Female Founder World

After years spent building brands at her design studio, Well Fed, Celeste Perez decided to bring her own consumer product to market: Droplet, a line of stress-balancing adaptogen and superfood-infused sparkling beverages.   Droplet launched right at the beginning of the pandemic and wow, does Celeste have some stories. Hit play to hear the speedbumps she hit while launching and how she beat them—and learn about the B2B marketplace building out Droplet’s retail strategy and the tools the team use for everything from inventory management to subscriptions. LINKS:  Get our free newsletter for tips, biz boss, and more resources. https://femalefounderworld.beehiiv.com/  Register for our free New York panel and networking event! https://newyork.shopify.com/femalefounderworld04071 Learn more about Droplet: https://drinkdroplet.com 

Ariel Kaye made the big shift from corporate life to entrepreneurship in 2014 when she saw space in the home bedding category for direct-to-consumer, high-quality bedding that appealed to millennial customers and launched Parachute. Fast-forward to 2022 and Ariel’s built a lifestyle brand and home decor empire with 14 physical stores all over the United States. So, how did she do it? Let’s find out in today’s episode of the Female Founder World podcast. LINKS:  Get our free newsletter for tips, biz goss, and more resources. https://femalefounderworld.beehiiv.com/  Register for our free New York panel and networking event! https://newyork.shopify.com/femalefounderworld04071 Learn more about Parachute: https://www.parachutehome.com/

Hey founder fam. Today you will meet Taylor Elyse Morrison, the woman behind Inner Workout. She started her career in a Fortune 100 before joining a health and wellness startup as their first full-time employee and Vice President of Operations. Today, she develops leaders who care. Taylor is an international speaker, a trained facilitator, and a 200 hour certified yoga teacher who has been featured in Forbes and Entrepreneur for her self-care knowledge. LINKS:  Get our free newsletter for tips, biz goss, and more resources. https://femalefounderworld.beehiiv.com/  Register for our free New York panel and networking event! https://newyork.shopify.com/femalefounderworld04071  Follow Taylor on: https://www.instagram.com/taylorelysemorrison/ Learn more about Inner Workout: https://www.instagram.com/innerworkout/ Website: https://innerworkout.co  

Emma Bates wants to change the way women share and discover wisdom on the internet. Her startup, Diem, is a new social audio app with candid conversations at its core and a mission to close the gender information gap at its heart. In today’s episode of the Female Founder World podcast, Emma shares how she’s building her tech biz from the ground up, and predicts the future of social media, and social audio, and how it will impact brand builders. LINKS Register for our free Female Founder World event in New York City! https://newyork.shopify.com/femalefounderworld04071  Learn more about Diem: https://www.askdiem.com/  Get business tips and news delivered to your inbox every Friday. https://femalefounderworld.beehiiv.com 

TALEA is the first and only female-owned and operated production brewery in NYC. Cofounders Tara and LeAnn left their corporate careers to launch TALEA, and are on a mission to expand the craft beer consumer base beyond typical beer bros (yes, it’s for us!). Their fruit-forward, easy-to-love beers paired with an elevated taproom experience set them apart in the craft beer industry. Listen in for a candid chat with TALEA’s cofounder, LeAnn Darland. LINKS:  Register for our free Female Founder World event in New York City! https://newyork.shopify.com/femalefounderworld04071  Get business tips and news delivered to your inbox every Friday. https://femalefounderworld.beehiiv.com  Learn more about Talea: www.taleabeer.com 

Sarah Forrai’s pandemic project, Contour Cube, is now a trademarked beauty tool with nearly 200,000 TikTok followers. Using a 3D printer, Sarah designed and created a prototype for a new type of facial icing tool from her home, bringing in $20,000 in sales after launching with a single TikTok video. Sarah’s rewriting the script on how savvy founders can bootstrap a beauty launch. Her business launched in 2021, so she’s in the trenches of entrepreneurship and offers plenty of timely learnings for founders who want to know exactly how to get traction right now.  LINKS:  Learn more about Contour Cube: https://www.instagram.com/contourcube/ Follow Sarah: https://www.instagram.com/sarah.joy91/

Jessica Warch is taking on the diamond industry with ethical, lab grown alternatives. When she launched her business, Kimaï, she knew Meghan Markle was the perfect celeb to support the brand. So, despite the fact Kimaï was brand new, she went for it, and quickly got MM’s attention—and then subsequently the attention of Vogue, People, and everything in between.  How did she do it? Tune into this episode of the Female Founder World podcast to find out.  LINKS:  Sign to our FREE Female Founder World weekly newsletter  to learn more strategies and tools that successful founders are using to build their consumer businesses right now. https://femalefounderworld.beehiiv.com/ Learn more about Kimai: https://kimai.com/

Our guest on the show today, Allison Ellsworth, is the founder of Poppi, a tasty apple cider vinegar-based bev that has all of the health benefits you want from the tonic, without the ACV aftertaste. Poppi pitched on Shark Tank soon after launch, landed a dream deal, and went on to secure almost 1B media impressions through influencer outreach and a savvy social strategy. Today you will spot them in 5,000 stores, including Whole Foods and Target, and can count J-Lo and the Kardashians as fans. So, how did they do it? Learn more in episode 46 of Female Founder World Links Sign to our FREE Female Founder World weekly newsletter  to learn more strategies and tools that successful founders are using to build their consumer businesses right now. https://femalefounderworld.beehiiv.com/ Learn more about Poppi: https://www.drinkpoppi.com/

What if every Yelp review was written by a person you know? That’s the idea behind Mady Maio’s new travel recommendations app, Camber. It helps you to easily share your favorite places with friends and see all those hidden gems on a map view. Clever! You might recognise Mady’s voice from the Okay Sis podcast, where she shoots the breeze with her sister Scout every Monday. Or you might know her from TikTok, where she reviews romance novels. Now Mady’s stepping into the next phase of her career: tech entrepreneur.  Links Sign to our FREE Female Founder World weekly newsletter  to learn more strategies and tools that successful founders are using to build their consumer businesses right now. https://femalefounderworld.beehiiv.com/ Download Camber’s beta app here: https://testflight.apple.com/join/3NEATpMS

Rachel Roff launched her own medspa in Charlotte, North Carolina back in 2006, specialising in diverse skin tones and melanin-rich skin. By 2022, she had a product line stocked in 10,000 stores across the United States and a thriving ecomm business. So, how did she do it? In this episode Rachel shares:  Her process for developing a new product  Tips for optimising your website for ecommerce success The broker that helped Urban Skin RX get into Target Risks every founder should know before launching into a national retailer Top resources for beauty founders Links Sign up to our FREE Female Founder World weekly newsletter  to learn more strategies and tools that successful founders are using to build their consumer businesses right now. https://femalefounderworld.beehiiv.com/ Learn more about Urban Skin Rx®: https://urbanskinrx.com