you can create an offer that brings in massive revenue and remains low-maintenance. Give your clients the chance to take up your high-value, high-ticket offer. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about how to sell high-ticket offers through speaking in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Eileen Wilder is a bestselling author and business consultant helping entrepreneurs do 6 & 7 figure days with virtual events. Previously, she was a Pastor for over two decades, and she and her family were used to living on very humble means. That all changed one day when she found a way to make more in a day than she was used to making in an entire year! Despite the fact that she used to be deathly afraid of public speaking, she is now one of the highest paid speakers on the planet. Called by major industry leaders, “The Queen of Stages” she has spoken on stages with Russell Brunson, Tony Robbins and Dan Kennedy. When you listen to her teach, you will immediately recognize that she is one of the most masterful communicators and teachers you have ever heard. In today’s episode, Nikki and Eileen discuss how to build a results-based system so you can sell high-ticket offers through speaking. Eileen talks about “fixing” your mind on the necessary things to let go of anything that’s a hindrance. Then, she shares how taking yourself out of the picture is actually more beneficial to yourself and your client. Listen to Eileen explain her checkpoint strategy for getting clients from A to Z, how to keep offers simple, and why offer creation is wealth creation. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [02:34] - Eileen Wilder says she is inspired by the growth of the people she helps. [04:51] - What did Eileen’s mentor say that helped her redirect her nervousness during her first event? [07:52] - Eileen talks about turning her nerves into excitement. [10:23] - The offer you don’t make, no one can take. [13:00] - Let go of your attachment to money. [14:50] - It’s nice to be around people who are comfortable talking about making money. [17:05] - Offer creation is wealth creation. [19:58] - People don’t care about getting advice. They want a result. [22:03] - Sell your system. Not your time. [24:22] - Eileen walks everyone through an example of her A to Z analogy. [26:36] - Be the guide and accountability partner. [28:29] - Implementers get results. [30:52] - Great offers come from listening. [33:42] - What does Eileen consider as “online shopping”? [36:43] - Eileen asks herself this question to figure out if an offer should keep going or stop. [39:04] - There is an infinite amount of abundance in the world. [41:24] - Don’t be afraid to put distance between you and unnecessary negative energy. [44:08] - Eileen wishes she could communicate more of her story to help others. [46:57] - Focus on what’s good about you. [49:02] - Eileen found another way to get her clients to a 6-figure day more quickly. [51:29] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Eileen: Eileen Wilder Facebook | Instagram

Jul 11, 2022 • 33min
Unique Ways To Use Testimonials To Drive Sales
While self-promotion is often needed, there are other entrepreneurial ways to increase your brand awareness and brand trust. Give clients another perspective to reference through testimonials. You may be hesitant to use them, but you should know that testimonials don’t need to feel transactional or scripted. You can merge testimonials into your business using methods that fit your brand voice. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, Christina Wallitsch asks about unique ways to use testimonials to drive sales on an on-air coaching call on this episode of the Sales Maven Show. Christina Wallitsch is the founder of SB Interior Design, a boutique interior design studio in Easton, Pennsylvania. She supports small business owners, executives, and contractors in their renovation projects. The studio takes the renovation projects from the planning stage all the way to implementation and owner representation. Christina’s principle is that everyone deserves to enjoy timeless, livable interiors. Each project is guided by the way her clients live, work, and relax. SB Interior Design typically does work like residential projects, commercial projects, and 3D rendering services. In this coaching call, Christina compares her options for gathering and showcasing testimonials. Growing a strong network is important to Christina as an entrepreneur. She shares that she successfully went outside her comfort to build relationships within the industry. Now, she’s looking to build a stronger network of clients. To Christina, testimonials give potential clients a snapshot of her business, and help her know which services her clients value most. Luckily, Nikki offers actionable advice on making the testimonial process more conversational. Listen as Nikki and Christina discuss the “Who, What, When, How, Where” of unique ways to use testimonials to drive sales. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [02:44] - Christina Wallitsch brings interior design and architecture insights to her projects. [04:34] - Why did Christina start her business? [07:18] - Christina explains why she feels now is a good time to learn more about testimonials. [09:51] - Lead the testimonial with intentional questions. [11:27] - Nikki offers conversational questions you can ask to get more detailed answers. [13:23] - What is the difference between internally referenced and externally referenced? [15:14] - Where is the best place to place testimonials? [18:00] - You can ask for a testimonial when someone is already offering you a compliment. [20:07] - You can use brief testimonial snippets to increase your brand trust. [21:39] - What happens when you have clients that are more private about the work you complete for them? [24:02] - Nikki and Christina talk about including testimonials as part of contracts (with the option of anonymity). [26:42] - Can testimonials be shared in a more casual way? [28:56] - Christina compliments the kind, helpful, and timely interactions that happen in the Sales Maven Society. [31:49] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Christina: Christina Wallitsch LinkedIn

Jul 4, 2022 • 43min
The Key To Believing In Yourself: Mastering Excellence
At any time, you can pause to ask yourself: “Where does my focus need to be in this moment?” Asking yourself this question makes you step into the present and consciously decide who you need to be. When you take ownership over your attention, you more confidently believe in your ability to make choices that will get you to your goals. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about the key to believing in yourself in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Micah is a mom of 5 and wife to a large animal Veterinarian living in Rexburg, Idaho. For the past 9 years, she has been blessed with the opportunity to help thousands of women elevate their health, mindset and joy while creating wealth building a business alongside their journey. She’s a top leader in Beachbody, course creator and host of a Top 50 podcast called ‘Do Your Crap’ that helps women and entrepreneurs create simple habits and break through the mindset blocks that are keeping them from feeling their best and living the lives they desire, especially in the trenches of Motherhood! She’s a huge believer that women can rock AND live and shouldn’t feel guilty for having passions outside of mom life. In today’s episode, Nikki and Micah discuss how to develop an unwavering belief in yourself to accomplish what you envision. Micah urges you to realize that what you desire is possible. You can get clear on your desired outcome and take simple step-by-step actions that get you a high ROI for how you invest your time and energy. Listen to Micah explain the mindset that allows you to stay connected to your vision while allowing you to give yourself grace for when you stumble along the way. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:42] - Welcome, and thank you for listening! [03:15] - Micah Folsom says she’s still working on this social skill despite being super friendly already. [05:58] - Micah has an unwavering belief in herself. [08:24] - Focus on who you need to be in this moment to get to the outcome you envision. [10:44] - Focus on today’s step. [13:30] - If it’s possible for someone else, it’s possible for you. [15:03] - Keep things simple. [17:38] - Micah gives two steps for how you can move towards your goals with the belief you can get there. [20:04] - Allow yourself to stay connected to your vision. [21:35] - How can you make a vision story? [23:50] - Follow what tugs at your heart. It’s your internal guidance. [26:24] - You have limitless potential. [28:44] - Micah shares what signs to look for to know when to stop going in a certain direction. [31:24] - Stay in tune with your desires and your joy. [34:02] - Micah says she was a competitive gymnast at one point in her life. [35:43] - Nikki and Micah talk about the habits they want to break. [38:04] - Micah is excited about another passion she is bringing to life. [40:57] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Find Micah: Micah Folsom Instagram Do Your Crap Podcast Free Goodies PLUS a 50% OFF Code for Micah’s mini courses: www.micahfolsomfit.com/dyc www.micahfolsomfit.com/vision