Will Story - Culture, Systems, and Accountability

In this episode of the Built How Podcast, hosted by Lucas Sherraden, listeners are introduced to Will Story, a successful real estate leader from Denver, Colorado. Will shares his journey of starting as a solo agent, building a flourishing team, and the lessons learned through various ups and downs on his path to success. From his early days of struggling with profit margins to expanding his team across multiple locations, Will provides a candid look into the complexities of leading and scaling a real estate business.

Listeners will gain insights into the importance of culture and accountability within a team, as Will emphasizes the need for a growth-oriented mindset. He describes his approach to recruitment and retention, focusing on building a supportive and fun environment that encourages personal and professional growth. Will's story highlights the significance of genuine connection with clients and leveraging systems effectively to ensure consistent business growth. He shares his strategies for navigating the current real estate market, providing valuable advice for those looking to thrive despite challenging economic conditions.

Connect with Will at https://www.liviancolorado.com/team/will-story

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