

App Marketing by App Masters
Steve Young
Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.
Episodes
Mentioned books

23 snips
Jul 8, 2024 • 1h 27min
Meta Ads Unlocked: How to Make Facebook Your Primary Growth Channel
Expert Marcus Burke shares insights on Meta ads intricacies, SKAN, AEM, Web2app, creative testing, and scaling campaigns. Strategies for lookalike audience creation, ad campaign optimization, conversion tracking challenges, and A/B testing creatives. Tips on increasing subscriptions, prolonging ad creatives lifespan, and optimizing cost efficiency in Facebook ads. Insights on app install costs, ASO strategies, and competitor creatives in Meta Ads Library.

Jul 2, 2024 • 8min
iPad is the Blue Ocean of the App Business
Do you know that you may be ignoring a massive, untapped market for your app?
Here's what you'll discover:
-Essential iPad app optimization strategies to skyrocket conversions.
-Monetization tactics specifically designed for the iPad user experience.
-Real-world examples of successful iPad apps to inspire you.
-Ready to unlock your iPad revenue potential? Watch now and start maximizing your app's potential.
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
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SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
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We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.
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Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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Jul 1, 2024 • 1h 8min
7-Figure App Exit: How It Happened & What He Did Next
Today’s guest reveals his strategies for building, scaling, and exiting his app for 7-figures.
Nordin has extensive experience leading teams at successful companies, developing and launching impactful products.
You will discover:
-Nordin's journey, passion for building apps, and the path that led him to success
-The secrets behind achieving a 7-figure exit and navigating what comes next
-Why did he decide to acquire another app after the exit
-Building and growing successful apps from the ground up
Learn More:
www.flipdapps.com
https://www.linkedin.com/in/nordinahnifi/
You can also watch the video: https://youtube.com/live/MkWVHN3N8xw
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
*********************************************
SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
*********************************************
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.
*********************************************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
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Jun 24, 2024 • 1h 16min
Ask Me Anything: The Technical Version (and Marketing too!)
Struggling with technical hurdles in your app development journey? We've got you covered!
Join us for a live Q&A session with Chaim Sajnovsky, a seasoned software development expert with over a decade of experience guiding startups from concept to launch.
Chaim is the owner of B7 Dev, a company specializing in designing and building high-performance apps, websites, e-commerce systems, and automation tools.
He has a deep understanding of building scalable apps on a budget, effective project management, and navigating the world of outsourced development.
You will discover:
- The biggest mistake that first-time app founders make
- The tech stack to validate your minimum viable product (MVP)
- How to build successful apps even with limited resources
- Pros and cons of outsourcing development
- The art of effective software project management
- Let's talk tech, have some fun, and turn your app idea into a reality!
Links:
https://www.linkedin.com/in/chaim-sajnovsky-5003494/
http://www.b7dev.com/
App Audits:
https://cryptowulf.app
https://play.google.com/store/apps/details?id=com.sesa.cryptowulf
https://www.qrcardapp.com
https://apps.apple.com/us/app/qrcard-digital-business-card/id1499682048
You can also watch the video: https://youtube.com/live/OLuK7dFktjU
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
*********************************************
SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
*********************************************
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.
*********************************************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
*********************************************

Jun 18, 2024 • 7min
Ads on onboarding? That's what this $360K app is doing!
Is integrating ads during onboarding genius or madness? Dive into the innovative strategy of a $360K camera app that monetizes early users without sacrificing engagement. The discussion reveals how this unique approach might actually enhance user experience and retention. Tune in to find out if showing ads while onboarding is the future—or a trend to avoid. Plus, engage with the community by sharing your thoughts and questions!

Jun 17, 2024 • 1h 29min
Ask Me Anything
From analytics tools to monetization to ads placements, Steve answers all your questions about helping you scale your app business.
Topics covered:
- Key Performance Indicators (KPIs) and analytics
- Localization strategies for regional app growth
- Building user communities and targeted audience engagement and much more
Let’s talk business and have some fun at the same time!
App Audits:
https://apps.apple.com/us/app/pilot-rush-endless-game/id1673210543
https://play.google.com/store/apps/details?id=weightgainapp.weightgainappforwomen.womengainweight
You can also watch the video: https://youtube.com/live/ZWvarCfu0D4
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
***************
SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
We all have developer horror stories. From language barriers to bad code to developing on time. That's why I recommend using B7Dev.com. They are affordable, fast and more importantly trust worthy. Go to B7Dev.com.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
***************

Jun 11, 2024 • 6min
Web2App - The Unconventional Way to Acquire App Users 💡
Ever feel like your usual paid acquisition strategy needs an overhaul? You're not alone. But what if there was a secret weapon to skyrocket your user base with minimal hassle?
Enter Web2App, the unconventional growth strategy that's making waves. This video dives deep into the world of Web2App, showing you how to:
Turn website visitors into engaged app users.
Reduce your dependence on the app store/play store.
Craft a seamless user journey.
You can also watch the video: https://youtu.be/AD6zP_vW4ao
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
***************
SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
***************

Jun 10, 2024 • 1h 28min
Ask Me Anything With Steve P. Young
App marketing expert Steve P. Young covers ASO, monetization, and paid ads for app entrepreneurs. Topics include A/B testing platforms, AI app monetization, and optimizing CPI goals. Strategies for keyword optimization, app growth, and user engagement are discussed. Additionally, user acquisition, onboarding optimization, and maximizing app store performance are explored.

Jun 4, 2024 • 11min
The Blueprint to Bootstrapping a Multi-Million Dollar App
Turn your app idea into a million-dollar reality! This in-depth guide unveils the step-by-step blueprint for bootstrapping your app's success. Discover effective strategies from app expert Simon Berube and transform your app idea into a thriving reality! 🚀
You can also watch the video: https://youtu.be/5NBziO-NeS0
Work with us to grow your apps faster & cheaper:
http://www.appmasters.com/
***************
SPONSORS
Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis.
Designed from authentic content, our custom emojis convey genuine emotions and meanings.
Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms.
***************
Follow us:
YouTube: AppMasters.com/YouTube
Instagram: @App Masters
Twitter: @App Masters
TikTok: @stevepyoung
Facebook: App Masters
***************

6 snips
Jun 3, 2024 • 1h 27min
From Bootstrapped to Millions with STRETCHIT Founder
Former lawyer turned app entrepreneur Natasha Nikolaeva shares her journey of bootstrapping STRETCHIT app to millions. Topics include scaling niche market apps, challenges of app development, and strategies for app success. Also discusses transitioning from law to fitness entrepreneurship, building a community on Instagram, app launch strategy, online class platform growth, and customer retention strategies.