

Built HOW
Win Make Give Podcast Network
Welcome to the Built How Podcast
A podcast for the real estate industry.
Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today.
Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to build their influence and set themselves above the rest.
This podcast is made from a series of interviews taken from our live and virtual Built How events where Ben & Debbie dive into the strategies, systems, and models used by the very best to reveal how they built big real estate businesses.
We hope you enjoy this podcast and get tangible takeaways that you can put into practice in your business immediately.
Don't forget to leave a rating and review and If you would like to participate in one of our Built How events, just go to BuiltHow.com and you can register for our next event.
A podcast for the real estate industry.
Built HOW is a podcast dedicated to understanding the secrets behind how the most productive professionals in the real estate industry and beyond have built the businesses they have today.
Your hosts dive into the story behind these entrepreneurs' journey to the top and examine the innovative strategies they have used to build their influence and set themselves above the rest.
This podcast is made from a series of interviews taken from our live and virtual Built How events where Ben & Debbie dive into the strategies, systems, and models used by the very best to reveal how they built big real estate businesses.
We hope you enjoy this podcast and get tangible takeaways that you can put into practice in your business immediately.
Don't forget to leave a rating and review and If you would like to participate in one of our Built How events, just go to BuiltHow.com and you can register for our next event.
Episodes
Mentioned books

Nov 21, 2024 • 25min
James Adams - Generating Success Through Checklist Culture
Lucas Sherraden hosts top real estate agent James Adams on the Built HOW Podcast. James recounts his fascinating journey from professional pool player to successful team owner in Brooksville, Florida. He discusses the challenges of building a real estate team, emphasizing the importance of documenting systems, understanding individual motivations, and providing a consistent experience. James shares insights on leadership and the significance of removing comparisons and focusing on creating meaningful impacts beyond financial gain. Tune in for a compelling exploration of real estate growth and leadership. Connect with James at https://www.ageofexp.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Nov 19, 2024 • 43min
Brian Gubernick - Navigating the Transition from Solo Agent to Team Leader
Join host Lucas Sherraden and guest Brian Gubernick, Chief Real Estate Officer at PLACE, as they discuss the intricacies of building successful real estate teams. This insightful discussion covers the need for developing new leadership skills, handling average performance, creating effective systems, and understanding financial metrics. Hear how important it is to align with motivated agents and learn why some realtors remain solo, while others thrive by forming teams. Perfect for real estate professionals considering team building or those eager to refine their approach for greater success. ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Nov 14, 2024 • 24min
Sarah Chatel - Harnessing Personal Networks for Real Estate Success
Join Lucas Sherraden as he interviews Sarah Chatel, a thriving real estate leader from Atlanta, Georgia, on her journey from accidental success to building a formidable real estate team. Discover how Sarah's curiosity and network paved her way to Rookie of the Year and learn her insights on leadership, the importance of humility, and leveraging coaching to excel. This episode contains valuable lessons on navigating mistakes, celebrating successes, and fostering partnerships that thrive on mutual respect and growth. Perfect for anyone looking to scale their real estate business. Connect with Sarah at https://www.chatelgroup.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Nov 12, 2024 • 33min
Ben Kinney - Building a Real Estate Team - Strategies, Mindset, and Success Secrets
In this episode of the Built HOW Podcast, host Lucas Sherraden welcomes Ben Kinney, the founder of the podcast, for an engaging conversation centered on the future of the real estate industry, particularly the growing significance of real estate teams. The discussion dives into why building a team is advantageous and outlines practical steps and mindset shifts that can lead to enduring success in the field. Their dialogue is educational and interspersed with personal anecdotes from Ben's successful career. Ben and Lucas explore what it means to manage and grow a real estate business in today's evolving market. They lay out the strategic benefits of adopting a team-oriented model, emphasizing skill mastery, strategic hiring, and the power of partnerships as key elements of achieving wealth and freedom in real estate. As Lucas puts it, this conversation serves as a masterclass on building scalable success in the industry. Learn more about PLACE at https://place.com/ Connect with the Ben Kinney Team at https://www.benkinney.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Nov 7, 2024 • 28min
Alison Wojnarowski - Secrets of Building a 90% Referral Business
Lucas Sherraden hosts Alison Wojnarowski, a Raleigh, North Carolina real estate leader, on the Built HOW Podcast. Alison shares her journey of growing a successful real estate business through strategically using Facebook groups, Instagram, and YouTube. She discusses the importance of consistency, authenticity, and patience in social media engagement while reflecting on the challenges of building a team. Listen to Alison's insights on balancing family life with professional growth, and how she transformed from a stay-at-home mom to a real estate success story. Connect with Alison at - https://www.thewgroupraleigh.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Nov 5, 2024 • 27min
Susan Arant - The Hidden Power of Intentional Goal Setting in Real Estate
Join Lucas Sherraden as he chats with Susan Arant from Austin, Texas, who shares insights from running a successful real estate team. Discover how Susan transitioned to real estate, the importance of intentional goal-setting, and overcoming challenges in prospecting and lead generation. Susan discusses balancing a business partnership with her husband, Gene, and the strategies that keep their team performing. Uncover wisdom on staying resilient amid market shifts and the power of surrounding yourself with supportive influences. This episode is a must-listen for any aspiring real estate professional. Connect with Susan at https://www.austintexasrealestate.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Oct 31, 2024 • 34min
Scott Neal - Navigating Uncertainty through Resilience and Adaptability
Discover the extraordinary journey of Scott Neal, a real estate professional from Richardson, Texas, on the Built HOW Podcast. Host Lucas Sherraden talks with Scott about his transition from dealing poker in illegal underground games to achieving real estate success, inspired by the book "Rich Dad, Poor Dad." Scott shares how investing in coaching transformed his career amidst challenging market conditions. He also explores the realities of building a real estate team and his partnership with PLACE as he rebuilds for future success. Tune in for insights on perseverance, coaching, and growth in the real estate industry. Connect with Scott at https://www.mydallashomefinder.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Oct 29, 2024 • 24min
Ginger Peters - Leadership with Vision
Join host Lucas Sherraden as he dives into the journey of Ginger Peters, a top real estate agent from Raleigh, North Carolina. With 14 years in the industry, Ginger shares insights on building a successful team, the importance of prospecting, and adapting to evolving market challenges. Discover how her focus on leveraging a prospecting-based model, clear value communication, and strategic teamwork has driven her success. Listen as Ginger discusses leadership lessons, the bright future of real estate teams, and how she navigated early hurdles to achieve impressive growth. Connect with Ginger at https://www.gingersellsthetriangle.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Oct 24, 2024 • 26min
Michael Flores - The Power of Leadership and Continuous Learning
In this episode of the Built HOW Podcast, host Lucas Sherraden explores the inspirational journey of Michael Flores, a celebrated real estate leader based in Katy, Texas. With a background rooted in corporate sales, Michael's transition into the real estate industry is a testament to his determination and vision for entrepreneurial success. Over 11 years, Michael has not only built a thriving team of nine but has also navigated significant shifts from being a dual-career professional to leading as a solo practitioner amidst the challenges presented by Hurricane Harvey. Central to the conversation is Michael's philosophy towards team leadership and personal growth, emphasizing an approach of continuous learning and adaptation, a message particularly resonant for those looking to excel in the real estate landscape. They discuss his tactical shift ten years ago, moving from cold calling and outdated contact methods to leveraging modern strategies like social media engagement. Michael also shares his transformational experiences with coaching programs, notably BOLD from Keller Williams, which catalyzed his burgeoning success. This episode is rich with actionable insights and strategies, ideal for real estate professionals seeking inspiration and practical advice on team management and personal development. Connect with Michael at https://www.vantagerec.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network

Oct 22, 2024 • 27min
Caren Fried - Navigating Risks and Rewards
In this episode of the Built HOW Podcast, host Lucas Sherraden engages in a candid conversation with Carin Fried, a prominent real estate agent from Raleigh, North Carolina. Carin shares her remarkable journey from a 17-year career in banking and finance to becoming a thriving entrepreneur in the real estate industry. Her transition story is layered with insightful experiences about building a successful sales team, emphasizing determination, strategic hiring, and the importance of culture in team dynamics. As Carin reflects on her journey, she emphasizes her broad experience in sales and shares the invaluable lessons she learned along the way. Key discussions revolve around her approach to sales, the challenges of hiring and retaining the right team members, and her strategies for rapidly getting agents into production. Carin also shares her philosophy, "Take the risk," highlighting the importance of bold decision-making in entrepreneurship. Her insights into maintaining a balance between professional aspirations and personal well-being make this episode a must-listen for aspiring real estate professionals. Connect with Carin at https://www.welcomehomerealtync.com/ ---------- Visit www.builthow.com to sign up for our next live or virtual event. Part of the Win Make Give Podcast Network