
DEO's Growth Secrets Podcast for Dental Organizations
DEO’S Growth Secrets Podcast for Dental Organizations is for dental leaders who are seeking to build thriving dental organizations and have more profit, time, and impact. DEO Partner Emmet Scott hosts successful dental entrepreneurs, DSO leaders, and subject matter experts, from across the dental industry. Though the industry has more opportunities than ever, organizations and leaders have more questions than ever. DEO’S Growth Secrets Podcast is a space where dental industry leaders discuss tough problems and share solutions for how to make a positive impact and achieve success.
Latest episodes

Apr 17, 2025 • 43min
224: How One Dentist Entrepreneur Unlocked Profit by Fixing RCM
Vajahat Yar Khan, CEO of DentTracks and USA Dental Solutions, shares his journey from running 3 to 11 dental practices by tackling revenue cycle management issues. He discusses the often-overlooked challenges of insurance verification and collections, emphasizing how technology can simplify processes rather than complicate them. Khan offers strategies for scalability, financial transparency, and operational efficiency, making it a must-listen for dentists feeling financially stuck.

Apr 10, 2025 • 37min
223: Why Your Dental Practice's Google Business Profile Isn’t Ranking and How to Fix It
Feeling frustrated that your Google Business Profile still isn’t ranking—even after optimizing everything? In this episode, Emmet sits down with James Kuck, SEO Lead at HIP Creative, to unpack what’s really working in local SEO for dental practices. They dive into Google Business Profile hacks, the power of proximity, how reviews impact your rankings, and why answering the phone might be your best marketing move. If you're ready to turn clicks into new patients and optimize every lead, this one’s for you. 🎯 James is offering a free SEO audit—just head to hip.agency/contact and mention in the comments that you’d like James to do a free SEO audit. To learn more about HIP Creative, visit hip.agency.

Mar 27, 2025 • 1h 9min
222: The Associate Retention Playbook Every Owner Needs
What if the key to associate retention isn’t equity—but leadership? In this episode, Dr. Samson Liu, Founder of SOHDental, shares how he scaled to 40+ locations by focusing on people-first leadership, trust-building, and operational clarity. He breaks down his method for mentoring associates, tightening schedules without burnout, and boosting case acceptance through a simple mindset shift. You’ll hear tactical gems on culture, accountability, and how to spot—and fix—what’s quietly draining your growth. 🎯Ready to increase your profit, build a stronger team, and finally break free from the day-to-day? Schedule your free Growth Accelerator Call and take the first step toward becoming a DEO member 👉 https://bit.ly/4iGVjal

Mar 10, 2025 • 28min
221: Meet the DEO’s New CEO and the Next Chapter in Coaching & Community
What happens when a founder realizes their best role isn’t as CEO? In this episode, we break down a major transition at the DEO—Jake Puhl moves into a Chief Growth Officer role while Emmet Scott steps in as CEO. But this isn’t just about titles. It’s about recognizing where you thrive, aligning your role with your strengths, and making bold moves for business growth. Jake and Emmet dive deep into how being an owner gives you the freedom to decide where you belong in the company and what’s best for its future. You don’t have to follow a traditional path—you can build the business and the role that fuels you. ⭐Learn more about DEO and how we help dental entrepreneurs thrive 👉 https://bit.ly/3D9hLtz

Feb 27, 2025 • 25min
220: Book 30% More Appointments Without More Staff in Your Dental Practice
Are you losing patients before they even walk through your door? Even with a great front desk team, calls go unanswered, details get missed, and new patients move on. In this episode of DEO’s Growth Secrets, Jake Puhl talks with Abdul Jamjoom, CEO & Co-Founder of Arini AI, about a simple solution: an AI phone assistant that answers every call, collects complete patient information, and books appointments without adding to your staff’s workload. If you want to fill your schedule and improve patient experience without hiring more team members, check out Arini AI. 🚨Exclusive for DEO members: Sign up in March 2025 and get your first month of calls handled completely FREE 👉 https://www.arini.ai/ Hear what DEO Members have to say about Arini AI: “The main value of Arini is the ability to achieve a 90% call answer rate while giving patients access to our office 24/7. Arini saves us a lot of time and ensures we never miss an opportunity to connect with our patients. I would highly recommend Arini to any practice looking to streamline operations.” — Danya Mcgee, Regional Operations Manager | Normandy Lake Dentistry (3 Locations Group) “In January, Arini booked us over 160 appointments and confirmed another 103 existing patient appointments. We tuned our AI to answer questions about our dental assistant training program, handle complex referral call flows, as well as schedule general dentistry appointments. ” — Tanya Taylor, COO | Complete Dental Group (3 Locations Group) "Our team has enjoyed working with Arini to harness the power of AI to enhance our patient communications system!' — Dr. Joshua Renken, CEO | Renken Dentistry (7 Locations Group) "Arini has been very helpful when we are all busy, it picks up all overflow calls for us as well as after hours calls. It has been more reliable than our old human call center! " — Daytona Montgomery, Office Manager | 7 Days Family Dental (10+ Locations Group)

Feb 13, 2025 • 21min
219: The Sensor Problem Draining Your Cash Flow and How to Solve It
Are you overpaying for dental sensors and getting stuck in a cycle of costly repairs? In this episode, we sit down with Aaron DeCorte, VP of Sales & Marketing at JAZZ Imaging, to uncover why traditional sensor purchasing is outdated—and what smarter, cost-saving alternatives exist. We dive into the frustrations of managing equipment across multiple locations, the hidden costs of warranties, and how a subscription model is changing the game. If you’re looking for a hassle-free way to keep your practice running smoothly, don’t miss this conversation. Learn more about JAZZ Imaging and how they’re transforming dental imaging today! Try JAZZ for Free Today 👉 jazzimaging.com/trial 📲Connect with Aaron on Linkedin 👉https://www.linkedin.com/in/aaron-decorte-77448031b/

Jan 9, 2025 • 42min
218: Insurance Verification Solutions Every Dental Entrepreneur Needs to Know
Vivek Kinra, CEO of Verrific, was inspired to improve dental practices by his wife’s experience as a dentist. He discusses how outdated insurance verification processes waste time and hurt profitability. With practical insights, Vivek shares innovative solutions to streamline these processes. He reveals how Verrific's AI-driven software optimizes verifications, enhances operational efficiency, and boosts collections. The conversation emphasizes the need for better collaboration between insurers and practices to improve patient care and reduce administrative burdens.

Dec 26, 2024 • 24min
217: Unlock the Secrets to Patient Growth with HIP Creative
What’s the secret to making your dental practice thrive without wasting money on ineffective marketing? In this episode, we sit down with Luke Infinger, CEO & Co-Founder of HIP Creative, to uncover the strategies behind transforming your practice’s systems into a patient-generating powerhouse. From mastering front desk training to tracking ROI with precision, Luke shares how HIP Creative’s unique, holistic approach goes beyond ads to help practices integrate into their communities and build lasting trust. Tune in to hear how their proven methods can elevate your team, attract more patients, and drive real results for your practice! 📲To Learn More About HIP Creative: Website: https://hip.agency/ Podcast: https://groworthopodcast.com/ Instagram: https://www.instagram.com/hipcreative/ Facebook: https://www.facebook.com/HipCreativeInc LinkedIn: https://www.linkedin.com/company/hip-creative-inc/ YouTube: https://www.youtube.com/c/HipcreativeincFL Audiobooks: https://www.audible.com/search?searchAuthor=Luke+Infinger

Dec 19, 2024 • 57min
216: Cut 200 Admin Hours Monthly and Focus on Practice Growth
Steijn Pelle, CEO & Co-Founder of Lassie, shares his journey from Silicon Valley to revolutionizing dental practices with automation tools. He discusses how technology can cut admin hours down from 200 to just 2, allowing dental professionals to refocus on growth. The conversation touches on the challenges of outdated processes and highlights the power of AI in enhancing efficiency and patient care. Steijn emphasizes the importance of tailored digital solutions to improve revenue management, streamline payments, and ultimately drive practice growth.

Dec 13, 2024 • 21min
215: Why Dentists Must Embrace the AI Revolution Now
Are you ready to transform how you diagnose, communicate, and grow your dental practice? In this episode, we dive into the groundbreaking ways AI is reshaping dentistry with Florian Hillen, the CEO of VideaHealth. Learn how AI-powered tools help dentists improve patient trust, streamline diagnosis, and boost treatment acceptance rates. We discuss real-world applications like showing patients disease progression in vivid detail and bridging the gap in underdiagnosed issues like periodontal disease. Whether you run a single location or multiple practices, this episode will inspire you to embrace technology that enhances patient care and drives profitability. 📲To Learn More About VideaHealth: Visit their Website: https://www.videa.ai/
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