

Sales Maven
Nikki Rausch
Feel awkward selling your services? You’re not alone.
The Sales Maven Podcast is your go-to show for learning how to sell with confidence, kindness, and credibility—without ever feeling pushy or fake.
Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical tips, conversation examples, and real-life coaching so you close more deals, strengthen client relationships, and grow your business.
Perfect for women entrepreneurs and service-based business owners ready to turn “I hate selling” into “I’ve got this.”
The Sales Maven Podcast is your go-to show for learning how to sell with confidence, kindness, and credibility—without ever feeling pushy or fake.
Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical tips, conversation examples, and real-life coaching so you close more deals, strengthen client relationships, and grow your business.
Perfect for women entrepreneurs and service-based business owners ready to turn “I hate selling” into “I’ve got this.”
Episodes
Mentioned books

Jan 23, 2023 • 23min
Crafting An Offer That Requires Pre-Work For The Client: On-Air Coaching Call
In being a coach, you help people discover new perspectives and get closer to results. Your clients trust you to provide the solution that fits their situation. What if you need to present a solution a potential client is completely unfamiliar with? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, Marcie Towle brings up questions about crafting an offer that requires pre-work for the client in an on-air coaching call on this episode of the Sales Maven Show. Marcie Towle is the owner of Dragon Fire Coaching, where she helps clients ignite greatness in their lives by teaching them how to build Inner Wealth™ using Nurtured Heart Approach®. Marcie has spent her entire career helping others lead their best lives. She is a certified Advanced Trainer of Nurtured Heart Approach, certified Health Coach, taught both group and 1:1 fitness for over 25 years, and has been a business owner since 1993. In today’s episode, Nikki and Marcie come up with an offer that requires pre-work for the client. Marcie enjoys working with parents of teens and adults who want to have better relationships with their kids. She spreads awareness of this coaching being available to those who may need it, so she is rethinking how to introduce clients to education options. Listen as Nikki and Marcie talk about how to present new solutions to potential clients, how to refocus sales conversations when things get off track, and whether or not a course should come before coaching access. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [00:47] - Marcie Towle focuses on building stronger parent-child relationships in the community. [03:06] - Marcie wants to reach people who aren’t familiar with this kind of coaching. How does she educate people on their options? [04:53] - Is there a way to blend a course into a coaching program? [07:09] - Sometimes it’s possible to lose control of a client session when introducing a coaching offer. [09:32] - How can you refocus a sales conversation? PART 1 [11:01] - How can you refocus a sales conversation? PART 2 [13:30] - Nikki describes why the way you present information influences how people could receive what you say. [15:33] - Be mindful of who you connect with as a coach. [17:36] - Nikki and Marcie talk about what’s rewarding about being a coach. [19:57] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Marcie: Marcie Towle

Jan 16, 2023 • 56min
How to Merge Multiple Passions Into One Business Concept: Mastering Excellence Series
We all have something to contribute to the world, and sometimes, that gift comes in multiple forms. Since there are many ways to express your gift, you may feel called to do different passions. What if you knew how to build an ecosystem for all your talents to thrive? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to merge multiple passions into one business concept in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Nick Demos is a Tony Award winning Broadway producer, documentary filmmaker, conscious business coach and manifestation expert. With over 15 years of teaching pranayama (breath work), yoga and creativity as well as thirty years in the entertainment industry, he has traveled from the Tony Awards to ashrams and run a multi-million dollar business in between. Nick guides you to clear blocks and tap into your creative intuition so you can be unapologetically visible and manifest income while making monumental impact. In today’s episode, Nikki and Nick talk about creating a business for the multi-passionate and multi-hyphenated human that you are. Nick speaks about grounding yourself in your sense of self daily and how to breathe through life. He understands that you get to attract the right people when you use your innate talents and gifts, despite any fear or nervousness. Listen as Nikki and Nick discuss how to handle life’s unpredictable turns, why getting to know yourself is a journey, and how to create a business that suits your talents. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [00:59] - Nick Demos talks about connecting with Nikki. [02:55] - Say “Yes” until you have to say “No.” [04:44] - Nick recalls his first professional dance job on the road with a Broadway show. What other jobs does he remember? [06:45] - How did Nick get to run a nonprofit theater company? [09:00] - Nick explains how he felt becoming a Broadway producer and developing a new career. [11:31] - Nick helps people use their story to manifest and create in the world. [13:28] - What if you’re afraid or nervous about being vulnerable? [15:17] - Get grounded in who you are everyday. [18:07] - How does Nick balance all his different projects? [19:57] - The more you know yourself, the more you can respond to life’s unpredictable turns. [22:13] - Nick shares that people need to be empowered to make decisions and mistakes. [24:55] - How long did it take for Nick to integrate his gifts in the way that he has? [27:34] - It’s okay to fall sometimes to learn the lesson that will get you further. [30:05] - There’s more to your story than what people see, and the same goes for what you see of others. [32:27] - Nick discusses why your business is a “Do-It-Yourself Adventure.” [35:17] - “How do you feel today?” [38:06] - Nick talks about taking care of yourself and getting in touch with yourself so you can show up as the best version of you. [40:43] - How do you breathe through uncomfortable moments? PART 1 [43:09] - How do you breathe through uncomfortable moments? PART 2 [45:13] - Knowing how to breathe through life is what helps you extend your life. [47:05] - What tv show does Nick still watch after 25 years? [49:44] - What is Nick working on lately? [51:53] - Nick shows support for the Fibromyalgia community which he has a personal connection to in life. [53:59] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Nick: Nick Demos www.thenickdemos.com INVISIBLE The Creative Soulpreneur Podcast Facebook | Twitter | TikTok | Pinterest | Instagram | YouTube

Jan 9, 2023 • 36min
Selling At A Live Event: On-Air Coaching
As an entrepreneur, you’ll come across potential clients who want to take action at that moment. For example, imagine you present to a live audience and potential clients are ready to pay for your value. It’d be a wasted opportunity to not have a plan or offer available. Keep your sales conversations ready to go, so you don’t miss out on serving clients. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, Dr. Thuy “Gina” Tran brings up questions about selling at a live event in an on-air coaching call on this episode of the Sales Maven Show. Thuy (pronounced Twee, also known as Gina) is a health consultant and coach with 20 plus years of experience as a pharmacist. She is the founder of Dr.GinaTran where she practices her passion of empowering and guiding her clients to find natural solutions for the symptoms of gut and hormone health since they are intimately interwoven. When she is not practicing and teaching, she enjoys cooking, spending time outdoors, walking, gardening, reading a book with her children, and learning new things. You can always find her in a quiet place where she meditates and gracefully appreciates what life has offered her. In today’s episode, Nikki and Thuy brainstorm ways to sell at live events. Thuy describes the set up for an upcoming event where she wants to share her offer that flows from a consultation into coaching for ideal clients. Since it’s a live event, Thuy knows the presentation and timing of her offer need to be intentional. Listen as Nikki and Thuy discuss how to pair offers together, how to communicate with event collaborators, and how to use Nikki’s trifold hack. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [00:51] - Dr. Thuy “Gina” Tran talks about being in the Sales Maven Society the past few years. [02:17] - Dr. Thuy empowers clients to own their health and wellness. PART 1 [04:45] - Dr. Thuy empowers clients to own their health and wellness. PART 2 [06:24] - Does your medical professional understand your health history? [08:00] - How does Dr. Thuy’s work connect to gut and hormone health? [09:31] - Dr. Thuy explains where her nickname “Gina” comes from. [11:17] - Dr. Thuy is prepping to sell at a live event. [13:34] - How can offers be paired together? [15:46] - Nikki shares how to frame and present the offer during a live event. [18:03] - Give people a chance to opt-in on the spot. [20:20] - Nikki shares a trifold hack she previously used at live events. PART 1 [22:53] - Nikki shares a trifold hack she previously used at live events. PART 2 [25:39] - How can you determine which potential clients are a good fit before making the offer? [28:12] - Be willing to test different approaches. [30:54] - Dr. Thuy enjoys how her communication skills changed thanks to the Sales Maven Society. [32:59] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Thuy: gina@drginatran.com

Jan 2, 2023 • 52min
How To Bring Humor Into Your Work: Mastering Excellence Series
The best laugh is an unexpected one. With everyone so serious at work, many people enjoy someone who can lighten the mood. It gives people a chance to breathe, and it builds rapport. How can you weave humor and comedic timing into your work? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to bring humor into your work in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. As the CEO of her own company, Hot Red Carpet, Erin Brown works as a speaker, host, facilitator, and confidence coach helping individuals and groups step into their spotlight. With 20 years of comedy experience paired with her time working in the corporate world, Erin understands the need for people to connect, feel valued, play, and be uplifted. That’s why Erin's work centers on increasing the levity of any occasion by adding value that feels good. Now, clients on her roster include UNITED AIRLINES, PFIZER, IFF, MURAD, HOULIHAN LOKEY, NETSCOUT, FOUNDATION MEDICINE, and TACALA. In today’s episode, Nikki and Erin talk about finding humor in work. Erin reveals a trade secret: comedic timing has a lot to do with being present. She shares why it’s important to be fully aware in the moment while also knowing how to read the room. As Erin speaks, she gives examples of how she remains present in daily life and adds emotional intelligence to humor. Listen as Nikki and Erin discuss building rapport with humor, being funny more than offensive, and taking your cues from the environment or current situation. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [02:19] - Erin Brown has great comedic timing. [04:18] - Erin shares where her humor comes from, and how it impacted her comedic background. [05:50] - Why did Erin start interviewing random strangers for a red carpet concept? [08:37] - How did Erin’s concept lead to an interview with Tom Hanks and Rita Wilson? [10:11] - Erin talks about how she kept her business momentum going before it even became a business. [12:35] - “Be where your feet are.” [14:55] - How does Erin stay present in her everyday life? [17:44] - You can turn situations you’re nervous about into a game. [19:47] - Give your all in the moment, or you might miss the experience you could have. [21:28] - What can be fun in this moment? [23:30] - You can always reset your day if it starts to feel off, no matter what time of day it is. [26:00] - What is the link between humor and trust? [28:50] - Be true to your message. There’s no need to force or rush your expression. [31:17] - The best laugh is an unexpected one. [34:12] - How can Erin make fun of someone without offending them? [36:50] - Erin speaks about building rapport in her humor. [38:34] - What does Erin think of self-deprecating humor? [40:19] - Trust your instincts. [43:10] - Erin enjoys quality time with her nieces and nephews. [45:55] - What’s Erin up to lately? PART 1 [48:05] - What’s Erin up to lately? PART 2 [49:46] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Erin: Erin Brown www.hotredcarpet.com Facebook | Twitter | LinkedIn | Instagram | YouTube

Dec 26, 2022 • 12min
How To Differentiate Your Personal Identity From Your Brand Identity
Sometimes our perception of things are so close together they seem like they’re the same: an actor and a character, skin and clothes, or even a married couple. It’s a funny thought since you can find a separation between the two no matter how close or connected the pair seem. They exist as two different entities, like your personal identity and your brand identity. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to differentiate your personal identity from you brand identity on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion explores language that uses personal claims in sales conversations and how to substitute this approach. Nikki often sees entrepreneurs use identity statements in their communications, which can make clients feel distant or cause entrepreneurs to feel personally judged. If you can’t seem to separate yourself and your business, it could be a good time to redirect the focus of your language. Listen as Nikki explains how to make sure your personal identity is not unnecessarily consumed by your brand identity. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [01:40] - Here are examples of identity statements from real life. [03:58] - When making an offer, reconsider how your wording shifts the attention to you. [06:05] - Nikki explains why rejection feels more personal when you attach identity to your offers. [09:07] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions

Dec 19, 2022 • 42min
How To Be A Super Connector: Mastering Excellence Series
Learn how to become a super connector by cultivating curiosity, empathy, and active listening. Discover the power of making connections without expecting anything in return and the fulfillment that comes from helping others. Explore the impact of strategic networking and adding value to your connections. Hear about exciting business developments and receive a gift to boost your sales confidence.

Dec 12, 2022 • 33min
Email Marketing: Sales Success Story
True business serendipity happens when people meet at the right place at the right time. The magic of serendipity acts on its own, however, you can influence the odds. You can create the right place at the right time through your sales conversations, whether in email marketing or at events. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn about email marketing and mindful negotiation language during this Sales Success Story on this episode of the Sales Maven Show. Therese Jardine is the Founder and CEO of Strategic Event Procurement. She is an award-winning Procurement Strategist and achieved a 900% ROI when she implemented Microsoft’s VenueSource program. She cut the contracting timeline by 30% and saved over $250 million. Dubbed “MacGyver” by her friends, Therese is a resourceful, creative problem solver. She brings this resourcefulness to her clients and has the tools and expertise to guide them to a successful Procurement Strategy for their event portfolios. In today’s episode, Nikki and Therese talk about navigating negotiations through emails and in person. Therese uses years of experience to help clients manage event portfolios and client relations when setting up contracts. She speaks about the ups and downs of carrying out event contracts, including how to act fast if things go awry. Listen as Nikki and Therese discuss mindful negotiation language, email marketing traffic, and tips to avoid unnecessary mistakes. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [00:49] - Therese Jardine wins “Most Unusual Timing Ever.” [02:55] - Therese explains why she does a “complementary review” for some of her clients. [05:44] - The power of being at the right place at the right time. [07:39] - What happens when time and place are not on your side? [10:02] - “The universe has a way of correcting things.” [11:42] - Therese explains her approach to mindful negotiation language. PART 1 [14:38] - Therese explains her approach to mindful negotiation language. PART 2 [16:54] - Always ask questions. [18:36] - Think about your sales conversations from both sides to get curious a client’s perspective. [20:57] - Therese shares tips and hacks she learned about moving traffic to her email list. [23:32] - Therese uses her past experiences to help other people avoid unnecessary mistakes. [25:43] - Always build and maintain rapport. [27:29] - Therese talks about the connections she made within the Sales Maven Society. [29:29] - “This is your gal. This is your person.” [31:01] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Therese: Therese Jardine https://strategiceventprocurement.com therese@strategiceventprocurement.com LinkedIn | Instagram

Dec 5, 2022 • 52min
How To Be An Effective Negotiator: Mastering Excellence
Negotiation is misunderstood. As a negotiator, you could be completely focused on whether your prospective client says “Yes” or “No”, how long the negotiation is taking, and if you get exactly what you want from the deal. As an effective negotiator, you start to look at how much of what you want as a scale, the tempo of the conversation, and if you need to walk away. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to be an effective negotiator in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Mark Raffan is the Founder & CEO of Negotiations Ninja, World-Class Negotiation Training Tailored to Your Needs. He has led c-suite negotiations for many years for companies in various industries, and has been referenced in publications such as Entrepreneur, Forbes, and Thrive Global. Now running his own negotiations training company, Mark utilizes his extensive speaking experience to deliver engaging, usable, and market-relevant training to an under-served market. He is also the co-host of the incredible podcast Negotiations Ninja Podcast (one of the top negotiations podcasts in the world). In today’s episode, Nikki and Mark talk about rethinking what it means to have a successful negotiation. Mark encourages you to read, consume, and apply knowledge about negotiation, and he has a few other insights that give your working knowledge more power. He shares his approach to either achieving the predetermined objectives or walking away gracefully from a sales conversation. Listen as Nikki and Mark explore what’s more important than securing the deal itself, which has a lot to do with what the deal looks like. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [02:09] - Mark Raffan loves learning and implementation. [04:37] - Mark shares what part of his upbringing influenced his current path. [06:48] - “It was a dare in a bar.” [09:13] - Find ways to test your negotiation skills in your everyday interactions. [11:59] - What is Nikki’s “creating curiosity” statement? [13:56] - Mark gets curious about how Nikki describes her work. [16:01] - Mark prioritizes self care these days, which gives him the mental clarity to perform better. PART 1 [18:28] - Mark prioritizes self care these days, which gives him the mental clarity to perform better. PART 2 [21:13] - Mark explains why negotiators need to see a larger picture than simply the negotiation outcomes. [22:58] - What does it mean to walk away from a negotiation gracefully when it doesn’t go as planned? [25:06] - What’s more important than securing the negotiation? [27:48] - Here’s how you can place a successful negotiation into perspective instead of seeing deals in absolutes. [29:51] - Is Mark interested in NLP? [31:48] - Body language clusters are cues for when you should ask more intentional questions. [34:08] - Consider what may be important to the prospective client before getting into a conversation. [36:16] - Compare your options, but be very careful of making assumptions. [39:03] - Why is listening a key skill in negotiation? [41:02] - Mark teaches the four ways to approach any client request. [44:05] - It’s not always easy, but take a step back. [45:56] - Mark says he changed how he celebrates his wins. Does he have anything in mind lately? [48:02] - Mark lifts heavyweights as a hobby. [49:40] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Mark: Mark Raffan https://negotiations.ninja Negotiations Ninja Podcast Facebook | LinkedIn | Twitter

Nov 28, 2022 • 37min
How Strategy Informs Your Decision-Making: Mastering Excellence
Even with the biggest goal, understand that your strategy begins the ripple of impact your ideas create. Strategy is not a rigid regimen or lifeless chore, rather, it’s a daily journey. Building a strategy takes you a step closer towards your big ideas and influences the world around you. Do you know what impact you want to create? Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how strategy informs your day to day decision-making on this episode of the Sales Maven Show. Michele Williams is a serial entrepreneur and speaker on a mission to close the financial literacy gap for small businesses. Through her two companies, Scarlet Thread Consulting, a client-facing coaching program, and Metrique Solutions, a robust financial software platform, she supports entrepreneurs to understand their numbers confidently. Michele is a champion for creative entrepreneurs, serving as a change agent to facilitate building scalable and profitable businesses. Michele’s empowering work has been applauded by The Business of Home, My Doma Studios, and The American Society of Interior Designers. In today’s episode, Nikki and Michele talk about building a strategy that evolves with you. Michele speaks about reassessing your journey for where you are currently. You might feel stuck at a certain level in life or your business, when the truth is that a few different decisions could help you break free. Michele shares how you can find new decisions and challenge yourself to build the legacy you imagine. Listen as Nikki and Michele explain the purpose of “the gap” and “the gain”concept, the importance of leveraging past skills, and the power of legacy. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [01:46] - Michele Williams says she never thought she would have the business she currently built. [04:20] - How did Michele leverage her past experiences to boost her current ventures? [06:07] - Do you know your goal’s identity? [08:17] - Stay mindful of “the gap” and “the gain” of your journey. [11:06] - No two ideas will ever look completely the same since we all have different life experiences. [13:51] - What impact are you trying to create? [16:26] - Michele gives a billboard analogy about knowing who you want to be known as. [18:16] - Make your strategy a living process that you work with from day to day. [21:14] - Most times we don’t notice the growth that we accumulate daily, but it adds up over time. [23:47] - When you derail your strategy, what can you do to course correct? [26:38] - Michele offers advice on finding a new mindset or path. [29:10] - Do you know what your vision looks like? [31:55] - Michele loves to go camping. [34:05] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions Find Michele: Michele Williams www.scarletthreadconsulting.com Facebook | LinkedIn | Instagram www.metriquesolutions.com Facebook | Instagram

Nov 21, 2022 • 20min
Questions To Ask Before Communicating A Price Increase
We made it to that time of year again where entrepreneurs are thinking about increasing their pricing. It’s easy for us to get in our heads about increasing prices and how to communicate new prices to clients. Are you feeling nervous about telling your clients? If you have the answer to these six questions, it should take some of the nervousness away. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn questions to ask before communicating a price increase on this episode of the Sales Maven Show. In today’s episode, Nikki’s solo discussion gives you six practical questions for communicating a price increase. These questions look at your price increase from different angles of who is impacted, how they are impacted, and what to do to take care of them. Nikki’s strategies help you engage your clients with a mindful price transition to stop them from feeling blindsided. Listen as Nikki explains how to communicate a price increase, inspired by the Recession Proof Your Business Symposium. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00! In This Episode: [00:29] - Welcome, and thank you for listening! [02:14] - Not every client will be impacted by the price increase. Why is it important to remember this? [03:11] - Timing matters, so choose an optimal moment to bring new prices to your clients. [04:21] - Nikki shares what you can do to make the price transition smoother for people. [05:25] - Don’t take the easy way out when you need to have these conversations. [08:08] - If you’re not candid about pricing, it can break rapport. [10:19] - Which clients should you notify first? [12:34] - Should you put out a final promotional offer at regular price before the price increases? [15:22] - Nikki shares how to craft the message around your price increase. [18:25] - Thank you for listening. Nikki is so grateful you are here! Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven Recession Proof Your Business Symposium: www.yoursalesmaven.com/6questions