
The BarberShop with Shantanu
Hi, thanks for stopping by!
My name is Shantanu and I am the founder of Bombay Shaving Company and Bombae. My company has scaled to 1500+ Cr value (if this metric means anything haha), but more importantly, is a loved personal care brand which has scaled to 50L households and 1L stores in 5 years.
The BarberShop was started with a clear thesis - India needs to create approximately a million jobs a month, currently, we create almost two hundred thousand. Our ‘Funda’ is to simplify entrepreneurship and make it accessible to everyone in the country so we inculcate an enterprising habit in the 23-24 year old of today.
After the love received by S1, we have decided to go beyond conversations on our podcast to tangible help. With the help of our sponsors at BSC and Bombae we have put together a season which brings together a corpus of 50+ equity seekers looking to support 20+ start-ups in their growth and success.
Latest episodes

Nov 8, 2024 • 12min
What Makes India’s Top Creators So Successful? Tanmay Spills the Secrets With Shantanu
Tanmay Bhat, a leading Indian comedian and content creator, shares insights on what fuels the success of top creators in India. He praises creators like Zakir Khan for his wisdom and Kunal Kamra for his surprising farming ventures. The conversation dives into embracing creative risks and learning from failures, while also exploring the thrill of brand collaborations, particularly in advertising. Tanmay emphasizes the importance of collaboration and building connections to enhance creativity and drive success in the content landscape.

4 snips
Oct 13, 2024 • 1h 56min
Tanmay, Sahiba, Revant, Shashank & Shantanu find India Ka Smartest Creator Kaun? | Razorpreneur 2.0
Join Tanmay Bhat, a leading content creator, along with fellow entrepreneurs Sahiba Bali, Revant Himatsingka, and Shashank Mehta as they delve into the art of successful content creation. They share brutal truths about brand-building and monetization strategies. The conversation covers the evolution of content, the demand for genuine storytelling, and the challenges of maintaining authenticity in today's competitive landscape. Expect insights on AI's role in regional advertising and the significance of perseverance in a rapidly changing world.

5 snips
Sep 13, 2024 • 1h 20min
This Founder Built an AI App that is Revolutionising Productivity | Krish Ramineni | FULL EP
In this episode of The Barbershop, Shantanu sits down with Krish Ramineni, founder of Fireflies.ai, an AI-powered app that is transforming the role of an executive assistant. Krish shares his journey of building a groundbreaking tool that automates meeting notes, summaries, and task management, revolutionizing how teams work and communicate. Dive into the world of AI, learn how Fireflies.ai is streamlining workflows for businesses, and get inspired by Krish’s entrepreneurial insights. If you're interested in the future of AI and productivity, this is an episode you don’t want to miss!

Sep 13, 2024 • 1h 52min
CEO of SBFC on the REALITY of being MIDDLE CLASS in India, Home Loans & More | Aseem Dhru
In this episode of The Barbershop, Shantanu sits down with Aseem Dhru, CEO of SBFC, to discuss the challenges and realities of India's extremely complicated financial landscape. Tune in for an engaging conversation about housing, the personal loan industry, and how SBFC is making a difference in helping people achieve their financial goals. Don't miss this candid talk on the financial landscape in India!

6 snips
Sep 3, 2024 • 1h 51min
Behind the Scenes of Building India's BIGGEST BRANDS: Lakmé, Durex, Veet & More!: Sukhleen Aneja
Sukhleen Aneja, an industry leader previously at Good Glamm Brands and HUL, shares insights from her diverse career in brand building. She discusses the evolution of branding strategies and the importance of consumer trust in the ever-changing market. Sukhleen emphasizes the societal impact of brands like Lakmé and Durex, especially in addressing sexual wellness. She also touches on the journey of balancing career ambitions with personal life, advocating for learning through mistakes and the value of teamwork in leadership.

Aug 17, 2024 • 2h 7min
Urban Company's CO-FOUNDERS REVEAL How to Build & Scale a Service Business in India | Full Episode
In this episode of The Barbershop with Shantanu, we sit down with Varun Khaitan and Raghav Chandra, Co-founders of Urban Company, and try to understand how to crack service in India. Join us as Varun and Raghav reveal the secrets behind Urban Company's remarkable growth strategy and how they have built and scaled a leading service business in India. From understanding the unique challenges of the Indian market to crafting innovative service offerings such as the variety of Native appliances they offer, Varun and Raghav share their journey and the key tactics that have made Urban Company a household name, and one that many Indians in urban India now trust! Whether you're an aspiring entrepreneur or simply interested in the service industry, this episode offers valuable insights into the dynamics of building and scaling a successful service business in India.

7 snips
Aug 8, 2024 • 2h 23min
MASTERCLASS on Business Building in India in 2024, Angel Investing, Good Hiring Practices & More!
Deepak Garg, founder of Rivigo, and Kiran Deshpande, former CEO of TechMahindra, join forces with Arindam Paul, Arjun Purkayastha, and Aniket Nikumb to share insights on building businesses in India for 2024. They tackle the importance of fostering strong corporate culture, explore innovative logistics solutions, and discuss the nuances of angel investing. Their conversations cover market evolution, the role of long-term vision in entrepreneurship, and the significance of relationships in business success. Expect actionable advice and compelling stories!

Jul 27, 2024 • 1h 18min
Banker Turned Founder on Conquering the PERSONAL CARE MARKET in India | Foxtale D2C Masterclass
In this exciting episode, Shantanu sits down with the Romita Mazumdar, CEO and Founder of Foxtale, a rapidly growing brand in the Beauty & Personal Care (BPC) space in India. Join us as we delve into the incredible journey of a former banker turned founder and explore their inspiring story of conquering the personal care market. Discover the challenges, triumphs, and innovative strategies that have propelled Foxtale to the forefront of the D2C (Direct-to-Consumer) landscape. Learn how they identified a gap in the market, developed unique products tailored to Indian consumers, and built a brand that resonates with customers across the nation. From market research and product development to effective marketing techniques and scaling the business, this D2C masterclass offers invaluable insights for aspiring entrepreneurs and anyone interested in the personal care industry. Tune in to hear firsthand accounts of the obstacles faced and lessons learned on the path to success. Whether you're a budding entrepreneur or simply curious about the behind-the-scenes workings of a thriving personal care brand, this episode is packed with knowledge, inspiration, and actionable advice.

84 snips
Jul 19, 2024 • 1h 28min
Foodpharmer on Being a HEALTH CRUSADER, Solo Content Creator & INFLUENCING Health Policy | TBWS
Join Foodpharmer, a health crusader, as he discusses tackling big companies, promoting conscious capitalism, navigating health and wellness complexities, and shaping health narratives. Explore his journey influencing health policy, battling misleading practices, and collaborating with celebrities to support causes. Learn about the challenges of content creation, expanding influence, and maintaining authenticity abroad. Discover the importance of consumer awareness campaigns and advocating for animal treatment in shaping health policy.

9 snips
Jul 12, 2024 • 1h 2min
D2C Masterclass on Brand Storytelling, Science and CREATING FOR INDIA | MOXIE BEAUTY | TBWS
Join us in this D2C Masterclass featuring Moxie Beauty, where we delve into the intricacies of building a haircare brand specifically tailored for Indian hair. Discover the unique challenges and innovative strategies employed by Moxie Beauty to crack the Indian haircare market. Whether you're an aspiring entrepreneur or a beauty enthusiast, this masterclass is packed with insights and takeaways that will inspire and inform. Don't miss out!
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