

The Art of Online Business
Kwadwo [QUĀY.jo] Sampany-Kessie
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Episodes
Mentioned books

Jan 29, 2025 • 29min
A Candid Chat About Email Marketing Strategy with Brittni Schroeder
Brittni Schroeder joins us again to talk about scaling businesses through effective automation and funnel strategies. She shares how her experiences in various businesses have shaped her marketing techniques and business coaching methods. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help We highlight the power of email marketing as a tool for business growth, emphasizing the importance of growing and nurturing an email list. Brittni explains different funnel types and the necessity of adapting strategies based on audience behavior and digital trends. We also discuss the significance of personal connections and consistent engagement in converting leads into sales. This approach not only simplifies marketing complexities but also encourages entrepreneurs to maintain persistence and adaptability in their strategies. Watch the previous episode on YouTube '6-Figures as a Business Coach & Marketing Strategist Featuring Brittni Schroeder' Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelBrittni's Links:Connect with Brittni on Facebook, Instagram or LinkedInGet her High Converting Sales Funnel Guide now!

Jan 27, 2025 • 28min
6-Figures as a Business Coach & Marketing Strategist Featuring Brittni Schroeder
Brittni Schroeder is a business coach and marketing strategist who guides coaches to automate their businesses, establish systems, develop effective funnels, and increase their earnings to six figures and more. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Brittni shares her knowledge on how to make business operations automatic and create funnels that really work. She focuses on building systems that save time and keep you from feeling too tired, explaining the smart steps that help her clients succeed.She tells us her personal stories about changing careers and how she applies her photography skills in her current role to capture emotions and visually teach marketing strategies. Watch the next episode on YouTube 'A Candid Chat About Email Marketing Strategy with Brittni Schroeder' Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelBrittni's Links:Connect with Brittni on Facebook, Instagram or LinkedInGet her High Converting Sales Funnel Guide now!

Jan 24, 2025 • 10min
How Small Copy Tweaks Can Transform Ad Results
Let's talk about how you can make your ads work better without having to rewrite everything. Sometimes, all you need is to change the first few lines of your ad to make a big difference. These lines are super important because they tell your audience what problem you can solve for them. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help I also share how I use AI tools to help me figure out the best changes to make to my ads. AI helps me see things I might miss and suggests small changes that can make your ads more friendly and inviting to your audience.Learn how to find out which parts of your ad are working best with my Olympic Gold Testing Framework! Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Jan 22, 2025 • 29min
Secure Paid Partnerships and Grow Your Revenue with Justin Moore
Justin Moore, founder of Creator Wizard, shares how you can secure brand sponsorships effectively in his new book, "Sponsor Magnet." Aiming to set up 1 million paid partnerships by 2032, Justin outlines inventive strategies for creators to unlock revenue opportunities. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Learn how to approach brands even with a smaller audience. Justin busts common myths and shows the importance of proactive outreach. His tips will help you align your pitch with a brand’s marketing goals, making your collaboration pitch stand out.Understand the brand's vetting process and boost your digital presence to meet their expectations. Justin’s "surprising transformative promise" and several practical scripts provide a solid foundation for negotiating deals and turning proposals into successful sponsorships. Watch the next episode on YouTube 'Secure Paid Partnerships and Grow Your Revenue with Justin Moore' Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Justin's Links:Connect with Justin on Facebook, Instagram and LinkedInWatch or listen to Justin on his YouTube and Podcast channelPre-order his Sponsor Magnet book now!

7 snips
Jan 20, 2025 • 39min
Making 6-Figures Teaching Creators How to Get Sponsorships Featuring Justin Moore
Justin Moore, a sponsorship coach and founder of Creator Wizard, shares his inspiring journey from corporate life to guiding creators in securing brand deals. He discusses the post-pandemic shift in buyer behavior and emphasizes the importance of trust-building for effective partnerships. Listeners gain insights into navigating sponsorships, negotiating better deals, and the evolution of Creator Wizard's educational offerings. Justin also highlights the power of authentic relationships and selfless support in fostering creativity and business growth.

Jan 17, 2025 • 9min
Telltale Signs Facebook & Instagram Ads Could Grow Your Business
It's 2025! Let's talk about the signs that Meta ads could work well for your business. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Learn why it's important to have a special offer that sells well on its own before launching paid ads and review important metrics like cost per lead and earnings per lead to ensure your ads are profitable.It's key not to start ads too soon or wait too long when your business is ready to grow. Let's explore the clear signs that indicate your business is prepared for ads, to ensure you grow the right way in 2025.Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel

Jan 15, 2025 • 17min
Reach Empowered Buyers and Sell More Even in a Saturated Market Featuring Lindsay Burgess
We are back with Lindsay Burgess, a leader in marketing and behavioral psychology, where she breaks down how shifting focus from problem-aware to solution-ready content can accelerate business growth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help This strategy is all about connecting with buyers who are already looking for solutions, ensuring that our engagements lead to quicker conversions. Plus, let's talk about how you can tailor your business strategies to attract these decisive buyers effectively! Watch previous episode on YouTube 'Six Figures as a Behavioral Psychology & Content Marketing Coach Featuring Lindsay Burgess' Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelLindsay's Links:Connect with Lindsay on InstagramSign up to her Free 20-Minute Masterclass here!

Jan 13, 2025 • 37min
Six Figures as a Behavioral Psychology & Content Marketing Coach Featuring Lindsay Burgess
Lindsay Burgess, an expert in behavioral psychology and content marketing, introduces her unique Empowered Buyer Funnel and talks about her return to VIP one-on-one coaching. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help She explains how using core values in content creation helps attract the right audience and encourages meaningful interactions. She also highlights the importance of knowing yourself and being kind to yourself, which helps in personal and professional growth, getting us ready to connect with tomorrow's empowered buyers. Watch the next episode on YouTube 'Reach Empowered Buyers and Sell More Even in a Saturated Market Featuring Lindsay Burgess' Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelLindsay's Links:Connect with Lindsay on InstagramSign up to her Free 20-Minute Masterclass here!

Jan 10, 2025 • 40min
Marketer's Secrets To Turning Every Lead Into A Paid Lead
I’m excited to share a behind-the-scenes look at a recent collaboration where I joined forces with four dynamic professionals that serve course creators and coaches:Kelly - a visibility coach Kelly, Lacey - a funnel building strategist Lacey, Allison - an email marketing strategist, and Sam - a sales copywriterTogether, we explore the power of offering digital products for just $1 to significantly grow our email lists! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help You'll get firsthand insights into our strategic approach, learn what we’d change for future projects, and understand the key elements that made our collaboration a success. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support!Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube ChannelAllison’s Links:Listen to Allison Hardy’s 6-Figure Secrets podcastConnect with Allison on InstagramGet her Subject Line Magic now!Kelly’s Links:Connect with Kelly on InstagramListen to Kelly's Entrepreneur School podcastGet her Ultimate Roadmap to Visibility Off Social now!Lacey’s Links:Connect with Lacey Cribb on InstagramSign up to her Lead Magnet Masterclass now!Sam’s Links:Connect with Samantha BurmeisterDM Sam on InstagramGer her Clickable AF CTAs now!

Jan 8, 2025 • 29min
Money First: How to Make Sure Your Marketing Does its Job to Grow Your Sales With Frenchie Ferenczi
Frenchie Ferenczi joins us again to share her expert insights on making your marketing strategies work harder for your sales. With a track record of scaling businesses and mentoring over a thousand entrepreneurs, she knows what it takes to convert marketing efforts into real revenue and impact. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help We break down how to ensure your marketing isn't just consuming time but actively contributing to your business growth. We also talk about the importance of having clear goals for each marketing task and how a strategic approach can transform your efforts from mere activities into results-driven campaigns. If you're looking to get your marketing to do more heavy lifting for your sales, this discussion is a goldmine!Watch the previous episode on YouTube 'Six Figures Helping Founders, Creatives, and Business Leaders Increase Revenue & Impact featuring Frenchie Ferenczi' Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Frenchie's Links:Connect with Frenchie on Instagram or LinkedInGet her Free Weekly Accountability Check-Ins now!