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In episode #782, Eric and Neil discuss how they deal with shit-talkers. Tune in to hear how you can deal with the negativity. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Deal With Shit Talkers [00:40] Shit talkers don’t necessarily hate you, but they can still screw up your brand. [01:11] Eric loves being talked about, because it makes him feel successful. [01:40] Neil thinks he has the most shit-talkers in the industry who do not like his work. [02:15] Don’t talk the shit talk to heart, take it as constructive criticism. [02:33] At least you are getting some form of feedback. [03:20] Neil once emailed a shit-talker back and thanked him for the feedback, then asked him if he implemented any of his tactics. [03:45] He wanted to know if the shit-talker used tactics and found they didn’t work. [04:00] Do not take negative feedback personally. [04:34] Always focus on improving your work. [04:54] That’s it for today! [05:00] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In #781, Eric and Neil discuss the marketing channel you are taking for granted. Tune in to hear what you should be leveraging, but are probably neglecting. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: The Number 1 Marketing Channel You Are Taking For Granted (But Shouldn't) [00:35] The number one search engine in the world is Google. [00:45] The second search engine is YouTube. [01:45] YouTube can suck you in for hours without you realizing. [02:08] Neil recently sent an email out about whether he boosted others’ traffic. [02:20] He received thousands of replies and is responding to all of them. [02:45] Most of the respondents have said that Eric has, indeed, helped them boost their traffic with his podcast, videos, and blogs. [0322] Based on their YouTube comments, Eric and Neil find they get a higher rate of interaction with YouTube. [03:45] Google is now putting more resources into YouTube. [04:22] If you are going to go on YouTube, upload the same content to Facebook and LinkedIn. [04:41] Include keywords in your title and description. [04:42] Make sure to upload a transcript (use Rev). [05:32] Eric has watched a Fortnite player for forty minutes; he finds it entertaining. [06:02] Growth Everywhere is rebranding to “Level Up”, in honor of Eric’s gamer background. [06:16] That’s all for today! [06:18] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #780, Eric and Neil discuss how they are going to reach 1 Million downloads per month. Tune in to hear how they are going to do this and why they set this goal. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How We Are Going to Get to 1 Million Podcast Downloads Per Month [00:50] They know their podcasts stats aren’t as high as some other more popular podcasters. [01:10] They want their download numbers to increase because… [01:54] ...They want to help more people! [02:16] If Eric and Neil reach 1 Million downloads, they will reach more people. They also think this community of listeners will help them learn something new, in turn. [03:18] It has been over two years of podcasting and they know they are performing a needed service. [03:51] Incentives are a great way to get what you need from customers. [04:20] Some ideas Eric and Neil are going to test out are: premiere seats for those that rated and reviewed. [05:22] Look into how you can incentivize your team to do better work. [05:28] That’s all for today! [05:34] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #779, Eric and Neil discuss how to convert more leads. Tune in to hear their great hack. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: How to Convert More Leads Into Sales With This Ninja Hack [00:52] When doing a webinar, Neil required that people give a name and email address, as well as a phone number. [01:40] For those who couldn’t make the webinar, they would offer a link to a different webinar. [02:14] Eric has found that you could use Front to hook in your Twilio and respond directly to people who want to attend the conference. [03:02] If people didn’t convert after the webinar, Neil would text them. [03:30] Texts that converted well, “Hey” or “[Name]?” [04:10] Try ringless voicemail or send a text to those who didn’t convert. [04:23] That’s it for today! [04:25] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #778, Eric and Neil discuss what you should do with your keywords that rank in the middle, but not the top of the first search page. Tune in to hear how you can improve your rankings. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: What Should You Do With Your Keywords That Rank on The Middle of Page 1 [00:44] Adjust the title or meta-description. [00:55] Clickflow is a tool that will help you adjust the title and meta-description. [01:20] Go look at the content that ranks above you. [01:33] See what they are doing that you are not. [02:25] Stone Temple did a case study on keywords, how they rank, and if they matter. [02:54] When it  comes to Google, user experience and link-building matters. [03:25] Everyone thinks the best way to rank for keywords is to get the sites that link to your competitors, to link to you. [03:34] The best link is the from the exact page that ranks for the term for which you would like to rank. [04:44] If you have something that already ranks well, chances are that that page ranks for a bunch of other keywords, as well. Use clickflow and find which keywords are getting impressions. If you don’t have those actual keywords on the page: add them! [05:32] That’s all for today! [05:35] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #777, Eric and Neil discuss what you should do with blog posts that generate traffic and no revenue. Tune in to hear what you can do to turn things around. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: What Should You Do With Your Blog Posts That Generate Traffic And No Revenue [00:40] Neil has tons of posts that rank, but they aren’t what his clients are looking for. [01:04] You can put in affiliate links or promote other products and services, which will help generate revenue. [01:20] Eric’s friend ranks for a page that is about a product or service he doesn’t offer, so he goes to a company that does offer that service and charges them to rent the page. [01:45] You could partner with someone else who has the ideal audience. [02:38] A relevant pop-up can be helpful. [02:50] Pop-ups can help you generate leads. [04:14] It is important to create a process to be on top of redirecting traffic, so that they don’t just bounce. [04:45] Nurturing customers is really tough. [05:00] When you have a business development relationship, it can be an amazing fit that allows you to not worry about taking on more work. [05:54] At the end of the day, business is a people game. [06:05] That’s all for today! [06:10] Go here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #776, Eric and Neil discuss why blogging too often may hurt your rankings. Tune in to hear why you should consider blogging less. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Why Blogging Too Often Will Hurt Your Rankings [00:45] A site has “x” amount of authority. [01:05] You’ll find that if you start blogging more over time, a lot of your content will become outdated. [01:32] Old pages will drop in rankings, but eventually your whole site will suffer because of outdated posts. [02:20] Refer to the Content Reusage Framework. [02:22] A VC named Tomasz Tonguz did a study on the value of temporal content vs. evergreen content. [02:47] The difference between a news site and an evergreen site is that your rankings will spike from time to time, whereas evergreen content stacks in rankings over time. [03:25] Focus on writing better content, which will help your rankings. [03:45] The majority of your posts will not generate much traffic. [03:55] 20% of your content will make up 70% of your traffic. [04:13] Go to SEMRush or Ahrefs and look at what is popular on your competitors’ sites. [04:30] BuzzSumo will also show you what people love. [05:02] Follow the data. [05:19] That’s it for today! [05:35] Go to here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal of 1 Million downloads per month. They will throw a live event once they reach their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #775, Eric and Neil discuss the reason they want to do a live event. Tune in to hear why you should also consider putting on a live event. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: Why We're Going to Do An In Person Event (and You Should Too) [00:50] Eric and Neil don’t monetize their podcast nor do they run ads. [01:24] On their site for this podcast, they only collect emails and surveys. [01:42] If their goal is to impact more people, they realized an in-person event would be a great opportunity. People were also asking for a live event in the surveys. [02:45] Charlie Munger talks about aligning incentives. [02:56] Eric and Neil are incentivized to reach that 1 Million download milestone. [03:12] They did a test even last year in downtown LA. [03:32] People had different ranges for what they found too cost prohibitive in terms of attending a conference or live event. [03:42] Eric and Neil are making this live event free, so they don’t exclude any interested parties. [03:58] They will also be recording the event, so no one has to miss out. [04:13] Eric and Neil are hoping to build a larger community. [04:28] No matter what you do, consider putting on a live event as a way of connecting with your clients and audience. [05:40] Live events are the best ways to market your brand. [05:45] That is all for today! [05:47] Go to here to see how many downloads the show is getting. Also rate and review to help Eric and Neil meet their goal. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #774, Eric and Neil discuss when it’s ok to prune your content. Tune in to hear if you should ever flush old content. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: When to Keep, Cut, and Consolidate Your Content [00:54] You may find that some of your content is outdated. [01:22] Consolidate if you have five pages that discuss the same thing, combine them, because Google won’t know which one to rank first. [02:15] Search engines want to eliminate redundancy. [02:55] Removing old, outdated content can be a good idea, but often less content means less traffic. [03:05] People who prune content, prune the quality content that won’t affect traffic. [03:35] SuperMetrics or Screaming Frog are two great tools to use to crawl your website. [03:45] If these tools find pages that aren’t getting any traffic at all, it might be a good idea to prune those pages. [04:18] Use Google Analytics to look at your content that isn’t performing well. [04:35] When you cut those pages, you may lose more traffic than is being shown by GA. Remember you may be cutting out internal links when deleting content! [05:00] Before you cut, always try to improve the content. [05:25] Cross link all your content, as it will help boost rankings for all of your pages. [05:26] That’s all for today! [05:30] Eric and Neil are going to do a live event if they reach 1 Million downloads per month. So, please rate of review! [05:53] Go here to see how many downloads the show is getting. Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #773, Eric and Neil discuss what you should do about pages that rank, but don’t meet user intent. Tune in to hear how you can fix this issue and keep your rankings. TIME-STAMPED SHOW NOTES: [00:27] Today’s Topic: What You Should do About Pages That Rank But Don't Meet User Intent [00:55] People will bounce really quickly if your page doesn’t meet their needs. [01:26] Go to GSC and look at all the key phrases for which you are getting impressions (not just clicks!). [01:40] These key phrases aren’t keywords, they are problems; people are searching because they are trying to solve a problem. [02:14] If you find that your page is ranking for something it doesn’t entirely cover, you can make content that centers on those search terms. [02:30] Otherwise, you can take a risk and alter the content on the page. You may lose rankings, even though you are changing it to suit the key phrases for which you are ranking. [03:30] Search engines don’t put websites that meet their algorithm requirements at the top of the page, they put whatever site helps the user the most. [03:39] Even if the changes you are making aren’t the best for Google, but are good for the user, Google will catch up and increase your ranking. [04:00] Survey your users and tailor posts to their problems. [04:13] That’s it for today! [04:17] Go to Singlegrain.com/Giveaway for a special marketing tool giveaway! Leave some feedback: What should we talk about next? Please let us know in the comments below. Did you enjoy this episode? If so, please leave a short review. Connect with us: NeilPatel.com Quick Sprout Growth Everywhere Single Grain Twitter @neilpatel Twitter @ericosiu   Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.