Coffee With Cole: The Digital Writing Podcast

How to Give Clients Feedback They’ll Actually Appreciate

30 snips
Feb 20, 2025
Discover the delicate art of giving constructive feedback without alienating clients. Learn how to balance criticism with recognition to foster positive relationships. Effective communication techniques are highlighted, drawing a clever parallel to barbers for clarity. Simplifying complex ideas into tangible examples is emphasized to enhance understanding. Thoughtful feedback not only strengthens collaborations but sets you apart as a committed partner, rather than just another service provider.
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ADVICE

Framing Feedback

  • Frame feedback positively, focusing on opportunities rather than mistakes.
  • Position yourself as a helpful partner offering valuable insights.
ANECDOTE

Barber Analogy

  • Imagine meeting a barber who bluntly criticizes your hair.
  • Contrast this with a barber who suggests a flattering haircut.
ADVICE

Tangible Feedback

  • Don't just suggest improvements; make them tangible.
  • Show clients what the improved version looks like by doing some of the work upfront.
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