29: Why demand gen? (with Adam Holmgren, Head of Demand Generation at GetAccept)
Jan 19, 2022
29:53
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Welcome to the third episode of Revenue Champion’s Marketing Hall of fame. Alice de Courcy talks to Adam Holmgren, Head of Demand Generation @GetAccept about his marketing strategy for GetAccept for 2022. In this episode, Alice and Adam discuss planning for 2022, the demand generation movement, globalisation and more.
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