Created with Jon Youshaei cover image

Created with Jon Youshaei

Latest episodes

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Jan 19, 2024 • 56min

Bryce Hall: TikTok's Bad Boy Millionaire (Interview)

I interviewed Bryce Hall, known as TikTok’s “bad boy.” But there’s much more to his story. He’s a master of social media with 33M total followers, but Hall’s had his share of controversies too. He opened up about the rise and fall of Sway Boys, his friendship with Josh Richards, and his break up with Addison Rae. Chapters 00:00 - 1:31- Who Is Bryce Hall? 1:31 - 4:39 Bryce vs. Austin McBroom 4:39 - 6:21 Controversies & Paparazzi 6:21 - 8:40 Start Of Sway House 8:40 - 12:46 Making Money On Social Media 12:46 - 19:53 The Truth About Bryce’s Arrest 19:53 - 21:50 Boxing & Break Up With Addison 21:50 - 23:51 Playing The Villain 23:51 - 27:38 Bryce’s Bare Knuckle Fight 27:38 - 28:20 Bryce Calls Out KSI, Deji, Austin McBroom 28:20 - 29:01 How Much Did Bryce Make Last Year? 29:01 - 33:36 Bryce’s Best & Worst Deals 33:36 - 34:30 Bryce’s Message To Brands 34:30 - 36:10 Bryce’s Beef With Logan Paul? 36:10 - 38:06 Is Bryce The Next Tom Cruise? 38:06 - 39:27 Playing The Villain Pt. 2 39:27 - 41:48 Filming Skill House With 50 Cent 41:38 - 43:44 Bryce’s Childhood & Bullying 43:44 - 48:46 Bryce’s Start Live Streaming 48:46 - 51:16 Getting Swarmed In Public 51:16 - 52:11 Future of Bryce Hall 52:11 - 55:36 Bryce Reacts to “I’m Not A Fighter” Subscribe to my newsletter: https://created.news/ Join my Discord Community: https://created.club/ Follow me on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠
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Nov 30, 2023 • 43min

The Untold Story of Dream: YouTube's Masked Millionaire

I sat down with Dream for one of his first interviews without his mask. We talked about his face reveal, how he grew to 30 million subscribers faster than MrBeast, rejecting $550,000, and whether he's risking it all by going into music. Chapters: 00:00 - 01:41 Who's Dream? 01:42 - 04:35 Reflecting on Face Reveal 04:36 - 05:16 Getting More Personal 05:17 - 08:17 What Caused Change in Views? 08:18 - 12:33 Strategy for 30M Subscribers in 2 Years 12:34 - 14:43 Rise of Faceless YT Channels? 14:44 - 23:44 Dream SMP & "Losing" Money To Make It Bigger 23:45 - 25:50 Saying No To Big Money 25:51 - 28:29 Biggest Paychecks 28:30 - 30:10 Genius of Dream's Biggest YT Series 30:17 - 34:07 Music Industry vs Creator Economy 34:08 - 35:31 World Record for BTS Video? 35:32 - 38:00 Questioning "Best Practices" 38:01 - 42:11 Getting Non-Gamers To Care About Gaming 42:12 - 43:22 What's Next & Easter Eggs Subscribe to my newsletter: ⁠https://created.news/⁠ Join my Discord community: ⁠https://created.club/⁠ Follow me on: ⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠
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Oct 25, 2023 • 2h 9min

Why YouTube's Biggest Channel Sold for $0 (Smosh Interview)

I interviewed Anthony Padilla and Ian Hecox, the co-founders of Smosh who recently bought back their historic YouTube channel after 12 years. In 2011, Anthony Padilla and Ian Hecox were one of the first to sell a YouTube channel long before the likes of MrBeast started on YouTube. 12 years later, they’ve become the first to buy a channel back. We discussed Smosh’s evolution from sketch comedy to a production power house with over 35 employees, 5 channels, and 45 million combined subscribers. We also covered the duo’s 2017 split, their solo journeys as creators, and their ultimate reunion to buy back Smosh from Rhett and Link (Mythical Entertainment). Chapters 00:00 - 00:57 Who Is Smosh? 00:57 - 01:42 Presented By HubSpot 01:42 - 02:20 The Untold Story of Smosh  02:20 - 10:55 Why Smosh Sold Its Channel...And What They Got 10:55 - 19:07 Growing A Creator Business 19:07 - 28:31 Creative Frustration & Breakthrough 28:31 - 35:47 Why Anthony Left Smosh...But Ian Stayed 35:47 - 39:40 Rules for Working With Best Friends 39:40 - 48:53 Anthony's Solo Creator Career 48:53 - 52:18 Ian Re-defines Smosh  52:18 - 52:52 HubSpot Presents: Finding Founders 52:52 - 56:35 How Smosh Nearly Ended 56:35 - 1:05:55 Finding Smosh A New Home 1:05:55 -  1:08:34 Ian & Anthony's Secret Meetings 1:08:34 - 1:22:09 Buying Back Smosh 1:22:09 - 1:32:38 How Big Is Smosh Today?  1:32:38 - 1:41:34 Economics Of Smosh & Memberships  1:41:34 - 1:45:11 Creating Sustainable Content 1:45:11 - 1:49:56 Smosh’s Production Process 1:49:56 - 1:55:35 Sketch Writing Process 1:55:35 - 2:02:19 Adapting To The Algorithm 2:02:19 - 2:09:17 What’s Next For Smosh? Subscribe to my newsletter: https://created.news/ Join my Discord community: https://created.club/ Follow me on: ⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠Instagram
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Sep 19, 2023 • 34min

How Matthew Beem Solved The "MrBeast Problem" (Interview)

Matthew Beem, a YouTuber who took out loans to fund his dreams, discusses his collaborations with MrBeast and Logan Paul. Topics include standing out in the challenge genre, top retention tips for creators, and balancing editing with storytelling.
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Aug 24, 2023 • 22min

The Man MrBeast Hired To Grow His Channel (Jay Alto Interview)

Jay Alto, a creativity expert and thumbnail maestro, has collaborated with top YouTubers like MrBeast and Ryan Trahan. He discusses the crucial elements that make a great thumbnail, emphasizing color and messaging. Jay reveals the extensive prep work behind viral videos, sharing insights into Ryan's creative process. He hilariously critiques thumbnails from notable creators, including Mark Rober and MrBeast, while offering tips on how to sustainably grow your own YouTube channel.
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Aug 2, 2023 • 51min

How Zach King Built His $500M Empire (Interview)

I interviewed Zach King about how he's gotten over 20 billion views, created over 3,000 videos, and become one of the world's most popular creators. In this interview, Zach broke down his step-by-step process for turning simple ideas into viral videos. We also covered: how Zach uses AI, how much money he's made from YouTube Shorts vs TikTok, when it makes sense to hire a team vs not, how to script your next YouTube video, and what it's like working with Terry Crews, winning money from MrBeast (aka Jimmy Donaldson) and Airrack, and we may have started beef with another YouTuber cough cough Graham Stephan ; ) Chapters: 00:00 - 00:38: Who is Zach King? 00:39 - 01:35: Presented by HubSpot 01:36 - 04:47: Zach's Creative Process: Then vs Now 04:48 - 05:46: Using Prompts to Spark Ideas 05:47 - 07:24: T-Sheet" Brainstorming 07:25 - 13:44: Example Video: Step-By-Step 13:45 - 15:52: The Extra 10% 15:53 - 18:29: Process for Long-Form Videos 18:30 - 21:21: How Zach Makes Money 21:22 - 24:04: Comparing Pay: TikTok vs YouTube 24:05 - 28:39: YouTube Strategy 2023 28:40 - 29:48: Higher Budget Videos 29:49 - 33:14: Solo Creators vs Teams 33:15 - 34:14:  Another Bite: Presented by HubSpot 34:15 - 34:50: Zach's Hiring Rules 34:51 - 37:27: What YouTubers Can Learn From Hollywood 37:38 - 39:22: The Rise of Twitter Creators? 39:23 - 42:28: Most Expensive Videos 42:29 - 46:25: Re-creating "The 9-5" for creators 46:26 - 51:21:  Future of Filmmaking Follow me on: ⁠⁠⁠⁠YouTube⁠⁠⁠⁠ ⁠⁠⁠⁠TikTok⁠⁠⁠⁠ ⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠ ⁠⁠⁠⁠Twitter⁠⁠⁠⁠ ⁠⁠⁠⁠Instagram
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Jul 18, 2023 • 48min

Why YouTube's Biggest Star Left (Liza Koshy Interview)

Former YouTuber with over 25 million subscribers, Liza Koshy, discusses why she left YouTube, hosting the Met Gala, voice acting in Transformers, and her current roles in acting and directing. She talks about her creative process, filming techniques, unique hosting style, and the transition from solo work to collaborations. Liza shares insights on saying no to large sums, her team size, vocal impressions, and her big goals. She also mentions Obama's advice and the significance of self-evolution in content creation.
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Jul 11, 2023 • 34min

Why Tana Mongeau Can't Be Cancelled (Interview)

I interviewed Tana Mongeau who won Creator of the Year over MrBeast, Emma Chamberlain and David Dobrik at the Streamy Awards and has amassed over 5 million subscribers, an eight-figure empire, an OnlyFans agency, and products like Dizzy and Tanabis. But what's most impressive is that she's done this all after bouncing back from moments like TanaCon (her rival event to VidCon which featured Casey Neistat and Shane Dawson as speakers) and her wedding to Jake Paul. So does her comeback prove that Tana Mongeau is impossible to cancel? Watch this interview to find out. Timestamps: 00:00-Who Is Tana Mongeau? 00:46-Presented by HubSpot 01:56-TanaCon: What Really Happened 05:48-Picking Better People To Work With  08:11-Red Flags Most Creators Overlook 09:24-The 30% & Double Standards  11:13-Regrets  12:34-$605M Wedding to Jake Paul  15:59-Inside Tana's Business 16:23-HubSpot Presents: Create Like The Greats 16:59-Inside Tana's Business (continued) 19:06-Prioritization: "You're not Bloomingdale's"  20:20-Tana's products (and not doing what MrBeast did) 22:57-Leaving enough money on table to buy an island 24:54-Tana's income streams & how much she makes 28:25-Living with David Dobrik & Future of Content Houses 30:46-Beating MrBeast for Creator of the Year 32:54-Tana in 5 years  Follow me on: ⁠⁠⁠YouTube⁠⁠⁠ ⁠⁠⁠TikTok⁠⁠⁠ ⁠⁠⁠LinkedIn⁠⁠⁠ ⁠⁠⁠Twitter⁠⁠⁠ ⁠⁠⁠Instagram
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Jun 28, 2023 • 44min

How Terry Crews Is Changing Hollywood...Again (Interview)

I interviewed Terry Crews about how he broke into Hollywood, changed YouTube with his Old Spice videos, and using deepfakes and AI to make videos after he's gone. Timestamps: 00:00 - 01:10 Meet Terry Crews 01:11 - 01:51 Presented by HubSpot 01:52 - 05:25 Terry predicted this 25 years ago  05:26 - 06:48 Using NFL To build portfolio in...art?  06:49 - 08:11 Toy Story ruined Terry's animation career  08:12 - 12:57 Arnold Schwarzenegger story 12:58 - 16:05 Preparing for famous White Chicks role  16:06 - 17:49 Using “typecasting” to your advantage  17:50 - 20:33 "Creating your own sport"  20:34 - 20:56 Working with Old Spice  20:57 - 21:42 The Shine Online  21:43 - 23:58 Why working with Old Spice was "dangerous"  23:59 - 28:25 Terry's Deepfake & using AI  28:26 - 29:38 Deepfakes create new acting opportunities  29:39 - 35:47 Impact of deepfakes on copyright and remixes  35:48 - 38:47 "No medium is beneath me"  38:49 - 42:03 Working with Zach King & creative process  42:04 - 43:09 Surprise Follow me on: ⁠⁠⁠YouTube⁠⁠⁠ ⁠⁠⁠TikTok⁠⁠⁠ ⁠⁠⁠LinkedIn⁠⁠⁠ ⁠⁠⁠Twitter⁠⁠⁠ ⁠⁠⁠Instagram
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Jun 14, 2023 • 1h 2min

The Untold Story of Danny Duncan: YouTube's $150M Bad Boy (Interview)

YouTube's wildest creator, Danny Duncan, shares untold stories of his early years, his successful businesses, and how he's sold $150 million of merch. Topics include his motivation, early days on YouTube, pranks, being homeless, launching 'Virginity Rocks', turning jokes into million dollar brands, dealing with copycats, and his contributions to the community.

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