Episode 6. The Career of David Lubars May 14, 2024
May 14, 2024
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Guest David Lubars, ad legend and recently retired, discusses his career from Brooklyn to major ad agencies, creative problem-solving in advertising, transition to Fallon, exploration in creating commercials, addressing poor client behavior, and navigating through the world of advertising agencies.
David Lubars prioritized creativity over financial gains in advertising.
Growing up in a creative family influenced Lubars' career choice in advertising.
Lubars' successful campaigns for BMW Films and Snickers highlighted his impact in the industry.
Deep dives
David Lubars' Background in Advertising and Childhood Influences
David Lubars describes his childhood growing up in Brooklyn in a creative family with a father working in advertising. Influenced by his father's career, he later transitioned from a history major to journalism, eventually finding his passion for advertising.
Transition from Journalism to Advertising
Growing up in a creative environment, David Lubars explored different career paths but felt drawn to advertising after seeing the creative work in the industry. He observed the innovative and quirky nature of advertising professionals, leading him to shift his focus to pursuing a career in advertising.
Early Career Experiences and Learning
David Lubars shares his early career experiences, starting as an intern at a Boston agency and realizing the type of work he wanted to pursue. Transitioning to renowned agencies like Shiet Day and BBDO, he encountered significant learning opportunities and creative challenges.
Key Achievements in Advertising Industry
David Lubars reflects on his successful campaigns, particularly highlighting the impactful work done for clients like BMW Films and Snickers under his leadership. His philosophy of prioritizing creativity over financial gains has been a driving force behind his lasting impact on the advertising world.
Retirement and Future Plans
After a fulfilling career in advertising, David Lubars shares his decision to retire and take time for personal pursuits like spending time with family, playing musical instruments, and enjoying moments of relaxation. He values the importance of avoiding immediate commitments post-retirement to allow for introspection and clarity on future endeavors.
On the latest episode of IOFA Aaron chats with ad legend (and recently retired) David Lubars about his incredible career and the work, relationships and philosophy that shaped it.
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