
Built HOW
Welcome to the Built How Podcast
A podcast for the real estate industry.
Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today.
Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to build their influence and set themselves above the rest.
This podcast is made from a series of interviews taken from our live and virtual Built How events where Ben & Debbie dive into the strategies, systems, and models used by the very best to reveal how they built big real estate businesses.
We hope you enjoy this podcast and get tangible takeaways that you can put into practice in your business immediately.
Don't forget to leave a rating and review and If you would like to participate in one of our Built How events, just go to BuiltHow.com and you can register for our next event.
Latest episodes

Aug 29, 2024 • 24min
Karl Isenburg - Building a Resilient Real Estate Team
In this episode of the Built HOW podcast, Lucas Sherraden hosts Karl Isenberg, an experienced Scottsdale Realtor, who shares his 25-year journey in real estate. Karl talks about starting anew after financial setbacks, the importance of resilience, and the lessons learned from navigating market shifts. He emphasizes the value of staff in business growth and the strategic advantages of joining PLACE. As they discuss 2024 focus areas, Karl underscores the necessity of consistent lead generation and staying committed to proven strategies. Tune in for insights on building a robust real estate career from overcoming challenges to optimizing team performance. ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 27, 2024 • 33min
Nikki Klein - Transforming Your Mindset for Success
In this episode of the Built HOW Podcast, your host Luas Sherraden engages in an enlightening discussion with Nikki Klein, a top real estate professional from Boca Raton, Florida. Nikki shares her inspirational journey into the real estate industry, revealing how her experiences and unique mindset have led to her success. The conversation explores important themes such as the power of mindset, the significance of living in a field of possibility, and the transformation of personal energy and contribution into business success. Nikki Klein delves into her philosophy of connecting people and living without the constraints of traditional expectations. She emphasizes the importance of energy work, gratitude, and maintaining a high frequency in achieving personal and professional fulfillment. Through her stories and insights, Nikki offers practical advice on overcoming limiting beliefs, building meaningful community connections, and creating a fulfilling real estate career. The episode is packed with keywords related to real estate success, mindset transformation, and the impact of community-focused business strategies. Connect with Nikki at https://www.onereal.com/Nikki-klein ---------- Visit www.builthow.com top sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 22, 2024 • 32min
Brandon Ramirez - Control Your Schedule for Success
In this episode of the Built HOW podcast, host Lucas Sherraden talks with Brandon Ramirez, an amazong real estate agent who shares his remarkable journey from law enforcement to real estate success. Brandon provides invaluable insights into his initial struggles and triumphs, the importance of time management, and the transformative decisions that led him to become a team owner operating in the dynamic San Antonio market. Brandon delves into the transitions he made from being an agent on a team to establishing his own team. He highlights critical lessons learned from his experiences in Austin and San Antonio, navigating through the challenges of new markets, and emphasizes the significance of foresight and accountability in leadership. This conversation offers focused advice on managing time, setting business goals, and the essential role of genuine leadership in fostering business growth. Discover Brandon's effective strategies and thought processes, all designed to inspire and educate both current and aspiring real estate professionals. Connect with Brandon at https://www.bktsanantonio.com/realestateagent/search ---------- Visit www.builthow.com top sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 20, 2024 • 30min
Steve Castle - Unleashing the Potential of Your Real Estate Business
In this episode of the Built HOW Podcast, host Lucas Sherraden engages in an in-depth conversation with Steve Castle, a distinguished real estate expert from Phoenix, Arizona. Steve shares his impressive journey through the realms of real estate and nonprofit work, offering unique insights into how he amalgamated these experiences to foster a successful real estate career. The episode dives into Steve's strategic approach to real estate, his emphasis on creating a robust client base, his transition back into the industry post-nonprofit work, and the essential lessons in leadership within the real estate sector. Steve elaborates on his innovative branding ideas and client stewardship techniques that propelled him to extraordinary heights, including working with the PLACE organization to streamline and grow his team effectively. Connect with Steve at https://www.castlegroupaz.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 15, 2024 • 28min
Christen Kinsbury - The Power of Overcoming Fear
Join Lucas Sherraden as he talks with Prescott, Arizona agent Christen Kinsbury on this episode of the Built HOW Podcast. Christen has spent the majority of her life in a family owned real estate office helping with and learning the family trade. Through a lifetime of osmosis and 13+ yrs of full time real estate experience, she started investing in and selling real estate when she was just a kid. Listen as Christen talks about how she learned to overcome the fear of having no confidence and taking the leap into doing the things that make a successful real estate agent. From learning that no one is watching you to making sure you show up everyday ready to do the work, Christen has become one of the best agents around. Connect with Christen at https://www.prescottarizonarealestate.info/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 13, 2024 • 28min
Mary Murphy - The Power of Self-Awareness and Acceptance
In this episode of the Built HOW Podcast, host Lucas Sherraden speaks with Mary Murphy, a prolific real estate professional who has made significant strides in the industry within a short eight-year span. Originating from a background in teaching special needs pre-kindergarten, she conveys her journey into the real estate world, the fast-paced growth of her business, and the integral role of team dynamics in her success. During the conversation, Mary delves into the importance of roles within her team, such as the essential contributions of her husband as Director of Operations and her executive assistant. She highlights the critical nature of self-awareness, acknowledging one's strengths and weaknesses, and the necessity of trust within a team. Additionally, Mary explores the evolving real estate market, offering insights on leadership, team management, and the significance of continuously adapting to achieve lasting success. Connect with Mary at https://www.mgsells.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 8, 2024 • 20min
Robert Thompson - Building a Resilient Real Estate Business
In this episode of the Built HOW podcast, host Lucas Sherraden delves into the dynamic world of real estate with Robert Thompson from Corona, California. Robert shares his journey from being an IT professional affected by the .com bust to becoming a successful real estate agent along with his wife, Christy. This episode is packed with insightful strategies that Robert and Christy utilized to navigate through various market conditions, especially the challenging years of the 2007-2008 financial crisis. Robert discusses their beginnings in real estate in 2004, leveraging their sphere of influence and farming techniques to create a strong foothold in the market. He elaborates on the importance of being adaptable and details the pivotal changes they made to sustain their business through difficult financial times. Robert also emphasizes their shift towards building a team, the lessons learned in managing and coaching new agents, and their focus on remaining proactive and engaged with their client base. This episode is packed with strategic insights and real-world experiences valuable for anyone in the real estate sector. Connect with Robert & Christy at https://www.robertandchristy.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 6, 2024 • 29min
Pedro Casanova - Balancing Family and Business
Lucas Sherraden talks with top Miami agent Pedro Casanova about his journey from mortgages to real estate, overcoming early career challenges, and balancing family life. They discuss how affirmations and mentorship have been pivotal for growth. Pedro shares insights on building a successful real estate team focused on partnership, skill development, and clear communication. Discover how a commitment to family and leveraging expert advice can foster resilience and success in a fluctuating market. Connect with Pedro at https://www.thekrengroup.com/ ---------- Visit www.buithow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Aug 1, 2024 • 28min
Kelly Spencer - From Rookie to Real Estate Leader
In this episode of the Built HOW Podcast, host Lucas Sherraden welcomes Kelly Spencer, an experienced real estate agent, and team leader from Denver, Colorado. They discuss Kelly's journey from a career in IT project management to becoming a top-performing real estate professional. With over two decades in the industry, Kelly shares invaluable insights about building a successful real estate business, the importance of networking, and her transition from managing short sales to luxury properties. Kelly highlights the necessity of hard work, the importance of adding value to relationships, and overcoming initial discomforts in real estate. She elaborates on the significance of building trust with clients and how she navigated through the challenging period of managing numerous short sales. Moreover, Kelly sheds light on the leadership lessons she learned while leading her team and how being part of the Ben Kinney Companies has shaped her professional path. The episode emphasizes consistent learning, adopting a growth mindset, and the importance of community contribution in real estate. Connect with Kelly at https://www.bktcolorado.com/ ---------- Visit www.builthw.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Jul 30, 2024 • 25min
Amber Kimmel - Secrets to Selling 250 Homes Solo
In this episode of the Built HOW podcast, host Lucas Sherraden discusses the intricacies of building a robust real estate business from the ground up with Amber Kimmel, a highly successful real estate agent from Abilene, Texas. Amber shares her professional journey, starting 18 years ago, how she transitioned through various careers before finding her niche in real estate, and what drives her exceptional work ethic. Amber delves into the early stages of her real estate career, detailing her systemized approach to growing her business despite facing personal financial pressures. She emphasizes the importance of reaching beyond one’s sphere of influence to establish a broader client base. Amber provides insight into her method of maintaining high standards and supporting her team through systematic processes and leveraging technology like Brivity. She also candidly discusses the people challenges in building a team and how she ensures her high standards are met consistently. As the market gradually shifts, Amber is refining her systems and preparing for the next uptick in business. Connect with Amber at https://www.kimmelteam.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network