The Orbit Marketing Podcast

Vash Tomanec is a resilient entrepreneur who owns three successful companies. His first venture, BullAds, has been instrumental in helping e-commerce brands achieve 7-figure growth through effective paid advertising strategies. As the founder of Mindtrepreneur, Vash has empowered over 500 entrepreneurs from more than 30 countries to lead happier and more fulfilling lives through transformational coaching. Additionally, his software company, Ecomtrack, provides accurate data solutions to ecommerce brands that invest in paid advertising, enabling them to scale their stores rapidly.From delivering food to becoming a millionaire in just two years, Vash's personal journey exemplifies his unwavering commitment to success. Overcoming self-doubt, financial challenges, and the fear of failure, he has persevered in pursuit of his entrepreneurial dreams. Vash firmly believes in the power of self-improvement, discipline, and understanding one's "why" to achieve ambitious goals. He advocates practicing gratitude, consistency, and maintaining detachment from outcomes. Through his coaching, Vash serves as an inspiring figure, motivating others to elevate their mindsets, conquer obstacles, and attain both personal and entrepreneurial triumphs.Follow Vash on Social Media:→ 7 Days 7 Figures: https://www.7days7figures.com/join→ Instagram: https://www.instagram.com/vash_tomanec/?hl=en→ LinkedIn: https://www.linkedin.com/in/vaclav-tomanec/?originalSubdomain=czHelp The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: LouisandKyleShow@gmail.com→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b79005 This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Jay Azeltine is a men's fitness and life coach who leads groups of men on ayahuasca retreats in the jungles of Costa Rica. He’s also an Ironman Triathlete.In today’s episode, they discuss the benefits of these retreats, Jay's personal experiences with ayahuasca ceremonies, his recipe for bone broth, his love of triathlons, and his journey to self-employment. They also touch on various topics related to men's mental health and the value of having a life coach. Check out Jay Azeltine:→ Website: jayazeltine.com→ Twitter: twitter.com/Jungle__Jay → LinkedIn: linkedin.com/in/jay-azeltine- → Youtube: youtube.com/@jayazeltine4533Resources Mentioned in The Episode:→ Ironman: ironman.com→ David Goggins: davidgoggins.com→ Zach Hommol: twitter.com/zachhomol_→ Knessovertoesguy: youtube.com/c/TheKneesovertoesguy→ The Art of War (Book by Steven Pressfield): amazon.com/War-Art-WinningHelp The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: LouisandKyleShow@gmail.com→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Dr. Jeff Dugas is a renowned orthopedic surgeon and managing partner of Andrew Sports Medicine. He also serves as a medical director for the WWE, is the team doctor for Troy University Football, and owns a distillery in Birmingham, Alabama.In today’s episode, we discuss work ethic, holding yourself accountable, learning from mistakes, honoring commitments and integrity, sharing the urgency of patients, the importance of teamwork, and much more! Chapters:00:00:00 - The Roots of a Strong Work Ethic in Family History00:03:37 - The Value of Hard Work and the Struggles of Moving Schools00:07:04 - Avoiding the Big Mistakes and Why Chem E is the Hardest Thing Jeff's Done00:10:38 - The Importance of Being a Good Problem Solver and Looking for Alternative Solutions00:14:21 - The Problem with "We've always done it that way"00:21:23 - A Lifelong Partnership in Medicine00:24:46 - The Importance of Saying Yes to Opportunities and Recognizing them When They Come00:28:19 - Coaching, Orthopedic Surgery, and the Importance of Commitment00:31:48 - The Value of Coaching and Teaching in Orthopedic Surgery and Medicine Overall00:35:21 - Sacrifice and Support in Pursuing Dreams00:39:14 - The Story Behind Dread River Distilling Company00:42:25 - Lessons Learned from Starting a Distillery in Birmingham during a Pandemic00:49:33 - Giving, Favorite Places, and Misconceptions about Sports Medicine00:53:05 - Understanding Sports Medicine and Working with Famous Athletes00:56:34 - Managing a Baseball Player's Career and the Importance of Communication in Sports Medicine01:00:00 - The Army of People behind Patient Care01:03:36 - Gratitude for the People Who Make Things Happen01:07:21 - The Kind Heart of My Daughter and the Competitiveness of My Family01:10:49 - Accountability and Self-Reflection in Healthcare01:14:21 - Investigating Your Self for Personal GrowthSure, here's your text with spaces added between every arrow and link: Connect with Jeff Dugas:→ Website: andrewssportsmedicine.com/jeffrey-r-dugas-md→ Twitter: twitter.com/jeffdugasmd→ LinkedIn: linkedin.com/in/jeff-dugas-44258080→ Instagram: instagram.com/dugasmd1 Check out Andrews Sports Medicine:→ Website: andrewssportsmedicine.com→ Twitter: twitter.com/AndrewsSportMed→ LinkedIn: linkedin.com/andrews-sports-medicine-and-orthopaedic-center→ Facebook: facebook.com/AndrewsSportsMedicine→ Instagram: instagram.com/andrews_sports_medicine Check out Dread River Distilling Co:→ Website: dreadriver.com→ Twitter: twitter.com/dreadriverco→ LinkedIn: linkedin.com/dreadriverco→ Facebook: facebook.com/DreadRiverCo→ Instagram: https://www.instagram.com/dreadriverco/ Resources Mentioned in The Episode:→ Rob Report (Article): robbreport.com/eboni-major-dread-river-bourbon→ Outliers (Book): amazon.com/Outliers-Story-Success-Malcolm-Gladwell/→ The Price We Pay: amazon.com/Price-We-Pay-American-Care Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Matt Ranta is a Global Ecommerce, Marketing, and User Experience Executive with 22+ years of digital experience spanning DTC, Bricks and Mortar, Electronics, AdTech and other industries. In this episode of The Louis and Kyle Show, Matt shares his insights on transitioning to independent consulting, the advantages of joining a data-driven company, marketing strategies and priorities, client acquisition, and the importance of networking and prospecting for business growth. Matt emphasizes the importance of resource review in client work and the challenges of Google Ads and the importance of execution in growing a business. He also shares his experience in managing a young team and focusing on niche services to win clients. Matt stresses the importance of tailored messages and building a network in consulting businesses, as well as the land and expand approach for selling in business. Matt also discusses the complexity of business operations, the importance of building trust and collaboration within the industry, and quick wins for e-commerce growth consulting. He shares his insights on the importance of page speed for SEO and conversion rates, interlinking, and addressing all ranking factors in SEO. Matt also provides 10 tips for improving website performance. Lastly, Matt talks about micro digital private equity and unexpectedly transformational meetings, the importance of relationship building in career transitions, and the importance of relationships over merit and SEO ranking factors. He also shares his experience in starting out in digital marketing, technical skill, and areas of specialty, and understanding your audience in the workplace. Connect with Matt Ranta on LinkedIn to learn more about his work.  Chapters:00:00:00 - Transitioning to Independent Consulting00:01:44 - Reaching Out to Former Employers During Job Transitions00:03:20 - Consulting Opportunities and Nibble Gravity's Role as a Consultancy00:05:11 - The Advantages of Joining a Data-Driven Company00:07:12 - The Importance of Resource Review in Client Work00:09:00 - Marketing Strategies and Priorities00:10:30 - The Challenges of Google Ads and the Importance of Execution in Growing a Business00:12:15 - Client Acquisition and Managing a Young Team00:13:47 - Focusing on Niche Services to Win Clients00:15:31 - The Importance of Tailored Messages and Building a Network in Consulting Businesses00:17:31 - The Importance of Networking and Prospecting for Business Growth00:19:38 - Land and Expand Approach for Selling in Business00:21:26 - The Complexity of Business Operations00:22:54 - Building Trust and Collaboration within the Industry00:24:39 - Quick Wins for E-commerce Growth Consulting00:26:18 - Importance of Page Speed for SEO and Conversion Rates00:28:17 - Importance of interlinking and addressing all ranking factors in SEO00:30:12 - Improving website performance with these 10 tips00:31:52 - Micro Digital Private Equity and Unexpectedly Transformational Meetings00:33:29 - The Importance of Relationship Building in Career Transitions00:35:37 - The Importance of Relationships Over Merit and SEO Ranking Factors00:37:18 - Starting Out in Digital Marketing: Technical Skill and Areas of Specialty00:38:54 - Understanding Your Audience in the Workplace00:40:54 - Connecting with Nimble Gravity on LinkedInCheck out Nimble Gravity:→ Website: nimblegravity.com→Twitter:twitter.com/nimblegravity → LinkedIn: linkedin.com/company/nimble-gravity Connect with Matt Ranta:→ Twitter: twitter.com/mattranta → LinkedIn: linkedin.com/in/mattranta Resources Mentioned in The Episode:→  Matt’s Article: 10 things to improve digital performance→ Deloitte: deloitte.com→ Cricket Wireless: cricketwireless.com→ Arrow Electronics: arrow.comHelp The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: LouisandKyleShow@gmail.com→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Jeremiah Prummer is the founder of KnoCommerce, a platform that helps eCommerce brands understand their customer data through post purchase surveys.In this conversation, we cover Jeremiah's journey to KnoCommerce, the power of chatbots, the importance of understanding your customers in a digital context, consumer behavior and generational differences, and collecting the right data for brands. Jeremiah also shares his insights on the importance of letting go to grow your business, scaling and challenges in startups, and the importance of scope in marketing strategies.We also explore the importance of understanding your customers in a digital context, consumer behavior and generational differences, and collecting the right data for brands. Jeremiah shares his insights on the importance of letting go to grow your business, scaling and challenges in startups, and the importance of scope in marketing strategies. We wrap up the episode by discussing leveraging agency and technology partnerships for growth, interesting consumer insights and buying habits for TikTok, custom hats, the differences between digital data and buying journeys, and the story of the Menu Cart Plugin and making money online. Don't miss this insightful conversation with Jeremiah Prummer.  Check out KnoCommerce:→ Website: knocommerce.com →Twitter: twitter.com/knocommerce  →LinkedIn: linkedin.com/company/knocommerce Connect with Jeremiah: →Twitter: twitter.com/JeremiahPrummer →LinkedIn: www.linkedin.com/in/jeremiahprummer Resources Mentioned in The Episode:→ Wecommerce: wecommerce.co→ Lunar Solar Group: lunarsolargroup.com→ PHP: Hyper Text Processor: www.php.net→ jQuery: jquery.com→ WordPress: wordpress.com→ Shopify: shopify.com→ JavaScript: javascript.com→ ChaptGPT: openai.com/blog/chatgpt → Stack Overflow: stackoverflow.com→ Upwork: upwork.com/freelance-jobs/→ RegExr: regexr.com → TikTok: tiktok.com Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: LouisandKyleShow@gmail.com→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Rob discusses the challenges of bootstrapping a marketplace as a solo founder, no code startup success, and the importance of solving a problem. He also shares his insights on solving problems with simple tools and SaaS company success patterns, finding and solving infinite amounts of small problems, and building a tool to combat customer churn.The conversation then moves on to personalized cancel flows for retaining customers, productizing internal tools in the data analytics space, and the one mantra for business success. Rob also talks about the differences between B2B and B2C marketing, challenges of scaling B2B and B2C startups, and the influence of early testimonials in the B2B sales process.Rob shares his thoughts on finding hidden gems and word of mouth marketing, the importance of long-term relationships with developer teams, and scaling strategy for a billing product. He also talks about using data to improve product decision making, making data-driven decisions with analytics for SaaS companies, and using recurrent neural nets for customer activity tracking.The conversation then moves on to beta studies on a new chart prediction tool, Shark Tank game theory, and the importance of pricing your product appropriately. Rob also shares his insights on the benefits and limitations of boosted revenue in subscription services, the importance of clear ROI and customer research in product development, and the commitment required for successful podcasting.Finally, Rob talks about his journey from hot takes to data-driven sports journalism, from hobby project to working with the NBA, and using Turkey to track data and billing logic. He also shares his thoughts on proactive customer retention for subscription businesses.Rob is a machine learning expert, graduating from the University of Oxford with honors for his Master’s research.  This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Connect with Jeremy:Website: gonzogardner.comLinkedIn: linkedin.com/in/jg1578/Twitter: twitter.com/DisruptepreneurWebsite: getmademan.comTwitter: twitter.com/mademanLinkedIn: linkedin.com/company/getmademanInstagram: instagram.com/mademanFacebook: facebook.com/getmademanResources Mentioned in The Episode:Chat GPT: openai.com/blog/chatgptRyan Breslow: forbes.com/profile/ryan-breslow/?sh=647ec79b2d9bLove: love.comMystic Ventures: twitter.com/Mystic__VCJack Dorsey: twitter.com/jackVitalik: vitalik.ca/Help The Louis and Kyle Show: If you enjoyed this episode, please share it with a friend or leave a review!Leave a review: podcasts.apple.com/us/podcast/1504333834Drop us an email: LouisandKyleShow@gmail.comSubscribe on YouTube:https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhAFollow The Show on Social Media:Twitter: twitter.com/LouisKyleShowInstagram: instagram.com/louiskyleshow/LinkedIn: linkedin.com/company/65567567/Connect with Louis and Kyle:Read Louis' Newsletter: louisshulman.substack.com/Louis' Twitter: twitter.com/LouisShulmanKyle’s Twitter: twitter.com/_kylebishopLouis LinkedIn: linkedin.com/in/louisshulman/Kyle’s LinkedIn: linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Check out FERMÀT:→ Website: https://www.fermatcommerce.com→ LinkedIn: https://www.linkedin.com/company/fermat-commerce→ Tiktok: https://www.tiktok.com/@fermat_app→ Instagram: https://www.instagram.com/fermat_app/ Connect with Rishabh:→ LinkedIn: https://www.linkedin.com/in/rishabhmjain/→ Twitter: https://www.twitter.com/rishabhmjain Resources Mentioned in The Episode:→ Shopify: shopify.com Help The Louis and Kyle Show:→ If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: LouisandKyleShow@gmail.com→ Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://www.twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://www.louisshulman.substack.com/→ Louis' Twitter: https://www.twitter.com/LouisShulman→ Kyle’s Twitter: https://www.twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https://www.linkedin.com/in/kyle-bishop-7b790050/ This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Scott McKeon is the Co-Founder of Espresso, an Australian consumer-electronics startup that designs productivity tools for work, education, and creativity. In this episode, we discuss the journey of the Espresso Display™, an award-winning touchscreen monitor that gives you the superpower of working with two screens anywhere you go.We start by exploring the origin of the idea for a multiple monitor product and the importance of entrepreneurship in engineering education. Scott then takes us through the journey of a startup, from developing the product to marketing and production. We also dive into the technical challenges involved in creating a product and the benefits and functionality of a smart monitor and touch screen experience.As remote work becomes increasingly prevalent, Scott explains how the evolution of touch for Mac and the Espresso Display can create the ideal portable productive workspace setup. We then explore the benefits of using an Espresso Display for consultants and remote workers, and how digital note-taking and touchscreens have facilitated a paradigm shift in productivity tools. Scott also discusses the importance of PR and tech influencers in launching a new product, building relationships with them, and enhancing productivity with Espresso Flow software. We then talk about accelerating growth through clear positioning and value demonstration, improving marketing, and listening to customer feedback to solve productivity challenges with software suites. Last, Scott shares his guiding principles for user experience improvement in product development and his impressions of CES outside of productivity tools. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com

Connect with Sean:→ Twitter: twitter.com/SeanODowd15→ LinkedIn: linkedin.com/in/sean-odowd/→ Youtube: youtube.com/@seanodowd Resources Mentioned in The Episode:→ Upwork: upwork.com→ Hemlane : hemlane.com→ Graham Stephan: youtube.com/@GrahamStephan→ Charlie Chang: youtube.com/@CharlieChang→ Brian Jung: youtube.com/c/brianjungy→ Andre Jikh : youtube.com/@AndreiJikh Help The Louis and Kyle Show: If you enjoyed this episode, please share it with a friend or leave a review!→ Leave a review: https://podcasts.apple.com/us/podcast/1504333834→ Drop us an email: LouisandKyleShow@gmail.com Subscribe on YouTube: https://www.youtube.com/channel/UCb6qBiV1HAYcep87nKJmGhA Follow The Show on Social Media:→ Twitter: https://twitter.com/LouisKyleShow→ Instagram: https://www.instagram.com/louiskyleshow/→ LinkedIn: https://www.linkedin.com/company/65567567/ Connect with Louis and Kyle:→ Read Louis' Newsletter: https://louisshulman.substack.com/→ Louis' Twitter: https://twitter.com/LouisShulman→ Kyle’s Twitter: https://twitter.com/_kylebishop→ Louis LinkedIn: https://www.linkedin.com/in/louisshulman/→ Kyle’s LinkedIn: https  This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit louisshulman.substack.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit orbitmarketing.substack.com