The BarberShop with Shantanu

Yashraj Mukhate is known for transforming content on the Internet into viral music sensations - like Rasode Mein Kaun Tha (featuring Rupal Patel), Tuada Kutta Tommy (featuring Shehnaz Gill), Charsulli Gardulli (featuring Rakhi Sawant).Be it Pawri Hoi Hai or Biggini Shoot, Yashraj has repeatedly proven that virality can be engineered and is not a fluke.In this episode, ‪@YashrajMukhateOfficial‬ shares his inspiring journey -- from an aspiring musician to a social media sensation -- in his conversation with Shantanu Deshpande. Discover how Yashraj crafts music content that resonates with millions, time and again.Yashraj shares deep insights with Shantanu, he shares his creative process, the software he uses for music production and the strategies that help his content go viral on platforms like Instagram and YouTube, this episode is a masterclass for any musician with a unique talent to break the Internet.Furthermore, for young entrepreneurs and music creators, this episode is packed with actionable tips on producing engaging content, and building an audience.🚀 Want to Join the Action IRL?Participate in Razorpreneur 2.0! Showcase your creativity with the Sensi Smart 3 Razor! You could win a contract worth ₹10 Lakh, secure influencer deals, and get featured with Shantanu on The Barbershop. (T&Cs apply)Here’s how to join the challenge:1. Sign up on the link below.2. Create a reel, ad, or post featuring the Sensi Smart 3 Razor.3. Tag @BombayShavingCompany with #IndiaKaSmartestCreatorKaunThis is your chance—don’t let it slip by! Show us what you’ve got and register here:https://bit.ly/3Y6LZU9

Sahiba Bali, a dynamic professional with a footprint in Bollywood, Netflix, and Zomato, shares her inspiring journey through multiple careers. She reveals how her Zomato experience expanded her connections and shaped her brand-building vision. Sahiba emphasizes the power of storytelling in engaging audiences and the importance of adaptability in content creation. She also addresses the challenges of fame and the necessity of a strong support system. Get ready to be motivated by her innovative strategies and entrepreneurial spirit!

Kenny Sebastian is known to be a comedic maestro who is celebrated for his stand ups like Middle Class Restaurant Problems; Indian Parents, OCD and Electricity at Home. He has masterfully turned the mundane into hilarious anecdotes, captivating audiences across the globe with his relatable charm.In this episode, @KennySebastian shares his inspiring journey and thoughts on building a brand that runs in the long run - in his conversation with Shantanu Deshpande. Find how Youtube helped him go viral and touch the lives of so many people.Kenny reveals how he draws inspiration from major companies like Google to understand business strategies and shares the key lessons he's learned from business books like Small Giants. He opens up about his fear of scalability and how he almost gave up before his viral success with Middle Class Restaurant Problems. This episode serves as a masterclass for anyone looking to build a lasting brand with meaningful impact.Additionally, for young artists and entrepreneurs, it’s packed with invaluable insights and practical advice on creating engaging content and growing an audience.Want to Join the Action IRL?Participate in Razorprenuer 2.0! Showcase your creativity with the Sensi Smart 3 Razor and you could stand a chance to win a contract ≈ ₹10 Lakh, influencer deals, and a feature with Shantanu on The Barbershop!Here’s how to jump in:1. Sign up through the link in bio.2. Create a reel, ad, or post featuring the Sensi Smart 3 Razor.3. Tag @Bombayshavingcompany with #IndiaKaSmartestCreatorKaun.

Yashraj Mukhate is known for transforming content on the Internet into viral music sensations - like Rasode Mein Kaun Tha (featuring Rupal Patel), Tuada Kutta Tommy (featuring Shehnaz Gill), Charsulli Gardulli (featuring Rakhi Sawant).Be it Pawri Hoi Hai or Biggini Shoot, Yashraj has repeatedly proven that virality can be engineered and is not a fluke. In this episode, ‪@YashrajMukhateOfficial‬ shares his inspiring journey -- from an aspiring musician to a social media sensation -- in his conversation with Shantanu Deshpande. Discover how Yashraj crafts music content that resonates with millions, time and again.Yashraj shares deep insights with Shantanu, he shares his creative process, the software he uses for music production and the strategies that help his content go viral on platforms like Instagram and YouTube, this episode is a masterclass for any musician with a unique talent to break the Internet. Furthermore, for young entrepreneurs and music creators, this episode is packed with actionable tips on producing engaging content, and building an audience.🚀 Want to Join the Action IRL?Participate in Razorpreneur 2.0! Showcase your creativity with the Sensi Smart 3 Razor! You could win a contract worth ₹10 Lakh, secure influencer deals, and get featured with Shantanu on The Barbershop. (T&Cs apply)Here’s how to join the challenge:1. Sign up through the link in bio.2. Create a reel, ad, or post featuring the Sensi Smart 3 Razor.3. Tag @BombayShavingCompany with #IndiaKaSmartestCreatorKaunThis is your chance—don’t let it slip by! Show us what you’ve got and register here:https://bit.ly/3Y6LZU9

Join Sahiba Bali, a dynamic professional known for her roles in acting, hosting Shark Tank, and her innovative marketing at Zomato. She shares insights on the importance of storytelling in brand building and how her diverse career blends passion and entrepreneurship. Sahiba discusses the authenticity needed in content creation, social media strategies, and the balancing act of fame while remaining true to oneself. Prepare to be inspired as she reveals her future goals and the secrets behind her success in a competitive landscape!

Tanmay Bhat, a leading Indian comedian and content creator, shares insights on what fuels the success of top creators in India. He praises creators like Zakir Khan for his wisdom and Kunal Kamra for his surprising farming ventures. The conversation dives into embracing creative risks and learning from failures, while also exploring the thrill of brand collaborations, particularly in advertising. Tanmay emphasizes the importance of collaboration and building connections to enhance creativity and drive success in the content landscape.

Join Tanmay Bhat, a leading content creator, along with fellow entrepreneurs Sahiba Bali, Revant Himatsingka, and Shashank Mehta as they delve into the art of successful content creation. They share brutal truths about brand-building and monetization strategies. The conversation covers the evolution of content, the demand for genuine storytelling, and the challenges of maintaining authenticity in today's competitive landscape. Expect insights on AI's role in regional advertising and the significance of perseverance in a rapidly changing world.

In this episode of The Barbershop, Shantanu sits down with Krish Ramineni, founder of Fireflies.ai, an AI-powered app that is transforming the role of an executive assistant. Krish shares his journey of building a groundbreaking tool that automates meeting notes, summaries, and task management, revolutionizing how teams work and communicate. Dive into the world of AI, learn how Fireflies.ai is streamlining workflows for businesses, and get inspired by Krish’s entrepreneurial insights. If you're interested in the future of AI and productivity, this is an episode you don’t want to miss!

In this episode of The Barbershop, Shantanu sits down with Aseem Dhru, CEO of SBFC, to discuss the challenges and realities of India's extremely complicated financial landscape. Tune in for an engaging conversation about housing, the personal loan industry, and how SBFC is making a difference in helping people achieve their financial goals. Don't miss this candid talk on the financial landscape in India!

Sukhleen Aneja, an industry leader previously at Good Glamm Brands and HUL, shares insights from her diverse career in brand building. She discusses the evolution of branding strategies and the importance of consumer trust in the ever-changing market. Sukhleen emphasizes the societal impact of brands like Lakmé and Durex, especially in addressing sexual wellness. She also touches on the journey of balancing career ambitions with personal life, advocating for learning through mistakes and the value of teamwork in leadership.