
The Art of Online Business
Welcome to The Art of Online Business podcast, your go-to source for practical tips and strategies to boost profits and impact in your online business, WITHOUT the hustle.Join fellow online course creators and coaches as we dive into things like • sales and marketing optimization, • and systems and processes• funnels and of course• Facebook & Instagram ads for seamless scaling!Hosted by Kwadwo – sounds like [QUĀY.jo] – a & Facebook Ads Strategist for 6 & 7-figure online course creators, membership owners and coaches.Enjoy a mix of actionable solo episodes, interviews with online experts (serving course creators), coaching case studies, and more to elevate your business.You’ll get weekly insights on FB & IG ads mastery, scaling courses and memberships, email marketing, evergreen funnels and more.Hit "Subscribe" and let's gooooo!
Latest episodes

Dec 4, 2024 • 23min
Why Your Brand Story Belongs on Every Funnel Page, featuring Michelle Knight
Michelle Knight, founder and CEO of Brandmerry®, is back to discuss the impact of brand storytelling on business growth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help She shares her insights on creating a brand that embodies authenticity, intentionality, and profitability. She also explains how digital storytelling can be strategically integrated into business funnels to enhance relatability and increase conversions. Watch the previous episode ‘Six Figures Teaching Brand Strategy (While Homeschooling Her Son) Featuring Michelle Knight’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Michelle’s Links:DM Michelle on InstagramVisit Michelle’s website

Dec 2, 2024 • 31min
Six Figures Teaching Brand Strategy (While Homeschooling Her Son) Featuring Michelle Knight
Michelle Knight, founder and CEO of Brandmerry®, talks about building a brand that's both authentic and profitable, reflecting the unique values and missions of entrepreneurs. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help She shares how intentional branding has shaped her journey from starting a business with a desire for flexibility to running a successful six-figure operation while homeschooling her son. Watch the episode ‘Why Your Brand Story Belongs on Every Funnel Page, featuring Michelle Knight’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Michelle’s Links:DM Michelle on InstagramVisit Michelle’s website

Nov 29, 2024 • 9min
This Funnel Mistake is Draining Your Profits
Your funnel might be set up in a way that's costing you sales without you realizing it. We'll discuss how tweaking your funnel can drastically improve your conversion rates and increase your profits. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Watch this episode on our YouTube channelVisit The Art of Online Business website for Facebook Ads help Whether it's changing your funnel's lead magnet or adjusting the sequence of email delivery, these small changes can make a big difference in your overall sales performance. Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Nov 27, 2024 • 33min
Why This is Easier (and More Profitable) Than an Evergreen Funnel Featuring Dama Jue
Dama Jue, a funnel strategist and Thrivecart expert is back to break down the reality behind evergreen funnels and shares an easier way to boost sales without the constant upkeep. Dama brings a fresh perspective on making your business work smarter, with the exact strategy she uses to simplify the sales process. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpGet ThriveCart here! Watch the previous episode ‘How She Built a 6-Figure Business Teaching Funnels Featuring Dama Jue’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Dama’s Links:DM Dama on InstagramGet Dama’s free training on Thrivecart Funnel Flow

Nov 25, 2024 • 37min
How She Built a 6-Figure Business Teaching Funnels Featuring Dama Jue
Dama Jue, a funnel strategist and Thrivecart expert, shares her journey and how she uses strategic funnels and automation to simplify and enhance business operations. Dama also shares her tips for boosting sales and making business run smoother! Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the episode ‘Why This is Easier (and More Profitable) Than an Evergreen Funnel Featuring Dama Jue’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Dama’s Links:DM Dama on InstagramGet Dama’s free training on Thrivecart Funnel Flow

Nov 22, 2024 • 16min
Stop Wasting Ad Spend on Cold Audiences! Smart Launch Targeting Explained
When launching programs, course creators often wonder whether to target warm or cold audiences for optimal results. We're currently in a 'trust recession' and understanding which audience to focus on is crucial for profitability. We'll talk about how to identify and leverage warm and cold audiences effectively, offering clear strategies for your next launch. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads helpGet the ‘Welcome Email Sequence’ by Nomad Copy Agency Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Nov 20, 2024 • 26min
Growing Brand Visibility In Just 10 Minutes a Day Featuring Kelly Sinclair
Kelly, a brand strategist and visibility coach, shares practical strategies on how to increase your business's visibility with just ten minutes a day. She shares her unique approach to building visibility, leveraging her PR background to boost audience engagement and business growth. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the previous episode ‘Discovering Purpose and Passion in Business with Kelly Sinclair’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Kelly’s Links:DM Kelly on InstagramListen to Kelly's Entrepreneur School podcast

Nov 18, 2024 • 29min
Discovering Purpose and Passion in Business with Kelly Sinclair
We learn about how Kelly's strategies help ambitious women grow their brands and her unique visibility methods that entrepreneurs can apply to their businesses. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Kelly Sinclair is the CEO of KS & Co and host of the Entrepreneur School podcast. Kelly, an award-winning marketer and visibility coach, shares her journey from corporate communications to entrepreneurship, juggling life as a mom and a business leader. Watch the episode ‘Growing Brand Visibility In Just 10 Minutes a Day Featuring Kelly Sinclair’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Kelly’s Links:DM Kelly on InstagramListen to Kelly's Entrepreneur School podcastGet Kelly’s The Ultimate Visibility Toolkit

Nov 15, 2024 • 10min
Launching in January 2025? Why You Need To Start Preparing Now.
Jamie and I cover why starting your launch prep early can make a big difference. We focus on effective Facebook ads setup and share a pre-launch timeline that ensures everything runs smoothly. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Listen to episode 843: How To Launch Like A Pro (Even If You Don’t Have A Huge Team)Listen to episode 758: Sell Your Program Before You Launch: Anticipation Marketing with Brenna McGowan Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Jamie Sampany-Kessie’s Links:Say hi to Jamie on Instagram

Nov 13, 2024 • 24min
Monetizing Summits: $78k Revenue Detailed Breakdown + Strategy with Gemma Bonham-Carter
Gemma Bonham-Carter, an expert in online courses and AI sales funnels, talks about the details of her successful AI summit. She shares insider tips on managing an event that caters specifically to online course creators, discussing everything from revenue generation to operational strategies and speaker engagement. Plus, she'll share why focusing on a specific niche can really make your summit stand out. Cut your lead gen costs in HALF with my $37 mini-course–NOW only $17!Visit The Art of Online Business website for Facebook Ads help Watch the previous episode ‘The Journey from Blogger to 7-Figure Business Owner with Gemma Bonham-Carter’ Please click here to give an honest Rating/Review for the show on iTunes! Thanks for your support! Kwadwo [QUĀY.jo] Sampany-Kessie’s Links:Get 1:1 Meta Ads Coaching from Kwadwo!Say hi to Kwadwo on InstagramSubscribe to The Art of Online Business’s YouTube Channel Gemma’s Links:DM Gemma on InstagramGet Gemma’s $100k Launch Email Swipes
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