
The Visual Lounge
Visuals and videos are powerful, but creating them can feel overwhelming. Yet they are essential to creating content that impacts understanding, helps improve communication, and can save you and the viewers time and money.
The Visual Lounge is a place where we talk about creating and using visuals and videos for all sorts of communication. Whether you’re creating a course to help your organization roll out new software, an educator learning to better communicate with
your students, or a marketer helping your customers see the impact of your product, our conversations will help see how visuals can impact your work.
Listen in as Matt Pierce, Learning & Video Ambassador, leads you through a variety of conversations with industry guests and experts. You’ll get practical advice and insights to help you to create better and more impactful images and videos.
Latest episodes

7 snips
Nov 1, 2023 • 38min
How to Thrive in the Modern Workplace
In this podcast, they discuss the challenges of workplace communication and the importance of using visuals to improve it. They also explore the value of meetings and suggest replacing unproductive ones with emails or videos. The speakers share insights about email habits and processes, and emphasize the benefits of using visuals for clearer instructions. Additionally, they talk about travel experiences, finding inspiration, and overcoming communication challenges in the modern workplace.

Oct 25, 2023 • 40min
Shifting Work & Communication
Managers – do you communicate enough with your team members? This guest says you should always communicate more than you think. Communication is key to success in any workplace, so we asked Jeremie Brecheisen, Managing Director at Gallup, on The Visual Lounge, to share his expert advice. Jeremie shares what good communication means to him and how we can prevent proximity bias as teams continue to mix remote and onsite working. Plus, hear how asynchronous communication can boost productivity and cut out distractions. Learning points from the episode include: 00:00 – Introduction 02:57 – Getting to know Jeremie 04:57 – Defining healthy communication in the workplace 08:12 – Using visuals to breed strong communication 11:55 – Dealing with proximity bias 21:03 – Do we have too many meetings? 27:26 – Benefits and drawbacks of asynchronous communication 31:50 – Practical advice on workplace communication 33:54 – Speed Round Questions 38:48 – Jeremie’s final take 40:26 – Outro Important links and mentions: Connect with Jeremie on LinkedIn: https://www.linkedin.com/in/jeremiekbrecheisen/ Jeremie’s Gallup articles: https://www.gallup.com/people/JeremieBrecheisen.aspx?a=246527&p=1 Jeremie’s Gallup piece on the Four Essential Dynamics of Hybrid Work: https://www.gallup.com/workplace/390944/four-essential-dynamics-hybrid-work.aspx

Oct 18, 2023 • 34min
Assets, Illustrations & Inclusion
We are seeing illustrations being used more and more to represent brands and their goals, but how do you land on a visual that works and what are the things to consider? In this episode of The Visual Lounge, we are joined by Graphic Designer and Illustrator, Lainey Yehl to talk about the steps that go into creating successful illustrations, what makes good graphic design and how to tell stories through your visuals. Plus, Lainey gives us insights into her own career, what graphic design trends are on the horizon and shares details about her contribution to our Snagit update. Learning points from the episode include: 00:00 – Introduction 02:19 – How Lainey began her career in illustration 03:51 – Why everyone is creative 04:47 – What makes a project successful? 06:52 – Advice for being successful with images 08:42 – Why are more organizations using illustrations? 11:17 – The power of storytelling through illustration 12:07 – Outlining the creative process from concept to final product 15:06 – Keeping up with illustration trends 16:52 – How Lainey illustrates 20:27 – Exploring Lainey’s work for TechSmith 22:14 – Does she have creative freedom? 23:46 – Incorporating diversity and inclusion 25:07 – The importance of accessibility 26:48 – The top trends to look out for 29:17 – Lainey’s Speed Round 34:29 – Final take 35:05 – Outro Important links and mentions: Connect with Lainey on LinkedIn Follow Lainey on Instagram Visit Lainey’s website

Oct 11, 2023 • 38min
Training & Documentation with Video
Video production is more accessible than ever, making it a viable option for all content creators. But what is it about video that makes it such an excellent option for training professionals? On this episode of The Visual Lounge, we are joined by Abbey Cooke, Learning and Digital Collaboration Manager at Southern States Cooperative and owner of Lizard Brain Learning. Abbey shares how she got started in her industry, why she prioritizes the social aspects of training and how she measures her success. Plus, she provides tips on adding a touch of creativity to training content and gives us the top secrets behind her 60k+ follower TikTok profile. Learning points from the episode include: 0:00 – Intro 01:45 – How Abbey got started making videos and images 03:51 – How to define success in video creation and social media 06:16 – A tip for video and image production 07:33 – How short-form video has impacted Abbey’s work 10:55 – The social aspect of training 14:18 – What helps build bridges between remote trainees? 15:50 – What should be a video vs another type of content? 20:37 – Metrics and indicators 22:10 – Applying creativity to corporate social media content 26:37 – Extra advice from Abbey 28:36 – Abbey’s TikTok tips and tricks 30:56 – Abbey’s Speed Round questions 36:57 – Final take 37:41 – Outro Important links and mentions: Connect with Abbey on LinkedIn Visit the Lizard Brain Learning website Follow Abbey on Instagram Follow Abbey on TikTok Subscribe to Lizard Brain Learning on YouTube

Oct 4, 2023 • 38min
Snagit 2024 Feature Dive
*Drumroll* Snagit 2024 is out and packed full of new and improved features to help you make video a part of your everyday toolkit – whether you’re a beginner or a video pro. In this episode of The Visual Lounge, we sat down with TechSmith’s Nick Rich, Associate Technical Product Manager, who has been responsible for helping us launch these brilliant new features. Hear Nick explain how our new mouse cursor options, timeline display, combined videos, and sharing features can help to take the hassle out of creating videos. Learning points from the episode include: 02:39 – How Nick got his role at TechSmith 04:05 – What makes successful images and videos? 06:00- Nick’s top tip for working with images and videos 10:43 – Snagit 2024’s new cursor features 14:09 – A look at the new Snagit timeline display 16:40 – How Snagit users can combine videos 21:59 – How to share Snagit captures with Microsoft Teams and more 25:35 – Features you may have missed in Snagit 26:30 – Why we decided to enhance Snagit’s onboarding experience 27:12 – How to use Snagit’s share link feature 29:59 - Nick’s favorite Snagit 2024 feature 30:45 – Speed round questions 36:21 – Nick’s final take Important links and mentions: Download Snagit 2024: https://www.techsmith.com/screen-capture.html Connect with Nick on LinkedIn: https://www.linkedin.com/in/nicholas-rich/

Sep 27, 2023 • 37min
Video for Social Learning
Looking to deploy social learning in your workplace? Prioritize what your people need and identify how they want to experience it. Nicole Papaioannou Lugara, Learning Strategist and founder of Your Instructional Designer, joins this episode of The Visual Lounge to share top tips on implementing social learning, pitching it to your C-suite and determining whether it’s doing its job. Plus, she explores why video is so effective for social learning and why authenticity should always be front of mind. Learning points from the episode include: 0:00 – Introduction 2:14 – How Nicole got into instructional design 4:25 – What defines success for social learning? 6:23 – Nicole’s tip for using video and images in the workplace 9:16 – What good social learning could look like 10:41 – Can social learning just be natural? 11:49 – What makes it work/not work? 13:29 – What can prevent social learning from working well? 15:01 – The most creative ways to implement social learning 17:32 – The best ways to measure social learning’s success 22:08 – Why video works for social learning 28:33 – Be inspired! 30:21 – Speed round 35:51 – Nicole’s final take 36:36 – Outro Important links and mentions: Connect with Nicole on LinkedIn Follow Nicole on Instagram Visit Nicole’s website Subscribe to Nicole’s YouTube channel

Sep 20, 2023 • 39min
Creating Content That Connects
Content can be the glue between your operations and your customers’ experiences, but how can image and video creators best use customer insights to make that content effective? On this episode of The Visual Lounge, Sunny Hunt, founder and CEO of Hunt Interaction, shares top tips for creating effective content to bridge that gap with your customers. Plus, she tells us the best ways to get to know your audience, spread the customer-first mindset across your organization and reap the benefits of generative AI. Learning points from the episode include: 00:00 – Intro 02:20 – How Sunny got started in customer experience 03:39 – Defining success in her work 05:09 – Advice on using videos and images to bridge the gap with customers 07:10 – What content Sunny focuses on 08:27 – How knowing your audience leads to better content 10:16 – Building a better connection with customers (the first steps) 14:01 – Make building better customer connections a team-wide mindset 16:30 – Sunny’s views on AI to help build customer connections 20:46 – The potential authenticity hazards of generative AI 26:12 – Sunny’s favorite tools to connect with customers 28:47 – Sunny’s Speed Round answers 38:11 – Final take 39:21 – Outro Important links and mentions: Connect with Sunny on LinkedIn Follow Sunny on Twitter Visit Sunny’s website

Sep 13, 2023 • 42min
Accelerating Impact with Images and Videos
If you put lots of effort into creating images and videos, you want it to have an impact, right? That’s what we chat about in this episode of The Visual Lounge with Mike Simmons, Speaker, Advisor, Coach, Fractional CRO/Sales Leader, and Enabler for Catalyst A.C.T.S. Mike shares how he first got started with images and video, and why simply starting can be the hardest but most important step. We hear about his method for balancing impact vs. energy when creating content and why you need to create and get feedback to find that sweet spot and level up your skills. Learning points from the episode include: 00:00 – Introduction 03:31 – How Mike first started using images and video 05:01 – What makes a successful video 06:45 – Mike’s method for getting feedback 09:19 – Mike’s top tip for making images and videos 11:36 – How Mike defines “accelerating impact” with video 14:08 – The tools Mike uses to help him create videos 19:29 – Mike’s advice for getting started 24:30 – How you build momentum after getting started 26:31 – Overcoming the risks of experimenting with videos 31:52 – Questions to ask yourself to motivate you to start creating 33:51 – Speed round questions 39:38 – Mike’s final take Important links and mentions: Connect with Mike on LinkedIn: https://www.linkedin.com/in/mikesimmons/ Catalyst A.C.T.S: findmycatalyst.com Catalyst A.C.T.S’ YouTube channel: https://www.youtube.com/channel/UCa66Q2SqaPCA_TbhrOVNOCA

Sep 6, 2023 • 40min
The Best Advice from The Last 3 Years
It’s The Visual Lounge’s third birthday! To celebrate, host Matt Pierce shares some of the most memorable and insightful moments from the past three years. This episode features clips from Brian Fanzo, Cara North, Josh Cavalier and plenty of other incredible guests discussing the importance of understanding your viewers, making the first jump into video, why accessibility is essential and lots more. A huge thank you to all of our guests and every listener who has tuned in. Here’s to another three years! Learning points from the episode include: 00:00 – Introduction 00:10 – A message from Matt Pierce 02:12 – Josh Cavalier on understanding your audience 03:10 – Owen Hemseth/Owen Video on the G.R.E.A.T. principle 05:00 – Brian Fanzo on identifying what makes you great on video 07:09 – Jonathan Halls on taking inspiration from TV 08:58 – Lee LeFever on storytelling on video 11:22 – Diana Howells explains B.L.E.A.C.H. 13:26 – Matt Pierce on making the most of your equipment 15:17 – Peter Hopwood on the benefits of being self-critical 16:45 – Elizabeth Pierce on using video to engage an audience 18:28 – Matt Pierce and Jayne Davids on speeding up your video production 21:50 – Paul Wilson on why quality is key 23:37 – Andrew DeBell on making videos look better 25:07 – Matt Pierce on why you should cut more from videos 26:22 – Emily Weiss on using interaction to engage with your audience 28:28 – Cara North on the value of accessibility 31:20 – Edie Clark on why now is the time to create videos 33:03 – Josh Cavalier on aiming high in video 34:43 – Troy Hunt on why perfect is the enemy of good 35:57 – Matt Tidwell on how to make your first video 37:36 – Matt Pierce on getting better every day 38:02 – Outro Important links and mentions: Josh Cavalier Connect with Josh on LinkedIn Follow Josh on Twitter Follow Josh on Instagram Visit Josh’s website Owen Video Connect with Owen on LinkedIn Subscribe to Owen’s YouTube channel Brian Fanzo Connect with Brian on LinkedIn Follow Brian on Twitter Visit Brian’s website Subscribe to Brian’s YouTube channel Lee LeFever Connect with Lee on LinkedIn Visit Lee’s website Jonathan Halls Connect with Jonathan on LinkedIn Visit Jonathan’s website Diana Howles Connect with Diana on LinkedIn Visit the Howles Associates website Matt Pierce Connect with Matt on LinkedIn Follow Matt on Twitter Peter Hopwood Connect with Peter on LinkedIn Follow Peter on Twitter Follow Peter on Instagram Elizabeth Pierce Connect with Elizabeth on LinkedIn Follow Elizabeth on Twitter Jayne Davids Connect with Jayne on LinkedIn Visit the Raiveon website Paul Wilson Connect with Paul on LinkedIn Follow Paul on Instagram Follow Paul on Twitter Visit Paul’s website Subscribe to Paul’s YouTube channel Andrew DeBell Connect with Andrew on LinkedIn Visit Andrew’s website Emily Weiss Connect with Emily on LinkedIn Cara North Connect with Cara on LinkedIn Follow Cara on Twitter Visit Cara’s website Subscribe to Cara on YouTube Andy Owen Connect with Andy on LinkedIn Edie Clarke Connect with Edie on LinkedIn Visit Edie’s website Subscribe to Edie on YouTube Troy Hunt Connect with Troy on LinkedIn Follow Troy on Twitter Visit Troy’s website Matt Tidwell Follow Matt on Instagram Follow ThinkThru on Instagram Visit the ThinkThru website Subscribe to ThinkThru on YouTube

Aug 23, 2023 • 36min
From Door-Knocking to Closed Deals: How to Sell with Visuals
If you want to upgrade your sales strategy, first start with how you communicate. Emails and phone calls can only take you so far. If you want to communicate in a way that gets the message across and helps you stand out, then images and videos are the way to go. In this episode of The Visual Lounge, Peyton Towler, Head of Global Growth at TechSmith, breaks down how videos and images can help you sell more effectively. He also shares some advice on how to help people who aren’t confident on camera, how to get the balance right when communicating with prospects, and the benefits of personalized videos. Learning points from the episode include: 00:00 – Introduction 02:46 – How Peyton first got involved with sales 05:15 – How Peyton defines success in sales 07:05 – Peyton’s top tip for using images and video 09:02 – Using images and video in sales on a daily basis 10:45 – The best use cases for videos and images internally and externally 14:05 – Tips for those uncomfortable with using video 17:10 – How to protect the brand in a team using images and video 20:49 – Using generic vs. personalized videos 22:52 – How to determine whether using video and images are worth it 26:10 – The value of personalized videos 28:00 – Speed round questions 34:32 – Peyton’s final take Important links and mentions: Connect with Peyton on LinkedIn: https://www.linkedin.com/in/peyton-towler/