

How I Built This with Guy Raz
Guy Raz | Wondery
Guy Raz interviews the world’s best-known entrepreneurs to learn how they built their iconic brands. In each episode, founders reveal deep, intimate moments of doubt and failure, and share insights on their eventual success. How I Built This is a master-class on innovation, creativity, leadership and how to navigate challenges of all kinds.New episodes release on Mondays and Thursdays. Listen to How I Built This on the Wondery App or wherever you listen to your podcasts. You can listen early and ad-free on Wondery+. Join Wondery+ in the Wondery App, Apple Podcasts or Spotify. Start your free trial by visiting wondery.com/links/how-i-built-this now. Get your How I Built This merch at WonderyShop.com/HowIBuiltThis.
Episodes
Mentioned books

8 snips
Jan 23, 2017 • 28min
Zappos: Tony Hsieh
Computer scientist Tony Hsieh made millions off the dot-com boom. But he didn't make his mark until he built Zappos — a customer service company that "happens to sell shoes." Now Zappos is worth over a billion dollars and known for its completely unorthodox management style.
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10 snips
Jan 16, 2017 • 30min
Honest Tea: Seth Goldman
In 1997, after going for a long run, Seth Goldman was frustrated with the sugar-filled drinks at the corner market. So he brewed up a beverage in his kitchen, and turned it into Honest Tea.
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11 snips
Jan 9, 2017 • 32min
Drybar: Alli Webb
A decade ago, full-time mom Alli Webb noticed a gap in the beauty market: there was nowhere that just focused on blow-drying hair. Now with 70 locations, Drybar is testament to Webb's motto: Focus on one thing and be the best at it.
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7 snips
Jan 2, 2017 • 38min
Zumba: Beto Perez & Alberto Perlman
Zumba began as a mistake: aerobics teacher Beto Perez brought the wrong music to class, then improvised a dance routine to go with it. For his students, it was more fun than work — and it eventually grew into one of the biggest fitness brands in the world.
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23 snips
Dec 26, 2016 • 31min
Warby Parker: Dave Gilboa & Neil Blumenthal
In 2008, it was nearly impossible to buy a fashionable, affordable pair of glasses online. That simple frustration inspired the idea behind Warby Parker – and disrupted the eyewear industry.
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8 snips
Dec 19, 2016 • 36min
Melissa & Doug: Melissa And Doug Bernstein
Melissa and Doug Bernstein's first success was a wooden 'fuzzy puzzle' of farm animals. Today, Melissa & Doug makes over 2,000 kinds of toys and serves as an antidote to the rise of digital toys.
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145 snips
Dec 12, 2016 • 26min
Patagonia: Yvon Chouinard
In 1973, Yvon Chouinard started Patagonia to make climbing gear he couldn't find elsewhere. Over decades of growth, he has implemented a unique philosophy about business, leadership and profit.
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24 snips
Dec 5, 2016 • 34min
Serial Entrepreneur: Mark Cuban
Mark Cuban made millions off of tech startups, then billions off of stocks — and later went on to buy and revive the Dallas Mavericks. He has come to define the persona of the serial entrepreneur.
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9 snips
Nov 28, 2016 • 29min
Angie's List: Angie Hicks
In 1996, Angie Hicks spent hours reading contractor reviews to members over the phone. Today, the online review and referral service, Angie's List, is publicly traded on the New York Stock Exchange.
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42 snips
Nov 21, 2016 • 34min
Southwest Airlines: Herb Kelleher
In 1968, competitors sued to keep Herb Kelleher's new airline grounded. After a 3-year court fight, the first plane took off from Dallas. Today Southwest Airlines operates nearly 4,000 flights a day.
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