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Revenue Champions

Latest episodes

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Mar 2, 2022 • 1h 5min

35: Demand generation and the buyer centric model (with Nelson Gilliat, Founder at Buyer Centric Revenue)

Ryan Reisert, Brand Ambassador @Cognism speaks to Nelson Gilliat, Founder @Buyer Centric Revenue and Author of “Death of the SDR: and birth of Buyer Centric Revenue” about his take on demand generation and the buyer centric model. In this episode, Ryan and Nelson debate on is cold calling really dead, lead generation vs. demand generation, the role of sales and marketing and more.
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Feb 23, 2022 • 23min

34: Going viral on LinkedIn (with Liam Bartholomew, Global Head of Demand Generation at Cognism and Sean Ball, Founder at Generation Demand)

Sean Ball, Founder @Generation Demand and Liam Bartholomew, Global Head of Demand Generation @Cognism discuss going viral on LinkedIn after Sean posted Liam’s “break up” email. Sean and Liam discuss adding humour and standing out in B2B, the copywriting process, moving from lead generation to demand generation and more.
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Feb 16, 2022 • 52min

33: the 5 pillars of outbound (with David Bentham, Director of Sales Development at Cognism)

Ryan Reisert, Brand Ambassador @Cognism speaks to David Bentham, Director of Sales Development @Cognism about the 5 pillars of outbound sales. Ryan and David will be going through the main pillars for sales success including hyper targeting, more meaningful conversations, responding to the changing landscape and more.
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Feb 9, 2022 • 39min

32: The journey to $20 million ARR (with Jonathon Ilett, Global Head of Sales at Cognism)

Ryan Reisert, Brand Ambassador @Cognism speaks to Jonathon Ilett, Global Head of Sales @Cognism about the journey from $10 to $20 million annual recurring revenue in just one year. In this episode, Ryan and Jon discuss hiring strategy, the importance of a scalable sales process, Jon’s personal story from Sales Rep to Global Head of Sales and more.
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Feb 2, 2022 • 59min

31: Developing a high-performance Sales Rep (with Joe Porter, BDR Manager at Juro)

Welcome to Revenue Champion’s first takeover with Ryan Reisert, Brand Ambassador @Cognism. This episode, Ryan talks to Joe Porter, BDR Manager @Juro about developing a high performing Sales Rep. Ryan and Joe discuss finding the best talent and how to get them up to speed, setting your BDR up for a great career, the changing landscape of business development and more.
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Jan 26, 2022 • 58min

30: Cold Calling Live #3 (with Morgan J Ingram, Director of Sales Execution and Evolution at JB Sales Training)

Welcome to another special episode of Revenue Champions, the third in our Cold Calling Live series. David Bentham, Inside Sales director @Cognism and Morgan J Ingram, Director of Sales Execution and Evolution @JB Sales Training take on live cold calls from the audience and give actionable advice on how to improve each call. In this episode, David and Morgan give their best cold calling tips and techniques on objection handling, tonality and more. So you can ultimately take prospects from a cold meeting to a meeting booked.
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Jan 19, 2022 • 30min

29: Why demand gen? (with Adam Holmgren, Head of Demand Generation at GetAccept)

Welcome to the third episode of Revenue Champion’s Marketing Hall of fame. Alice de Courcy talks to Adam Holmgren, Head of Demand Generation @GetAccept about his marketing strategy for GetAccept for 2022. In this episode, Alice and Adam discuss planning for 2022,  the demand generation movement, globalisation and more. --- Send in a voice message: https://anchor.fm/cognism/message
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Jan 12, 2022 • 34min

28: How to grow a marketing podcast (with Fernando Amaral, VP of Marketing at Landbot)

Welcome to the third episode of Revenue Champion’s Marketing Hall of fame. Alice de Courcy talks to Fernando Amaral, VP of Marketing @Landbot about his own podcast success with Ungated Marketing, achieving 10,000 podcast listeners in just 30 days. In this episode, Alice and Fernando discuss how to plan a podcast, important metrics to track, attributes of a successful podcast and more. --- Send in a voice message: https://anchor.fm/cognism/message
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Jan 5, 2022 • 34min

27: Intent data fuelled marketing (with Robin Izsak-Tseng, VP of Revenue Marketing at G2)

Welcome to the second episode of Revenue Champion’s Marketing Hall of Fame. Alice de Courcy talks to Robin Izsak-Tseng, VP of Revenue Marketing @G2 about intent data fuelled marketing. In this episode, Alice and Robin discuss ABM, social proof, events, outsourcing content and more. --- Send in a voice message: https://anchor.fm/cognism/message
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Dec 8, 2021 • 32min

26: Equal opportunity in tech sales (with Sunil Kumar, CEO & Co-Founder at TrainYo)

Jon talks to Sunil Kumar, CEO & Co-Founder @TrainYo about equal opportunities in tech sales. In this episode, Jon asks Sunil about his successful sales training, acquiring SalesLife, wellbeing in sales and more. --- Send in a voice message: https://anchor.fm/cognism/message

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