
Created with Jon Youshaei
Ex-YouTube and Instagram employee Jon Youshaei interviews MrBeast, Logan Paul, Danny Duncan, Liza Koshy, and more. After working inside YouTube and Instagram for 8 years, Jon has been featured in Time, Forbes, and CNBC and known as "The Creators' Creator.™" On this show, he gives an inside look at how to build a business as a creator, improve your creative process, and the latest trends in the Creator Economy.
Latest episodes

58 snips
Nov 22, 2024 • 1h 23min
The Doctor Mike Interview: YouTube's Favorite Doctor
Doctor Mike, the beloved YouTube sensation and dedicated medical professional, shares his unique journey of balancing medicine with engaging online content. He discusses turning down $20M brand deals in favor of authenticity and the challenges of navigating fame in the medical field. The conversation highlights the role of improvisation in patient interactions and the importance of creating educational content while maintaining integrity. Mike also tackles the hype around AI in healthcare and the nuances of effective media pitching.

89 snips
Nov 15, 2024 • 1h 29min
The Rise of Johnny Harris, Explained (Interview)
Johnny Harris, an Emmy-winning journalist and YouTube creator, teams up with his business partner Iz Harris, a savvy CEO, to share their journey of building a successful news empire on YouTube. They discuss winning an Emmy with the NY Times, leaving Vox, and lessons learned in journalism. Fascinating insights on crafting compelling visual narratives, the significance of clarity in communication, and their innovative production processes reveal secrets to their viral success. Plus, they touch on the ethical challenges of sponsorship in the fast-evolving content landscape.

119 snips
Nov 8, 2024 • 1h 50min
The Casey Neistat Interview
In a captivating chat, Casey Neistat, a legendary vlogger and filmmaker known for his impactful content, shares the untold story behind his daily vlogs and the emotional toll they took. He discusses pitching audacious ideas to brands like Nike and HBO while balancing creative integrity with financial realities. Listeners learn about the humor and spontaneity behind his viral bike ticket video and the transformative power of storytelling. Casey also reflects on the challenges of monetization and the importance of maintaining authenticity in a rapidly evolving digital landscape.

4 snips
Oct 18, 2024 • 1h 42min
The Hacksmith Interview: The Struggle of YouTube's Iron Man
James Hobson, known as the Hacksmith, is a YouTube sensation famous for building real-life versions of iconic movie props. He discusses the challenges of creating incredible inventions like Captain America's shield and a functioning lightsaber, revealing the financial struggles behind his YouTube journey. Hobson shares insights on balancing creativity and the pressures of running a business while maintaining authenticity. He delves into the impact of mentorship, navigating sponsorships, and the emotional toll of fluctuating audience expectations.

Sep 24, 2024 • 37min
24 Hours with YouTube's Iron Man: The Hacksmith ($5M Studio Tour)
I spent the day with The Hacksmith touring his new $5M campus where he makes YouTube's wildest inventions. Get 2 months free of Spotter Studio AND free coaching session with me: https://partner.spotterstudio.com/jon We discussed the reality of running Hacksmith's $8 million business, explored his secret layer, drove the mech suit, discover how he built the world’s first lightsaber, John Wick’s bullet-proof suit, and we even cooked s'mores on the lightsaber. Full Hacksmith interview coming soon.Join my newsletter for latest creator news & tips: https://created.newsJoin my Discord of 5,400 creators helping each other grow: https://discord.com/invite/created

Aug 25, 2024 • 53min
Meet YouTube's Richest 12-Year-Old: Ryan's World
I interviewed Ryan Kaji and parents Loann and Shion Kaji on how they built Ryan's World (aka Ryan Toys Review) into one of YouTube's biggest empires. Thanks Factor for sponsoring, use code YOUSHAEI50 to get 50% off your first Factor box plus 20% off your next month: https://bit.ly/3Lwa15dJoin my newsletter for latest creator news & tips: https://created.newsJoin my Discord of 5,300 creators helping each other grow: / discord Subscribe for more videos ► https://bit.ly/YouTubeYoushaeiDubbing available courtesy of Eleven Labs: https://elevenlabs.io/dubbingNearly a decade after Ryan Kaji's first upload, what started as toy reviews has grown into an empire spanning YouTube, television, a billion dollar product line in Walmart, and now Ryan’s World is heading to the big screen. Ryan's World the Movie: Titan Universe Adventure debuted in 2,100 theaters across the US on August 16.(0:00) Who is Ryan Kaji?(1:15) Police Escort Through Walmart(2:09) The Billion Dollar Business of Ryan’s World(3:55) Quitting Their Jobs For Ryan Toys Review(8:03) Growing Up On YouTube(10:33) Income Breakdown(11:30) The End Of Targeted Ads For YouTube Kids(13:46) FTC Changes(15:11) YouTube’s First Teenage Billionaire?(16:36) Ryan’s World…Without Ryan?(18:40) How Much Does Ryan Keep?(22:00) Financing Ryan’s World The Movie(24:21) Rejecting Brand Deals(25:41) Is Ryan The Next SpongeBob?(26:15) Ryan's World the Movie: Titan Universe Adventure(32:43) 9 Years Later…The Channel Is Still Growing(34:21) Responsibilities Of Kids Creators(36:37) How Old Is ‘Old’…According To Ryan(37:14) Who Does Ryan Watch On YouTube?(39:47) Advice To Aspiring Creators(42:15) Prioritizing Ryan’s Childhood(44:44) Ryan’s Biggest Lessons From Parents(46:39) Lessons From Ryan(51:00) Future of Ryan’s World#RyansWorld #RyansToys #RyanKaji #YouTube #YouTubeKids #thekajis #ryantoysreviews #toyreview #ryansworldthemovie #RedTitan #youtubekids

Aug 15, 2024 • 44min
The Matt Rife Interview: Netflix's $25M Comedian
Matt Rife, the youngest comedian to sell out the Hollywood Bowl, shares his incredible journey from financial struggles to earning $25 million. He discusses crafting his Netflix crowd-work special, 'Lucid,' and reveals how Dave Chappelle saved him $700,000. Matt delves into the impact of social media and crowdfunding on his career, offering valuable advice for creators and comedians. Plus, he reflects on the evolving comedy landscape and how connecting with audiences drives his unique approach to humor.

10 snips
Jul 2, 2024 • 31min
10 Years At VidCon...Here's What I Learned (Q&A Episode)
Discussing takeaways from VidCon 2024, including the rise of part-time creators, the need for creator support, and the importance of consistent uploads. Also, sharing insights on successful creator strategies and staying inspired in the digital space.

7 snips
Jun 17, 2024 • 24min
How my MrBeast interview happened...and how to land big collabs (Q&A Episode)
Learn how the MrBeast interview happened and get insights on landing collabs with bigger creators. Discover tips on paying good editors and the idea of buying a YouTube channel. Submit your questions for the next episode on Discord or the newsletter.

11 snips
May 30, 2024 • 1h 26min
The MrBeast Interview: Inside His $120M Creative Process
MrBeast shares insights on his creative process, secret project, A/B testing thumbnails, adding 'story' to videos, brainstorming with ViewStats, and reality of filming. He discusses choosing ideas with 'interest market cap', costs of productions, mental health, and income sources. The podcast also covers filming routines, filming for Amazon show, and entrepreneurial decisions in content creation.