

It's a Good Life
Brian Buffini
It's a Good Life, the podcast for entrepreneurs. A podcast about growth - personal growth and growing your business. Inspirational and practical content that reflects the positivity it takes to be an entrepreneur. Presented by Brian Buffini founder of America’s biggest corporate coaching company. Entrepreneurship isn’t always an easy life, but with the right guidance, it can be a good one. Hosted on Acast. See acast.com/privacy for more information.
Episodes
Mentioned books

Jul 31, 2025 • 11min
Quick Cut: S2E317 From Paycheck to Purpose with Ken Coleman
Click here to listen to the full episodeMany people feel frustrated and stuck at work, but they don’t know how to make a change or find their dream job. In this episode, Brian interviews Ken Coleman about his new book, “From Paycheck to Purpose.” Ken shares the steps anyone can take to find a career they love, do work they were uniquely created for and discover their true purpose in life. YOU WILL LEARN:Why the work we do is deeply connected to our purpose.Why so many people get trapped in an unfulfilling career.The 7 stages to discovering and doing meaningful work. MENTIONED IN THIS EPISODE: “From Paycheck to Purpose,” by Ken ColemanINSPIRATIONAL QUOTES FROM THIS EPISODE:“There are really two elements of work - provision, and contribution. And when you only work for provision, there's a huge part of who you are that has never been engaged.” – Ken Coleman“We are souls and we are created to contribute. And if you don't contribute something that matters to you, then there's something missing.” – Ken Coleman“Clarity leads to confidence. And confidence leads to courage.” – Ken Coleman“To experience something of significance, it is only significant because of the difficulty of the journey.” – Ken Coleman“Ultimately how we move up in life is by improving who we are, and thus maximizing our contribution.” – Ken Colemanitsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Jul 29, 2025 • 29min
S2E316 Unheard Gems from my Mentor, Zig Ziglar part 2
Join motivational speaker Zig Ziglar as he shares timeless wisdom on character and relationships. He emphasizes that money can only take you so far and underscores the importance of having a sense of humor in both marriage and career. Zig offers insights on raising positive-thinking children and highlights the need for emotional connections within families. Throughout the discussion, he articulates that true value comes from personal growth and character rather than wealth, making for an engaging and thought-provoking conversation.

Jul 24, 2025 • 11min
Quick Cut: S2E315 The Power of Regret - an Interview with Daniel Pink
Click here to listen to the full episodeRegret is our most misunderstood emotion, but it can also be the pathway to our best life. In this episode, Brian talks to bestselling author Daniel Pink about his new book, “The Power of Regret,” and discovers how we can use our regrets to make smarter decisions, perform better and deepen our sense of meaning and purpose. YOU WILL LEARN:· The effects of counterfactual thinking. · The four core regrets people have.· The difference between action and inaction regrets.MENTIONED IN THIS EPISODE: https://www.danpink.com/ “The Power of Regret,” by Daniel Pink “The Top Five Regrets of the Dying,” by Bronnie Ware NOTEWORTHY QUOTES FROM THIS EPISODE: “Regrets give us a picture of the good life.” – Daniel Pink “If we treat our regrets properly - not ignoring them, not ruminating on them, but confronting them - the benefits are huge.” – Daniel Pink “Regret clarifies what we value.” – Daniel Pink “We overvalue planning and undervalue doing.” – Daniel Pink “When we think about our regrets, what we have to do is we have to actually reframe the way we think about ourselves.” – Daniel Pink “Regret is a compass of sorts. It's pointing us directionally to a life well lived.” – Daniel Pink Hosted on Acast. See acast.com/privacy for more information.

Jul 22, 2025 • 29min
S2E314 Unheard Gems from my Mentor, Zig Ziglar part 1
Zig Ziglar, a legendary motivational speaker and expert on human potential, shares timeless insights in this rare recording. He emphasizes how a shift in attitude can transform your life and highlights the importance of encouragement in sales. Listeners learn practical techniques for client interactions and the necessity of persistence for success. Zig also discusses the metaphor of 'priming the pump' to illustrate the value of consistent effort and lifelong learning, reminding everyone that helping others achieve their goals is key to personal success.

Jul 17, 2025 • 11min
Quick Cut: S2E313 Lessons from the Coaching Floor
Dave McGhee, Vice President of the Buffini Coaching Institute, dives into the transformative power of coaching. He highlights why everyone needs a coach to clarify aspirations and unlock untapped potential. McGhee shares insightful perspectives on overcoming self-doubt and emphasizes the importance of setting clear goals and taking small steps to achieve greatness. With his belief that coaching helps people live fully, he inspires listeners to explore their unique abilities and strive for success.

8 snips
Jul 15, 2025 • 30min
S2E312 What I Learned from Jim Rohn
Explore the transformative wisdom of Jim Rohn, a pivotal figure in personal development. Discover how self-education can lead to financial success and why developing a personal philosophy is essential. Learn the importance of consistent action and disciplined practices in achieving goals. The conversation critiques traditional education, advocating for a self-directed approach to learning. Enjoy personal anecdotes that emphasize financial awareness and the value of supportive relationships in personal growth.

Jul 10, 2025 • 10min
Quick Cut: S2E311 The Stories We Tell Ourselves
Click here to listen to the full episodeWe all have a story we tell ourselves about where we are in life. Intentionally or not, sometimes that story can get stuck on repeat and become just an excuse for the state of our relationships, health, finances and business. In this episode, Brian unpacks the stories we tell ourselves, explains how challenge and loss can benefit us and teaches how we can write our own happy ending. YOU WILL LEARN:How to identify your personal blind spots.How you can go on to succeed after loss.Why your story is not over. MENTIONED IN THIS EPISODE:Episode 166, Discipline Equals Freedom with Jocko WillinkEpisode 261, Matthew McConaughey – an Interview on His New Book, “Greenlights.” INSPIRATIONAL QUOTES FROM THIS EPISODE:“Talented salespeople make for talented excuse makers.” – Brian Buffini“Sometimes loss devastates us. Sometimes loss paralyzes us. Sometimes loss actually frees us up on the road to success.” – Brian Buffini“A kick in the teeth may be the greatest thing in the world for you.” – Brian Buffini“Sometimes you need to turn the page and forgive people. Sometimes you need to turn page and forgive yourself. And, sometimes, you need to turn the page because it’s just time to forget.” – Brian Buffini “You're in control of how your story ends.” – Brian Buffiniitsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

4 snips
Jul 8, 2025 • 26min
S2E310 What I Learned from Lou Holtz
Discover the profound impact of legendary coach Lou Holtz on personal growth and leadership. Learn about three pivotal questions that can transform your career. Embrace the 'WIN' principle to prioritize what truly matters. Explore the importance of continual growth and self-evaluation. The conversation emphasizes active living and the necessity of pursuing dreams at any age. Through personal anecdotes, the insights shared highlight the power of mentorship, trust, and authenticity in overcoming life's challenges.

Jul 3, 2025 • 11min
Quick Cut: S2E309 Getting Your Business in Order
Click here to listen to the full episodeBecause they can struggle to get organized, many small business owners suffer with a constant sense of being behind. In this episode, Brian shares the five elements that entrepreneurs and small business owners can use to create more structure, eliminate overwhelm and succeed at the highest levels. YOU WILL LEARN:· Why business goals must be specific.· How to track production stats.· How a good coach can help. MENTIONED IN THIS EPISODE:itsagoodlife.comFree business consultation NOTEWORTHY QUOTES FROM THIS EPISODE: “It's very easy for the business to own us, instead of us owning the business.” – Brian Buffini “People with goals succeed because they know where they're going.” – Earl Nightingale “You don't get paid for the hour, you get paid for the value you bring to the hour.” – Jim Rohn “What gets measured, gets managed.” – Peter Drucker “Know your hourly worth.” – Brian Buffiniitsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.

Jul 1, 2025 • 36min
S2E308 The Secret Ingredient to Make More Sales with Darin Dawson
Even in the AI era, strong relationships will always be at the heart of every good business. In this episode, Darin Dawson, co-founder of BombBomb and Chief Growth Officer at Buffini & Company, shares how to build long-lasting relationships that will lead to a stream of referrals and increase your bottom line, now and in the future. YOU WILL LEARN:· The importance of trust and transparency in sales.· The role of video in business communication.· The future of AI in small business. MENTIONED IN THIS EPISODE: S2E302 Demystifying AI with Michael Thorne AI Bootcamp Business Consultation “The Spirit-Filled Life,” by Charles F. Stanley Band of Brothers NOTEWORTHY QUOTES FROM THIS EPISODE: “Nothing in this world happens without a sale.” – Brian Buffini “You're better in person.” – Darin Dawson “We are created to be in community with each other and to create a feedback loop that's constant.” – Darin Dawson“The people that will win with AI will use it to enhance their ability to connect with people.” – Darin Dawson “Be of value and abundance will follow.” – Darin Dawsonitsagoodlife.com Hosted on Acast. See acast.com/privacy for more information.