Built HOW
Win Make Give Podcast Network
Welcome to the Built How Podcast
A podcast for the real estate industry.
Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today.
Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to build their influence and set themselves above the rest.
This podcast is made from a series of interviews taken from our live and virtual Built How events where Ben & Debbie dive into the strategies, systems, and models used by the very best to reveal how they built big real estate businesses.
We hope you enjoy this podcast and get tangible takeaways that you can put into practice in your business immediately.
Don't forget to leave a rating and review and If you would like to participate in one of our Built How events, just go to BuiltHow.com and you can register for our next event.
A podcast for the real estate industry.
Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today.
Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to build their influence and set themselves above the rest.
This podcast is made from a series of interviews taken from our live and virtual Built How events where Ben & Debbie dive into the strategies, systems, and models used by the very best to reveal how they built big real estate businesses.
We hope you enjoy this podcast and get tangible takeaways that you can put into practice in your business immediately.
Don't forget to leave a rating and review and If you would like to participate in one of our Built How events, just go to BuiltHow.com and you can register for our next event.
Episodes
Mentioned books
Aug 21, 2025 • 31min
Alexis McIntosh - Cultivating an Optimized Mindset and Routine
Lucas Sherraden interviews top real estate agent Alexis McIntosh from Lake Havasu City, Arizona, discussing her journey of founding Grit Home Professionals in 2020, a period of unprecedented market challenges and growth. Alexis shares insights into building effective partnerships, the importance of mindset, and maintaining high energy and discipline. She emphasizes the role of personal coaching, mapping daily priorities, and focusing on relationships to fuel business success. Tune in for practical tips on leadership, personal growth, and thriving in a technologically evolving real estate landscape. Connect with Alexis at https://www.grithomeprofessionals.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Aug 19, 2025 • 33min
Tomas Schramme - Mastering Real Estate: Marketing, Honesty, and Building Client Relationships
Lucas Sherraden hosts Tomas Schramme from the Team Kristen Schramm in San Antonio, Texas. They explore how Tomas transformed the team with innovative marketing, customer-centric service, and a focus on real relationships. Tomas shares insights on the power of branding, honest messaging, and effective team management. He also discusses strategies for maintaining client loyalty and the importance of living by a structured calendar for real estate success. Discover the keys to building a strong real estate business in this engaging discussion. Connect with Tomas at https://www.sahomeguide.net/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Aug 14, 2025 • 34min
Dar Walden - Scaling Real Estate to 600 Transactions
Lucas Sherraden interviews top real estate agent Dar Walden, exploring her journey from international marketing to leading successful real estate teams in Alaska. Dar shares insights on building a business through strategic marketing, including leveraging radio and TV endorsements. She discusses the challenges of maintaining productivity and team culture post-COVID, her motivations fueled by past critiques, and the evolving dynamics of her family-run business. Listen to Dar's reflections on resilience, growth, and the balancing act between personal setbacks and professional triumphs. Connect with Dar at https://www.darwaldenteam.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Aug 12, 2025 • 33min
Heather Upton - The Power of Structure and Culture
Lucas Sherraden hosts top real estate agent Heather Upton as she shares her journey from an executive assistant to leading a successful real estate team in Indiana. With insights on overcoming fear, leveraging social media, and building an effective team, Heather discusses the importance of systems and continuous learning. She highlights the role of resilience and adaptation in maintaining growth and success. Discover Heather's secrets to managing one of America's top real estate teams and her future plans for sustainability and gradual transition. Connect with Heather at https://www.therealestatepros.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Aug 7, 2025 • 33min
Dan Gjerseth - Building Momentum in Real Estate through Consistent Activity
Lucas Sherraden hosts Dan Gjerseth from Eau Claire, Wisconsin, who shares his journey from a young entrepreneur to a top real estate team owner. Dan discusses building his business methodically by prioritizing sales, hiring admin support, and focusing on cultural fit and productivity within his team. He emphasizes the importance of dropping ego, continuous growth, and surrounding oneself with a supportive team. Listen to gain insights into how Dan's strategic approach led to successful scaling and a winning team culture in the competitive real estate market. Connect with Dan at https://www.danrealtygroup.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Aug 5, 2025 • 30min
Ken Hoover - Unlocking Pipeline Potential
Lucas Sherraden hosts Ken Hoover from Kansas City North on the Built How podcast, discussing strategies for building successful real estate teams. Ken shares insights on leveraging opportunities like LandVoice, prioritizing values, and overcoming challenges when scaling a team. He emphasizes the importance of working alongside team members to help them achieve their goals and highlights key lessons learned over his 18-year career. This episode offers valuable guidance for aspiring real estate professionals seeking growth and success in a competitive market. Connect with Ken at https://www.kenhooversells.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Jul 31, 2025 • 34min
Jeremy Larkin - Developing a Resilient Real Estate Strategy
Join host Lucas Sherraden as he explores the success story of Jeremy Larkin, a top realtor from St. George, Utah. Discover how Jeremy navigated the world of real estate over two decades, from starting with phone book entries to thriving through the 2008 foreclosure crisis and building a renowned team. Gain insights into adaptability, overcoming business hurdles, and maintaining personal balance amidst industry shifts. This episode offers valuable lessons on leadership, resilience, and the ever-evolving nature of real estate. Connect with Jeremy at https://www.gostgeorge.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Jul 29, 2025 • 33min
Robin Martin - Embracing the Math/ Building Real Estate Success through Metrics
Philadelphia-based real estate agent Robin Martin shares his journey from collegiate track coach to leading a successful real estate team. Despite early financial challenges and steep learning curves, Robin emphasizes the importance of tracking numbers and embracing change. He highlights his team's strategies for growing client relationships and achieving stability in a fluctuating market. Coached by Lucas Sherraden, Robin talks about leveraging experiences, cultivating agent independence, and maintaining motivation through personal growth and coaching. Listen to understand how Martin's athletic discipline has shaped his real estate prowess. Connect with Robin at https://www.premierhometeam.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Jul 24, 2025 • 33min
Megan Brenn-White - Harnessing Digital Marketing for Real Estate Success
Join host Lucas Sherraden as he chats with Megan Brenn-White, founder of the top-performing real estate team Upstate Curious, in the Hudson Valley. Discover how Megan transformed her career by leveraging digital marketing expertise, storytelling, and community engagement. Learn how she navigated team-building challenges, overcame stress by developing effective systems, and expanded her business despite initially modest goals. Megan also shares her plans for future business growth and creating a nonprofit to support first-generation homebuyers. An inspiring journey from moving to upstate New York to spearheading a real estate powerhouse. Connect with Megan at https://www.upstatecurious.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
Jul 22, 2025 • 28min
Vincent Koo - Mastering Relationship-Driven Real Estate
Lucas Sherraden hosts Vincent Koo, a successful New York City real estate expert, as they dive into Koo's 25-year industry journey. From managing brokerages to leading the alliance team at eXp Realty, Koo shares insights on building effective systems, leveraging a massive database, and transitioning to a team-based approach. Discover how his brokerage background and strategic partnerships, like with Place, have shaped his current success. Gain valuable takeaways on the importance of mentorship, systematized operations, and cultivating the right team dynamic for consistent growth. Connect with Vincent at https://www.allianceallin.com/ ---------- Be sure to leave a rating and review and don't forget to go to www.builthow.com and register for our next live or virtual event. Part of the Win Make Give Podcast Network
