IOFA with Aaron Starkman

Guest David Lubars, ad legend and recently retired, discusses his career from Brooklyn to major ad agencies, creative problem-solving in advertising, transition to Fallon, exploration in creating commercials, addressing poor client behavior, and navigating through the world of advertising agencies.

Global CCO of David, Pancho Cassis, discusses scary clown marketing, reactive advertising, and drinking with celebrities after award shows with host Aaron Starkman. They delve into creating a horror film ad, bold sponsorship ideas in FIFA, and navigating awkward client confessions in the advertising industry.

On the latest episode of IOFA, Aaron chats with Chris Bergeron from Cossette about Big Macs with bacon, Bud Light, her fascinating path to advertising and her advocacy for diversity, inclusion and the rights of trans people including sharing her own story.

Greg Hahn, founder of Mischief agency, shares his journey from being laid off to starting his own agency. Topics include impactful campaigns at Fallon, creative content creation, career progression at BBDO, navigating layoffs, personal branding, and Tubi's marketing strategy during the Super Bowl.

On the latest episode of IOFA, Aaron sits down with Grey’s Global CCO Gabriel Schmitt and chats about his famous Whopper Detour campaign, what it’s like working with John McEnroe and how award show entries and Gout should never be brought up in the same dinner conversation.

On the latest episode of IOFA, Aaron chats with Nils Leonard of Uncommon about getting sued by his former agency, his worst meeting ever which eventually led to him founding Uncommon and some of his career hits like Volvo’s Life Paint & the recent British Airways outdoor campaign.

Saatchi's President and CCO Daniel Lobaton discusses his experience in the advertising industry, successful projects, and the impact of parenthood on creativity.

Per Pederson 1964-2023 The world just lost a great one in Per Pederson, formerly the Global Creative Chairman of Grey and founder of independent Agency network, By the Network. Per discusses growing up in Denmark, some career highs, lows and lessons he learned on the way to becoming one of best Creative leaders in the world. 

On the latest episode of IOFA, Aaron chats with R/GA’s Executive Creative Director, Shannon Washington about Cal Ripken, the comedic genius of Diddy and Shannon’s fascinating journey from school to leading creative at R/GA NYC. 

On the latest episode of IOFA, Aaron chats with Luke Sullivan about his amazing advertising career, his earlier struggles with drugs and alcohol, the reason he wrote the ad bible Hey Whipple Squeeze This, and that time Kermit the Frog showed up to a meeting and ruined it.