Lulu Cheng Meservey gives a masterclass on non-boring corporate communications, Korean pop culture, and religious fanaticism. Lulu shares what she’s learned running comms for startups, decoding cultural erogenous zones, and crafting impactful messages in 280 characters or less. Whether you're a writer, a communications professional, or simply curious about the intersection of K-POP and Internet whackos, this podcast is a window into modern communication.  Lulu is currently the Executive Vice President of Corporate Affairs and Chief Communications Officer at Activision Blizzard, and was formerly head of comms at Substack. Her newsletter “Flack” is a new playbook for communications, written to help you win over people who matter, without wasting time or being cringe.Twitter: https://twitter.com/lulumeserveyNewsletter: https://www.getflack.com/Want to learn more about the next cohort with Write of Passage?Click here: https://writeofpassage.school/hiwWant to learn more about How I Write?Website: https://writeofpassage.school/how-i-write/YouTube: https://www.youtube.com/@DavidPerellChannel/videosApple: https://podcasts.apple.com/us/podcast/how-i-write/id1700171470Spotify: https://open.spotify.com/show/2DjMSboniFAeGA8v9NpoPv Learn more about your ad choices. Visit megaphone.fm/adchoices

Derek Thompson, a writer with a theater background, discusses elegant writing, dealing with critics, and the art of non-fiction story. They delve into writing routines, subconscious dreams, and the importance of being novel and important as a writer. The impact of algorithms on writing and the canonization of Impressionist paintings are also explored.

Jimmy Soni, a master of biographies and a professional speechwriter, discusses his approach to writing, including finding empty spaces when writing books. They also explore managing interview information, the power of compression in speech and writing, injecting humor and warmth in writing, and the importance of writing introductions. Additionally, Soni shares a funny mistake made while trying to impress a highly respected nonfiction author and emphasizes the importance of surrounding oneself with challenging individuals.

The Cultural Tutor, an anonymous writer with 1.5 million Twitter followers, shares insights on writing for the Internet, source reading material, and building a writing habit. Topics include the importance of capturing inspiration, surrendering to one's nature, gaining followers, the value of reading older books, Leonardo da Vinci's advice, the power of practice and editing, the role of encouragement in writing, and staying focused on writing.

Tyler Cowen and Alex Tabarrok, the world's largest economics bloggers, discuss their journey of starting and growing their blog, the impact of controversial posts, the importance of consistency in content production, the power of intellectual curiosity, and their collaboration and communication methods.

How I Write is a podcast hosted by David Perell where he delves into the creative process of famous writers. He shares his motivation for starting the podcast and his goal of exploring the behind-the-scenes of their work.