In this podcast episode, my guest Chris McCabe, a former Amazonian Chris that helps sellers communicate with Amazon to protect (and save) their businesses, discussed the shady tactics that some Amazon sellers use to gain an unfair advantage in the marketplace.  He addressed the “dark side” of Amazon selling including tactics such as buying fake reviews and manipulating sales ranks. Chris also discussed how Amazon tries to combat these black hat strategies and unethical practices with its own detection processes.   I guarantee this episode will shed light on the unsavory practices that occurs in the Amazon selling world and provide insights on how to avoid falling into the trap of the “dark side”.   In This Episode: [02:00] Introducing Chris McCabe. [03:05] Black hat. [06:50] Using a website. [09:00] Working with an IP attorney. [12:00] Important things sellers should look at. [20:50] Common mistakes [29:00] Opening a case.   Guest Links and References: Website: http://ecommercechris.com Instagram: https://www.instagram.com/amznchris/ Linkedin: https://www.linkedin.com/company/10494513/admin Youtube:  https://www.youtube.com/@ecommerceChris   Book Reference: All the Devils are here by Bethany McLean et. al.   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

In this episode, I’m sharing my two effective tactics that I personally use when getting samples from China. As someone who has been sourcing from China for years, I have learned a lot about what works and what doesn’t when it comes to getting samples and why it is important to get samples.   I hope this episode will provide you valuable insights and advice for anyone who is sourcing products from China and to make sure you get high-quality samples for your products.   In This Episode: [02:30]Tactics deployable [03:00] Next Online Seller Cruise details. [04:10] Why getting samples is important. [05:20] The golden sample with V-Trust [11:10] Alibaba accounts   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

In this episode, I sat down with Dima Kubrak for the second part of our discussion that centers around the topic of Amazon fails and how to avoid them in order to achieve maximum profitability and success on the platform.   Dima provides valuable technical tips and tricks for navigating the often-challenging landscape of Amazon selling. He discusses common mistakes made by sellers and some topics like goals, ROI and focusing on ads.   Dima’s insights are invaluable for anyone looking to achieve organic success on Amazon. If you are looking to avoid costly mistakes and increase your profits on Amazon, be sure to tune in to this enlightening episode.   In This Episode: [01:20] Introducing Dima Kubrak [04:10] Figuring out your goal and intentions [07:25] Organic positions [11:30] Lifetime value [12:55] ROI [18:00] Focusing where to run ads. [24:00] Conversion [26:20] Running test time table   Guest Links and References: Website: https://sellerise.com LinkedIn: https://www.linkedin.com/in/dima-kubrak-72250563 Instagram: https://instagram.com/dima.kubrak.33   Book References: Traffic Secrets by Russel Brunson $100M Offer by Alex Hormozi   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Join me in this insightful episode as I have a very engaging conversation and consultation :) with the amazing Mario Lanzarotti, the founder of the ZenPreneur movement. Mario believes that true entrepreneurial success comes from operating in one's zone of genius with inner peace, balance, and purpose.   We uncover the deep-rooted issues behind Imposter syndrome, anxiety and self-doubt that most of us encounter in our day-to-day lives. Mario shares from his wealth of knowledge and experience the mindset hack to overcome and end these negative emotions and develop a more positive mentality towards achieving personal and business growth.   Join us in this eye-opener episode where we explore the human mind and emotions and what listening to your own body does.   In This Episode: [00:45] Introducing Mario Lanzarotti [02:15] How Mario started in this field. [06:40] Does everyone deal with this? [19:30] Mindset hack to business. [27:40] How do people usually approach?   Guest Links and References:   Website: https://www.mariolanzarotti.com/ Instagram: https://www.instagram.com/mario.lanzarotti/ Linkedin: https://www.linkedin.com/in/lanzarottimario/ Youtube: https://youtube.com/@mariolanzarotti Email: mario@powerin.me Book Reference: The Power of Now by Eckhart Tolle   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Join me in this episode where I have as guest, Marcel Marculescu, a fellow Romanian entrepreneur and CEO of intelliRANK®, possessing over two decades of experience in the IT-field. With expertise in digital marketing, eCommerce, and Amazon selling, Marcel has helped thousands of Amazon sellers achieve successful product launches, improved rankings, and increased brand awareness. Marcel's dedication to discovering and sharing knowledge, coupled with his innovative solutions and strategic insights, have made him a highly respected and sought-after professional in the eCommerce marketing industry.   Marcel discussed Amazon brand building, diving deeply in achieving mastery with executable strategies he enthusiastically shared. Additionally, micro influencer marketing is highlighted as an effective way to gain exposure for your Amazon brand. Lastly, he emphasized the importance of growing organically and establishing long term relationships for long term success. Tune in and get lots more actionable tips and tricks from Marcel.   In This Episode: [01:10] Introducing Marcel Marculescu [02:10] How it all started for Marcel doing social media influencer marketing. [07:30] Brand building. [15:00] Overdelivering. [25:45] Long term process. [28:00] Common mistakes with micro influencers. [29:25] Authenticity. [31:50] Amazon Inspire. [33:50] Budget for marketing. [36:35] Growing organically. [41:20] Amazon honeymoon phase.   Guest Links and References: LinkedIn: https://ro.linkedin.com/in/marcelmarculescu Website: https://www.intellirank.info/ Email: marcel@intellirank.info   Book References:The Way of a Peaceful Warrior by Dan Millman Atomic Habits by James Clear Ride the Amazon Wave by Tomer Rabinovich   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

Many sellers struggle in warehouse management. Here with us is Andrew Clark of Logistics Cloud Co, a new automated software drive warehouse management system. As the selling world becomes more global, shipping and logistics are becoming more complex and hard to manage. With that, companies and brand owners need an advanced tool to keep up with the demand.    In this episode, Andrew points out the significant benefits Logistics Cloud software can bring to sellers. Not only for Amazon but for multi-platform systems. Optimal inventory management, automated process, and systematized warehouse management are some of the points Andrew discussed in this episode. Tune in and get the dibs of this new software.   In This Episode: [02:45] Introducing Andrew Clark [03:10] Starting the business [06:10] What is Logistics Cloud Co? [09:35] Multiple platforms system. [15:00] Imagery system. [17:40] The software cost. [27:00] Making the system work. Learning curve. [30:30] Learning time frame.   Guest Links and References: Website: https://logisticscloudco.com/ LinkedIn: https://au.linkedin.com/in/thelogisticsoptimiser Twitter: https://twitter.com/logisticsandrew   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

In this episode, we dive deep into selling your Amazon business with expert Yael Cabilly, Yael is a co-founder of Fortunet, a leading investment banking firm focusing on the sale of premium e-commerce businesses.Her firm represents thousands of sellers worldwide, and helps them with suspended listings/accounts, as well as trademark, copyright, and patent protection and enforcement.   Yael takes us on a journey from the beginning all the way through the profitable exit. She shares valuable insights and expertise on the timeline of scaling up, margins and maximizing them, step by step procedure of selling your business, suspensions and what causes them and the best tips that will help Amazon sellers navigate the complexities of exiting.   So be sure to tune in and learn from Yael’s ultimate guide to selling on Amazon.   In This Episode: [00:55] Welcoming Yael Cabilly on the show. [04:00] Setting your goal. [07:35] Important things to learn. [13:35] Margins [20:00] Suspensions. [25:00] Common mistakes sellers/buyers make. [31:00] Best practices to implement before selling your business.   Guest Links and References: LinkedIn: https://il.linkedin.com/in/yaelcabilly Email: yael@fortunet.net Website: https://fortunet.net/   Book References: Kite Runner by Khaled Hosseini   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/  

In this podcast, I will guide you through the Join Brands platform and how you can leverage it to enhance your influencer game with your Amazon brands. I will take you on a journey through the different features and tools of this platform, and help you understand how they can be used to create effective influencer campaigns.    Learn about the importance of collaboration with influencers and user-generated content creators and how you can create authentic partnerships that drive sales and engagement. I will share best practices and tips that will help you start with Join Brands, leverate the tool along with other ads.   I assure you by the end of this podcast, you will have the confidence to create successful influencer campaigns with Join Brands and take your Amazon brands to the next level.   In This Episode: [01:45] Join Brands, a platform you should be using right now. [05:40] Who are the people behind Join Brands? [07:00] Many things it could do. [09:00] How does Join Brands work? [13:00] How much does it cost? [22:00] Ads + Join Brands   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/ Offer: www.wizardsofecom.com/296

This podcast episode we have Megan and Shane of GS1 US to share their expertise on the importance of understanding barcodes and how to use them correctly in Amazon systems.   Barcodes play a crucial role in the e-commerce world, particularly in Amazon. Proper use can help streamline inventory management, increase efficiency and avoid errors. However, many sellers do not fully understand the ins and outs of barcode usage. Megan & Shane will help us understand more and shad light on commonly overlooked aspects and best practices for successful implementation on Amazon.   Tune as we aim to provide you with valuable information.   In This Episode: [00:55] Welcoming Megan & Shane of GS1 [01:55] What is Gs1 and how did it start? [08:25] How to convince sellers that this is the way to go. [13:25] Common mistakes. [17:50] Other tools   Guest Links and References: LinkedIn: https://www.linkedin.com/company/gs1-us Podcast: https://next-level-supply-chain-with-gs1us.podcastpage.io/ Youtube: https://www.youtube.com/@GS1USvideos   Book References: The Word of Art by Steven Pressfield Outlive by Peter Attia et al. The Challenger Sale by Matthew Dixon et al Robert Sapolsky’s books about stress   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/

To discuss this episode, I couldn’t think of another person to guest, none other than Rob Stanley. Rob is a former founder of two successful 7-Figure online eCommerce brands with 20+ years of experience in eCommerce and marketing. Rob is also a successful Podcast host, a YouTube certified expert with a previous channel that had over 48 million views. With his experience and expertise since he’s been doing podcasts since 2018, Rob shares how podcasting can be used as a great tool for an ecommerce brand to build a loyal follower and create brand awareness.   Discussing the benefit of podcasting, comes the pros and cons of it too. Investing time and resources and of course knowledge are one of the requirements but outcome is rewarding when you are into it. Here we’ve also tackled the tech part of podcasting such as the tools and programmes that work best for beginners. So do chime in and who knows, this could be your sign to start a podcast of your own.   In This Episode: [00:45] Welcoming Rob Stanley on the show. [02:00] 2018 the start of podcasting. [04:00] The first podcast experience. [10:30] Major difference between podcasting 2018 and present. [18:55] Benefits of a brand owner starting a podcast. [24:55] The tech part of podcasting for beginners. [32:20] Keeping on schedule remotely. [33:50] Why streamyard? [39:00] Choosing topics.   Guest Links and References: Website: https://www.getida.com/woe Instagram: https://www.instagram.com/robstanley.usa Linkedin : https://www.linkedin.com/in/robby-stanley/ Youtube channel: https://www.youtube.com/c/sellernomics Guest 1 website offer: http://www.getida.com/woe Podcast: https://podcasts.apple.com/us/podcast/pockets-of-knowledge/id1647662137 Book References: Good to Great by Jim Collins   Links and References: Wizards of Amazon: https://www.wizardsofecom.com/ Wizards of Amazon Courses: https://wizardsofamazon.mykajabi.com/a/27566/x6Kwkz6p Wizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/ Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/ Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/