Your chance to come and see us live in London! We take a break from our normal podcast format to announce what is the most ambitious thing we've done yet: two days at the London Olympia for Vegan Business Tribe Live 2022! The event will be part of the newly returned VegfestUK which is the UK's biggest and best vegan consumer expo. In this special announcement episode, David tells you about what you can expect to see on the VBT stage over the weekend and how your vegan business can get a specially subsidised stand in our 'Vegan Business Village'!About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Convincing customers to value ethical, vegan products. Ethical and sustainable ingredients, suppliers and packaging all cost more. This means you're always going to be at a disadvantage if you are trying to compete on price with your ethical product.But how can you get customers to see the extra value of buying from a company that has a mission? And how can you convince them to pay that little bit extra for products that are trying to do good? David turns to toilet roll (wait, what?!) to explain how to get customers to Give A Crap.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

When do you know that it's time to go all-in on your business? Many vegan businesses start as evening and weekend ventures whilst the founder uses the money from their day job to pay the bills. It's an important part of many people's entrepreneurial journey - but when is it the right time to quit the day job and go all-in on your vegan business?Not only is it important not to give up your regular income too early, but waiting too long can be equally as damaging to your growing business. In this episode, David looks at how to know when the time is right to make the leap and explains that sometimes there is a third option to make that transition go more smoothly.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

What to do when a competitor undercuts you on price. If you've been in the vegan sector for a long time then you might have enjoyed not having much competition. Now that veganism has entered the mass market though, you might find yourself in the position when a new competitor comes into your space and tries to undercut you on price.It's easy to panic when this happens (especially if you don't have a lot of profit in your business in the first place!). But competing on price is one of the oldest tricks there is in business, meaning there are lots of proven strategies that you can follow instead of getting sucked into a race to the bottom.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Why vegans may not actually be your target market. We know that the biggest consumers of vegan products are not vegan, so if you are just looking to sell to vegans then you might be missing out on potentially your biggest marketplace.But when you have a vegan business it's not just about what you sell. If you started your business as a way to move the vegan cause forward then where will your company have the biggest impact? Amongst vegans who have already converted or by influencing those who have yet to start their vegan journey?About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

The importance of taking time to reflect on your business. The break for the holidays has given many of us time and space to reflect on our vegan businesses. But the reason most of us don't reflect on what we're doing more often is because with that reflection comes the big questions that we'd rather not ask ourselves: Can you call it a business if it doesn't pay you a wage yet or is it just an expensive hobby? Do you need to make some big changes to move the business forwards but making those changes scares you? Are you not following opportunities for growth because you are being too strict with what your business is and isn't?In this episode, David explains the importance of regularly taking a step back and reviewing where your business is - but also once you've identified what needs to change, why you don't need to reinvent the wheel to do it.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

We speak to Kevin Newell, founder of Europe's only vegan pest-control company. Humane Wildlife Solutions are the perfect case study in what it means to be a vegan business. In fact, Kevin says that he considers the animals to be his customers more than the humans who call for his help when they find creatures to be a nuisance. But the remarkable thing about Humane Wildlife Solutions is that they do next to no marketing but find their inbox full of enquiries every day, to the point where they have been so successful they are able to help fund other animal charities through the work they do.Kevin explains how he aligned his business with his vegan ethics to disrupt a sector usually reliant on killing and short-term solutions, and why it's important to build a business around your passion if you want to be successful.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Our 10 predictions for the next vegan growth areas. You might think that the vegan market is becoming over-saturated, with shelves full of vegan burgers, oat milk and dairy-free chocolate. So David looks ahead to bring you his top 10 predictions for the next trends that were going to see in the vegan sector.From more innovation in food and sustainable ingredients (hello potato milk and pea protein!) to catering for vegans in care, join us as we look at what's going to be the next big thing in vegan.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

How to get onto podcasts as a guest. Podcasts as a format have quadrupled in size in just three years and it's estimated that there are now over 2 million separate podcast shows. This means that whatever your unique business niche, there is likely now a podcast talking about it.But to get invited onto a podcast as a guest you need to understand what podcast hosts are looking for. You just having a vegan business is no longer unique, and if you haven't got a really amazing story or a crucial bit of expertise to share with their listeners, then you're really just asking the host of that podcast to give you a free advert. So how can you find podcasts that might want you as a guest? How can you create a great story if you don't already have one? And how do you approach a podcast host to ask to be interviewed?About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!

Behind the scenes with the latest from Vegan Business Tribe. As we look towards the end of the year, David shares four big announcements from Vegan Business Tribe, starting with the news of our new book Vegan Business Revolution: How to succeed with your vegan business.David also brings you some behind the scenes updates from the tribe and answers the question: "how do you and Lisa fit it all in when there's only two of you?!" And finally, David is challenged by one of our members to tell his cheesiest Christmas joke... content warning: bad jokes. Really bad jokes.About Vegan Business TribeHosted by Vegan Business Tribe co-founder, David Pannell. Lisa & David have worked with some of the largest high-street brands and food manufacturers to help them understand and connect with the vegan marketplace. David is also the official UK agent for The Vegan Society's Vegan Trademark and Lisa writes the monthly business column in Vegan Food & Living - the biggest vegan print publication in the UK.Vegan Business Tribe is where they give back with weekly content, seminars, business clinics, networking events, mentoring and online courses to help you create a successful vegan business. If you want to go beyond the podcast and connect with our community of like-minded vegan entrepreneurs or get support from Lisa & David, then head over to www.veganbusinesstribe.com where you will be welcomed with open arms!