

The Remarkable CEO for Chiropractors
Dr. Peter Camiolo and Dr. Stephen Franson
Join remarkable CEO coaches and transformation experts Dr Stephen and Dr Pete on the audacious journey that is guaranteed to challenge, inspire and empower you to create a remarkable business as part of a remarkable life, not instead of one! Dr. Stephen and Dr. Pete have already trained thousands of chiropractors and leaders on how to create scaleable, durable and transferrable businesses. Each week you'll learn lessons from their growing experience and insights, generating acceleration for your personal and business transformation. The results will elevate you from having a job to owning a business that is remarkable, and help you become the CEO!
Episodes
Mentioned books

Sep 26, 2023 • 53min
220 - Data Driven Leadership
In this episode, you'll discover:Ground yourself in the 15 primary functions of your business.Leverage Remarkable Reporting Systems and Remarkable Meeting RhythmsWhen business is functioning best, the information flows to the CEOMetrics are the language of your business, and you are the interpreter. Episode Highlights01:56 - We are all heart centered entrepreneurs and the metrics in your business are a representation of people and the community. 05:01 - The metrics are essential for making informed decisions and driving transformational change. 09:03 - Leaders need to balance instincts with data to avoid an emotionally driven leadership style.15:01 - The connection between data verification, training, trust, and delegation with the need to go deeper into the data and turn it into action.18:52 - Utilizing the Accountability Grid to organize the 15 primary functions of a chiropractic business and delegating tasks to team members, ensuring they understand their responsibilities and how to measure success.24:30 - Utilizing empathy and listening skills in leadership to prioritize understanding over quick fixes..32:43 - Dr. Pete sits down with Success Partner, Dr. Omar Ayouby of Innate Radiology, which provides teleradiology services for Australian chiropractors. Driven by a desire to solve a problem and leveraging his background in radiography, Dr. Ayouby found a way to bring government-funded X-rays to chiropractors and create a win-win situation for all parties involved. Join us as we explore how they can help you decrease your liability while increasing your services as well as your bottom line. Resources MentionedTo download your copy of the Accountability Grid, please click here: https://theremarkablepractice.com/podcast-ep220-acctgridTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Register for the REM Launch Program Webinar here: https://theremarkablepractice.com/7figure-launch/For more information about Innate Radiology, please visit: https://www.innateradiology.com.au/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Sep 19, 2023 • 1h 2min
219 - How to Make Your Practice Attractive to Buyers (Build It and Sell it)
In this episode, you'll discover:Build It to Sell It Can Start on Day 1Rick shares a reproducible framework for business successYour business will be a manifestation of of your Core ValuesThe best way to sell your business (practice) is to make it attractive to buyers Episode Highlights03:10 - Chiropractors are in the throes of a tragic exit process with about 10,000 practices trying to transition in the next five to ten years. 05:50 - The easiest way to sell a business is to have one that is attractive to buyers. 09:00 - The values that Rick’s team utilizes in making decisions for the company, adding consciousness to the decision making process. 12:41 - There is a unique perspective on decision making and permanence in a throwaway society and with our companies, we need to see the importance of permanent decision making. 17:40 - Every big business started as a small business, and you will never become a big business if you are not doing the unsexy foundational groundwork.25:32 - Focus on defining long-term objectives, even if the company is eventually sold.29:03 - Five ways to incentivize employees for longevity in a tough job market.34:52 - It's important to spend money upfront to avoid costly mistakes in hiring and losing valuable employees.39:07 - Addressing the limiting beliefs surrounding pricing. 44:26 - Dr. Pete sits down with Success Partner, Dr. Richard Sawyer, CEO of Spinalogic, to discuss how he identified and solved a common problem in chiropractic practices. Driven by a desire to optimize his team's time spent with patients, Dr. Sawyer implemented a data-driven experiment that revealed a startling imbalance in administrative tasks versus patient care. Through the development of Spinalogic, Dr. Sawyer revolutionized his practice by automating administrative tasks, allowing his team to focus on higher-level patient care. Tune in to learn how Dr. Sawyer's journey can help CEOs in all industries improve their businesses. About our Guest:Rick Sapio is a life-long entrepreneur who started his first company when he was 13 years old, after his father’s untimely death. Since then, he has founded more than 20 companies. Since 1994, Rick has been the Founder and CEO of an investment holding company, Mutual Capital Alliance, Inc., which has made more than 120 investments. He is also the founder of “The Exit Concierge Service,” a white-glove program to assist private companies through the often-tumultuous exit process by using fixed fees; and tightly controlling all the moving parts. Using this process and its connected IP, they sell private companies in less time and for more money. Since 2003, Rick has been a co-founder and general partner of Mutual Capital Partners, a PE firm with three venture funds. In 2004, he founded USA Mutuals Advisors, Inc, a firm that manages publicly-traded funds. In addition, Rick co-authored the International best-selling book, Who’s in Your Room: The Secret to Creating Your Best Life, and founded www.BusinessFinishingSchool.com, a virtual learning program that helps business owners to grow, scale, and exit. He is the co-founder of The 100 Year Real Estate Investor, which helps bring long-term legacy investing to the real estate industry, and he is the Founding and 7-time Chair of the Gathering of Titans Program, an annual event held at MIT in Boston. Rick graduated from Rutgers University with a BS in Industrial Engineering.https://mutualcapitalalliance.com/ Resources MentionedTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Spinalogic, please visit: https://spinalogic.org/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Sep 12, 2023 • 46min
218 - Balance is a Terrible Goal
In this episode, you'll discover:Slay the dragon and guilt that comes with trying to achieve balanceThe ON-Purpose Entrepreneur will find themselves wildly out of balance - for a seasonGet on the same page with the most important people in your lifeSet up meeting and reporting rhythms to support your remarkable lifeRevisit your personal Core Values, Vision, Mission and Purpose Episode Highlights02:24 - Balance is not the goal, but alignment is. Focus on core values, mission, vision, and behaviors to achieve alignment.07:05 - Discover the Coffee Break Tool and how you can use it to hold yourself and others accountable. 14:28 - What does a perfect ‘10’ look like to you when you look at accountability in the various areas of your life such as spiritual, physical, mental, familial, financial, social, and professional? 18:51 - Uncover the importance of physical health and a self-care routine in maintaining alignment. 21:03 - Creating tools such as the alignment wheel serves as a reporting system and meeting rhythm to assess and maintain alignment.24:33 - Don’t miss this week’s Success Partner interview with Dr. Adrian Dennewald, the founder of Denneroll. Dr. Dennewald shares his inspiring journey of creating a revolutionary product to help people with posture and neck issues. Discover the genesis of Denneroll and how it has evolved to improve not only symptoms but also function and performance. Tune in to hear how Dr. Dennewald's mission to help others has led to global impact and how his passion and purpose have guided his business decisions. Resources MentionedTo download your copy of the Coffee Break Workbook, please click here: https://theremarkablepractice.com/podcast-ep218-coffeebreakTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Denneroll, please visit: https://www.denneroll.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Sep 5, 2023 • 43min
217 - How to Design Your Office to Attract Your Ideal Customers
Your Practice Design / Look and Feel Speaks Volumes to The Marketplace3 Key Features of a Remarkable Practice designDon’t Make these expensive mistakesDesign the practice that represents your Mission and Service - without breaking the bankDesign it and build it the right way - the first timeYour practice can be built in stages - and phases…what’s best for you now? Episode Highlights01:47 - Your physical space is a visual representation of your brand.04:47 - Throughout the stages of launch, build, scale, and exit there is a need for upgrades and improvements in both the physical space and the overall experience of your patients. 08:25 - Creating a vision is important for success which includes the physical space of your practice. Consider various aspects such as practice style, equipment, team members, patient flow, and additional services. 14:48 - Building your dream team for the architectural design of your space. 19:13 - In your space, start clean and minimalistic, don't clutter with unnecessary items or even expensive ones. 24:14 -The importance of continuity of your brand in all aspects of your business. 30:00 - Stay tuned as Dr. Pete is joined by Success Partner, Justin Maxwell of Big Life Financial. Justin is passionate about helping individuals and businesses keep more of their hard-earned money through automation, systemization, and simplicity. Listen as he shares valuable insights about automated savings and the importance of building a financial foundation for long-term success and reveals how automating your savings can free you from financial stress and uncertainty, allowing you to invest in what truly matters to you. About Our GuestCarolyn Boldt is personally passionate about holistic health and wellness, and an outspoken advocate that the environment of your space impacts your success.With over 40 years of experience in the commercial interior industry, she holds a BS in Interior Architectural Design from University of Texas at Austin, is NCIDQ Certified, a Registered Designer, a LEED AP, and Professional Member of IIDA/International Interior Design Association.In 2004, she and her husband, Scott, co-founded CrossFields as a design-build firm in Atlanta. In 2011 they changed their focus to expand the impact of holistic health by elevating the public’s image of alternative medicine through virtually creating outstanding healing environments nationwide.Carolyn loves to spend her time with her 8 wonderful grandchildren, involvement in church and community activities, traveling, and boating on the lake with her husband.https://crossfieldsdesign.com/ Resources MentionedFor more information on the REM Launch Program please visit: www.theremarkablepractice.com/rem-launchFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Big Life Financial please visit: www.biglifefinancial.comSchedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Aug 29, 2023 • 37min
216 - The 3 Questions to Ask Your Marketing Expert
In this episode, you'll discover:The only metrics that matterGet clear on your marketing budget before you schedule your call Turn your mission into a math problem with these specific numbersReverse engineer your goals so that you know how many leads you needSetting the right Expectations and Agreements with your Marketers Episode Highlights02:46 - You must start with your vision and ask yourself what success looks like for you. This will help establish your direction and goals. 05:19 - Discover the Lead Flow Worksheet to use as a powerful tool for historical performance and equally as valuable for forecasting. 08:18 - The top-line revenue is just as important to look at as your profit. Use data to make informed decisions rather than guessing. 15:03 - Get out of your emotions and into logic in order to make informed decisions. Reserve your emotions for purpose and mission. 17:27 - Uncover the key questions you should be asking to evaluate potential marketers. 23:51- Seek multiple experts for different marketing needs to build a successful team. 27:14 - Success Partner, Gil Valerio from Elevate Marketing joins Dr. Stephen to share insights into what makes Elevate Marketing special and how they help chiropractors reach more people and increase their impact and income. Dive into their customized marketing approach, their use of a dedicated call center, and their focus on generating scheduled appointments for clients. Discover the KPIs they prioritize and the importance of data-driven marketing. Resources MentionedTo download your copy of the Lead Flow Worksheet, please click here: https://theremarkablepractice.com/podcast-ep216-leadflowTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Elevate Marketing please visit: https://www.goelevatemarketing.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Aug 22, 2023 • 1h 5min
215 - What I've Learned Opening 500+ Chiropractic Practices
Listen in as Dr. Stephen Franson unpacks the lessons learned having opened over 500 Chiropractic practices with Remarkable Launch Expert, Jeff Hallberg. Top 3 Mistakes Chiros Make that cost them time and moneyThe first thing that you have to do to have a Remarkable Launch The 5 Phases of a Remarkable Launch 5 questions you must answer before you even start the launch processHow to save time, money - and avoid unnecessary brain-damage during your Launch Episode Highlights02:59 - Jeff shares his motivation that launched him to a career to help chiropractors open their practices and educate communities about chiropractic care.08:11- The importance of addressing blind spots and oversights in order to be prepared for success.13:55 - Discover the significance of planning and having a clear vision for the practice.18:25 - Jeff discusses how the inherent power of storytelling, coupled with clarity and passion approved a loan despite doubts about their business plan. 23:17 - Uncover what goes into a comprehensive business plan. 28:58 - Considering the long-term growth potential when selecting a location, not just what suits your needs now. 33:08 - Understanding the costs and having a vision for the space plan is critical in avoiding overspending on construction. 34:40 - Surround yourself with experts to avoid costly mistakes and ensure success in the planning process. 37:48 - Building an effective digital footprint, using various platforms and channels, is crucial.43:34 - Dr. Erik Kowalke, SKED, joins Dr. Pete as part of this week’s Success Partner interview. Listen as they engage in a thought-provoking conversation with Dr. Erik about the importance of being intentional and leaving a lasting legacy. Dr. Erik shares insights on the power of convenience in a fast-paced world and how businesses need to adapt to meet the changing needs of their clients and how SKED can help you achieve this with a virtual CA. About our Guest:Jeff Hallberg joined Lee & Associates Denver in 2015. He is a top performing commercial real estate professional specializing in high-level real estate development and brokerage with a history of guiding daily work routines and logistics relating to commercial development projects and brokerage activities.Twenty-Four-year commercial real estate and development career specializing in ground up development projects, Tenant/Landlord representation and Investment Sales. Through Jeff's work history he has had the opportunity to work with some of the biggest Landlords, and Tenants in the country. For the past seven (7) years Jeff has devoted a large part of his business to working with Principled Chiropractic Practitioners in guiding them through the process of opening their practice locations. This process includes but is not limited to consulting on site selection, letter of intent and lease negotiations, construction and financing. Jeff takes the client through the initial stages of looking at markets and locations through opening the doors of the practice. Jeff ensures that the client understands everything they need to know so they can make the best decisions for their future practice. https://www.lee-associates.com/ Resources MentionedTo download your copy of the 21 Step Launch Roadmap, please click here: https://theremarkablepractice.com/podcast-ep215-launchroadmapTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about SKED please visit: www.sked.lifeSchedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Aug 15, 2023 • 48min
214 - Keeping The Main Thing, The Main Thing Revisited
In this episode, you'll discover:The right way (and the wrong way) to expand your offeringProperly add value centers and revenue without confusing the marketplaceDrive better clinic outcomes and profitability for the businessProtecting your USP (unique success proposition) Episode Highlights03:05 - The value of expanding your offerings in the marketplace while maintaining the core principles of chiropractic.06:35 - The Value Center model will drive better outcomes for the patient, and generate revenue for the business and profitability.12:00 - Don’t let the chiropractic message will get lost in the noise of all the different choices people have to make to achieve better health outcomes18:36 - There are four ways to grow a business; sell more units, charge more per unit, add more value, or a combination of all three.24:26 - Dr. Pete is joined by Dr. Steve Tullius, a Success Partner who along with building his own practice, now helps other doctors through his company Waitlist Workshops. Dr. Tullius shares his journey from overcoming a fear of public speaking to using workshops as a powerful tool for educating the public about chiropractic care. He discusses the expansion of his topics to include neurodevelopment, mental health, and autoimmune conditions, and the impact it has had on attracting new patients. Dr. Tullius also provides insights into the ROI of workshops and the importance of not overselling to patients. Resources MentionedTo download your copy of the Main Thing PDFs, please click here: https://theremarkablepractice.com/podcast-ep214-mainthingTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Waitlist Workshops please visit: https://www.waitlistworkshops.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Aug 8, 2023 • 43min
213 - When Is Your Business Ready to Hire Your Next A-Player?
In this episode, you'll discover:Breakpoints are milestones in your growth where you reach capacity blocks.When your systems and / or team gets overwhelmed, you’ve hit a Breakpoint.Hire people ahead of growth and ahead of breakpoints.Apply this simple RPE formula to determine the right time to start the hiring process. Episode Highlights02:37 - Energy is everything when it comes to your business and if you let it lag so will your business.05:16 - The creation of the Revenue Per Employee Metric and how it is used in decision making. 12:18 - Any healthy business exists to grow, so you need to determine when is the right time to bring on the right person to do that and the 250 rule applies no matter what revenue you are currently generating.18:02 - Don’t let your business suffer from resistance, but stay ahead of the breakpoints to market, hire and onboard when it is time, not when it is too late. 22:39 - If you're looking for valuable marketing advice and strategies to boost your business's profitability then you want to meet Success Partner, Justin Miller from Profit 911. Knowing that direct mail campaigns are still the best way to reach people, listen as he and Dr. Pete discuss the concept of "relationship insurance" and the importance of staying relevant in a rapidly changing landscape. Justin will share his insights on reaching and connecting with the audience in the next year and beyond. Resources MentionedTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Profit 911 please visit: https://profit911.biz/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Aug 1, 2023 • 43min
212 - CEO Morning Rituals
In this episode, you'll discover:Routines are what you have to do, rituals are what you GET TO DO to get ready for our day.Be intentional - how to get prepared to lead.Start where you are. It’s about progression and not perfection.The transformation happens over time, not overnight, stay the course.Episode Highlights01:56 - Discover how Dr. Pete and Dr. Stephen optimize their morning rituals to show up as effective leaders each day.06:08 - Emphasize the need for commitment, sacrifice, and intention in maintaining rituals in your life as there are negative effects when you get away from them. 11:53 - The goal of morning rituals is to be in an optimal state of mind and body before engaging with others.17:24 - If you cannot maintain morning rituals, then start preparing for the next day the night before, writing out goals and schedules, and being in a state of rest for optimal productivity and success. 22:00 - Consistency and habits are essential for success and well-being. Progress over perfection is the key to long-term transformation. 25:24 - Join the conversation as Dr. Pete sits down with Success Partner, Jonathan McAlees of Fortis to discuss the exciting developments and innovations such as payment technology, secure organization, and maximizing practice efficiency. Jonathan also unveils Fortis' latest venture, an inventory management platform aimed at streamlining product tracking and saving offices valuable time. Resources MentionedTo learn more about the REM CEO Program, please visit: http://www.theremarkablepractice.com/rem-ceoFor more information about the Attraction Immersion, please visit: https://theremarkablepractice.com/2023-attraction-immersion/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/For more information about Fortis please visit: https://fortispay.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business

Jul 25, 2023 • 22min
211 - Choosing Acute Pain Over Chronic Disease
In this episode, you'll discover:Entrepreneurs always feel the pressure of a creative idea or an unmade decisionWhat is the decision you know that you need to make…right now?As the CEO you have the responsibility to yourself and your company to make hard decisions faster.Decision making success lives in convergence of these 3 key components Episode Highlights01:06 - When you don't address the pain and you don't deal with it, It'll just fester. The same goes for not making the tough decisions.03:19 - Allowing these situations to continue takes up more of your attention and the attention of your team.05:47 - Using your vision story as a filter for making decisions.09:29 - What success looks like and the elements you need to be in your decision making process. 10:50 - Dr. Stephen is joined by Success Partner, Dr. David Fletcher of CLA to discuss the chiropractic process, with a focus on retention and making chiropractic a lifestyle success strategy. They emphasize the importance of communicating value, educating patients, and utilizing technology and demonstrations to attract and convert people. Their discussion highlights the advancements in technology and the positive impact it has on conversations, promotions, and marketing efforts. Resources MentionedTo learn more about the REM CEO Program, please visit: www.theremarkablepractice.com/rem-ceoFor more information about CLA please visit: https://insightcla.com/Build your dream team with Chiro Match Makers. Learn more at https://chiromatchmakers.com/Schedule a Brainstorming call with Dr. PeteDr. Stephen’s LinkedInDr. Peter’s LinkedInThe Remarkable CEO WebsiteDr. Stephen’s Book – The Remarkable Practice: The Definitive Guide to Build a Thriving Chiropractic Business