

AI Explored
Michael Stelzner, Social Media Examiner—AI marketing
This is the podcast for marketers, creators, and business owners who want to know how to use AI. Join Social Media Examiner’s founder Michael Stelzner as he helps you discover practical and actionable ways to put AI to work.Show notes at Socialmediaexaminer.com/aipod
Episodes
Mentioned books

129 snips
Oct 14, 2025 • 46min
3 Custom GPTs That Make You More Money and Free Your Time
Wendy Breakstone, known as the 'Custom GPT Gal,' is an AI strategist helping businesses enhance efficiency and revenue through custom GPTs. In their conversation, Wendy debunks myths about custom GPTs, emphasizing they don’t only produce generic results. She elaborates on three types of GPTs—foundational, add-on, and standalone—each serving distinct purposes. Wendy also introduces her Two-of-Three rule for selecting projects and the STARS framework for design. Get ready to explore how custom GPTs can revolutionize your workflow!

77 snips
Oct 10, 2025 • 43min
New AI Marketing Study: 60% Do This Daily...
Michael Stelzner, Founder of Social Media Examiner and author of the 2025 AI Marketing Industry Report, dives into the world of AI in marketing. Discover how daily AI use skyrocketed from 37% to 60%, reshaping the landscape. Surprisingly, most marketers feel AI isn't a job threat but a chance for new opportunities. The biggest challenge? Understanding AI, even as its time-saving benefits loom large. Learn which platforms are gaining traction and find out what 81% of marketers desperately want to master right now!

107 snips
Oct 7, 2025 • 42min
Successfully Deploying AI for Traditional Businesses
In this insightful conversation, Karl Yeh, AI strategist and co-founder of 0260.ai, shares his expertise on deploying AI in traditional businesses. He debunks misconceptions about AI adoption and emphasizes the importance of change management. Karl highlights the immediate productivity benefits of AI and advises on tackling repetitive tasks first. He outlines effective pilot programs, stressing the need for expert involvement and communication. With serious competition from AI-native startups, he encourages businesses to adapt proactively in the evolving economy.

153 snips
Sep 30, 2025 • 47min
AI Search: How to Get Recommended By AI
Dr. Samantha North, an AI strategist with a PhD in data science, discusses how businesses can optimize for AI-driven search and recommendations. She explains the importance of AI recommendations over traditional SEO, debunks myths about AI search, and emphasizes the benefits of being recommended by AI. Listeners learn practical tips like querying AI about their brand, using monitoring tools, and modifying content to enhance AI visibility. Samantha also highlights how platforms like Reddit and LinkedIn can boost AI visibility through ethical comparison content.

138 snips
Sep 23, 2025 • 46min
Entrepreneurial AI Pitfalls: Stop Making These 3 AI Mistakes
Join Michael Hyatt, an entrepreneur and leadership expert who founded Full Focus and runs the AI Business Lab, as he dives into the essential strategies for successfully integrating AI into business. He shares his personal journey with AI tools like ChatGPT and Gemini, emphasizing the importance of overcoming mindset barriers. Hyatt reveals practical training tactics to engage teams and cautions against common pitfalls, such as tool selection and subscription choices, ensuring your AI adoption journey is smooth and effective.

159 snips
Sep 16, 2025 • 48min
Automating Lead Nurturing With AI Agents
Noelle Russell, an AI business strategist and founder of the AI Leadership Institute, shares her insights on automating lead nurturing with AI. She details how AI agents can convert cold leads into qualified prospects, revealing practical steps for creating these tools. The conversation tackles common misconceptions about AI and highlights the technology's potential to streamline marketing efforts. Noelle also emphasizes the importance of ethical practices and adapting skills to leverage AI's capabilities for increased productivity.

251 snips
Sep 9, 2025 • 48min
AI Operating Systems: The Next Level of AI for Business
Dr. Nici Sweaney, founder of AI Her Way, dives into the transformative power of AI operating systems for business growth. She discusses the importance of ethical frameworks in AI and how they can create a competitive edge. Sweaney shares practical steps for integrating AI into organizational workflows while emphasizing human oversight. Listeners will learn how to balance creativity with AI efficiency, ensuring a successful marketing strategy in an increasingly AI-driven landscape. Her insights inspire a constructive approach to navigating the complexities of modern business technology.

76 snips
Sep 2, 2025 • 46min
Unlocking AI Creativity: How to Quickly Create Quality Music and Video
Join King Willonius, a stand-up comedian and AI storyteller who's famous for his viral hit, BBL Drizzy. He dives into how AI is revolutionizing music and video production, allowing creators to craft studio-quality content without the hefty price tag. Willonius shares his personal journey using platforms like Midjourney and Udio, highlighting the importance of persistence and adaptability in the creative process. Discover how AI encourages storytelling and empowers even small creators in an ever-evolving landscape.

90 snips
Aug 26, 2025 • 44min
Google Veo3: Creating Pro-Quality AI Video Without a Film Crew
Leslie Samuel, an AI enthusiast and founder of Interactive Biology, dives into how Google Veo 3 is revolutionizing video production for solo creators. He explains how this tool transforms simple text prompts into professional-quality videos, eliminating the need for large teams. Samuel shares insights on leveraging AI for creativity and the importance of pre-production planning in video creation. With a focus on maximizing video quality and incorporating audio, he encourages creators to embrace these new technologies for innovative content.

178 snips
Aug 19, 2025 • 48min
AI Social Content at Scale: Grow Your Reach, Regain Your Time
In this discussion, Anik Singal, an AI enthusiast and founder of Eugentic AI, dives into the challenges of content creation in a fast-paced digital world. He shares insights on using AI tools like Claude and Poppy AI to streamline social media strategies. Anik emphasizes the importance of leveraging AI to amplify visibility while maintaining work-life balance. He also outlines the need for human oversight in content production and discusses how small businesses can thrive with the right AI-powered systems.