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Cubicle to CEO

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Dec 20, 2023 • 32min

Bonus #50: My One Regret This Year...

Access cash savings, exclusive content, an off-social community for entrepreneurs, and SO much more in our annual membership, The C-Suite! Join us today: https://ellenyin.com/csuiteAccess the transcript of this episode HERE: https://otter.ai/u/rDF4JPXzGLVhtL5CyfFZD30IOto?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 18, 2023 • 1h 4min

225. Build Sustainable Giving Into Your Business Model: How She Donated $37K This Year Without Hurting Her Bottom Line

“We don't have to wait for billionaires or for the government to make change. We can actually all make change together.”Motivating words from today’s guest, Paula Crossfield - a Vedic astrologer and business strategist helping spirit-led entrepreneurs bankroll the change they want to see in the world. If it’s been on your heart to give back to causes you care about, but you question your ability to donate enough to make a worthwhile difference OR you’re worried about risking your company’s financial stability - this case study was made for you.Because Paula intentionally builds giving into her business model, she’s been able to donate a whopping $37K to various charities this year alone, all while still growing her revenue and profits year over year.In this episode, we’ll go one by one by one through the five offers that contributed to the $37,000 in total donations and how they were structured and tactically executed to maximize both community impact and business sustainability.This episode will give you fresh ideas and inspiration to start giving back at any stage, whether through donated time and services or funds.View the transcript for this episode at: https://otter.ai/u/Lm7Cvjkm1K1hfFW_3KmDYAylqt0?utm_source=copy_urlThank you to our sponsors! Choose from more than a dozen languages to start learning and speaking a new language in just 3 weeks. Here’s a special, limited time deal for our listeners to get 55% off your Babbel subscription: https://babbel.com/ELLEN Join Paula Crossfield's Cosmic Business Lab to build your purpose-led, burnout-proof and values-based business: https://www.weaveyourbliss.com/the-cosmic-business-lab Connect with Paula: Paula's 2K for Change Pledge: https://bit.ly/2kforchange www.weaveyourbliss.com IG: @weaveyourbliss Cosmic Business Podcast: https://bit.ly/cosmicbusiness Get the FREE Heal Your Money Karma Checklist and Training: https://www.weaveyourbliss.com/moneykarmachecklist Get the Astrology Guidebook for 2024: https://www.weaveyourbliss.com/astrology-guidebook Links mentioned in this episode: Marisa Corcoran's Episode: https://link.chtbl.com/6BWhWI_C Amy Porterfield's Episode: https://link.chtbl.com/UIVj9PTb Selena Soo's Episode: https://link.chtbl.com/vKuiwirB Brenna McGowan's Episode: https://link.chtbl.com/3GUo8EGw Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style... Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 13, 2023 • 38min

Bonus #49: My Week in California (Takeaways On Affiliate Marketing, Angel Investing, & AI)

Access cash savings, exclusive content, an off-social community for entrepreneurs, and SO much more in our annual membership, The C-Suite! Join us today: https://ellenyin.com/csuiteTry 7 days free & save 50% on your first year of Honeybook: https://share.honeybook.com/ellenLinks mentioned in this episode: Bonus #47: These Won't Be Public: https://link.chtbl.com/dIlOm9_U Bonus #6: WTH Is A Media Company: https://link.chtbl.com/kRZk53Z_ Metricool Panel w/ Latasha James: https://www.youtube.com/watch?v=nqZna6_FdVY Bonus #19: Evaluating Two Investment Opportunities: https://link.chtbl.com/oFWlBEfiCompanies I'm an angel investor/advisor for: https://www.soursopnutrition.com/ https://www.investwithcherub.com/ https://getlotza.com IG recap of the @investwithcherub event: https://www.instagram.com/reel/C0kyCd5LdXN/?igshid=MzRlODBiNWFlZA== Access the transcript of this episode HERE: https://otter.ai/u/ZAKu6CVJo14w1L9N6vXjuzKHNns?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 11, 2023 • 51min

224. This Voxer Summit Strategy May Convince You To Ditch Your Webinar - She Made $66K Last Launch!

While we fully believe in the wisdom of “ideas are cheap, execution is everything,” today’s entrepreneur nails both and is sharing an innovative launch strategy that doesn’t require complex webinar funnels, ads, or incentivizing affiliates with commission…Brenna McGowan is a copywriter and pre-launch strategist who generated $66K in course sales without a webinar or sales calls and - as the cherry on top - raised $13K for charity, all through a Voxer Summit.Yes Voxer, our favorite communication app that functions like a modern day walkie talkie.In this episode, she discusses the structure of her audio only summit, how she monetizes this free summit to fundraise for one of her favorite organizations and grow her list fast, plus a top to bottom look at the funnel that converts people from free attendees to paying students for a four figure program.Keep listening for a unique perspective on list growth and launch success.View the transcript for this episode at: https://otter.ai/u/nF2bJCKkk0dLXuzzz_1ISZpPWMU?utm_source=copy_urlConnect with Brenna: https://brennamcgowan.co IG: @brennamcgowanco FB Group: Behind the Launch with Brenna McGowan Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 6, 2023 • 36min

Bonus #48: $27,500 Sold in 48 Hours from 1 IG Story (Behind The Biz Case Study)

Access cash savings, exclusive content, an off-social community for entrepreneurs, and SO much more in our annual membership, The C-Suite! Join us today: https://ellenyin.com/csuiteAlso, DM @missellenyin the word 'RETREAT' if you would like to be added to the waitlist for our Brand Partnership retreat that we will be hosting in 2024.Find your perfect in-person event w/ Laylee Emadi: https://link.chtbl.com/yuYSZna9Access the transcript of this episode HERE: https://otter.ai/u/nCBoL6tpCA9REnovSU5jod0WFk8?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices
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Dec 4, 2023 • 1h 5min

223. Create an Employee Waitlist: How To Recruit & Retain Top Quality Team Members

This conversation gave us so many revelations about what it is to be an employer!Rachel Harris, founder of the striveX umbrella of brands and Accountant_She, has recruiting, hiring, and retention down to a science. As a disrupter in the accounting industry, she not only has created a business that is growing by $100K recurring revenue every month, but is also cultivating a thriving company culture that has people clamoring to sign up for a waitlist to get hired by her while others in her industry are facing a recruitment crisis in the UK and paying thousands in recruitment fees.In today’s case study, you’ll hear the content strategy Rachel’s used to attract 149 candidates to join her jobs waitlist, the top to bottom hiring process that has allowed her to give out offer letters to future employees 6 months in advance, and the generous benefits package her employees rave about.Rachel gives us the roadmap for how to attract more superstars to join your team, hire before you’re desperate for help, and build a company culture that boasts a 100% retention rate for employees hired from the waitlist.View the transcript for this episode at: https://otter.ai/u/v-SErvMN7nYRehSxzD6sYc6HVSA?utm_source=copy_urlThank you to our sponsor!Try the #1 all-in-one E-commerce platform: Shopify! Sign up for a one dollar per month trial period at https://shopify.com/ellen Connect with Rachel: https://www.accountantshe.co.uk/ TikTok: @accountant_she Instagram: @accountant_she Youtube: https://www.youtube.com/accountant_she Check out the book Rachel mentioned in this episode:Traction: Get a Grip on Your Business: https://amzn.to/3R1x0aD Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices
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Nov 29, 2023 • 18min

Bonus #47: These Won't Be Public Anymore...

Access cash savings, exclusive content, an off-social community for entrepreneurs, and SO much more in our annual membership, The C-Suite! Join us today: https://ellenyin.com/csuiteGet our 12 Days of Christmas flash deals in your inbox daily from Dec. 4th - Dec. 15th when you sign up at https://ellenyin.com/12daysSam Vander Wielen's episode: https://link.chtbl.com/khQpUM3WAccess the transcript of this episode HERE: https://otter.ai/u/RfoPWrruNTiPFo301HXPQGsK-oc?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices
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Nov 27, 2023 • 54min

222. Replace Work-Life “Balance” With Work-Life “Harmony” To 6X Your Revenue

I’ve always felt “work-life balance” is an unrealistic expectation to strive for because different seasons require different priorities, so I usually opt for the goal of ‘work life harmony’ instead. Today’s guest shares the same sentiment.Tina Wells, founder of RLVNT Media and WNDR LN, launched a successful market research company at age 16, has published more than 15 books over the course of the last 2 decades, and has been recognized in Fast Company’s 100 Most Creative People in Business + Essence’s 40 Under 40. Her acclaimed Elevation Approach, a framework for finding work-life harmony Tina developed while confronting her own burnout, expanded with a book and corresponding product line, available at Target stores nation-wide.In today’s case study, Tina takes us through how she’s applied the four phases of her Elevation Approach to 6X her revenue in 2 years while cutting her daily work hours in half, and how you can apply it to your life seasonally, monthly, weekly, and DAILY.View the transcript for this episode at: https://otter.ai/u/Ck8CS55Zu6aW8qhgUVjg3gUJolg?utm_source=copy_urlConnect with Tina: www.tinawells.com www.wndrln.com Link mentioned in this episode:Check out WBENC (Women’s Business Enterprise National Council): https://www.wbenc.org/ Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices
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Nov 22, 2023 • 6min

Bonus #46: Only Our Email List Will Get These Deals 👀

Sign up to receive our 12 Days of Christmas emails at https://ellenyin.com/12daysWe can't wait to share these offers and discounts with you!Access the transcript of this episode HERE: https://otter.ai/u/l34j_0dcHqmTGvbbCem09-mKTGk?utm_source=copy_urlIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo so we can repost you Follow (+) our show for new episodes every Monday & Wednesday Learn more about your ad choices. Visit megaphone.fm/adchoices
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Nov 20, 2023 • 1h 7min

221. How, Why, & When To Niche Down To Bring In The Big Bucks

“You need to niche down” is advice we’ve all heard a thousand times, but rarely are there answers to the how, when, and why?Here to disclose the secrets of choosing a successful niche that brings in the big bucks is Eman Ismail - a copywriter who went from writing anything for anyone, to an email conversion strategist for 6, 7 & 8 figure online business owners. Eman firmly believes that niching is the fastest way to grow your business, and her case study today details her own step-by-step niche transformation that took her from making £15 an hour and averaging $40K a year to consistently booking $6,000 client projects and scaling her copywriting business to six figures.In this episode she shares the 4 principles of a successful niche, how to control your narrative (so people can accurately explain what you do when you’re not in the room), and what to do if you feel like your current audience isn’t your niche target.View the transcript for this episode at: https://otter.ai/u/u_b_wbflv043u8y1oHccJoMM4YA?utm_source=copy_urlThank you to our sponsor! Listen to Eman Ismail's 'Mistakes That Made Me' episode with Dielle Charon at https://emancopyco.com/podcast/dielle-charon/ Get 50% off Factor's fresh, ready-made meals delivered to your doorstep when you use code 'CUBICLE50' at https://factormeals.com/cubicle50 Connect with Eman: Get Eman's 90-minute 'Nail Your Niche Masterclass' for FREE (usually $150) using coupon code 'NICHE' at https://emancopyco.com/ceo Mistakes That Made Me Podcast: https://emancopyco.com/podcast https://emancopyco.com/ IG: @emancopyco Iconic business leaders all have their own unique genius. Take this quick 10 question quiz to uncover your specific CEO style advantage: https://ellenyin.com/quizIf you enjoyed today's episode, please: Leave a positive review or rating at www.ratethispodcast.com/cubicletoceo Sign up for our text notifications at ellenyin.com/superfan so you can be the first to know when a new case study has dropped! Post a screenshot & key takeaway on your IG story and tag us @missellenyin & @cubicletoceo Learn more about your ad choices. Visit megaphone.fm/adchoices

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