

Created with Jon Youshaei
Jon Youshaei
Ex-YouTube and Instagram employee Jon Youshaei interviews MrBeast, Logan Paul, Danny Duncan, Liza Koshy, and more. After working inside YouTube and Instagram for 8 years, Jon has been featured in Time, Forbes, and CNBC and known as "The Creators' Creator.™" On this show, he gives an inside look at how to build a business as a creator, improve your creative process, and the latest trends in the Creator Economy.
Episodes
Mentioned books

Sep 24, 2024 • 37min
24 Hours with YouTube's Iron Man: The Hacksmith ($5M Studio Tour)
I spent the day with The Hacksmith touring his new $5M campus where he makes YouTube's wildest inventions. Get 2 months free of Spotter Studio AND free coaching session with me: https://partner.spotterstudio.com/jon We discussed the reality of running Hacksmith's $8 million business, explored his secret layer, drove the mech suit, discover how he built the world’s first lightsaber, John Wick’s bullet-proof suit, and we even cooked s'mores on the lightsaber. Full Hacksmith interview coming soon.Join my newsletter for latest creator news & tips: https://created.newsJoin my Discord of 5,400 creators helping each other grow: https://discord.com/invite/created

Aug 25, 2024 • 53min
Meet YouTube's Richest 12-Year-Old: Ryan's World
I interviewed Ryan Kaji and parents Loann and Shion Kaji on how they built Ryan's World (aka Ryan Toys Review) into one of YouTube's biggest empires. Thanks Factor for sponsoring, use code YOUSHAEI50 to get 50% off your first Factor box plus 20% off your next month: https://bit.ly/3Lwa15dJoin my newsletter for latest creator news & tips: https://created.newsJoin my Discord of 5,300 creators helping each other grow: / discord Subscribe for more videos ► https://bit.ly/YouTubeYoushaeiDubbing available courtesy of Eleven Labs: https://elevenlabs.io/dubbingNearly a decade after Ryan Kaji's first upload, what started as toy reviews has grown into an empire spanning YouTube, television, a billion dollar product line in Walmart, and now Ryan’s World is heading to the big screen. Ryan's World the Movie: Titan Universe Adventure debuted in 2,100 theaters across the US on August 16.(0:00) Who is Ryan Kaji?(1:15) Police Escort Through Walmart(2:09) The Billion Dollar Business of Ryan’s World(3:55) Quitting Their Jobs For Ryan Toys Review(8:03) Growing Up On YouTube(10:33) Income Breakdown(11:30) The End Of Targeted Ads For YouTube Kids(13:46) FTC Changes(15:11) YouTube’s First Teenage Billionaire?(16:36) Ryan’s World…Without Ryan?(18:40) How Much Does Ryan Keep?(22:00) Financing Ryan’s World The Movie(24:21) Rejecting Brand Deals(25:41) Is Ryan The Next SpongeBob?(26:15) Ryan's World the Movie: Titan Universe Adventure(32:43) 9 Years Later…The Channel Is Still Growing(34:21) Responsibilities Of Kids Creators(36:37) How Old Is ‘Old’…According To Ryan(37:14) Who Does Ryan Watch On YouTube?(39:47) Advice To Aspiring Creators(42:15) Prioritizing Ryan’s Childhood(44:44) Ryan’s Biggest Lessons From Parents(46:39) Lessons From Ryan(51:00) Future of Ryan’s World#RyansWorld #RyansToys #RyanKaji #YouTube #YouTubeKids #thekajis #ryantoysreviews #toyreview #ryansworldthemovie #RedTitan #youtubekids

Aug 15, 2024 • 44min
The Matt Rife Interview: Netflix's $25M Comedian
Matt Rife, the youngest comedian to sell out the Hollywood Bowl, shares his incredible journey from financial struggles to earning $25 million. He discusses crafting his Netflix crowd-work special, 'Lucid,' and reveals how Dave Chappelle saved him $700,000. Matt delves into the impact of social media and crowdfunding on his career, offering valuable advice for creators and comedians. Plus, he reflects on the evolving comedy landscape and how connecting with audiences drives his unique approach to humor.

10 snips
Jul 2, 2024 • 31min
10 Years At VidCon...Here's What I Learned (Q&A Episode)
Discussing takeaways from VidCon 2024, including the rise of part-time creators, the need for creator support, and the importance of consistent uploads. Also, sharing insights on successful creator strategies and staying inspired in the digital space.

7 snips
Jun 17, 2024 • 24min
How my MrBeast interview happened...and how to land big collabs (Q&A Episode)
Learn how the MrBeast interview happened and get insights on landing collabs with bigger creators. Discover tips on paying good editors and the idea of buying a YouTube channel. Submit your questions for the next episode on Discord or the newsletter.

11 snips
May 30, 2024 • 1h 26min
The MrBeast Interview: Inside His $120M Creative Process
MrBeast shares insights on his creative process, secret project, A/B testing thumbnails, adding 'story' to videos, brainstorming with ViewStats, and reality of filming. He discusses choosing ideas with 'interest market cap', costs of productions, mental health, and income sources. The podcast also covers filming routines, filming for Amazon show, and entrepreneurial decisions in content creation.

32 snips
Apr 25, 2024 • 58min
How MKBHD Became The Most Powerful Man in Tech (Marques Brownlee Interview)
Tech reviewer Marques Brownlee discusses his influence in the industry, creative process for videos like Apple Vision Pro and Tesla Cybertruck, income breakdown and advice for new YouTubers. Touches on the balancing act of YouTube & personal life, using AI tools creatively, and joining Ridge for new product launches

37 snips
Apr 19, 2024 • 1h 12min
The Genius behind MrBeast & Casey Neistat's Videos (Dan Mace Interview)
Award-winning director Dan Mace discusses his experiences working with Casey Neistat and MrBeast, sharing insights on viral videos, the 4-step process for success, and his new project, the Bru Bar. He reveals details about his journey, meeting MrBeast, and the valuable lessons learned from working with the YouTube sensations.

Apr 10, 2024 • 35min
I asked MrBeast to roast his own videos
I interviewed Jimmy Donaldson aka MrBeast about how to grow on YouTube, his creative process, and I even asked Jimmy to roast his own videos so you can learn how to improve.During this interview, Jimmy also discussed Feastables, ideas he rejected, what really happens on shoot days, his biggest arguments with his team, and how the Beast team comes up with videos that get hundreds of millions of views like Squid Game in Real Life, $1 vs $500,000 Plane Ticket, and I Spent 50 Hours Buried Alive.Special thank you to Derral Eves and the VidSummit team for this opportunity and providing footage, Jimmy, Mateo, Chucky and the Beast team for helping me prepare, Firebrand Media for filming onsite, DrewTheDirector and Lumen Studios for post production, and everyone who helped make this possible. Took a village. Chapters:(0:00) Intro(1:15) MrBeast's Creative Process(2:37) How MrBeast "Storyboards" Thumbnails(6:23) Crafting Perfect Intro(7:23) What MrBeast Learned from Thumbnail Tests(12:15) MrBeast Roasts His Worst & Best Videos(16:45) Video Ideas That MrBeast Rejected...And Why(19:18) MrBeast Breaks Down His Best Shorts(22:04) MrBeast's Schedule (Removing Yourself as Bottleneck)(24:32) Recent Disagreements with Team(25:40) Advice and Ideas for Smaller YouTubers(26:46) How AI & Deepfakes Impact Jimmy's Production(29:11) Jimmy's Documentary & Talking with Streaming Platforms(31:22) What Jimmy Watches on YouTube(32:17) Final Tips for CreatorsSubscribe for more videos ► https://bit.ly/YouTubeYoushaeiJoin my Discord with 4,500 creators helping each other grow: https://discord.com/invite/created Sign up for my cartoon newsletter for creators: https://www.created.newsJoin waitlist for my Insider Accelerator: https://www.insider.schoolFollow me on:YouTubeTikTokLinkedInTwitterInstagramThreads

49 snips
Mar 22, 2024 • 53min
The Art of Quitting Your Job To Be A YouTuber (Cleo Abram Interview)
Former journalist at Vox Cleo Abram shares insights on transitioning to a YouTuber with over 2 million subscribers. Topics include leaving Vox, sponsorships, video process, visual storytelling, collaboration with NASA, journalism on YouTube, and the future of the platform.