The Shopify Growth Show

Jim gives a long overdue update on the $3M challenge and reveals an exciting new acquisition before doing a deep dive into the strategy behind the move and tactics for growth going forward.TOPICS DISCUSSED IN TODAY’S EPISODEUpdate on the $3MWinsLossesAcquisition UpdateNeat Apparel, moats and unfair advantages3 phases of acquisitionGrowth plan Resources:Neat ApparelJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook  Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

This week, Jim is joined by Krish Ramineni, CEO of Fireflies to discuss how grow a business through product led growth. Krish shares his insights about the importance of distribution and how to create proper culture within a startup before expanding on some of the best opportunities for someone starting a business in 2024.TOPICS DISCUSSED IN TODAY’S EPISODEWhat is FirefliesCreating internal growthBuilding a remote companyHow to structure your weekFireflies first 100 customersProduct led Growth2024 AI product opportunities Resources:FirefliesJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook  Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51) 

This week, Jim is joined by Bryan Smith. Bryan has a background in sports analytics, helping teams assess the potential as well as risk of players before during recruitment. With his company Leon VC, Bryan has applied this approach entrepreneurship using data analysis to find and assess the potential founders. Bryan shares his insights and what characteristics define a truly great entrepreneur.TOPICS DISCUSSED IN TODAY’S EPISODEUsing data to identify potential in athletes and foundersThe KPI’s for successful foundersWhat is resilienceDifferent types of founder profilesFounder CommunityBlind spot recognitionDisruption opportunitiesHacks to win the dayResources:Leon VCJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's PlaybookAdditional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

This week, Jim is joined by Maja Voje, someone who literally wrote the book on Go To Market strategy. Together they get tactical about this incredibly important stage of business development and Maja shares some amazing frameworks to help make any businesses GTM strategy a success.TOPICS DISCUSSED IN TODAY’S EPISODEWhat is GTM: different than product launchWhat is the beach head strategyThe difference between Prince Charles and Ozzy OsbourneCommon mistakes The military approachThe grunt work thresholdTalking to customersDemand generation vs demand captureOptimizing for profit vs adoptionResources:BOOKMaja WebsiteJim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook  Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51) 

In this episode, Jim joins the ECWID team to dive into key tactics and approaches that fuel e-commerce growth, helping brands make the most of Black Friday and Cyber Monday sales events.TOPICS DISCUSSED IN TODAY’S EPISODE GrowthHit story and new businesses.Tactics: Black Friday and cyber MondayNew customer acquisition or profitActivation offersWhen to startCarousel adHow to win giftingBundlingEmails and pattern interruptsOffer led growthInfluencer campaignsResources: Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook  Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51) 

This week, Jim is joined by a man who is literally responsible for the creation of thousands of podcasts, including this one. Josh Nielsen is the founder of Zencastr, a podcast recording service. Josh talks about how he built the service in his free time while working as a contract engineer and reveals the tactics and hacks he used to launch and eventually pivot to a venture backed tech startup.TOPICS DISCUSSED IN TODAY’S EPISODEWhat is ZencastrSelecting the right problemSelecting the right waveMarketing hack: painpoint automationPricing tacticsPivoting to raising capitalPivoting from product led growth to marketing led growth Resources:https://zencastr.com/Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

Today, Jim is joined by Nataraj Sindam who has spent his entire career learning the ins and outs of the tech industry. He and Jim analyze some of the overlooked trends happening in tech today and give some hot takes on some of the world's biggest companies. TOPICS DISCUSSED IN TODAY’S EPISODEDifferent paths into tech entrepreneurshipElon’s X strategy Amazon’s Alexa problemAmazon AdsPredictions: RivianFood as healthcareVC trendsResources:https://above-average.beehiiv.com/thestartupproject.io Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51) 

In this podcast, David Jenyns discusses the importance of creating systems in business to enable scalability and efficiency. He highlights the key steps of defining, assigning, and optimizing systems, emphasizing the need for a Chief Systems Officer. The discussion covers misconceptions about systems, the role of minimum viable systems, and how systems can create space for creativity. Overall, the podcast provides practical tips for founders to build effective systems in their businesses.

This week, Jim is joined by Kendra Kawala co-founder of Maker Wines, to discuss how she and her partners were able to create a new product category in the wine industry and grow her company to be one of the biggest in the space, through pounding-pavement grit early on as well as using savvy growth tactics while scaling.TOPICS DISCUSSED IN TODAY’S EPISODE What is Maker WineWorking with 15 different wineriesCalculating order economicsBusiness school benefits vs consFinding the right co-founderHow to scaleGetting conviction up frontApplying b2b tactics to d2cTimingResources:https://www.makerwine.com/Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's Playbook Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51) 

Craig Swanson, a 3-time founder, shares his experience of creating 10 startups in just 6 weeks. He discusses the benefits of building in public, the importance of validating ideas, and the decision to VC or bootstrap. Craig also talks about B2B or B2C options and highlights his projects, 'Review Pulse' and talent sourcing service.