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Franchise Secrets Podcast

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Jun 25, 2024 • 54min

What the Wealthiest Families Do With Their Money With Jim Dew

Have you ever wondered how the rich make more money? In this insightful episode, Erik Van Horn and Jim Dew discuss wealth creation and management. Whether you're a beginner investor or a seasoned pro, you'll find valuable strategies to elevate your financial game. Discover how Dew Wealth Management distinguishes itself from other financial firms, offering a unique approach to building and managing wealth.    Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr    Jim Dew is the CEO of Dew Wealth Management and the creator of The Entrepreneur's Virtual Family Office®, an innovative and strategic approach designed to maximize time, money, and freedom. He has 27 years of experience building high-functioning wealth management teams for entrepreneurs.   Jim is a Certified Financial Planner®, Chartered Financial Consultant®, and a Certified Private Wealth Advisor®. He has been featured in Inc. Entrepreneur and Huffington Post magazines. Jim is also a sought-after speaker for stages and podcasts for elite entrepreneurs.   Tune in to Jim's practical advice on making smart investments, understanding risks, and collaborating with fund managers. Find out how to leverage the Augusta Rule and other strategies to grow your financial storehouse.    “Buy appreciating assets, things that are gonna grow your wealth over time, things that are gonna outpace inflation—which has been a struggle and a problem in the last few years. And just start now.” - Jim Dew   In This Episode: - A brief background about Jim and how he became an entrepreneur - How Dew Wealth runs its business compared to other financial companies - Building your financial team the way billionaires do (financial flat tire vs functional wealth wheel) - What is the Augusta Rule? - How to take a break from your business and not worry about anything - Why are entrepreneurs good at making money but bad at keeping it? - How to start making smart investments - Understanding investment risks  - Working with fund managers and venture capitalists   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/ 🌐 The Augusta Rule Tax Guide - https://www.dewwealth.com/franchise 🌐 Book Your Strategy Session Now - https://lifestyleinvestor.com/strategy/   Connect with Jim Dew: 💼 LinkedIn - https://www.linkedin.com/in/jim-dew-0ab03a5/ 🌐 Website - https://www.dewwealth.com/   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/ 
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Jun 18, 2024 • 37min

How an EBITDA-Focused Franchisee Scaled From 1 to 100+ Units With Raj Patel

Is investing in the food industry a wise move? Does owning multiple locations guarantee profitability? In today's episode of Franchise Secrets, Erik and his guest, Raj Patel, tackle these crucial questions and more. They explore the intricacies of the food industry, highlighting the significance of unit economics and how franchisors can support their franchisees in achieving success.   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr    Raj Patel, the President of The Hari Group, knew early on that the corporate desk wasn't for him. Co-founding The Hari Group, Raj dedicated himself to transforming his community by opening new restaurants and spearheading real estate development projects.   His efforts have not gone unnoticed—Raj was named Dealmaker of the Year by Franchise Times and recognized as a Young Leader to Watch by QSR Magazine. Serving on the Board Advisory Committee for Dunkin’ and other subcommittees, Raj owns nearly a hundred locations across brands like Dunkin' and Dave's Hot Chicken.   Ready to uncover the secrets to thriving in the competitive restaurant industry? Join us as we reveal the strategies that turn challenges into profitable opportunities, featuring insights from a franchise profitability expert.   “We don't want to open a location just to open a location. If we're going to open a location, it's got to make money financially.” - Raj Patel   In This Episode: - How Raj and his family got involved in franchising - Balancing the number of locations with profitability - Exit strategy and using the money to accelerate your growth - Identifying your superpowers and hiring top talent  - How brands help their franchisees with unit economics - Things to consider when choosing a brand to invest in - Pros and cons of investing in the food industry   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/   Connect with Raj Patel: 💼 LinkedIn - https://www.linkedin.com/in/rajpatel22   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/   
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Jun 11, 2024 • 43min

What is Franchise Discovery Day? With Jeff Herr

Discovery days, also referred to as “Meet The Team Day” or “Decision Day,” have been a marketing tool for franchisors for many years, and for some franchisors, they are the most crucial element in closing the sale.    Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr    What exactly happens during this event? If you're a candidate, what can you expect? Who should join this event? When is the best time to hold a discovery day?   In this episode, Erik and his business partner, Jeff Herr, discuss why this event is a critical success factor in business partnerships. As Erik and Jeff share their experiences as advisors and partners to different brands, you will gain valuable insight from these two industry experts.   Whether you're a franchisor or a potential franchisee, this conversation will give you The Discovery Day Blueprint and show you how to take advantage of this significant day.   “When you're a franchisor, every decision you make has to be for the betterment of the brand.” - Jeff Herr   In This Episode: - What is franchise discovery day? - What should franchisors and franchisees be doing during discovery day? - Who should join the discovery process? - What decisions must a franchisor make? - What happens during the actual event? - How do you structure the event? - What must a brand do if a candidate delays making a decision?   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/   Connect with Jeff Herr: 💼 LinkedIn - https://www.linkedin.com/in/jeffrey-herr-606b74a/ 🌐 Website - https://www.frontstreetep.com/   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/ 
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Jun 4, 2024 • 1h

How to Build Wealth: From $5.5M Debt to $65M Revenue With Aaron Stokes

Ever wondered how a lesson in leadership and perseverance can transform a business? Join us as Aaron Stokes, a 25-year veteran of the automotive repair industry and founder of Shop Fix Academy, reveals his journey from a challenging upbringing to building a thriving business empire.   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr    Aaron shares the pivotal moments that shaped his career, including overcoming theft, financial stress, and debt. He discusses how pain can be a powerful catalyst for growth and the importance of mentors in his journey. Discover his insights on leadership, asset protection, investing, and business scaling, along with the vital roles of discipline, accountability, and effective communication.   Tune in for actionable advice and inspiring stories every entrepreneur can learn from. Unlock the secrets to achieving business success today!   “Perseverance is hanging on by your fingernails on a cliff for years—that's what perseverance is.” - Aaron Stokes    In This Episode: - Aaron's background  - Facing financial challenges and learning from mistakes - Experiencing deep pain and transforming it into lessons - Discovering a new path and building a consulting company - The role of mentors and confidence in overcoming obstacles - The power of perseverance - Confidence as a critical ingredient to business success - Aaron's current status and next steps - Business, finance, and leadership lessons from Aaron   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/ 🌐 The Obstacle Is the Way by Ryan Holiday - https://www.amazon.com/Obstacle-Way-Timeless-Turning-Triumph/dp/1591846358   Connect with Aaron Stokes: 💼 LinkedIn - https://www.linkedin.com/in/aaron-stokes-969012109/ 🌐 Website - https://shopfixacademy.com/   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/   
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May 28, 2024 • 36min

The goGLOW Mindset to Driving Franchise Revenue and Growth With Melanie Richards

Are you a founder struggling to scale your emerging brand? You're not alone. In this episode of the Franchise Secrets Podcast, host Erik Van Horn dives deep with goGLOW founder and CEO Melanie Richards, exploring the raw challenges and triumphs of growing a brand from zero franchisees to experiencing rocketship growth.    Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr    Mel highlights the indispensable role of a rockstar second in command and what it truly takes to support your franchisees beyond the spotlight. Discover the behind-the-scenes efforts that keep the franchise machine running smoothly and learn practical strategies to nurture and expand your franchise family.   As a lifelong beauty enthusiast, Mel's sensitivity to women from all backgrounds and walks of life equipped her to flourish in the beauty world. When beauty school graduation rolled around, a celebratory trip to Mexico spurred a grand idea in her mind.   In preparation for her vacation, Mel searched the area for the best spray tan at the most affordable price. She quickly realized there was a need for this type of service, so why not be the person to fill it? And that was the beginning of her exciting journey as a business owner.   If you're ready to turn your vision into a thriving franchise, this episode is a must-listen. Tune in to uncover the secrets of successful franchising and take your brand to new heights!   “We're making sure that whoever walks on this ground that we are building, that it's solid and that they can count on it because it's a huge responsibility. You should take your responsibility of being a franchisor very seriously, and that's what I do.” - Melanie Richards   In This Episode: - Why is branding so crucial for Mel? - Why is it important for a founder to have a rockstar second in command? - What is it like to partner with Front Street Equity Partners and get support in the trenches? - What mindset must a founder have to drive revenue growth? - What contributed to goGLOW's rocketship growth? - What makes Mel nervous as she gears up for the next 12 months? - Are pop-up events helpful for the salon suite and beauty industry? - Mel's valuable advice for brands who want to franchise their business - How many hours did Mel work while building her business?   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/   Connect with Melanie Richards: 💼 LinkedIn - https://www.linkedin.com/in/melanie-richards-a492207/ 🌐 Website - https://www.goglow.co/   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/ 
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May 21, 2024 • 50min

Why Franchising Wasn't the Right Path for Tommy Mello

Every entrepreneur has their formula for success. If you ask a dozen entrepreneurs their secret, many will say you must stand out from the competition. But today's guest has an unconventional secret to industry domination, so tune in to find out if you can apply the same secret to your business.    Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr   Tommy Mello, founder of A1 Garage Door Service, shares his insights on how he transformed his garage door company into a technology-driven business with over $25 million in EBITDA. He discusses why he chose not to franchise his business and the importance of continuous learning and personal growth.    Tommy emphasizes the value of investing in the right people and creating a strong company culture. He also talks about his goal to achieve $108-110 million in EBITDA in three years and the importance of hiring the right team to help him get there. He believes in leveraging technology to automate processes and improve efficiency.    Tommy discusses the shift in mindset from being a garage door company to a technology company and what accelerated this transformation. He also highlights the significance of knowing and analyzing key performance indicators (KPIs) to make informed business decisions. Tommy shares his philosophy of elevating the industry and helping competitors succeed through the Freedom Event, which focuses on personal and professional growth in the home services industry.   Tommy's journey is a masterclass in innovation and leadership, so don't miss out on today's episode of Franchise Secrets.    “If I'm gonna make this business worth a lot of money, I gotta elevate the whole industry. If I'm gonna charge the right prices, then I cannot be this lonesome wolf. I needed to invite people in.” - Tommy Mello   In This Episode: - Tommy's background and how he got to where he is today - Navigating the different seasons in life - Why Tommy did not franchise his business - How continuous learning and personal growth make all the difference - Hiring the right people to accelerate your growth - Elevating the industry by helping competitors succeed - Freedom Event: Fostering personal and professional growth in the home services industry - Choosing the right vendors and holding them accountable - The Key to Success: Embrace hard work and avoid procrastination   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/ 🌐 Tommy Mello's Freedom Event - https://get.homeservicefreedom.com/freedom-event-2024 🌐 Register for Your Next Shop Tour with Tommy Mello - https://get.homeservicefreedom.com/a1-shop-tour 🌐 Buy Back Your Time by Dan Martell - https://www.buybackyourtime.com/ 🌐 Off Balance on Purpose by Dan Thurmon - https://danthurmon.com/books/off-balance-on-purpose/ 🌐 Who Not How by Dan Sullivan and Dr. Benjamin Hardy - https://www.amazon.com/Who-Not-How-Accelerating-Teamwork-ebook/dp/B0867ZJ151 🌐 Built to Last by Jim Collins and Jerry I. Porras - https://www.amazon.com/Built-Last-Successful-Visionary-Essentials/dp/0060516402   Connect with Tommy Mello: 💼 LinkedIn - https://www.linkedin.com/in/tommymello/ 🌐 Website - https://homeserviceexpert.com/   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/ 
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May 14, 2024 • 44min

Franchise ROI Secrets: How to Balance Cash Flow and Equity With David Schuck

Ready to unlock the secrets to franchise domination? Buckle up as David Schuck, the visionary force behind Spartan Fitness Holdings, unveils the playbook for unparalleled success in franchising.   Join Erik and David for an exciting conversation that dives deep into the heart of franchising and business expansion.   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr     In this power-packed episode, they peel back the layers of franchising intricacies, exploring the art of building relationships with both employees and vendors. Discover how fostering genuine connections sets the stage for monumental growth and prosperity.   But that's just the beginning. Delve into the transformation from operator to visionary, as David shares the key to effective delegation and cultivating trust within your team.   Are you ready to revolutionize your franchise game? Tune in now to gain invaluable insights from a true industry expert and propel your business to unprecedented heights.   “The franchisee-franchisor relationship is inherently tension-filled, but when done right, I think it's a huge win-win.” - David Schuck   In This Episode: - How David grew his business to multiple locations  - David remembers some pivotal moments in his journey - Doing things you don't like because that's what the business needs - Transitioning from operator to visionary - Hiring and firing vendors  - How franchisors are helping top-performing franchisees  - The significance of grand openings - Balancing cash flow and equity - David's definition of success - The importance of franchisee-franchisor relationship  - David's growth strategy   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/   Connect with David Schuck: 💼 LinkedIn - https://www.linkedin.com/in/david-schuck-spartanfitnessholdings/ 🌐 Website - https://www.spartanfitnessholdings.com/   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/ 
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May 7, 2024 • 1h 2min

Building Wealth Beyond The Myth of Hardwork With Garrett Gunderson

Ever wondered what you'd do with a billion dollars? The dream's not far-fetched, and Garrett Gunderson is here to explain why. In this riveting conversation, he flips the script on the age-old narrative of working tirelessly and saving every penny to build wealth. Instead, he unveils a paradigm shift centered on expanding wealth and accelerating its growth.   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr   Garrett's journey from traditional thinking to revolutionary wealth-building strategies is eye-opening. He urges entrepreneurs and business owners to focus on increasing income, strategically minimizing taxes and expenses, and making wise investments. But that's just the beginning.   Diving deep into the financial ocean, Garrett reveals the power of aligning financial decisions with personal values and life aspirations. Forget mundane budget cuts; it's all about maximizing wealth and living life to the fullest.   And it's not just about numbers and spreadsheets. Garrett emphasizes the significance of family, experiences, and nurturing relationships.    By the end of this conversation, you'll be rethinking your approach to wealth. It's not merely about amassing riches; it's about leaving a meaningful legacy and making a profound impact on the world.    Get ready to rewrite your financial destiny with Garrett Gunderson's game-changing insights.   “I'm just designing life the way that I want to do it. I believe in a smaller number of goods in my basket but a bigger cash flow from that basket. That's really my philosophy.” - Garrett Gunderson   In This Episode: - Shifting from working hard to expanding wealth - The real game of wealth is in adding value - Changing perspectives from hustling to true wealth creation - Entrepreneurs as investors - Spending meaningful time with people who matter most to you - Maximizing tax deductions and other strategies of the wealthy - The power of family meetings - Experiencing Garrett's cabin retreats - The value of nurturing relationships  - The goal of becoming a billionaire: Impact vs. wealth accumulation   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/   Connect with Garrett Gunderson: 💼 LinkedIn - https://www.linkedin.com/in/garrett-gunderson-651359b3/ 🌐 Website - https://garrettgunderson.com/   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/  
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Apr 30, 2024 • 41min

The Only Way Absentee Ownership in Franchising Really Works With Terry Rackley and Luke Jacobson

Terry Rackley and Luke Jacobson from StretchLab share insights on semi-absentee franchising, emphasizing the need for the right franchise opportunity, quick location openings, and employee challenges. They discuss the support from the franchisor, trial and error, organizational skills, and the value of strong partnerships in business.
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Apr 23, 2024 • 38min

Why the Salon Suite Concept Is Perfect for Semi-Absentee Franchising With Erin Elgin of Sola Salons

Is franchising a salon suite a good idea? The beauty industry continues to grow as more people take personal care seriously, driving more interest in health and beauty services than ever before. We're also seeing more health and beauty professionals transition to independent business ownership. Hence, salon suite franchises are a great way to capitalize on this trend. But what does it take to run such a franchise?   Join Over 5,500 Franchisees and Franchisors in our FREE Private Facebook Community HERE: https://www.facebook.com/groups/franchisesecretsfb?_rdc=1&_rdr   In this episode, Erin Elgin of Sola Salons shares her journey as a franchisee in the salon suite industry and her transition to owning real estate. She and Erik discuss the evolution of the salon suite concept and the shift towards rental salons. Erin also talks about her strengths in marketing and overcoming her initial fear of being on camera. She emphasizes the importance of authenticity and connection in her marketing efforts.    Erin's goal is to reduce her working hours down to five hours a week, so she has taken the steps to delegate tasks and hire an executive. She also discusses the benefits of owning real estate and her future plans.    Tune in and discover if franchising a salon suite fits your personality and what it takes to become successful in this industry.   “I don't think anybody if they're hiring a high-level executive to replace themselves, should worry about any timeframe or what anyone is telling you about how long it should take. Just stay in your flow and what speed feels right for you.” - Erin Elgin   In This Episode: - A brief background about Erin and Sola Salons - Evolution of the salon suite industry - Erin's strengths that make her a great business owner - Overcoming fear of being on camera - Comfort level with public speaking - Advice to your teenage self - Transitioning from 60 to 30 hours of work - Hiring people and growing the team - Finding the right executive - How to manage and resolve conflicts - Benefits of owning real estate - Erin’s future plans - Social media presence   Resources:  🌐 Consult with Erik - https://form.jotform.com/222685728939070 🌐 Want to buy a franchise? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617    🌐 Want to franchise your business? Connect with Erik here - https://forms.gle/n4JedEuU5p7asE617  🌐 Franchisees and franchisors find proven tactics and strategies to scale YOUR businesses https://scalablefranchise.com/   Connect with Erin Elgin: 💼 LinkedIn - https://www.linkedin.com/in/erin-elgin-a17bb554/ 📷 Instagram (Erin) - https://www.instagram.com/theerinevolution/ 📷 Instagram (Sola Salons) - https://www.instagram.com/solatwincities/ 🌐 Website - https://www.solasalonstudios.com/regions/twin-cities   Connect with Erik Van Horn: 🌐 Website - https://franchisesecrets.com/    📷 Instagram - https://www.instagram.com/erikvanhorn/   👍 Facebook - https://www.facebook.com/erik.v.horn/   💼 LinkedIn - https://www.linkedin.com/in/evanhorn/   

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