

The Marketing Freelancer: Unicorns Unite
Emily Reagan | Digital Marketing Virtual Assistant
Welcome to The Marketing Freelancer: Unicorns Unite—the podcast for ambitious marketing freelancers ready to master the art of marketing services, get booked out with premium clients, and build a thriving, well-paid freelance business. You'll learn how to own your unique Unicorn talents and confidently charge for the results you deliver!
I’m Emily Reagan, your host, freelance marketing coach, and founder of the Unicorn Digital Marketing Assistant School and Digital Marketer's Workgroup. On this show, I’m sharing the skills, strategies, and mindset shifts you need to elevate your game as a marketing service provider.
Each episode is packed with actionable insights:
>Master marketing services like funnels, email campaigns, and launches to stand out in a crowded market.
>Learn how to market yourself, pitch with confidence, and secure premium rates for your expertise.
>Hear real stories from freelancers who have scaled their businesses, showing you what’s possible when you own your worth and aim higher.
>Get tips on managing clients, positioning yourself as an indispensable expert, and navigating the freelance world like a pro.
This isn’t about starting out—it’s about leveling up. If you’re ready to move past basic admin tasks, own your unique brilliance, and command the rates you deserve, you’re in the right place.
Let’s build a business that lights you up, pays you well, and makes an impact.
🎧 Subscribe now and start transforming your freelance marketing career!
I’m Emily Reagan, your host, freelance marketing coach, and founder of the Unicorn Digital Marketing Assistant School and Digital Marketer's Workgroup. On this show, I’m sharing the skills, strategies, and mindset shifts you need to elevate your game as a marketing service provider.
Each episode is packed with actionable insights:
>Master marketing services like funnels, email campaigns, and launches to stand out in a crowded market.
>Learn how to market yourself, pitch with confidence, and secure premium rates for your expertise.
>Hear real stories from freelancers who have scaled their businesses, showing you what’s possible when you own your worth and aim higher.
>Get tips on managing clients, positioning yourself as an indispensable expert, and navigating the freelance world like a pro.
This isn’t about starting out—it’s about leveling up. If you’re ready to move past basic admin tasks, own your unique brilliance, and command the rates you deserve, you’re in the right place.
Let’s build a business that lights you up, pays you well, and makes an impact.
🎧 Subscribe now and start transforming your freelance marketing career!
Episodes
Mentioned books

Jul 29, 2025 • 54min
#257 How to Write Premium Proposals That Land High-Paying Freelance Clients with Brittany McBean
Ever sent a proposal… and heard crickets? Yeah, that ghosting game is real and frustrating. If you're losing momentum between the call and the contract, this episode walks you through the exact changes that turn proposals into "yeses."I brought in copywriter, launch strategist, and my real-life friend Brittany McBean to talk all things premium proposals. She’s breaking down what actually works when you’re trying to land high-ticket clients and how to use your proposal as a persuasive sales tool, not just a boring formality.Brittany McBean helps online course creators run wildly profitable launches with high-converting, anti-sleazy sales copy. She’s the behind-the-scenes brain for major names like Rick Mulready, Brandi Mowles, and Lattice Hudson, and she’s passionate about ethical marketing that uplifts marginalized voices. She’s known for helping freelancers like you productize premium services, shorten the sales cycle, and raise your rates without sounding desperate or pushy.Listen to learn more about:Why vague proposals are killing your conversion rate & what to include insteadThe 8 must-have sections every high-converting proposal needs (it’s not just price & deliverables)How to pre-frame your offer with one powerful post-sales call email that sets up your proposal for successThe red flags that make premium clients ghost you & the green flags they’re looking for!How to create a “sales page in disguise” that positions you as the expert, not the helpWe’re not about sleazy sales vibes here—Brittany’s approach is totally ethical, strategic, and straight-up smart. Whether you're charging $2,000 or $10,000 for your freelance services, this episode will help you show up like the confident, high-level marketer you are.Sponsored by UDMA Self-Starter ProgramLearn the digital marketing skills, business setup, and client-finding strategies you need to launch a flexible, profitable freelance career—fast. The Unicorn Digital Marketing Assistant School Self-Starter Program gets you up and running with paying clients in no time. Enroll now!Links Mentioned in the Show:Join Brittany’s The Premium Proposal* program: Improve your process. Raise your prices. Work with better clients.Are you already doing marketing work but need more clients and a stronger referral network? Join The Digital Marketer’s Workgroup: a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!*My affiliate link. If you purchase this program, I could receive a small commission.>>Got a burning question about freelancing or digital marketing? Send me a voicemail & it could be featured in an episode. Don’t overthink it—just hit record here!Connect with Brittany:Instagram: @brittanylmcbeanWebsite: https://brittanymcbean.com/ Facebook: @brittanylmcbeanYouTube: Brittany McBeanFreebie: Nine Ways to Write More Better Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganprYouTube: Emily Reagan 3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Jul 15, 2025 • 48min
#256 How to Step into Your Value & Charge More as a Freelance Service Provider with Caryn Gillen
If you’ve ever found yourself undercharging, overdelivering, and questioning your worth as a freelancer… THIS is the episode that will recalibrate your mindset and empower you to own your value like the Unicorn you truly are.I’m joined by my friend Caryn Gillen, a seasoned business coach for coaches who want to grow to $5K+ months without burnout or following someone else’s blueprint. With 15 years in the coaching space and 30+ years of business-building experience, Caryn helps clients build aligned, profitable businesses that actually feel good.In this episode, we dive into the weird limbo many freelancers live in where we run businesses but still feel like employees. If you’re stuck in the hourly-rate grind, juggling too much, or feeling undervalued, this convo is your reminder: you hold the power. Let’s talk about claiming it.Listen to learn more about:The invisible power dynamic between freelancers and clients—and why it keeps us stuckHow to shift from “just a helper” to a respected business owner (without being pushy or salesy)The real cost of freelancing and why most of us are undercharging (hint: you’re not factoring in everything your last employer paid for)What it means to “own” your business even if you’re still figuring it outWhy your clients actually want to pay you more when they understand your value (and how to help them see it)This isn’t your typical “charge your worth!” pep talk. This is a grounded, real-world convo about what it means to run a business and reclaim your time, energy, and income in the process. Ditch burnout pricing, stop over-functioning, and step into your Unicorn power.Sponsored by UDMA Self-Starter ProgramLearn the digital marketing skills, business setup, and client-finding strategies you need to launch a flexible, profitable freelance career—fast. The Unicorn Digital Marketing Assistant School Self-Starter Program gets you up and running with paying clients in no time. Enroll now!Links Mentioned in the Show:Grab Caryn’s FREE 5 Easy Ways to Market Yourself as a Coach Guide: This will help you help your clients find more natural ways to market - ways that feel easier to them AND help their potential clients to really see your clients in their brilliance.Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!>>Got a burning question about freelancing or digital marketing? Send me a voicemail & it could be featured in an episode. Don’t overthink it—just hit record here!Connect with Caryn:Instagram: @caryngillenFacebook: Caryn Gillen, MA, Master CoachWebsite: http://www.caryngillen.com/ Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganprYouTube: Emily Reagan 3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Jul 1, 2025 • 1h 2min
#255 How to Sell Courses on Udemy as a Freelancer with Elizabeth Hambleton
Is your digital marketing brain buzzing with course ideas, but you’re not sure where to start?If you’ve got skills to share and want a low-maintenance, high-visibility way to monetize them, this episode is for you. We’re diving into the world of course marketplaces—specifically how to sell courses on Udemy—with my guest and fellow unicorn Elizabeth Hambleton.Elizabeth is the Founder & CEO of Bonjour Branding, where she helps course creators and coaches turn their expertise into profitable and polished digital products. With over 35,000 students enrolled in her Udemy courses, she’s built a thriving education business rooted in smart strategy, storytelling, and connection. (And she’s also a proud member of our Digital Marketer’s Workgroup!)We’re peeling back the curtain on how to sell courses on Udemy even if you’re still doing client work and have zero desire to build a full-blown course empire. Whether you want to add a revenue stream, build credibility, or just dip your toes into passive income, this convo will definitely get your wheels turning (it totally did for me!).Listen to learn more about:How to sell courses on Udemy without building a massive tech stack or hiring a teamWhy Udemy can be a perfect visibility tool for freelance marketers and service providersSmart pricing and promotion strategies for a high-volume, low-ticket course modelThe differences between Udemy and Skillshare (and which is better for YOU)How to use Udemy as a launchpad for speaking gigs, client leads, and collab projectsIf you’ve ever said, “I could teach this,” but didn’t know where to start, this is the episode that shows you how. Get ready to rethink your skills, your income streams, and your visibility game.Sponsored by UDMA Self-Starter ProgramLearn the digital marketing skills, business setup, and client-finding strategies you need to launch a flexible, profitable freelance career—fast. The Unicorn Digital Marketing Assistant School Self-Starter Program gets you up and running with paying clients in no time. Enroll now!Links Mentioned in the Show:Check out Elizabeth’s courses on Udemy hereReady to turn your expertise into income? Get on a free call with her to find out if becoming a Udemy instructor is the right next step for you. Book here.Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join our tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!>>Got a burning question about freelancing or digital marketing? Send me a voicemail & it could be featured in an episode. Don’t overthink it—just hit record here!Connect with Elizabeth:LinkedIn: https://www.linkedin.com/in/elizabethhambleton/ Website: https://www.elizabethhambleton.com/ Instagram: @bonjour.branding Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganprYouTube: Emily Reagan 3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Jun 17, 2025 • 29min
#254 How to Pitch Yourself as a Marketing Service Provider with Emily Reagan
Freelancer Visibility Series #6If you've ever felt frozen at the idea of putting yourself out there, you're not alone. Sweaty palms, second-guessing every word in the email, wondering “Who am I to pitch myself?” But visibility doesn’t come from waiting in the wings. It starts with one pitch. One message. One connection. In this episode, I’m showing you exactly how to pitch yourself as a freelance marketing service provider—without feeling like a sleazy PR bro.This is the final chapter in our Visibility Series, and it’s a big one. Whether you’re a digital marketing VA, copywriter, social media manager, or finally stepping into your full-blown marketing unicorn era, this episode is for you. I'm pulling back the curtain on what it really takes to get seen, get booked, and get known as the go-to expert in your space.Plus, I'll share how I went from quietly engaging in online communities to landing a seat on Amy Porterfield’s mastermind stage. Hint: It wasn’t overnight, and it wasn’t luck. Listen to learn more about:The exact mindset shifts you need to confidently pitch yourself, even if you feel like a newbieWhy copy-paste pitch templates are killing your chances—and what to do insteadWhy genuine engagement and relationship-building beat cold pitching every time (and how it led to my biggest speaking gig)How to position your real, in-the-trenches experience as your strongest pitching superpowerMy favorite hacks for researching podcasts and writing standout pitches that position you as an easy YESIf you want to land dreamy podcast guest spots, client collaborations, or visibility ops that convert into premium clients, you need to know how to pitch yourself like the pro you already are. This episode breaks down the fears, the myths, and the exact steps to start booking those opportunities and becoming known for your marketing magic.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client’s unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:The Secret to Standing Out as a Freelance Marketer: Your Story Framework with Megan Yelaney #252The Final Piece of the Messaging Puzzle: Brand Voice & Personality with Jen Liddy #253 Check out my Press Page for inspo! See real examples of where I've landed and how I’ve positioned myself as an “easy yes.”ChatGPT for YouTube extension: https://chatgpt4youtube.com/Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganprYouTube: Emily Reagan 3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Jun 3, 2025 • 1h 4min
#253 The Final Piece of the Messaging Puzzle: Brand Voice & Personality with Jen Liddy
Jen Liddy, a Brand Voice & Messaging Strategist and creator of The YOU-Algorithm™, shares her journey from teaching to marketing. She emphasizes the importance of a unique brand voice in connecting with clients authentically. Discover why your personality—not just your services—sells, and how to identify your distinct voice. Jen critiques outdated messaging practices and reveals how to craft compelling content that resonates. Plus, insights on balancing authenticity with professional success and leveraging tools for clearer messaging make this a must-listen!

May 20, 2025 • 57min
#252 The Secret to Standing Out as a Freelance Marketer: Your Story Framework with Megan Yelaney
Freelancer Visibility Series #4One of the most overlooked tools in your marketing toolbox: your origin story. Not just the “I started freelancing during naptime” version, but the powerful, personality-packed version that builds trust, separates you from the rest of the VA crowd, and makes you the obvious YES for your dream clients.In this Visibility Series episode, I’m chatting with Megan Yelaney, a business strategist and podcaster who’s helped over 1,000 coaches go from overlooked to fully booked (and even hit million-dollar years) by creating magnetic brands through her Distinctive Edge Framework. She shares how her own edge came to life during a hilariously awkward attempt at a “booty pose” health coach photo, captured in a behind-the-scenes video that went viral and ultimately sparked her Pretty Awkward brand. That moment showed her the power of authenticity, and now she helps others tap into their own origin stories to stand out online, connect with dream clients, and grow without chasing trends or burning out.Listen to learn more about:Why your origin story is a full-blown client attraction magnetHow to craft your story framework so it resonates and convertsThe real reason authenticity works (and why most people still get it wrong)What to do when you feel like your personality isn’t “professional” enoughThe difference between sharing a story that just "inspires" vs makes people buyThis episode is 100% real talk on what makes clients choose YOU. If you’ve been shrinking in your messaging or fumbling to explain your value, Meg’s story framework will give you the confidence and clarity you need to stand out. You’ll leave with practical ways to use your story as your edge, including that quirky thing you thought you had to hide.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client’s unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Grab Megan’s FREE Business Story Blueprint: How to Attract Dream Clients with Your Unique Origin Story. Learn how to craft a compelling business origin story that sets you apart, builds trust, and inspires clients to choose you. This free guide helps you uncover your unique edge over other freelancers and VAs and shows you exactly how to write about it with clarity and confidence.A glimpse of the “booty pose” video that helped start Megan’s Pretty Awkward Brand Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Megan:Instagram: @meganyelaney Facebook: Megan Yelaney-Creating Impactful Passive Income Website: https://meganyelaney.com/ Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

May 6, 2025 • 51min
#251 How to Make $10k from Your Next Podcast Interview with Beth Nydick
Freelancer Visibility Series #3This episode is for every freelance marketing unicorn out there who’s doing the work but not fully stepping into the spotlight. If you’ve ever thought “I don’t feel expert enough to be on a podcast,” this conversation will flip that script and show you exactly how to leverage podcast guesting to bring in real revenue.My guest Beth Nydick is dropping truth bombs left and right about visibility, confidence, and the strategy behind getting paid from podcast appearances (yes, paid). She’s the ultimate media strategist for coaches, consultants, experts, and authors ready to get seen and paid. Featured in Oprah, Forbes, Business Insider, and on shows like The Drew Barrymore Show and The Tonight Show, Beth helps her clients turn visibility into sales. She shares how she landed a $50K contract just from one interview and how you can use podcast guesting as a tool in your own marketing strategy or for your clients.Listen to learn more about:The real reason podcast guesting is a powerful sales tool (not just for exposure!)The 3 types of podcasts and how to use each to build your brand and credibilityThe biggest mistakes freelancers make when guesting on podcasts—and how to avoid bombing your interviewBeth’s signature M.I.C.S. Method to turn a podcast interview into $10K+How to confidently share your origin story (even if you’re new!) and get clients into your DMs after one episodeYou don’t need to be famous. You don’t need a million downloads. But if you’ve got a strategy, a little confidence, and this episode in your ears, you can make $10K from your next podcast interview.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client’s unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Grab Beth’s FREE Make $10K Interview Checklist: https://courses.bethnydick.com/10kchecklist This is the roadmap you need to systematically build buzz, engage the audience, and sustain momentum before, during, and after the podcast recording. It's your behind-the-scenes blueprint making $10k every time you step up to the mic.Earn Your Happy Podcast with Lori Harder https://loriharder.com/podcast/ Cubicle to CEO Podcast with Ellin Yin https://www.cubicletoceo.co/podcast Brenna McGowan, copywriter, pre-launch strategist, & creator of Anticipation Marketing™ https://brennamcgowan.co/ Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Beth:Instagram: @bethnydickFacebook: Beth NydickWebsite: https://bethnydick.com/ Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Apr 29, 2025 • 55min
#250 How Marketing Assistants Can Use Public Speaking to Get More Clients with Laurie-Ann Murabito
Freelancer Visibility Series #2If you want your dream clients to come to you instead of you chasing them, it's time to get serious about public speaking. And no, you don't need to be Tony Robbins or have a viral TikTok, you just need to show up and share your expertise the smart way.In this episode, we're diving into the power of public speaking with Laurie-Ann Murabito: a reformed shy girl turned award-winning speaker, speaking coach, and strategist. Laurie-Ann helps clients communicate with confidence, position themselves as experts, and attract dream clients through speaking opportunities. With 25 years of experience, she's a Master Coach, a neuroscience nerd when it comes to audience behavior, a best-selling author (Rethink Leadership and Rethink Your Leadership), and host of the top 1% podcast Be In Demand.Listen to learn more about:Why public speaking is the fastest path to authority, client trust, and inbound leads (even if you're terrified right now)How to find speaking opportunities (spoiler: there are thousands happening every day!)The simple types of talks you can give even if you’re “not ready” or you think you don’t know what to sayHow to seed your services into your talk without sounding spammy or salesyWhy mastering public speaking gives you an unstoppable advantage in today’s crowded freelance worldLaurie-Ann is here to show you exactly how to step out from behind the laptop and onto the “stage,” whether it’s a live room, a Zoom room, or a podcast guest spot — and use speaking as your best form of marketing.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client’s unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Be in Demand Podcast Ep262– Get Booked to Speak: How to Utilize The Warm Market StrategyGrab Laurie-Ann’s FREE Be IN Demand Listener’s Guide: https://SpeakAndStandOut.com/Guide Ready to attract high-quality clients and grow your business without chasing leads? Speaking is the fastest way to position yourself as an expert. She’s handpicked the must-listen episodes just for Freelancers and VAs. This guide shows you how to sell from the stage without sounding salesy, tap your network for opportunities, and turn one gig into repeat bookings.Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Laurie-Ann:Instagram: @laurieann.murabitoWebsite: https://speakandstandout.com/ Facebook: Laurie-Ann MurabitoConnect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Apr 22, 2025 • 1h 1min
#249 The Authority Framework: How Freelance Marketing Assistants Can Build Visibility with Rob Marsh
Freelancer Visibility Series #1Are you tired of being the industry’s best-kept secret? You’ve got talent, you’ve got skills, but you’re stuck in VA-land doing low-paying admin work. Meanwhile others with half your ability are getting booked out (and charging way more). You don't need another tool or tactic, you need visibility and authority.This week, I sat down with my friend and fellow visibility nerd Rob Marsh, a seasoned direct response copywriter, marketing strategist, and co-founder of The Copywriter Club, to break down his Authority Framework. Rob’s worked with big names like American Express and Pluralsight, but his real magic is helping freelancers step into their authority and start charging what they’re worth. In this episode, he shows you how to build credibility, attract high-value clients, and position yourself as an expert without needing a huge platform.Listen to learn more about:How to use Rob’s Authority Framework to get visible without being everywhere at onceWhy being the “best kept secret” doesn’t get you paid and what to do insteadHow to build trust and expertise (even if you’re newer or still figuring it out)The secret to borrowing authority when you don’t have a big audience (yet!)Why waiting to “feel ready” is keeping you brokeIf you’re feeling invisible, overwhelmed by marketing noise, or stuck in “I’m not ready yet” mode, this episode is your wake-up call. Rob’s practical advice and my real-talk stories will help you get unstuck, show up confidently as the expert you are, and get visible AF without burning out.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client’s unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Watch Rob’s FREE The Authority Framework™ workshop: Become the best-known, highly paid expert in your niche. This shows you what to do—before you start posting content or building your list—so that your audience will eagerly line up to hire you when you go live.Listen to my episode on The Copywriter Club podcast about how writers can offer additional services and expertise to their clientsJoin The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Rob:Instagram: @thecopywriterclubFacebook: The Copywriter ClubWebsite: http://thecopywriterclub.com/ Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services

Apr 15, 2025 • 32min
#248 Real Talk from Social Media Marketing World: Tips for Freelance Marketers with Emily Reagan
I crashed the Social Media Marketing World conference…Okay not literally, but I did snag a ticket and showed up as a fly-on-the-wall digital marketer, ready to soak it all in. In this episode, I’m giving you a no fluff, behind-the-scenes recap of Social Media Marketing World and sharing exactly what freelancers and marketing VAs need to know.Think conferences are just fluff and swag bags? Think again. I’m breaking down how in-person networking can open unexpected doors and level up your visibility. Getting in the room matters — especially if you want to be seen as the expert you truly are.Listen to learn more about:Why I actually went to Social Media Marketing World (hint: it wasn’t just for the content)My honest take on whether attending conferences is worth it for freelance marketers (including ROI talk!)The trends I noticed that savvy digital marketing assistants should be paying attention to right nowWhy showing up in-person at events like Social Media Marketing World can fast-track your freelance visibilityWhat to consider if you’re dreaming of speaking on conference or event stages somedayWhether you’re debating going to a conference or just trying to keep up with trends, this episode gives you the freelancer’s lens on what’s actually working—and what to ignore. Tune in to find out if Social Media Marketing World belongs on your calendar next year.Sponsored by AI Copywriter in a Box Struggling to create client content fast? Stop wasting time starting from scratch. AI Copywriter in a Box helps you craft high-converting, client-ready content in minutes—emails, social posts, sales pages, and more—all in your client’s unique voice. I use it myself to skip the endless revisions and get premium content done fast. Use my affiliate link & get $50 off with the code UNICORN. You can use the AI Copywriter for up to 4 different clients. Grab yours now!Links Mentioned in the Show:Episode 141: Pre-Launch Marketing Strategy with Brenna McGowan, my biz bestie and anticipation marketing genius. Brenna took the stage at Social Media Marketing World and rocked it with a talk on pre-launch buzz strategies. She’s the queen of creating momentum before the cart opens.Join The Digital Marketer’s Workgroup: Are you already doing marketing work but need more clients and a stronger referral network? Join a tight-knit community of freelancers and get access to behind-the-scenes conversations, support, and troubleshooting that every solo marketer needs. Plus, you'll benefit from advanced trainings, networking opportunities, and exclusive job leads. Apply here!Connect with Emily:Facebook Community: Emily’s Unicorn Digital Marketing Assistant LabInstagram: @emilyreaganpr Facebook: @emilyreaganpr3 ways we can work together: Need to build your digital marketing skills and set up solid workflows so you can confidently put yourself out there for freelance work? Get on the waitlist for the Unicorn Digital Marketing Assistant School where you'll learn in-demand marketing implementation skills to launch or grow your work-from-home business. I also share job leads directly with students, making this a true gateway to flexible, meaningful freelance work. Ready to get started sooner? You can jump into the self-study program right now.Already doing marketing work and have a few clients? Want a stronger referral network? Apply for our Digital Marketer’s Workgroup—a tight-knit community of freelancers just like you. Inside, you'll get behind-the-scenes support, advanced trainings, and troubleshooting that every solo marketer needs. Plus, I’ve shared over 3,000 job opportunities with this group—exclusive leads you won’t find anywhere else. If you're ready to grow your business and connect with a supportive network, join us here!Looking to hire a Digital Marketing Assistant? If you want to expand your team & grow your business, submit your job opportunity here. I'll share it with the skilled unicorn marketing assistants inside my workgroup totally free. >>> Download my Top Ten Most Requested Digital Marketing Tasks & Services