

AI Explored
Michael Stelzner, Social Media Examiner—AI marketing
This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work.Show notes at Socialmediaexaminer.com/aipod
Episodes
Mentioned books

39 snips
Oct 13, 2026 • 45min
AI Landing Pages: From Project Plan to Published Page
Dan Sanchez, an AI strategist and marketing automation specialist, explores how to turn marketing ideas into live landing pages. He covers mapping the full funnel, writing a project scope, directing AI on design and copy, connecting forms and email sequences, choosing hosting, and setting up split tests. He also discusses payments, delegated AI workflows, and essential pre-launch reviews.

74 snips
Oct 6, 2026 • 43min
Claude Design: How to Create On-Brand Visuals With AI
Jeff Sieh, an AI strategist and creator, explores Claude Design’s approach to building complete visual systems instead of one-off images. Discover how to turn brand assets into portable code, create thumbnails, websites, animations, and podcast cheat sheets, and automate branded carousel workflows. He also covers templates, integrations with Canva, Gamma, Adobe, and Google Slides, plus conversational design feedback.

82 snips
Sep 29, 2026 • 43min
How to Build Your Own AI Apps (No Coding Required)
Erika Stanley, AI strategist, AI Queens podcast host, and founder of AI Queens Society, explains how entrepreneurs can build custom AI apps without coding. Discover how to spot software frustrations, start with a minimum viable product, turn ideas into product requirements, and use vibe-coding platforms to build and deploy apps. She also explores replacing tool overload, automating workflows, security, and backups.

44 snips
Sep 22, 2026 • 47min
How to Create Pro-Quality AI Videos With Gemini Omni
Eve Whitaker, an AI video strategist and creator of VideoSpark, explores how Gemini Omni can transform content creation. She covers building convincing AI avatars, crafting scroll-stopping hooks, prompting with precision, scripting 10-second scenes, editing existing footage, and assembling polished longer videos without filming or hiring a production crew.

48 snips
Sep 15, 2026 • 47min
How to Think Like a Filmmaker: AI Video With Seedance
Ross Symons, an AI educator, visual-content creator, and Zen Robot co-founder, breaks down a filmmaker’s workflow for AI video. They explore shaping concepts, designing key visuals, building storyboards, and using Seedance with start and end frames. The conversation also covers cinematic camera angles, model-specific prompting, consistency, costs, resolution, and when to choose Seedance or Gemini.

71 snips
Sep 8, 2026 • 45min
How to Get AI to Recommend Your Business
Liron Segev, an AI and YouTube strategist who helps businesses earn AI recommendations, explores how ChatGPT, Claude, and Perplexity discover trusted sources. They discuss turning newsletters into website authority, creating original content AI can cite, structuring pages for easy extraction, answering customer questions across the buying journey, and the technical foundations of AI visibility.

134 snips
Sep 1, 2026 • 41min
How to Use AI to Dramatically Improve Your Quality
Austin Marchese, an AI strategist, creator, and former J.P. Morgan software engineer, explores how to make AI deliverables sharper and more distinctive. He discusses building real customer personas, creating AI-powered focus groups, organizing knowledge bases, and designing reusable feedback loops. The conversation also covers workflow design, quality leverage, and why context matters more than endlessly switching models.

176 snips
Aug 25, 2026 • 46min
How to Build AI Employees to Get Work Off Your Plate
Callan Faulkner, AI educator and founder of The Uncommon Business, teaches teams to build and scale AI employees. She discusses auditing tedious tasks, three foundational AI concepts, and how to interview and train AI to match your standards. She also explains turning chats into reusable skills and scheduling AI to run autonomously.

94 snips
Aug 18, 2026 • 47min
Building an AI Creative Director: From Ideas to Finished Content With Claude
Nikki Saunders, an AI strategist who helps creators and small businesses craft authentic online content, explains how to build an AI creative director in Claude. She covers shaping a clear creative vision and brand voice. She describes transforming voice journals into threads, scripts, carousels and newsletters using her DraftLoop workflow. She also outlines pulling source content, automating drafts, and producing images and video.

41 snips
Aug 11, 2026 • 48min
Why Your AI Images Look Like Everyone Else's (and How to Fix It)
Lauren deVane, AI image expert and former Ulta Beauty creative director, helps creators and marketers craft professional AI visuals. She discusses why default AI outputs look generic. She walks through a seven-pillar prompt framework, using references, brand-specific cues like logos and hex colors, and tools like Magnific to generate consistent, on-brand imagery.


