Sales Reinvented

In its simplest sense, cold-calling is reaching out to someone by phone who may not know who you are. Is it still relevant in today’s sales world? According to Kristie Jones, yes, cold-calling still has a place. It still gives you the ability to create a human connection. But how do you master cold-calling? Kristie shares the art and science of cold-calling to kick off our newest series.  Outline of This Episode [0:58] Kristie’s definition of cold-calling [1:25] The art and science of cold-calling [2:34] How Kristie prepares for cold-calling  [5:10] The most effective way to capture interest  [6:26] How to keep a cold call engaging  [8:31] Tools and technology to leverage  [10:20] Kristie’s top cold-calling dos and don’ts [12:00] How Kristie overcomes cold-calling objections Resources & People Mentioned Local Presence Connect with Kristie Jones  Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

Until you meet someone, the only thing(s) you have to go off of is what you’ve learned about them online. When you create a LinkedIn profile, it’s indexed by search engines. It’s usually the first result when you Google someone’s name. It’s also a great place to learn about someone. You want your profile to give them the right information. Learn how to leverage your LinkedIn profile as a pre-sales tool in this episode of Sales Reinvented with special guest Mark White. Outline of This Episode [1:26] Why a compelling LinkedIn profile is key [2:55] The elements that have the greatest impact [6:02] How to tell your professional story on LinkedIn [7:45] Build “know” and “like” before “trust” [10:31] How often to update your LinkedIn profile  [12:18] Use your customers to build a better LinkedIn profile [14:01] Mark’s top LinkedIn profile dos and don’ts  [16:56] Leverage your LinkedIn profile as a pre-sales tool  Resources & People Mentioned Free Word Cloud Generator  Connect with Mark White Connect on LinkedIn Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

LinkedIn is a professional site built for business and networking—why not make it the best you can? Optimizing your profile photo, banner, and headline is a great place to start. But what can you do to make yourself sellable? How can you adjust things so that LinkedIn (and search engines ) prioritize you in search results? Kevin Turner shares some incredible tips in this episode of Sales Reinvented.  Outline of This Episode [1:35] Why a compelling LinkedIn profile is important [2:27] The elements with the greatest impact on sales [4:14] How to tell your professional story on LinkedIn [6:20] Balancing professionalism and personality  [7:21] How often to update your LinkedIn profile  [10:31] Kevin’s cautionary tale about LinkedIn tools [17:14] Kevin’s top LinkedIn profile dos and don’ts  [23:23] Don’t be afraid to pivot and adjust How to tell your professional story on LinkedIn Resources & People Mentioned The Go-Giver Connect with Kevin Turner Connect on LinkedIn Connect With Paul Watts  LinkedIn Twitter Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

Everyone needs a LinkedIn profile. Why? People want to assess whether or not they can like you. They want to determine if you’re credible and trustworthy. Most people want to do this before meeting you or having a conversation so they don’t feel like they’re wasting their time. You have to show up in service to your prospects. How? Karen Tisdell shares her process in this episode of Sales Reinvented.  Outline of This Episode [1:31] Why a compelling LinkedIn profile is important [3:02] Your headline follows you everywhere—prioritize it [4:15] How to tell your professional story on LinkedIn [5:06] Divide your “about” section into four parts [6:38] How often to update your LinkedIn profile  [8:31] Tools to build a better LinkedIn profile [10:46] Karen’s top LinkedIn profile dos and don’ts  [14:34] How you show up on LinkedIn matters  Connect with Karen Tisdell Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

When someone searches for your name in Google, LinkedIn is usually the first result. Take advantage of that opportunity. If you don’t provide someone with a great LinkedIn profile, why would they waste their time on you?  Angela Dunz primarily works with attorneys. And according to the research, 94% of people look at an attorney’s LinkedIn profile before their website. Learn how to make good use of that real estate in this episode of Sales Reinvented.  Outline of This Episode [1:11] Why a compelling LinkedIn profile is important [3:12] Above-the-fold curb appeal is important [6:29] How to tell your professional story on LinkedIn [7:30] Balancing professionalism and personality  [8:56] How often to update your LinkedIn profile  [10:30] Tools to build a better LinkedIn profile [13:20] Angela’s top LinkedIn profile dos and don’ts  [16:07] Focus on what you’re passionate about Resources & People Mentioned ChatGPT Claude Gemini DALL-E Check Your SSI Score Connect with Angela Dunz LinkedIn Badass Connect on LinkedIn Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

How do you want the reader to feel once they’ve looked over your profile? What action are you hoping they’ll take? Writing for the reader is essential because it dictates what happens next. When someone feels like you’ve built trust, they’re more likely to take the next step. Leslie shares how to write your LinkedIn profile for your prospects in this episode of Sales Reinvented.  Outline of This Episode [0:45] Why a compelling LinkedIn profile is important [1:21] Why your photo, banner, and headline are key  [2:36] How to tell your professional story on LinkedIn [5:45] Balancing professionalism and personality  [7:39] How often to update your LinkedIn profile  [9:23] Tools to build a better LinkedIn profile [12:04] Leslie’s top LinkedIn profile dos and don’ts  [18:15] Use LinkedIn as a tool for gathering information Connect with Leslie Hughes Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

70–80% of the time you Google someone, their LinkedIn profile will show up on the first page of results. And people are 2x more likely to believe what’s on LinkedIn than anyplace else. A stellar profile is absolutely essential, regardless of industry. So how do you tell your professional story on LinkedIn in a way that speaks to your ideal client? Rhonda Sher shares some great ideas in this episode of Sales Reinvented.  Outline of This Episode [1:00] Why a compelling LinkedIn profile is important [1:42] Why your photo, headline, and banner are key [2:36] How to tell your professional story on LinkedIn [4:37] Balancing professionalism and personality  [5:51] How often to update your LinkedIn profile  [7:09] Tools to build a better LinkedIn profile [9:17] Rhonda’s top LinkedIn profile dos and don’ts  [13:22] Leverage LinkedIn as a website Resources & People Mentioned Photofeeler EBI.AI Connect with Rhonda Sher Connect on LinkedIn Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

If you want to gain visibility, authority, and generate leads that create revenue, a compelling LinkedIn profile is highly encouraged. Sheral DeVaughn is also a fan of leveraging video whenever possible. She shares why it’s important to get your face on camera—and how it helps you connect with potential clients—in this episode of Sales Reinvented.  Outline of This Episode [1:17] Why a compelling LinkedIn profile is important [1:55] Why Sheral focuses on the featured section [3:09] How to tell your professional story on LinkedIn [4:30] Balancing professionalism and personality  [6:09] How often to update your LinkedIn profile  [7:24] What to monitor on your LinkedIn profile [8:39] Sheral’s top LinkedIn profile dos and don’ts  [10:50] Demonstrate how you solve your prospect’s problem(s) Connect with Sheral Devaughn Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

Commitment to creating content consistently is key when it comes to a LinkedIn profile that sells. Those who successfully build followings share original and compelling content with a unique point of view. Andy shares how he built a following of over 150,000 people in this episode of Sales Reinvented.  Outline of This Episode [1:00] Why a compelling LinkedIn profile is important [1:52] It’s your content that attracts potential buyers [5:38] How to tell your professional story on LinkedIn [7:53] Balancing professionalism and personality  [9:23] How often to update your LinkedIn profile  [11:30] Tools to improve your LinkedIn profile [13:39] Andy’s top LinkedIn profile dos and don’ts [18:45] How consistent content creation built Andy’s brand Resources & People Mentioned How to Sell through LinkedIn by Mike Schultz Shield Analytics  Justin Welsh’s LinkedIn Course ChatGPT Connect with Andy Paul Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com

If you don’t have a compelling LinkedIn profile, It’s almost like you don’t exist. But how much work do you have to put into creating a compelling profile? Does it require significant time and money? According to Beth Granger, some simple tweaks to your LinkedIn profile might make all the difference. Learn more in episode #389 of Sales Reinvented.  Outline of This Episode [1:11] Why a compelling LinkedIn profile is important [1:41] The elements that have an impact on sales [2:48] How to tell your professional story on LinkedIn  [3:57] Balancing professionalism and personality  [6:40] How often to update your LinkedIn profile  [7:56] Tools to improve your LinkedIn profile [10:30] Beth’s top LinkedIn profile dos and don’ts  [12:51] Simple tweaks can make a profound impact Resources & People Mentioned Canva Kapwing Loom AuthoredUp Connect with Beth Granger Connect on LinkedIn Follow on Twitter Connect With Paul Watts  LinkedIn Twitter  Subscribe to SALES REINVENTED Audio Production and Show notes by PODCAST FAST TRACK https://www.podcastfasttrack.com