
Coffee With Cole: The Digital Writing Podcast
Weekly deep dives into the Art & Business of Digital Writing, Ghostwriting, & Self-Publishing
Latest episodes

58 snips
Feb 24, 2025 • 22min
New Secret Industry: What Is Social Media Ghostwriting? (Beginner Walkthrough)
Discover the booming world of social media ghostwriting, where writers can earn up to $700 an hour! Uncover the reasons for the high demand and learn how to transition into this lucrative field, even without experience. Get valuable insights from a successful ghostwriter who went from earning $15 an hour to over $3 million in revenue. Follow a practical five-step roadmap to kickstart your journey, including pitching strategies and the importance of being your own case study.

30 snips
Feb 20, 2025 • 13min
How to Give Clients Feedback They’ll Actually Appreciate
Discover the delicate art of giving constructive feedback without alienating clients. Learn how to balance criticism with recognition to foster positive relationships. Effective communication techniques are highlighted, drawing a clever parallel to barbers for clarity. Simplifying complex ideas into tangible examples is emphasized to enhance understanding. Thoughtful feedback not only strengthens collaborations but sets you apart as a committed partner, rather than just another service provider.

68 snips
Feb 19, 2025 • 38min
Organic Content Vortex Keynote: Creating A $100k Ghostwriting Offer
Discover how to develop a $100K ghostwriting offer through the powerful *Organic Content Vortex*. The focus is on transitioning from serving many clients with one service to offering premium solutions to fewer clients. Learn the secrets to engaging prospects, building high-ticket offers, and mastering the consultative approach. The discussion also emphasizes the importance of strategic content marketing and ongoing relationship building to sustain growth in the competitive ghostwriting landscape.

15 snips
Feb 18, 2025 • 18min
Why Batching Tasks Improves Productivity
Discover why daily productivity goals often lead to frustration and how shifting to weekly planning can enhance your efficiency. Learn the art of task batching and how it can save valuable time and energy. The discussion also touches on maintaining focus amidst unexpected interruptions, providing practical strategies for managing a busy schedule without feeling overwhelmed. This insightful conversation is perfect for anyone looking to boost their productivity!

64 snips
Feb 17, 2025 • 35min
Mastering Copywriting Techniques ✍️
Explore the fascinating world of copywriting and discover why understanding a company's category is vital for effective messaging. Learn advanced email strategies focused on educating your audience to boost sales. Delve into the importance of structuring your writing process, from preparing the page to crafting compelling calls to action. This engaging discussion provides valuable techniques that can instantly enhance your writing projects!

54 snips
Feb 14, 2025 • 23min
Building Your Ghostwriting Business 🚀
Discover how to build a thriving ghostwriting business without testimonials by showcasing your problem-solving skills. Learn the power of offering free work to create lasting client relationships. Explore innovative strategies like 'comments as consulting' to educate clients and enhance your credibility. Unveil personal anecdotes illustrating these tactics and embrace the potential of referrals and anonymized case studies to drive your success!

20 snips
Feb 13, 2025 • 10min
Why Ghostwriters Make More $$$ Than Freelance Writers
Discover why ghostwriters often outpace freelance writers in earnings. The discussion highlights the benefits of switching from freelancing to ghostwriting, pointing out not only the potential for higher income but also reduced stress. Learn key strategies for niching down and effective outreach, bolstered by inspiring success stories. This insightful take on the writing business offers valuable lessons for anyone looking to transform their writing career.

48 snips
Feb 12, 2025 • 26min
Mastering Copywriting Categories ✍️
Discover the pivotal role of categorization in effective copywriting. Learn how naming problems can elevate clarity and engagement. Explore the difference between benefits and features, using memorable examples to drive home the impact of legacy issues. Uncover the art of using tangible language to craft messages that stick with your audience. Get practical insights on how thoughtful categorization can transform your writing and resonate more deeply with readers.

82 snips
Feb 10, 2025 • 40min
Acquisition.com Workshop Review: 15 Takeaways To Scale Your Business
Discover the secrets to scaling your business with insights from a high-stakes workshop! Learn how to maximize resources and foster team growth for exponential success. The discussion emphasizes adopting an investor's mindset and making strategic decisions for customer value enhancement. Key takeaways include the potential for any niche to soar to a $100 million enterprise. Dive into leadership insights and the importance of risk management in refining your business strategies!

14 snips
Feb 6, 2025 • 23min
How to Sell Ghostwriting to Venture Capital and Private Equity Firms
Selling ghostwriting to venture capital and private equity firms requires a unique approach. It's crucial to align services with their specific goals to boost thought leadership. Mastering sales calls involves understanding client priorities and engaging them effectively. Emphasizing educational content can enhance a firm's appeal, while building trust is key for long-term collaboration. This guide offers insights into creating value-driven pitches that resonate with investment firms, setting the foundation for fruitful partnerships.