Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books
Nov 16, 2024 • 22min
NEW AI and Tech Recommendations for Agencies
Dive into the world of innovative AI tools that can transform how agencies operate. Discover the vital role of case studies in winning clients and tips for crafting effective team memos. Learn about fostering a supportive work environment and enhancing communication in growing teams. The discussion also includes book recommendations to elevate professional skills and leadership. Get ready for insights that can power up your agency's success!
Nov 15, 2024 • 6min
How Nerds Candy Went From $50M To $500M
Discover how Nerds candy skyrocketed from $50 million to $500 million thanks to the game-changing introduction of gummy clusters. Learn about the innovative marketing strategies that refreshed beloved brands like Stanley Cup, enabling them to target specific demographics effectively. The conversation delves into revitalization tactics post-acquisition and highlights the power of product innovation in driving brand success and increasing revenue. Get ready to glean insights that could transform your own marketing strategies!
8 snips
Nov 14, 2024 • 6min
Are Events Worth It? Here’s What We’ve Learned
Discover key insights from a major marketing event in Frankfurt. Find out how attendee numbers influence networking opportunities and sponsorships. Learn why community support from peers can aid in scaling businesses. The hosts discuss the value of focusing on long-term success and hint at their decision to reduce participation in events. Tune in for valuable takeaways that could impact your marketing strategy!
Nov 13, 2024 • 12min
Marketing Tools You Shouldn’t Live Without
Discover innovative tools to supercharge your content marketing effectiveness. Learn how the shift from long-form to short-form video is reshaping engagement. Explore the advantages of omnichannel marketing for better connections with customers. Delve into the role of AI in driving business growth and profitability, with examples from industry leaders. Stay ahead of the curve in a landscape that prioritizes data privacy and effective ROI strategies.
6 snips
Nov 12, 2024 • 27min
New SEO and AI Strategies You Should NOT Miss!
Explore the evolving landscape of marketing and SEO in the age of AI. Discover how automation can enhance content management while emphasizing the need for human oversight. Learn about the shift towards 'search everywhere optimization' in a social media-savvy world. Delve into the balance of old strategies with new AI tools, and uncover the significance of building in-person communities for lasting success. Tune in for insights on adapting to changing search behaviors and leveraging diverse content for improved traffic.
Nov 11, 2024 • 6min
What You Need to Know About X's FREE Social Trend Tool
Discover two powerful free tools to elevate your content strategy! Learn about X's Radar, a real-time social listening tool that tracks trends, and TikTok's Creator Insight Tool, which reveals high-demand topics. Stay ahead of the game by leveraging these resources for effective marketing. Plus, get insights on how X's algorithm shift towards video content affects user experience and agency growth.
4 snips
Nov 9, 2024 • 21min
Proven YouTube Lead Gen Tactics from Agency Leaders
Dive into effective YouTube lead generation tactics as agency leaders share their real-world challenges and solutions. Discover the nuances of comparing YouTube Ads to Google Ads, and learn how to optimize targeting and ad performance. The discussion also uncovers innovative marketing strategies, emphasizing the role of creative skills. Additionally, explore insights on navigating sales challenges during Q4 and the importance of teamwork in maintaining sales momentum for agency growth.
Nov 8, 2024 • 6min
AI SDRs & New Pricing Models Might Destroy Outbound Sales
Explore the rise of AI-driven sales reps revolutionizing outbound marketing. Learn how new pricing models, particularly usage-based pricing, are reshaping the SaaS landscape. Dive into the implications for customer service quality and concerns about spam in this evolving industry. Discover the advantages of joining the Agency Owners Association for agency growth. This discussion paints a vivid picture of the future sales landscape in an AI-centric world.
Nov 7, 2024 • 11min
Will AI Take Over Marketing? Lessons from 2 Years of ChatGPT
The podcast dives into how AI, especially ChatGPT, is reshaping the marketing landscape. It discusses the dual nature of AI, offering both potential job fears and productivity enhancements. The speakers emphasize the irreplaceable value of creativity in marketing roles. They also highlight a supportive community for agency owners to thrive amidst technological changes. While AI can automate tasks, the importance of human insight and adaptability remains crucial for future marketers.
6 snips
Nov 6, 2024 • 9min
Bolt.new Will Change The Game For Marketers
Discover the game-changing capabilities of bolt.new, a tool that streamlines app development for marketers. Explore the evolution of personal branding, where video is becoming paramount, while blogging remains a powerful lead generator. Learn about the contrasting effectiveness of text and video content in today’s digital landscape. The discussion also touches on SEO importance and how generational shifts affect content preferences. Dive in to understand how these trends could shape future marketing strategies!
