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Masters of Scale

Rapid Response: On the ground in Israel, w/Hello Heart's Maayan Cohen

Oct 18, 2023
25:22
Snipd AI
Maayan Cohen, CEO of Hello Heart, discusses the challenges of leading her team in Israel during the ongoing conflict with Hamas, including ensuring employee safety, military service, and caring for her team. She shares her personal experience of hearing about the terrorist attacks while in Las Vegas and emphasizes the importance of empathy and humanity in business leadership during times of crisis.
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Podcast summary created with Snipd AI

Quick takeaways

  • Navigating the challenges of running a business in a conflict zone while prioritizing employee safety and well-being.
  • Establishing an aid and logistics center in the office to provide support and supplies for employees affected by the conflict, emphasizing the importance of finding meaning in work.

Deep dives

Leading a Team in Crisis

Mayan Cohen, CEO of Hello Heart, shares her personal experience leading her team during the conflict in Israel. With employees in the strike zone and others called up for military service, Mayan discusses the challenges of caring for her team and finding meaning in their work amidst the ongoing violence.

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