Top 3 Marketing Mistakes Private Practice Owners Make | Grow Your Practice Podcast
Join Chad Madden, owner of Madden Physical Therapy and Breakthrough, as he discusses the three biggest marketing mistakes private practice owners make. This episode dives into the critical aspects of marketing, including market-message-media alignment, focusing on the patient's needs rather than self-promotion, and understanding the required effort and resources for successful marketing. The episode also covers effective patient acquisition strategies and introduces the Profitability Under Pressure program designed to enhance revenue and profit margins for private practices.
Are you a practice owner who would like to join these live calls?
Register here: https://info.getbreakthrough.com/gyp-weekly-call-wbn
If you find this episode helpful, we have the 'Profitability Under Pressure' program, a 13-week course with insights into improving time management, managing payer mix, enhancing patient lifetime value, and more. Success stories from various practice owners who implemented these strategies are shared, highlighting significant growth and financial stability achieved.
To learn more and apply for Profitability Under Pressure, visit: https://hubs.la/Q02H_3Sl0
00:00 Introduction to the Podcast
00:24 Understanding Marketing in Private Practice
02:13 The Market Message Media Match
07:44 Common Mistakes in Messaging
13:13 Effort and Investment in Marketing
17:47 Q&A and Final Thoughts
19:01 Conclusion and Next Steps
Grow Your Practice Podcast