It can be easy to get lost in the past, causing you to be too distracted to focus on the present. But how can you focus on the present when there's just so much to focus on? Social media and the Internet are constantly throwing information at us, which is why a lot of us feel overwhelmed and exhausted. In this video, I'm going to show you how you can ditch the past and start living in the present while navigating its many shiny things, and how doing so can make you more productive.

People love exclusivity. An exclusive bonus or opportunity doesn't even have to have monetary value—people love being part of something that is limited to a specific group of people. You can apply this in your business, because people will want to attend your events and buy your products if you make them exclusive. In this video, I talk about why people love exclusivity, how to connect that to your business through bonuses, and how it will make you more money.

Why justify your price to your customer if you can get them to justify it themselves? If you offer an exceptional deal surrounded by inferior deals, your customers will convince themselves to spend more money with you. In this video, I break down A-B-C sales, why they work, why they could be risky, and how they can make you more money.

One of the best methods of market research is talking to people. It's really that simple—but that doesn't mean it's quick or easy. If you sit down with many individual customers for at least 30 minutes each and talk about issues they're having and want to solve, you can gain a ton of insight into your audience's needs. In this video, I break down why it's so important to put in the time to talk to customers, how to recognize patterns in what people do and don't say, and how doing so can show you what they really need.

Price anchoring is a way to prep your audience to buy before you make your sales offer, and it's incredibly useful. It lets you connect your price to other numbers and information that will paint your price (and product) in a positive light. In this video, I break down exactly what price anchoring is, my experiences with it, and how you can use the art of what Robert Cialdini calls 'pre-suasion' to make more sales.

People usually don't want a 'Swiss army knife' solution; they want a product that's specifically engineered for the problem they're having right now. In this video, I talk about specifically-focused products, how to sell them, and when and why your customers might prefer them.

You've failed before. You've probably gotten in your head about it, and told yourself that failing at something means you are a failure. And when the world around you is in a bad state, too, your mindset gets even worse. Tough times are an inevitable part of life, but there are ways to navigate them while keeping a positive mental state. In this video, I break down 5 ideals that you can try out to improve your mindset and help you keep moving forward, even during the hardest of times.

When it comes to selling high-ticket items, you have to change the rules of the game. In these cases, limiting how many products can be bought or how many people you're presenting the offer to can actually make you more money. In this video, I break down the most expensive product I have ever sold on a webinar, the strategies I used to sell it, and how and when you can limit supply and demand to increase profit.

If a customer won't buy from you, there's likely a belief that is limiting their way of thinking. Sometimes it's beneficial to help them change that limiting belief so that they can understand how your product can help them further. In this video, I break down how using structures, timelines, and artificial limitations can help you make more sales and improve your customers' mindsets.

You may think I'm crazy, but if you're selling a superior product, I feel bad for you. It seems counterintuitive, but a superior product is harder to sell than a mediocre product. In this episode, I give the 3 reasons why selling a superior product is more difficult, and how you can overcome the challenge of selling something that's better than what anyone else has to offer.