IOFA with Aaron Starkman

Episode 5. Pancho Cassis April 16,2024

Apr 16, 2024
Guest
Pancho Cassis
Global CCO of David, Pancho Cassis, discusses scary clown marketing, reactive advertising, and drinking with celebrities after award shows with host Aaron Starkman. They delve into creating a horror film ad, bold sponsorship ideas in FIFA, and navigating awkward client confessions in the advertising industry.
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Episode notes
1
Intro
00:00 • 2min
2
Celebrity Encounters and Award Shows in New York City
01:36 • 4min
3
Nostalgia for Hometown and Advertising Milestones
05:55 • 9min
4
Reflecting on Agency Experiences and Global Accounts
14:48 • 2min
5
Bold Clown-Themed Marketing Campaign Success Story
16:21 • 3min
6
Creating a Global Horror Film Advertisement
19:20 • 21min
7
Innovative Sponsorship Idea in FIFA Video Game
40:24 • 5min
8
Navigating Awkward Client Confessions and Exciting Collaborations
45:40 • 5min