Grow Your Practice Podcast

Mark Callan, a clinician with expertise in conservative care, shares invaluable insights for chiropractors looking to boost revenue without discounting. He discusses three key strategies to sell high-value cash packages and the importance of adding cash services. The conversation navigates through common barriers, the benefits of laser therapy, and effective patient engagement techniques. Additionally, listeners gain practical marketing tips and resourceful tools for improving their practices, including a growth calculator to identify lucrative service opportunities.

Explore innovative marketing strategies tailored for private practices, focusing on direct response marketing. Discover how video content can enhance visibility and attract patients effortlessly. Engage potential clients by answering common questions through creative content. Plus, learn about a program aimed at improving financial systems and operational management for better profitability. Success stories from practice owners illustrate the transformative impact of these strategies.

In this episode of the Grow Your Practice Podcast, host Chad Madden, owner of Madden Physical Therapy and Breakthrough, discusses the single biggest pitfall in branding for private practices. Chad explores the history and evolution of branding and its place under the marketing umbrella. He emphasizes the importance of direct response marketing over traditional branding and provides practical examples, including the use of informational content to engage potential patients. Additionally, Chad introduces the Profitability Under Pressure program designed to help practice owners increase revenue and improve their financial systems.Are you a practice owner who would like to join these live calls?Register here: https://info.getbreakthrough.com/gyp-weekly-call-wbnIf you find this episode helpful, we have the 'Profitability Under Pressure' program, a 13-week course with insights into improving time management, managing payer mix, enhancing patient lifetime value, and more. Success stories from various practice owners who implemented these strategies are shared, highlighting significant growth and financial stability achieved. To learn more and apply for Profitability Under Pressure, visit: https://hubs.la/Q02H_3Sl000:00 Introduction to the Podcast00:19 Understanding Branding in Marketing03:25 Historical Context of Branding06:51 Pitfalls of Branding in Private Practice07:58 Introduction to Direct Response Marketing08:27 Profitability Under Pressure Program11:30 Effective Direct Response Marketing Strategies17:41 Survey Insights and Behavioral Psychology19:01 Conclusion and Final Thoughts

Chad Madden, the owner of Madden Physical Therapy and Breakthrough, shares invaluable insights for private practice owners. He identifies the top three marketing mistakes that hinder growth, stressing the importance of aligning market-message-media while prioritizing patient needs over self-promotion. Chad discusses effective patient acquisition strategies and highlights the 'Profitability Under Pressure' program, which helps enhance revenue and financial health. His actionable advice is a must-listen for any practice owner looking to thrive.

Discover how to elevate your private practice’s profitability through strategic planning and essential tools. Learn about the 'flywheel' concept for continuous growth, inspired by Amazon’s success. Uncover the secrets of profit audits and how to create effective profit plans. Explore the benefits of expanding your team to enhance revenue per visit and the importance of effective marketing and patient reactivation. Gain insights from personal success stories and tackle challenges like declining profit margins while building a sustainable financial future.

Join Chad Madden in this episode of 'Grow Your Practice' as he dives into strategies to identify where you're losing money and boost your practice's profitability. From personal stories and real-world examples, learn how to audit at a granular level, discover hidden pitfalls, and leverage the Profit Leak Audit. Explore how understanding detailed metrics instead of just surface numbers can transform your practice. Plus, learn about the Profitability Under Pressure program designed to help practice owners thrive even in challenging economic times. Tune in for actionable insights and proven methods that have helped many practice owners increase their revenue.Are you a practice owner who would like to join these live calls?Register here: https://info.getbreakthrough.com/gyp-weekly-call-wbnIf you find this episode helpful, we have the 'Profitability Under Pressure' program, a 13-week course with insights into improving time management, managing payer mix, enhancing patient lifetime value, and more. Success stories from various practice owners who implemented these strategies are shared, highlighting significant growth and financial stability achieved. To learn more and apply for Profitability Under Pressure, visit: https://hubs.la/Q02H_3Sl000:00 Introduction to the Podcast00:21 Identifying Revenue Losses01:08 The Importance of Metrics01:54 Granular Analysis in Practice03:48 Auditing for Improvement05:18 Real-Life Examples of Auditing06:16 Addressing Clinician Performance08:04 Handling Documentation Issues09:32 Discovering Billing Errors11:13 Theft and Financial Mismanagement14:49 Positive Outcomes from Auditing15:03 Profitability Under Pressure Program24:40 Success Stories and Testimonials30:21 Conclusion and Final Thoughts

Join Chad Madden, owner of Madden Physical Therapy and Breakthrough, in this episode of the Grow Your Practice Podcast. Chad discusses setting clear goals for your practice and overcoming common challenges faced by practice owners. Featuring insights from practice owners John and Eric, Chad walks through a powerful exercise to help you envision your ideal practice. This episode also introduces the 'Profitability Under Pressure' program, a masterclass designed to help private practice owners build financial stability and increase revenue.Are you a practice owner who would like to join these live calls?Register here: https://info.getbreakthrough.com/gyp-weekly-call-wbnIf you find this episode helpful, we have the 'Profitability Under Pressure' program, a 13-week course with insights into improving time management, managing payer mix, enhancing patient lifetime value, and more. Success stories from various practice owners who implemented these strategies are shared, highlighting significant growth and financial stability achieved. To learn more and apply for Profitability Under Pressure, visit: https://hubs.la/Q02H_3Sl000:00 Introduction to the Podcast00:19 Understanding Practice Goals01:08 Personal Goals and Aspirations03:44 Financial and Operational Challenges06:26 Creating a Vision for Your Practice10:36 Team and Staff Development16:06 Marketing and Community Impact17:18 The Power of Clear Goals24:22 Conclusion and Upcoming Events

Chad Madden, owner of Madden Physical Therapy and Breakthrough, shares his insights on overcoming limiting beliefs in private practice. He discusses his personal journey and how challenging these beliefs transformed his practice. Listeners learn a three-step process to identify and tackle their own hurdles. Chad also highlights the importance of crafting effective job ads and promotes the 'Profitability Under Pressure' program, showcasing success stories from practice owners who achieved significant growth and financial stability.

In this engaging conversation, Stacy Hicks, owner of Carlisle Place, shares her inspiring transition from physical therapist to private practice owner in rural New Hampshire. Erin Langmaid, head of marketing, discusses innovative strategies to boost community engagement, highlighting the powerful role of workshops. They explore the shift from traditional marketing to social media, adapting to unexpected workshop attendance, and forging strong patient relationships. The duo emphasizes profitability while navigating the unique challenges of rural healthcare. Tune in for actionable insights!

In this episode of the Grow Your Practice podcast, host Chad Madden, owner of Madden Physical Therapy and Breakthrough, discusses how to effectively manage and strategize around Medicare cuts that impact revenue for private practices. Chad dives into the macroeconomic factors influencing healthcare costs, shares a personal story about navigating the healthcare system, and introduces a six-step flywheel process for practice owners to audit, plan, strategize, implement, measure, and repeat strategies to stay profitable. He also discusses the importance of targeting younger demographics, improving payer mix, and marketing effectiveness. Additionally, the episode highlights the 'Profitability Under Pressure' program, which provides a comprehensive system to help practice owners increase their profit margins amidst declining reimbursements.If you find this episode helpful, we have the 'Profitability Under Pressure' program, a 13-week course with insights into improving time management, managing payer mix, enhancing patient lifetime value, and more. Success stories from various practice owners who implemented these strategies are shared, highlighting significant growth and financial stability achieved. To learn more and apply for Profitability Under Pressure, visit: https://hubs.la/Q02H_3Sl000:00 Introduction to the Podcast00:19 The Impact of Medicare Cuts03:15 Personal Story: Navigating the Healthcare System06:30 Strategies to Mitigate Revenue Loss09:42 Marketing and Profit Levers10:47 Pelvic Floor Program Success13:56 Profitability Under Pressure Program21:37 Final Thoughts and Advocacy25:43 Conclusion and Farewell