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App Marketing by App Masters

Latest episodes

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Aug 15, 2023 • 16min

Cracking the Code: App Store Optimization for Apps Struggling with Downloads

Welcome to our latest video on App Store Optimization (ASO) strategies for apps with zero downloads! If you've developed an amazing app but struggle to get it noticed in the crowded app stores, you're in the right place. In this video, we'll dive deep into effective ASO techniques that can help your app gain visibility, attract organic traffic, and ultimately boost your downloads. Whether you're a seasoned app developer or just starting out, our comprehensive ASO guide will provide you with actionable insights to kickstart your app's journey towards success. Don't let a lack of initial downloads hold you back – implement these proven ASO strategies and watch your app flourish! 🔔 Don't forget to subscribe and hit the notification bell to stay updated on more valuable app development tips and tricks. If you're ready to take your app from zero to hero, let's get started! Learn more: https://www.linkedin.com/in/arielmichaeli/https://appfigures.com/aso-toolshttps://appfigures.com/app-intelligence Watch Full Video: https://www.youtube.com/watch?v=j0mRQ9TtIs0 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers. Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes. What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************
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Aug 14, 2023 • 1h 31min

How to Use AI to Increase Your App Engagement

The podcast discusses the importance of understanding user motivations, pain points, and values to create engaging app experiences. It also explores the use of AI for cognitive assessment in the gaming industry and its potential for mental health diagnostics. The chapter highlights optimizing keywords for a crossword puzzle game, measuring user engagement and durability, understanding market needs, and maximizing revenue through diverse pricing plans.
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Aug 10, 2023 • 10min

Apple App Tracking Transparency: What Is It & How to Adapt

Join us as we delve into the recent changes in Apple's App Tracking Tranparency (ATT) and its impact on app marketing. Discover how these shifts are reshaping the mobile ecosystem and redefining granular measurement. Uncover the dual challenges of visibility and signal loss posed by IO 14.5 and ATT changes. Let's navigate through these transformations and gain insights into the evolving realm of digital marketing for mobile apps with Roi Nam, the CEO and founder at Airbridge. Learn more: https://www.airbridge.io/ You can also watch the video: https://youtu.be/CzmPJKAs5-U Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers. Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes. What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************
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Aug 8, 2023 • 7min

57% Increase in Paywall Views with a Simple Icon Change

🔥 Discover the Powerful Icon Change that Skyrocketed Paywall Views by 57%! 📈 In this exciting video, we delve into a remarkable success story where a minor tweak led to a major breakthrough in paywall views! 🚀 Join us as we unveil the behind-the-scenes magic that propelled our revenue to new heights and how YOU can replicate this transformation for your own projects! ⭐️ The Game-Changing Icon Change: When it comes to user experience and engagement, even the smallest details matter! Our team decided to experiment with a seemingly insignificant element: the icon that prompts viewers to access premium content behind the paywall. What seemed like an ordinary alteration turned out to be a game-changer, driving a whopping 57% surge in paywall views! 📈 Unraveling the Data: We reveal the real-time data analysis that showcases the stark difference in paywall views before and after the icon change. The significant boost in viewer engagement was unprecedented, and we couldn't believe our eyes when we saw the chart! 🔍 Behind-the-Scenes Insights: But what made this icon change so impactful? Join us as we take you through the thought process, user testing, and A/B experiments that helped identify the perfect design. You'll gain invaluable insights into the psychology of user behavior and how to cater to your audience's preferences effectively. 🎯 Subscribe now and hit the bell icon to be notified when we drop our next video! Don't miss out on more insightful content to fuel your growth journey. Leave a comment and let us know your thoughts on this transformative icon change! You can also watch the video: https://youtu.be/bHC1WWt79YY Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers. Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes. What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************
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8 snips
Aug 7, 2023 • 54min

How to Get Your First 1,000 Downloads with Reddit Marketing

Learn how to boost your app downloads on Reddit with engaging content and strategic subreddit selection. Discover strategies for app promotions, giveaways, and improving user engagement. Get insights on international pricing strategies, app revenue tactics, and building apps for longevity.
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Aug 1, 2023 • 15min

Mastering App Monetization: CRM & Discounting Strategies Revealed

Welcome to our latest video where we dive deep into the fundamentals of Customer Relationship Management (CRM) and its profound impact on skyrocketing your app revenues! We'll demystify the core principles of CRM, breaking down complex concepts into easy-to-understand nuggets. Whether you're a CRM novice or a seasoned pro, this video has something to offer for everyone. 💡 What to Expect: 🔹 Understanding CRM: We'll start with the basics, shedding light on what CRM is and why it's an indispensable tool for every app developer. Learn how CRM helps you build stronger, long-lasting relationships with your users, fostering loyalty and driving engagement. 🔹 Unveiling Smart Discounting: Once we lay the foundation, we'll dive into the exciting world of smart discounting! Discover how a well-crafted discounting strategy can breathe new life into your app's revenue streams. From boosting user acquisition to increasing retention rates, we'll explore various ways to leverage discounts effectively. 🔹 Harnessing User Behavior Data: The key to successful CRM and discounting lies in understanding your users deeply. We'll show you how to gather and interpret user behavior data ethically, helping you tailor personalized discount offers that resonate with each user segment. 🔹 Implementing Discounting Campaigns: No more guesswork! We'll walk you through practical steps on implementing successful discounting campaigns. You'll gain insights into setting the right discount levels, timing your offers for maximum impact, and avoiding common pitfalls. 🔹 Real-Life Success Stories: Prepare to be inspired as we share real-life case studies of app developers who employed CRM and smart discounting to achieve exceptional revenue growth. Witness firsthand how these strategies can turn a struggling app into a flourishing success. 📢 Share your thoughts and experiences in the comments below. Let's learn and grow together as we revolutionize app monetization with CRM and discounting strategies! You can also watch the video: https://youtu.be/6lWE3Q18hWg Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers. Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes. What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************
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Jul 31, 2023 • 1h 4min

Creating a Sticky App: Unraveling the Secrets of User Retention and Long-Term Success

Are you tired of seeing apps with fantastic onboarding but struggle to retain users in the long run? Do you dream of building an app that not only converts well but also brings users back for more, creating a loyal and engaged user base? Look no further! 🚀 In this exciting live stream, we'll dive deep into the strategies and techniques needed to build a truly sticky app that stands out from the crowd. Joining us is Josh Eidenberg, creator of the Miracle Morning app. Learn more: https://www.linkedin.com/in/josheidenberg/ https://miraclemorning.com/ http://onelink.to/a3q4cb You can also watch the video: https://youtube.com/live/jnfcBXcRHbw Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers. Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes. What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************
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Jul 25, 2023 • 10min

App Reskinning Made Easy: Learn the Techniques from a $100K Vocabulary App

Remember when reskinning an app was all the rage? In this video, you will discover a vocabulary app that is making over $100K a month and why it's a great example of how to reskin to today's competitive app landscape. 🌟 As we embrace the new challenges and opportunities in 2023, this tutorial equips you with the knowledge and expertise to create reskinned apps that captivate, engage, and delight your users like never before! 🤝 Don't forget to hit "Subscribe," like the video, and turn on the notification bell to stay updated with the latest app development trends and techniques. Let's master app reskinning together and make 2023 a remarkable year for your app ventures! 🚀💡 App Featured: https://apps.apple.com/app/vocabulary-learn-words-daily/id1084540807 You can also watch the video: https://youtu.be/agmuzLWDB4s Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers. Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes. What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************
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Jul 24, 2023 • 1h 5min

Lessons Learned from 12 Million Downloads as Indie App Publisher

Today's guest reveals the invaluable lessons learned while building an app portfolio that has generated over 12 million downloads! In this video, he'll take you on a rollercoaster ride through his experiences, sharing the challenges he encountered, the breakthroughs he achieved, and the key takeaways that have shaped his path as indie app publisher. From humble beginnings to remarkable success, we're excited to share his insights with you. Muoyo Okome is an indie app publisher and founder of App Magic. App Audits: https://apps.apple.com/app/id1509034647 https://play.google.com/store/apps/details?id=bit.particle.photo.lyrical.video.status.maker You can also watch the video: https://youtube.com/live/Bjxtq1anlUg Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ SPONSORS NOTIX is an audience re-engagement service based on web and in-app push notifications that work for both desktop and mobile devices. With Notix, website/app owners and marketers can share their content and interact with their audiences in a highly engaging channel, while having the opportunity to monetize both mobile and web subscribers. Looking for an MMP? We've got you covered with our partner, Airbridge. Experience an unparalleled, accurate, and unified view of your mobile marketing performance even in today's dynamic landscape shaped by privacy changes. What’s more, Airbridge has recently launched MMM Studio, setting a new standard as the only MMP offering a self-serve marketing mix modeling solution. Say goodbye to guesswork and hello to data insights. Learn more at airbridge.io. Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ASO Masters. *************** Follow us: YouTube: AppMasters.com/YouTube Instagram: @stevepyoung Twitter: @stevepyoung TikTok: @stevepyoung Facebook: App Masters ***************
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7 snips
Jul 18, 2023 • 14min

Push Notifications: Best Practices and Revenue Boosting Strategies

Unlock the secrets of push notifications with expert strategies to engage users and boost revenue. Learn the best timing and frequency for notifications, ensuring value without annoyance. Discover key tips for crafting compelling, concise messages that resonate. Explore how to utilize these notifications to drive conversions, promote offers, and enhance user experience. Case studies and actionable insights reveal effective onboarding tactics and creative ways to recover lost sales. Elevate your app's performance by mastering push notifications!

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