The books that built my business -- library card not required.This episode is a celebration for bookworms and those who consider themselves “podcast people” alike. I wouldn’t say I’m a bookworm by any stretch of the imagination. (More of an audiobook and podcast girl, myself.)But I DO know that books have played a major role in the growth of my business...not to mention my growth as an entrepreneur and, well, person. And to celebrate this special 400th episode of Online Marketing Made Easy, I’m sharing the top 12 books that have fundamentally shaped how I’ve grown my business, taken care of my mental well-being, and given myself a break from the everyday hustle. If you’ve ever wondered, “What books should I be reading as an entrepreneur?” I'm sharing why these books are at the top of my list. Including topics, like: Business systems that free up your time to work in your genius zone (or log off early, lace up your sneakers, and hit the trails...whatever the day calls for) Why fear feels so lonely How one of America’s richest self-made women deals with setbacks (and A LOT of them) My most recent exploration: how to achieve more by doing less *praise hands* Saying no to opportunities because of the fear of being in front of people A little something special for my fellow Enneagram 2’s ;)  How to know if you should keep pushing for something you believe in or keep working towards becoming your own boss or starting your own business The single book that got me to a place where I was finally hitting my goals...and struggling less along the way to achieving those goals If any of the above made you said, “Gimme that book rec, Amy!”, dive on in, my friend. Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Is It Time To Trade In Our Daily Affirmations?While this episode might not exactly feel like snuggling into a Barefoot Dreams blanket with a hot cup of chai…...you, my friend, are still in for a feel-good episode….technically speaking. ;) Today, I’m sitting down with the leading voice in the personal development and transformational space, Mel Robbins, to talk about anxiety and entrepreneurship.And we’re getting real. Like, super real. If you’ve been around for a while, you know I’m very open about my longtime battle with anxiety and depression -- and I found a kindred spirit in Mel.YES, Mel’s considered a thought-leader in the personal development industry. YES, she’s an international bestselling author, TedX talk celebrity, and creator of the wildly popular “five second rule.” But what you might not know about this larger-than-life figure is that Mel lived with anxiety, panic attacks, and untreated childhood trauma for 35 years. Mel’s unique vantage point of battling some major mental hurdles while working hard to build a successful business is something any entrepreneur who struggles with anxiety or depression can relate to. (Myself included.)And it’s from that place that she’s sitting down with me today to share some of the most powerful, science backed techniques that you and I, dear listener, can use in our personal and professional life to find our grounding and nip self-doubt in the bud, including: One habit more powerful than all your other habits Why positive self talk is a bunch of bologna (and the science that agrees) Why mantras don’t work alone PLUS one piece of homework for you that will turn an anxious day around (and won’t take you more than 30 seconds.) To the entrepreneur struggling with anxious thoughts, I hope this episode encourages you, equips you, and makes you feel WAY less alone.Be kind to yourself...you’re doing hard and brave things.And know that I’m cheering you on every step of the way!Here’s a glance at this episode... [05:14] Mel’s on a mission to save everyone else the heartache and headaches that she caused herself for 40 plus years.  [07:43] Through our own actions and attitudes we can have a positive impact on any problem or obstacle we face. We have the ability to figure it out.  [11:37] When you feel overwhelmed and hit a wall, there's a moment when you feel like giving up. Raise your hand and high-five yourself. It's neurologically impossible to criticize yourself when you are high-fiving yourself -- it actually creates positive programming in your brain. [22:47] Empower, support, and embrace yourself throughout the day. Having habits that celebrate you will increase your success. Set an intention and seal it with a high-five as you begin each day. [39:06] Mel shares how her first three courses were a flop. If you want to be an entrepreneur, you have to put stuff out there. You won't know what is going to work until you get feedback.  [47:30] The High 5 Challenge is an attempt for Mel to get 5 million people to wake up 5 days in a row and start their day with a high five in the mirror.  [51:37] Action steps: Go to the mirror and give yourself a high-five and share it on Instagram and tag Amy and Mel. Sign up for the challenge and buy the book. Click here to listen!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

How To Be The Boss During Big Life ChangesOn January 1, 2021, I woke up in a new state.Literally...and mentally, to be honest.The first six months of 2021 were some of the most challenging months I’ve ever had...and hardly anyone knew.  I experienced three major life changes back to back, and even though some of those changes were really good...change is still change. It knocked the wind out of me and struggled to find my footing.When it rained, it poured and I was caught with no umbrella...totally exposed. Gene-Kelly wasn’t coming to save me.NOBODY was singing in this rain.And in this episode, I’m peeling back the curtain and letting you in on these three biiiig changes because I know I’m not unique in this feeling. Sharing these raw stories with you isn’t always easy for me, but I think it’s important.Entrepreneurs, we’re human too.So here it is.Your permission to be totally...messily...freely human.To take up as much space with your process as you need to.To work through hard things as quickly as you’re able, but as slowly as you need.And now that I’m 6 months into the year and juuuust about on the other side of my storm, I want to share with you the habits and thought patterns that have made a world of a difference to me as I, an entrepreneur, took on...well, life. My friend, if you’ve ever felt like a fraud as a leader or doubted your ability to make an impact because you’re struggling with life circumstances...I recorded every minute of this episode with you in mind.Click to listen and know that I’m cheering you on every step of the way.Here’s a glance at this episode... [10:22] Because of my depression, I reverted back to old behaviors and started to eat to calm myself. It affected my work and personal life. I love change, but this one was bigger than I had planned.  [13:22] Having anxiety and depression has helped me to better understand my students who struggle with mental illness. It has allowed me to have more compassion and understand how hard it can be to run a business and get through these things. It's not easy, but I believe it can be done. [21:21] Thoughts create feelings, feelings create actions, and actions create results. I know when I have a certain feeling, it comes from a thought. I'm now focused on moving forward and dealing with my thoughts and feelings in a more positive way. [23:03] If you're dealing with reverting to old habits or struggling with feeling confident in any which way, I know what that feels like. You need to be seen and heard and set an example for those in your audience who also may be struggling with the same insecurities. [26:37] I got a book deal. When I got the deal, things became weird. My head was full of doubt. Before this, I spent four months writing my proposal, and I felt like I was in the flow. After the deal, my progress stalled. I was on the hook and suddenly felt like nothing was good enough. [33:29] When we're more aware of self-sabotage or impostor syndrome, we have a better ability to stop it. Enjoy the good things that come into your life. You deserve them. [34:58] Think of what you've struggled with and then say, "this is normal." We all have our struggles. We can all be empowered and take away the judgment and accept that challenges happen. Keep moving forward and do the next right thing. Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

How One Woman Turned Her Personal Tragedy Into A Digital Course With A Mission For GoodMy student, Bevin Farrand, is setting us ALL straight when it comes to the trips we’re not taking…...the risks we’ve been avoiding......and the life we’re not living. You see, after unexpectedly losing her husband and the love of her life, Bevin decided it was time to stop living on the sidelines of her life. And she used her own life experience to create a framework that helps hundreds of others exit the sidelines, get in life’s game, and do the damn thing -- whatever that “damn thing” is to them.Which is how Bevin’s course, Take The Damn Trip, was born. (How AMAZING is that course name, by the way?)In this episode, Bevin is hosting a LIVE workshop for you -- my OMME listener -- that will help you discover your “why”, your “yes”, and how to start living boldly. She’ll also be sharing how she came up with her course idea and what she tweaked to make her same course convert at an even higher rate.This is one of those episodes where you’ll not only walk away with a notebook full of practical steps for taking your digital course to the next level…...but with a fire in your belly for all that life has to offer you.Don’t wait one more minute to start living fully!The doors to Digital Course Academy are officially open. If you're ready to take the leap and join me on this course creation journey, click the here!Here’s a glance at this episode... [03:53] Bevin's husband surprised her with a whirlwind trip to France. He passed away five days later. Bevin's life was flipped upside down.  [09:41] She reflected on what she has done differently, and she came up with the DAMN framework. She is all about saying the thing and doing the thing.  [14:11] Bevin explains how she transitioned to focusing on her DAMN framework but was resistant to niching down. Fast forward, niching down has made her over $47,000.  [21:21] The DAMN framework consists of Decide & Declare. A is Attend Your Own Party. M is Moments Not Missed. N is Now is the Time.  [31:20] With the D, we need to get clear on our why and our yes! Knowing your why makes hard times easier. For your yes, ask what you can talk about all day. Why do you want it? [52:04] We never know what's going to happen, so do the thing you want to do. This isn’t a reason to live scared, but instead to live fully! Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Digital Course Fails From a So-Called Professional (*facepalm*)Aaaah, bloopers.I love a good blooper in any form -- from America’s Funniest Home Videos to a Kristin Wigg outtake to a “fails” reel on Instagram. But today the tables turn and it’s yours truly who’s in the hot seat.*GULP*I’ve experienced more blunders than I can count in my 13 years of online business and I’m sharing the best (or maybe worst) of them in this episode.From blacking out… to being blacklisted from Zoom… to getting a liiiiittle tipsy on Live video… to welcoming students who hadn’t signed up for my course… to drenching my team with tequila while live on camera… I’ve had enough bloopers to last me a lifetime.So I want to dedicate this episode to all of you who think that, if you’re going to create and launch a digital course, it all has to go as planned. Because these bloopers span from my early digital course days all the way to this year -- yep, 2021 where I, the expert, should have my you-know-what sorted out.No matter how prepared, professional, or experienced you are -- life’s just a little messy. I’ve learned instead that it’s our job as entrepreneurs to try new things and get out of our comfort zones. And yes, every now and then, that means things backfire.But in the grand scheme of things, we’re the luckiest.We get to try -- and in the meantime, we gather stories, memories, and a lot of lessons learned. And at the end of the day, we’re still standing and our businesses are still okay…even if it isn’t always perfect. Despite these bloopers (and some of them are seriously cringe-worthy), I’ve still been able to build a massively successful business.And you can do the same, my friend.Also, I want to invite you to my brand new, FREE Masterclass 5 Little-Known Mistakes *Most * Course Creators Make and What to Do Instead. Let this be your first step (that isn’t as scary as doing a launch) towards creating a successful digital course. You can do that by clicking here!Here’s a glance at this episode... [03:49] Everything doesn't have to be perfect to have a successful launch. Learn how I sprayed everybody with sparkling water and tequila and how laughing can still bring your team together. Even when things go wrong, you're going to be okay! [08:09] Here's a launch where Zoom went down right before the webinar. They had a tech glitch, and our 15 minute before the webinar email had gone out. Emails were flooding in from 1000 of subscribers, and I blacked out. But guess what, we were only five minutes late. Always have a backup plan! [13:56] The reminder email goes out, and it's 15 minutes before we go live. Attendees started receiving a buyer email that said here are your login details. Even with a tech savvy team, we still had a glitch. Life goes on! Tech glitches will not break you. [18:25] Try new things and get out of your comfort zone. You and your business will still be standing at the end of the day even when things don't go perfectly. [00:19:53] Action step: Sign up for the {BEST MASTERCLASS EVER CREATED} 5 Little-Known Mistakes *Most* Course Creators Make (+What to Do Instead). Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

An Exclusive Module-by-Module Sneak Peek Into My Signature ProgramIn all my years of podcasting, I have never done this. I’ve NEVER revealed, detail by detail, what’s inside one of my paid products for my podcast listeners...until now.In this extra special, first-of-it’s-kind episode, I’m breaking my own rules and taking you inside my signature program, Digital Course Academy. I walk you through my 8-figure-producing digital course -- module by module -- and explain exactly how Digital Course Academy helps my students create and launch their profitable digital course. I’ll be sharing the lessons, topics, modules, tech, and the mindset taught inside the program. Plus, I’m answering ALL your questions about DCA along the way. Including: What is DCA? Who’s right for DCA? What exactly does DCA teach? How long does it take to go through DCA (and when can I expect to have my course up and running?) Does DCA teach me the tech required to make it all happen? What kind of results do DCA students actually see after the program? To be totally honest, I poured out my heart and soul in this episode. DCA is transformative. I’ve seen it time and time again with my students...I know the power of this program. So I hope you enjoy this extra special insider’s view into Digital Course Academy because it’s an absolute joy to share my heart’s work with you! If you’d like a little insider’s look into what DCA is all about, for a limited time, you can get access to a sneak peek of Module 1 for FREE! Get access here!Here’s a glance at this episode... [02:49] Digital Course Academy or DCA is the most comprehensive program for validating, creating, launching, and selling your digital course. It's a complete package put into seven modules that spans over a course of 10 weeks. [04:52] DCA is best for someone who knows the ideal community they want to serve and has an online presence around it. They also have a skill or expertise or know how to solve a problem. [09:03] You learn how to get clear on your topic, the type of course you should offer, your course name and how much to charge. As well as, how to create content and how to schedule important launch dates! You'll be set up for serious launch success! [11:37] Email lists are a huge part of the course. We teach you how to set everything up and how to engage with your subscribers. Bonus -- you also get lifetime access and all future updates.  [13:25] Modules include: the seven key decisions, pre-selling and validating, outlining your course, sales page blueprint, creating a profitable webinar, crafting email sequences, and recording your course. Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

3 Entrepreneurs Kicked Imposter Syndrome To The Curb (And You Can Too)I LOVE working with aspiring entrepreneurs...the ones still kicking it in the cubicle.The ones with notepads full of to-do lists and moments of inspiration scribbled down between meetings then stuffed into desk drawers.The ones just starting out and who have a million and one questions. And because I’ve worked with so many for so long...I recognize the questions that throw the brakes on for many, many aspiring entrepreneurs.That’s right……there are questions that each and every aspiring entrepreneur asks that has the potential to put those big dreams on ice and keep your passionate, creative, capable, world-changing toosh in an office chair, working for someone else for waaaay too long.Questions like… “Who am I to teach something to others?" "Who would pay for what I have to offer?" "Who would want to hear what I have to say?” (Questions like this are why I do everything that I do.)Because these questions creep up on every single person who has ever tried something new.Which means that if every inventor, teacher, business owner, creator, or artist in history believed the voices that told them...“You knew it -- that seat’s taken. Don’t embarrass yourself, there’s no room for you.”...then this world would be totally robbed of the bright, vibrant, diverse, and awe-inspiring gifts shared throughout history. Which means there’s a place for you and your gifts at the table. The world needs what you have to offer, my friend.And so in this episode, I want to help you push through that self doubt to make big decisions, take big risks, and go to bat for the dreams that you know are possible. In fact, I invited 3 successful online entrepreneurs to share exactly how they worked through self doubt and imposter syndrome as they created a business and life that they really, truly love.And, of course, I share a few behind-the-scenes stories from my own business...because there’s not a single entrepreneur in history who doesn’t battle with imposter syndrome and self doubt on the reg. Oh yeah...12 years later? It’s still a struggle. But it does get better.Self doubt doesn’t have to hold you back from living the big dreams that you have for yourself. In fact, sometimes it’s the voice in your head saying, “You can’t” that allows you to say, sometimes for the first time, “Actually, I think I can.”There’s unspeakable power in that small but mighty statement, my friends. With just those few words, you become unstoppable. So settle in, get quiet, and let’s talk about how to flip the script on that -- very normal, very scary, but very much in your control -- voice in your head.Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

Worried they won't buy? How to choose your best-selling, gotta-have-it digital course topic. The first digital course I ever created was on how to launch a book using social media.And when I finally launched my first-ever course into the world...it was a huuuuge flop. I made a whopping $267 -- and I cried about it. In retrospect, I can tell you my fatal flaw. I chose the entirely wrong digital course topic.Today, I’ve created and launched 8 successful digital courses that have generated over 35 million dollars in 12 years -- all because I finally chose the right digital course topic...one that my audience wanted and got them results.And I’m here to save you from the heartache I experienced during that first launch.Because choosing the right digital course topic is foundational to making sure that your audience will buy. More specifically, the promise that you make in your digital course must get them the results that will make the most impact. But more on that in a sec...If you have zero digital course topic ideas... ...or maybe you have a million topic ideas and couldn’t possibly choose one...or maybe you’re totally stuck by thoughts like, “Honestly, what would I teach? I’m no expert.”...this episode is for you. (Click for the episode and some serious course topic inspo!) In it, you’ll hear from six of my students, and they’ll break down digital course topics that are working in the online space in real life, how they came up with their course topic, any hiccups they encountered along the way… and so much more. Digital course topics like my student Braden’s. Braden’s an attorney and tax pro who chose to teach online entrepreneurs how to legally set up their business so they could get back to the things they’re really, really good at. The result? A flexible income that allows him to spend the kind of time with his loved ones.Or Hilary Kreuger who, after years as a stay-at-home mom, created her digital course teaching communication and personal development online. 5 figures in revenue later, she’s still a busy mom of 4...but now, she’s bringing home the bacon.You’ll hear about topics ranging from spirituality to marketing to travel and more.So no matter what industry you’re in, audience you serve, experience you bring to the table, or how “ready” you feel to teach a digital course, this episode is brimming with course topic inspo to get you well on your way to choosing yours.You’ve got this!Click here to listen!Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

The difference between a “one-to-one” and “one-to-many” business modelI live for a good debate.Journey or Queen?Blog or podcast?Seinfeld or Friends?And while we’re at it...were they really on a break?But if we’re talking about building an online business or adding a digital asset to your existing business, there’s one debate that comes up over and over again...Digital course or one-on-one coaching? (Orrrr… can both work in one business?)AKA which offer is best for you, your clients, or your business? And how the heck can you know for sure? (After all, you sure don’t have the time or money to go all-in on the wrong thing.)Well, with over 12 years of experience in the online world, I want to help you decide once and for all if a digital course or one-on-one coaching is best for you. I’ll be guiding you through a self-assessment that’s sure to help you identify which offer is best suited to you, your clients, and your business (and life!) goals. Here are the questions to consider:  Do you have information, know-how, or a skill set that could be turned into a digital course? Does what you teach have steps or a roadmap of some sort or could it be turned into that?  Could what you teach be taught to more than one person at a time?  Could your area of expertise be taught via video or audio? Do you like doing one-on-one coaching?  And while, based on my own business, you may think I’m “Team Digital Course” all the way...my answer might just surprise you.PLUS in this episode, we’ll discuss: The unique way that a digital course serves you and your customers (that you probably haven’t considered yet) The main differences between the two offerings Specific examples of how digital courses and one-on-one coaching work within my students’ real-life business And if all of that still leaves you scratching your head, I’ve gone one step farther to make your dream business game plan extra simple.I created a simple assessment that will take your unique goals, personal experience, and audience, and create an in-depth personalized assessment to give you the answers to this BIG question. CLICK HERE to take the quiz!That means you can walk away with a decision today and wake up tomorrow with clarity and confidence that your business is moving in the right direction. No more debating. Here’s a glance at this episode... [02:40] You can be more selective with one-on-one coaching. A digital course opens up opportunities for people who don't have the time or resources for one-on-one coaching. [06:06] A digital course gives you a much larger reach and ability to make an impact.  [15:46] You could also offer a digital course alongside one-on-one coaching. This is something I used to do! [22:41] Question #1: Do you have information, know-how, or a skill set that can be turned into a digital course? [23:36] Question #2: Does what you teach have steps or a roadmap of some sort? Could it be turned into that? [24:14] Question #3: Could what you teach be taught to more than one person at a time? [27:20] Question #4: Could your area of expertise be taught via video or audio? [28:45] Question #5: Do you enjoy one-on-one coaching?.  [31:05] Action steps: Take my free two-minute quiz to create a personalized path for creating your block-buster selling digital course. Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!

The Digital Course Industry Is BOOMING -- Here’s WhyNot many of my friends understand what I do for work. Do you ever feel this way?Even sweet Hobie -- who’s been around my business since the day it started -- can barely wrap his head around how I bring home a paycheck every month.(He’d probably say “It has something to do with online courses, entrepreneurs...and confetti, somehow.”)If you’re a digital course creator or you work in the online space, you know exactly what I’m talking about. Which is why, in this episode, I’m spelling it out for the rest of the world -- what the heck is a digital course, exactly?I’m tackling the basics of digital courses, including: What constitutes a digital course?  Are digital courses ever called something else? How can a digital course work within a business? And my favorite -- what does a digital course make possible? (Hint: FREEDOM! Whatever way you take it...time, financial or lifestyle.) This episode is for those of you who are new to the idea of creating a business online and how a digital course business can allow your business to scale beyond the limitations of one-on-one coaching or consulting. This episode is also for us -- digital course creators and business owners -- to share with the people that we love the most. (I’m looking at you, Hobie!)Because our industry is here to stay -- you literally won’t believe just how much the virtual learning (a.k.a. digital course) industry is worth according to Forbes. (I share these figures in the episode… and the future projections will leave you jaw dropped!)Digital courses aren’t going anywhere anytime soon, so let’s help get the world acquainted -- starting right here with this episode!Here’s a glance at this episode... [05:41] Digital courses are online educational programs that you work through on an online platform. [07:09] Danira created a digital course on how to make caramel apples and made over $62,000 on her very first launch.  [09:53] Amanda Ferguson launched an etiquette course and converted 91 students for a grand total of over $101,000.  [11:05] Mark Tew launched his digital course and made $108,000 during his 10-day launch.  [13:20] You can use a digital course as a standalone revenue generator for your business. Or, you can offer a digital course as an upsell or down-sell to your one-on-one coaching. [17:30] Digital course platforms include Udemy, Skillshare, MasterClass, and Coursera. These sites take a cut of the profit and offer limited promotion.  [19:08] Use a platform that you have more control over, like Kajabi. You can put your course on Kajabi and offer bonuses and incentives. [22:20] Action: Take the quiz to know where to start. Rate, Review, & Follow on Apple Podcasts"I love Amy and Online Marketing Made Easy." <-- If that sounds like you, please consider rating and reviewing my show! This helps me support more people -- just like you -- move toward the online life and business that they desire. Click here, scroll to the bottom, tap to rate with five stars, and select “Write a Review.” Then be sure to let me know what you loved most about the episode!Also, if you haven’t done so already, subscribe to the podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not subscribed, there’s a good chance you’ll miss out. Subscribe now!