

Masters of Scale
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On Masters of Scale, iconic business leaders share lessons and strategies that have helped them grow the world's most fascinating companies. Founders, CEOs, and dynamic innovators join candid conversations about their triumphs and challenges with a set of luminary hosts, including founding host Reid Hoffman (LinkedIn co-founder and Greylock partner). From navigating early prototypes to expanding brands globally, Masters of Scale provides priceless insights to help anyone grow their dream enterprise.
Episodes
Mentioned books

13 snips
Dec 8, 2022 • 30min
Rapid Response: How Main Street retailers are out-pivoting big-box giants, w/Faire’s Max Rhodes
Max Rhodes, co-founder and CEO of Faire, a $12 billion online wholesale marketplace, discusses how independent retailers are thriving against big-box giants. He emphasizes their adaptability and unique offerings, which allow them to engage communities better than larger competitors. Max explores how technology and data empower these stores to optimize their operations and navigate challenges, including economic fluctuations. He highlights the resilience of small businesses, showcasing their innovative strategies for lasting success in a competitive market.

15 snips
Dec 6, 2022 • 45min
Build the right incentives, w/VIPKid’s Cindy Mi
Cindy Mi, founder and CEO of VIPKid, has transformed online education by harnessing the power of incentives. She discusses how adaptive strategies and understanding stakeholder dynamics are crucial for business growth. Cindy shares her journey from a tutoring school to creating a global learning platform, highlighting the impact of positive reinforcement in education. She also addresses the challenges of balancing affordability and engagement while fostering community and support among educators and students during turbulent times.

9 snips
Dec 2, 2022 • 29min
Rapid Response: Risking an iconic brand — and $40b — in a race to go all-electric, w/Mercedes-Benz CEO Ola Källenius
Ola Källenius, CEO of Mercedes-Benz, is steering the brand towards an all-electric future by 2030, investing €40 billion in this bold transition. He discusses the challenges of retraining a workforce and transforming traditional factories into digital hubs. Källenius emphasizes balancing luxury market demands with sustainability, navigating a changing industry landscape, and cultivating mentorship in business. His insights shine a light on the company's strategies amidst global disruptions and the importance of adapting to meet consumer expectations, especially in China.

9 snips
Nov 30, 2022 • 33min
Need to Know: Elon Musk at Twitter, Bob Iger’s return to Disney, FTX’s bankruptcy, and more, w/Reid & Bob
Reid Hoffman and Bob Safian tackle the hottest business trends today, from Bob Iger's significant comeback at Disney to Twitter's ongoing struggles. They examine the impact of FTX's bankruptcy on the crypto landscape and the ethical challenges facing leaders amid economic pressures. The hosts emphasize the necessity of empathy in leadership and innovative hiring practices to foster diversity. Authenticity in business and the power of in-person connections also take center stage, along with creative strategies for overcoming bias in interviews.

15 snips
Nov 26, 2022 • 28min
Disney’s Bob Iger: How acquisitions become an ecosystem, part 2
Bob Iger, Executive Chairman and former CEO of Disney, shares insights from his remarkable journey in transforming Disney into a powerhouse through strategic acquisitions like Pixar and Marvel. He discusses the intricate balance required to build a sustainable global brand, emphasizing cultural integration, especially in ventures like Shanghai Disneyland. Iger explores the lessons learned from the massive acquisition of 20th Century Fox and the importance of mentorship during times of crisis, illustrating how Disney navigated challenges while maintaining its iconic identity.

35 snips
Nov 23, 2022 • 40min
Disney’s Bob Iger: How acquisitions become an ecosystem, part 1
Bob Iger, the former CEO of the Walt Disney Company, shares his insights on strategic acquisitions that shaped the entertainment giant. He discusses the pivotal acquisition of Pixar, which revitalized Disney's animation and helped it compete in a new era. Iger emphasizes creating a diverse ecosystem that maintains cultural integrity through mergers, including Marvel and Lucasfilm. He also reflects on the emotional complexities behind negotiating with George Lucas for Lucasfilm, honoring legacy while paving the way for new storytelling adventures.

Nov 21, 2022 • 27min
How to unite a team around a shared mission: A story from Yo-Yo Ma on Spark & Fire
Joseph Gramley, a talented percussionist and co-founder of The Silk Road Project, joins world-renowned cellist Yo-Yo Ma as they delve into the art of uniting diverse musicians. They discuss the challenges of fostering collaboration among artists from different backgrounds, emphasizing how a shared vision can transform creativity. Insights on mentorship and trust reveal how adapting to cultural differences can lead to exhilarating performances. This conversation highlights the beauty of building a collective mission in both music and entrepreneurship.

9 snips
Nov 17, 2022 • 30min
Rapid Response: Don’t be a unicorn, be a dragon, w/Techstars CEO Maëlle Gavet
Maëlle Gavet, CEO of Techstars and a seasoned expert in early-stage investment, discusses the shift from chasing unicorn valuations to fostering resilient businesses, or 'dragons.' She emphasizes the importance of sustainable growth and mentorship in the entrepreneurial journey. Gavet shares insights on navigating pre-seed investments, balancing cost management with growth, and the unique challenges entrepreneurs face in times of crisis. Her perspective combines practical advice with a call for inclusivity in the startup landscape.

9 snips
Nov 15, 2022 • 36min
Nike’s Phil Knight: How to sell without selling
Phil Knight, co-founder and former CEO of Nike, shares insights into building a legendary brand. He discusses how authenticity and emotional connections with customers were pivotal in Nike's success. Knight highlights the importance of creating excellent products rather than just selling, and he recounts the influence of mentorship in fostering a thriving workplace. He also reflects on Nike's bold marketing strategies, including the rise of Air Jordans and the iconic 'Just Do It' slogan, showcasing a commitment to empowerment and social issues.

Nov 10, 2022 • 24min
Rapid Response: Expand your definition of leadership, w/CNBC's Julia Boorstin
Join Julia Boorstin, CNBC’s senior media and tech correspondent and author of "When Women Lead," as she discusses how women leaders excel in today's uncertain business climate. Julia reveals how traditionally feminine traits are becoming essential in leadership. She explores the challenges of tech culture and biases in hiring, emphasizing the need for diversity and inclusion. With insights on the rise of female leaders in tech and the significance of empathy and collaboration, she inspires a new perspective on what it means to lead.


