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Masters of Scale

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May 19, 2022 • 34min

Rapid Response: Inside a $2.4 billion bet on talent, w/PwC's Tim Ryan

With the workplace in historic flux, consulting firm PwC is committing a whopping $2.4 billion to create an employee engagement platform offering a radically new level of choice. PwC’s U.S. chair, Tim Ryan, shares why the bold initiative is necessary in the face of the Great Resignation. It's just one of several evolving crises, Ryan says, that has made leading a business more complex and demanding than ever.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 17, 2022 • 33min

Ford’s Bill Ford: The Refounder Mindset, part 2

Massive change isn’t something you can brute-force — you need to ignite buy-in, again and again, up and down your organization. Because even if your changes will make things more fun, more interesting, and more profitable, you’re going to face defiance and inertia until you clue everyone in. That’s what Bill Ford learned while working to remake Ford Motor Company as an environmental powerhouse — against surprising internal and even national-level resistance. Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 12, 2022 • 29min

Rapid Response: Stay scrappy, deliver fast, w/Gopuff’s Yakir Gola

Has Gopuff cracked the code of instant delivery — a field where even Amazon has struggled? Co-founder Yakir Gola talks about the challenge of owning the customer journey from app to warehouse to doorstep, and the reasons why being outside Silicon Valley is giving Gopuff a big advantage as it expands across the United States and around the world. Yakir talks with host Bob Safian about why moving fast is only one piece of the growth puzzle.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 10, 2022 • 34min

Ford’s Bill Ford: The Refounder Mindset, part 1

We often hear the story about the great leader who joins a legacy company and guides it through massive transformation. But massive transformation can also start from the inside. Bill Ford, the executive chair of the Ford Motor Company, founded by his great-grandfather, is proof that great change can come from within. He has led not just one but multiple refreshes of Ford’s mission, culture, and, especially, their approach to sustainability. In Part One of a two-part series, you’ll hear about Bill Ford’s unusual entry into the family business and how he learned to drive change against internal resistance.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 5, 2022 • 30min

Rapid Response: Protecting against the next bio threat, w/The Public Health Company's Charity Dean

Charity Dean was one of the first public health officials to set the alarm on COVID. When she searched for a tool to forecast future bio threats, she realized that it didn’t exist yet. So she co-founded the Public Health Company, where she uses lessons from her government experiences, but without the same rules or limits. She speaks with Bob Safian about why all companies must be public health companies.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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May 3, 2022 • 30min

Airbnb's Brian Chesky: Do things that don’t scale

In honor of our five year anniversary of Masters of Scale, we're revisiting our first episode ever, featuring Airbnb's Brian Chesky.If you want your company to truly scale, you first have to do things that don't scale. Handcraft the core experience. Get your hands dirty. Serve your customers one-by-one. And don't stop until you know exactly what they want. That's what Brian Chesky did. As CEO of Airbnb, Brian’s early work was more akin to a traveling salesman. He takes us back to his lean years — when he went door-to-door, meeting Airbnb hosts in person — and shares the imaginative route to crafting what he calls an "11-star experience.”Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 30, 2022 • 32min

Rapid Response: Rebooting global crisis response, w/ONE Campaign CEO Gayle Smith

Gayle Smith is the CEO of the ONE Campaign, the advocacy group founded by U2’s Bono — and last year, she was tapped by the U.S. State Department to coordinate America’s COVID response and vaccine distribution globally. Her experience both inside and outside government gives her a distinctive outlook on how business can and should help on humanitarian issues, from Ukraine dislocation to climate change. She also shares lessons about effective advocacy: tactics pioneered by ONE that can be useful to any organization trying to generate impact.Learn more about the ONE Campaign: https://www.one.org/Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 21, 2022 • 30min

Rapid Response: How Chief became a phenomenon, w/CEO Carolyn Childers

Amid pandemic disruption, Chief turned a small, NYC-based club for women executives into a national phenomenon with more than 12,000 members. Co-founder and CEO Carolyn Childers joins Rapid Response to share how she and co-founder Lindsay Kaplan managed the unlikely transformation, which recently yielded a $100 million Series B funding round. She reveals how the company leveraged existing tech and their own innovations to build connections, identifying not just a gap in the marketplace but a need for a whole new set of tools to support business leaders.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 19, 2022 • 42min

Tyra Banks: Personal brand power

To succeed in the modern business environment, you need to strut your stuff: to cultivate a personal brand that supports career growth. No one represents this better than Tyra Banks. As a model, a producer, and an entrepreneur, Tyra has forged a personal brand that has enabled her to make multiple pivots, building fame, wealth, and meaningful impact on the issues that matter most to her. Startups can come and go, and so can employers. In our very uncertain landscape, the thing that remains constant is YOU: how you solve problems, how you learn from mistakes, how you build networks and relationships. And what you stand for. At its core a personal brand is a promise to a solution – and everyone, from your customers to your investors to your extended network, will want a clear and compelling picture of who you are and what you bring to the table. Cameo appearance: Andy Cunningham (Cunningham Collective).Read a transcript of this interview at: https://mastersofscale.com/tyra-banks/Subscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Apr 14, 2022 • 27min

Rapid Response: Lessons from an entrepreneur in Ukraine, w/Alyona Mysko, CEO of Fuelfinance

Meet Alyona Mysko, the CEO of a B2B startup in Ukraine called Fuelfinance, as she walks us through the lessons she’s learned while leading her company in a war. Her experience — which sometimes requires her and her team to work from bomb shelters during the day — offers lessons for every leader about communication, collaboration, and creativity in crisis. All of Ukraine is running like a start-up now, she says: Each citizen takes the initiative to pick up what needs to be done. Alyona talks about the importance of following a mission in a crisis, and makes a plea to all our listeners to buy from Ukrainian business.Learn more about Fuelfinance here.Read a transcript of this episode: https://mastersofscale.comSubscribe to the Masters of Scale weekly newsletter: https://mastersofscale.com/subscribeSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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