

Dare to Launch
Jeff Walker
I'm Jeff Walker, creator of Product Launch Formula® – THE formula that has generated over $1 billion in online sales.
I started my first online business in 1996 while I was a stay-at-home dad, and I've been teaching online marketing since 2003. Tens of thousands of students around the world – in hundreds of niches – have used my step-by-step methods to start and grow thriving online businesses.
In Dare to Launch, Chris Saunders and I will be having in-depth conversations about what's working – and what's not working – in online business. Listen in and learn from amazing entrepreneurs who are in the trenches building incredible businesses – while living the #launchlife.
I started my first online business in 1996 while I was a stay-at-home dad, and I've been teaching online marketing since 2003. Tens of thousands of students around the world – in hundreds of niches – have used my step-by-step methods to start and grow thriving online businesses.
In Dare to Launch, Chris Saunders and I will be having in-depth conversations about what's working – and what's not working – in online business. Listen in and learn from amazing entrepreneurs who are in the trenches building incredible businesses – while living the #launchlife.
Episodes
Mentioned books

Nov 7, 2023 • 1h 6min
Copywriting – Words That Create Action - DTL #5
Being able to generate thousands of dollars in sales, just by typing a few words on a laptop is as close to having magic powers as it gets. So let's talk copywriting… Lots of folks are intimidated by copywriting. But the truth is, whether it's an email, social post, or YouTube video… EVERYTHING you create for your business is "copy". That's what makes copywriting the most must-have, master skill of them all. And why you can't afford to ignore it. Co-hosts Jeff Walker and Chris Saunders are joined by members of Jeff's team Justin Livingston and Dan Walker (Jeff's son!) to discuss the role copy plays in your business, critical copywriting resources you can leverage, and the role of promises, as well as some of the pitfalls to beware. Also, in this week's episode: How to take your copy skills to a whole new level… by answering just 3 simple questions Where the world's best copywriters go for ideas when starting a new promotion (do this and you'll never have to face the blank page again) Why copywriting will always be a highly valued and in-demand skill… no matter how advanced ChatGPT or AI becomes The ONE thing you need to know before sitting down to write ANY copy Why – despite having several seven and eight-figure students – I've NEVER published a case study of a million-dollar launch (and I don't think I ever will) The biggest mistake entrepreneurs make when hiring a copywriter (plus – the simple test non-copywriters can do that shows them whether copy is good or bad) Why smaller promises often generate more sales PLUS – Where you can download my brand-new "8 Rules for Copywriting" guide… for free … and much more. Claim your bonus content from this episode, go to DaretoLaunchShow.com/taco Mentioned in this episode: Jeff Walker Product Launch Formula Jeff's book, Launch Jeff's YouTube channel Justin Livingston Frank Kern ChatGPT Callan Rush Dean Graziosi Share this Episode - DaretoLaunchShow.com/55 THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

Oct 31, 2023 • 1h 20min
ChatGPT Strategies that Actually Work w Alison Vidotto - DTL #4
AI… everyone's talking about it. Many businesses are using it. The question is: what impact can artificial intelligence – and platforms like ChatGPT – have on your business? Is it something you should embrace or stay away from? Co-hosts Jeff Walker and Chris Saunders are joined by coach and author Alison Vidotto and copywriting expert John Holt to talk about AI and its impact on the online business world. Also in this week's episode: The high-level AI skill you need to master… no matter what tool you use Why buying a collection of prompts could put you on the fast track… to sabotaging your business The best place to go if you want to learn how to write good prompts (why become a prompt engineer when AI will do it for you?) Alison's "before you go…" prompt that instantly gets ChatGPT up to speed, saving you from inputting all the data again when starting a new session How Alison uses systems to eliminate overwhelm Tips and tricks that help ChatGPT create content that actually sounds like you How to turn ChatGPT into your VA, business strategist, or any other employee your business needs (it'll even handle its own onboarding) How freelancers can use AI to scale their business… without hiring any staff PLUS – How you can get your hands on a copy of my AI Launch Playbook – my own personal AI "cheat-sheet" – for FREE … and much more. FREE Download - Jeff's Personal AI Cheat Sheet - DaretoLaunchshow.com/AIplaybook Mentioned in this episode: Jeff Walker Product Launch Formula Jeff's book, Launch Jeff's YouTube channel Alison Vidotto's Push Business Training ChatGPT Jasper AI Elon Musk OpenAI Share this Episode - DaretoLaunchShow.com/54 THANKS FOR TUNING IN! If you enjoyed this week's show, don't forget to hit the "follow" button. Not only is it totally free, it guarantees you never miss out on future episodes. Think you know someone who would enjoy this episode? Do them a favor and share it with them. Also, please consider leaving us a quick review. It only takes a few seconds but your review makes all the difference in helping us get the show out to more business owners. And who knows… we might even read your review on the show!

8 snips
Oct 24, 2023 • 1h 21min
The Unstoppable Mindset w/ Elliott Connie - DTL #3
Therapist, author, and speaker Elliott Connie joins Jeff Walker and Chris Saunders to discuss mindset and success. They talk about resilience, love, growth mindset, and making big decisions. They also explore how Elliott transformed his career, the power of mental reframing, and the importance of continuous learning. Plus, they delve into the ideal mindset for launching, not comparing yourself to others, and building resilience through consistent action.

Oct 17, 2023 • 1h 19min
Building an Audience Through Email, Content, and Memes w/ Rachel Miller - DTL # 2
Rachel Miller, social media organic growth expert, joins the hosts to discuss building an audience through email and content. Topics include Facebook list-building strategies, using memes in business, transforming followers into fans, and the power of repetition and visibility on social media.

9 snips
Oct 9, 2023 • 1h 19min
Dare to Launch? - DTL #1
Join online entrepreneurship guru Jeff Walker, creator of the Product Launch Formula, and the insightful Tim Ferriss as they discuss their unique journeys. Jeff shares his initial struggles with selling and how that led him to revolutionize product launches. They explore the fascinating dynamics of successful entrepreneurs' conversations behind closed doors. Topics like building a thriving community, the concept of 'Launch Life,' and the importance of authenticity in business take center stage. Plus, hear about Jeff's love for tacos and his transition to life in Durango!

Aug 18, 2023 • 3min
Season 2: Coming Soon…
Ready to discover what's REALLY working in the online business world? Dare to Launch returns October 10th with a fresh, new format. Every Tuesday, Jeff Walker will dive deep into the world of entrepreneurship. Featuring cutting-edge conversations with rock-star entrepreneurs, launch legends, as well as some PLF community favorites, they'll explore what's working – and what isn't – in the world of online business. Expect lots of fun, insightful, and lively discussions about the REAL challenges facing entrepreneurs, as well as actionable steps you can take to grow your online business. Follow the Dare To Launch Show wherever you get your Podcasts.

Mar 26, 2020 • 10min
The Big Idea Behind the Biggest Launches - Launch Life With Jeff Walker Episode #49
Learn about the significance of strong marketing concepts for launches and promotions. Explore the trend of self education becoming the new norm. Discover the challenges faced by small internet businesses and the importance of big ideas in marketing.

Mar 19, 2020 • 5min
Behind the Crazy Business Growth - Launch Life With Jeff Walker Episode #48
If you want to improve your life, it's easier than ever to grab a book, take a course, or get coaching. And you can learn a lot and have some real breakthroughs from doing these things. But if you really want explosive growth and serious results - not just in your business, but in every part of your life - then there's something else you should try... MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

Mar 12, 2020 • 5min
The Most Important Lesson - Launch Life With Jeff Walker Episode #47
Long ago, when I was first starting out, I learned the most important lesson of my career. I thought about this recently when I was at an event with some of the world's most brilliant marketers and entrepreneurs. Looking around the room, I noticed they had all learned that same lesson... MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com

Mar 5, 2020 • 6min
Three Things to $200k - Launch Life With Jeff Walker Episode #46
Things have changed since I started my first online business in 1996, but these are the three things that I obsessed over to build my business at every stage of my business... MORE VIDEOS and GOODIES: http://www.jeffwalker.com LAUNCH YOUR BUSINESS: http://www.productlaunchformula.com


